Nebraska Newspapers

    LyfordTs Eleventh Anniversary Sale
Room-Size Rugs
After four seasons of experience we hav been able this time to so balance our assortment that we have practically every
sort and size rug that is demanded. The Suo" -• of the last sixty days in meeting the wide demand has encouraged us to keep
the assortment complete. The bargain- jo -nte«l during this -sale are worthy your attention, as the items are of high value at the
regular prices; th- are d- • - Ti. • ouantity i. limit'd s . eon.- early. All -taple sizes, carried in stock of the fol
lowing kinds of Room Rugs—All Wool Ingrains, Tapestries, Body Brussels. Axminsters. Velvets and Wilton Velvets. Come in
and look over these. We may be able to give you some helpful hints.
In_, COOD ONLY WHILE STOCK
Rug OpCClSIS ON HAND LASTS
One 9 by 12 feet Smyrna Rug.
worth $20, sale price, $12.50.
One 9 by 12 feet Smyrna Rug.
worth $25, sale price, $15.00.
Six 9 by 12 feet, Velvet Rugs,
worth $16.50, sale price, $13.50.
One 9 by 32 feet Axminister Rug,
worth $25, Sale price, $16.50.
Five 9 by 12 feet T'nion Ingram
Rugs, worth $6.00, sale price
only $4.50.
All sizes and kinds of smaller
rugs. Some special -values for
this sale in 27-in. by 54 in. at $2.
Also some 36 in. by 72 in. at $3.
Lace Curtains, Draperies
Nottighams, Irish Points, Brus
sels Net, Novelty, Muslin and
Scrim Curtains in ample variety,
at any cost from 35c to $12.50
per pair.
You will find ' very special
prices on Irish Point Curtains
formerly sold at $4 for $3; $5
for $3.75; $6 for $4.50. Brussels
Net Curtains, former price $6.50,
for $5; $7.50 for $5.50; $10 for
$7. Muslin Curtains, specials at
35c, 40c, 60c, 75c, 85c and $1.15.
14 * r iT^ wiYH
On the bureau of the guest s room— '*'■]? I <• A,I'
a dainty, pretty scarf and cushions made *1 I ,l> \
et home of i '^vll A „ L ,
COLONIAL
^ *'rics
— ■*»
give no indication of extremely low cost in add
ing a homelike atmosphere. *ffBy the yard. *■
HqoZ? for Tracto JtfarJt
We Do the Largest Grocery Business in Richardson Co.
If you are inclined to doubt this come iu and we will convince
you. You ask why is this? We say because we give the largest
value and superior treatment. Our stock is turned over so of
ten that our groceries arc always fresh and in sanitary condition.
Try us.
Carpets, Linoleums, L^iL£I?r^° 1
High Grade All Wool Carpets
at 70c made, not made G7e.
Best printed Linoleum, two
yards wide, 55 cents.
Best printed Linoleum, four
yards wide, GO cents.
Petrolenc- the most satis
factory filling around rugs, in 24
in. and MG in. width. 4‘»<’ and 50c.
Special prices on Mattings—
Chinas at 15c to .'!*»<•: -Taps at 20c
to 35<\
We are just in receipt of an in
voice of a piece of 12 foot wide,
inlaid Linoleum the first that
has ever been in town. Our
prices on this will be $1.25 per
square yard. We are showing 6
foot inlaid Linoleum at 90c.
Draperies New. Effective
Colonial Draperies, introduced
by Marshall Field & Co., are
very desirable for Side Draperies,
Dining Rooms, Bed Rooms, and
Living Rooms. Cost is moderate.
20c and 25c, and in colorings and
combinations to match any color
scheme. You will be surprised at
the attractive effects easily pro
duced with these. We are of
fering 20 patterns and colorings.
Cretonnes and Silkalines
Silkalines. iu all plain shades aiiel great variety figured at
P»e. 12V..e and 15e. Cretonnes at H 1 -3c. 10c. 12’.c 15c 20c 25c
and 30e. ’ ’
••0-inch Burlaps, all elesirald colors, 15c.
-\rt Tickings, lovely designs, 20c, 25c and 30c.
Butterick Patterns
Butterick Patterns arc the nearest perfection ’of all those
<m the market. '1 he Delineator is the acme of fashion literature.
Buttcriek Fashions is most advanced exponent of the newest
styles. \N e have a complete stock of all these and solicit your
orders hy mail or in the store.
Shades, All Sizes
All sizes, all staple colors in water and oil opaques, at low
est prices, always in stock.
Trunks. Suit Cases, Bags
i)o not overlook the faet that we carry the largest line of
traveling goods in Falls tit.' Our pri. • > are low and we sell
nothing hut reliable trunks, hags. ete.
Use Our Store an<
Our business ts operated primarily for profit, but we are ti
so we arojjtl^ t" have you make all the use our facilities you e;
ourselves,^useful to you as we ean. .
■ —~-■ 1 .. ■ mmwmfiSSSSS^SSm
Men’s Goods NECKTWEAREETC.LS
Because there are four <>r five excellent stocks of men’s
goods near us. is no sign that we do not carry such lines. No
“ue is surpassing us in Shirts, Underwear, Neckwear, Overalls,
■sorus. Night (Jowns and other common wear for men.
i Its Organization
wiso not to know that many things must he done without gain,
ii, wbjjh.-r we male- the gain directly or not. We wish to mak<^
'.viii. who have made it possible tor us to succeed in the Isrgi s ry i ason t be thankful on
this our Eleventh Anniversary, Through all the varying - ' sincsa houses you have remained true to us and continued
your patronage and good will. The last has been our best year and the promm. of 1910. is that it will show larg. r sales and more
• .>fa-tory conditions. We ' arrying on hand, the larg-■>:. •>* complete, best assorted - ght stock ol Pry 1 b
Carj •-?» in Sonthcastem Nebraska. \\e have system ami parpow - V favorites
among our customers, our prices are the same to all and we in every way possible endeavor to protect, your interests in buying
well as in selling. Continue to make «»ur store your trading center U you ha\ not been ne of our patrons, do yourself the
justice of seeing whether we cannot be more helpful than others in our iiuev Puring this Anniversary Sale we shall make very
special prices in many departments. It is. the great event «»t the season and e.mies at most seasonable date Send us your mail
orders. To these we give special attention, filling them by the first mail out. »We carry charge a •••. unts with any res ns ; nr
ties, whether you live within our immediate territory or not.
20% Off Women's Tailored Suits
Ready-to-Wear for Women I
We are proud of the Suit-, we
have to offer you this season.
This is the first Spring season
, that we hav • felt warranted in
putting in so elaborate and high
lalities. Vnywhere from *10t"
d 17.50 in pru-e, every shade that
fashion makers have considered
proper, all sizes up to 40.
We liave not taken these suits
ail from on. manufaeturcr. hut
have s ’acted the best styles and
values from a dozen lines. Each
maker is strong in some point ot
suit-making— we benefit by this
difference. We might say that
in all lines of ready-to-wear we
follow this policy.
The models this spring are un
usually attractive and practical.
With low cut fronts and just a
comfortable length, made up with
light-weight linings and trim
mings that are not too heavy
for mid-summer wear. Among
these suits are some beautiful
Pongees and White Serges. Oue,
two. three and four-button effects
with all-around, panel and side
plaited skirts, navy, gray, mus
tard, reseda, Copenhagen, tan,new
brown, lavender, rose, checks,
hair-lines, salt and pepper and
gray mixtures.
20% Off Junior Suits
for Small Women and Misses
Shepherd Checks in 14, 15 ami
1.7 years, $9.00; tastily trimmed
with black Moire silk and Suo
tache braid.
Navy and Ucseda Serge, trim
med with fancy Persian braid and
buttons, $19.
and Misses
More and more are women, like
iie-n, heeoming dependent upon
ready-to-wear to supply their
clothing needs. We are preemi
mently the lenders in all sorts of
garments. Women will find in
our stock a representative show
ing of every garment needed for
their wardrobe. We have not
been satisfied to merely have
something of each line, but offer
you an ample ohoiec.
You will find nearly 1<H) Tail
ored Suits of high quality and
superior fit in our department
at this moment . 2f>0 Wool and
silk Skirls; KKI Spring Coats,
hundreds of Waists, Dresses, in
silk. wool, linen and cotton, and
>o on through the whole list of
ready-made wear.
ALTERATIONS On all but
low cost garments we make all
alterations free of charge ami
guarantee satisfactory fits.
Skirts Made to
Order
Arrangements have been made
with a manufacturer, so that we
< an make up for you any of our
fabrics in a variety of new styles,
nt a very moderate charge. Lad
ies requiring extra large, or odd
Sizes will find this a valuable
accommodation.
| Tub or Wash Suits
Y, u will readily understand why we do not describe many of
1 the ready-to-wear garments in our department. It has been our
fl i- . . i
policy uui iu uuy more man a
single garment of a number far
ther than was unavoidable. We
buy single or perhaps two of the
best and most attractive models
of a manufacturer and thus avoid
duplication.
Wash Suits have come to be
a necessity to almost every wo
man. From $5 to $20 affords a
wide range for variety. Natural
Linen promises to be the lead
ing color, though we are selling
tan, leather, light blue, lavender,
white and green. These suits arc
beautifully designed and in many
eases tailored or trimmed in most
splendid fashion. Numbers at
$7.50 to $12.50 are stgoig and
have an unusually large measure
of value.
Over 250 Wool Dress Skirts
in Stock
Some Very Special Values
\\ e cannot describe in tins
circular tbe many fashionable and
beautiful Skirts you will find in
our up-stairs department. No
pains has been spared to make
this showing so complete that no
lady need go elsewhere to find
fabric and model she desires. Our
dressmaker is having most per
fect success in obtaining just the
fit and hang which is the pre
eminent beauty of the present
styles.
Voiles, Panamas, Serges, Shark
skins, Taffeta Silks; prices range /
from $3 to $16, and every hand- /j
some and becoming feature of
tlie season .will be found com
'lined in the various models.
Women’s Long Coats #
45 to 54-inch Coats, in Taffeta Silks. Pongees,
Diagonals, Coverts. Serges, and Fancies —prices
from $7.50 to $22.50. These arc the proper, in
deed the only thing, for automobiling and travel
ing. Colors, black, tan, gray, navy and natural.
Pongees are much in favor for mid-summer
wear. We art' showing some verv choice designs at
$10 to $22.50.
Short Coats
I* Many ladies prefer short jackets. For these
are Coverts, Diagonals, Taffetas and Serges, in
24 to 36-iueh lengths, at s:5.5?i
to $12.50.
Military Capes
Very becoming and convenient
garments for many women.'
Broadcloths in black, tans, navy
and evening shades. Prices, ,
from $0.50 to 412.50. /
Silk and Wool Costumes *
T-very costume shown hy us is a beauty. You
can he pleased in shade, fabric and fit. Prices
an reasonable. \\ e cannot describe these as we
my nut one ot a style in any shade. Post from -$10
to sfcJ2..jO. Among these are fancy taffeta silks
and foulards that represent the latest, fashions.
Cotton and Linen Dresses
In hi"lily decorated styles no '
"arments equals in its possibilit
ies, thin white and colored cottony
and linens.
At as low as $o.f)0 arc remark- 1
a h| v prett v dress, s.
/
At $10 to $20 are creations that '
m i ill id require much more expen- LZ
dituiv m cost, of material and la
bor 'o duplicate at home.
V
jil
Bargains in Net Waists
< ,
A meritorious lot of Net
waists in black, white and ecru
at very unusual values. Never
have we been able to match
this lot at the prices. Waists
worth $7.50 for $5. Waists worth
$ti for $4.50. Waists worth $5
for $3.50. Waists worth $3.50 for
$2.50.
Silk Waists===Well Wearers
For three seasons we have
bought no low priced Silk Waists,
the manufacturer whose waists
we offer, makes up only reliable
silks and has a most exquisite
taste in design. At $41 $4.50 and
$5 are plain and fancy Taffeta
and Messaline waists, in blacks
and colors that are unique and
well wearing. We recommend
them to be satisfactory.
}
j I
I
[ i
Linen and
Law n
I Waists
In the select ion oi
these waists we rejected
hundreds of samples and
' can assure you that these
represent tin* best the
1 season lias produced. We
go only t<> those makers
who have 3 yen tried
through former seasons.
Lawns from 75T* to $3.50
arid linens from $1.50 to
3.25. Plain tailored sty
les. elaborately embroid- j,
ered fronts, lovely combi- |
nation effect in late and
embroidery; open fronts,
open backs. 32 to 45
sizes. it is impossible
for you not to find
waists here lo please you.
Oil any one of them you
will make a saving.
Silk Petticoats
All th* so are guaranteed to
give satisfactory wear, except
the quality at $4. Of this latter
we have sold many without a sin
gle complaint and carry it in all
shades. On the higher grades we
assure you that you will get the
larg'-sl possible measure of wear.
Prices range up to $10. The
make now sold by us is much su
perior to any sold prior to one
year ago. when we began to sell
the present line.
Cotton Petticoats
Spun Class and Heat lie rbloom
Petticoats at $1 to $3.50. The
models are elaborate and beau
tiful. The newer designs having
small tucks and hemstitching are
much in favor. The values iire
exceptional. Among these are
extra sizes for ladies requiring
extra hip measurements.
“ ." -
House Dresses
A New Departure
Women have not been, until of
late, able to buy ready-made
house dresses, except wrappers.
We now offer as well made, and
better designed, house dresses as
can be made at home. Indeed
you will be surprised at the excel
lent features of our dresses at
$1.50 to $3.50
Our Extensive Line of Muslin Underwear Bought Before the Advance
N.. important has become this wear in our-ready-to-w. ar department that annually our purchases become wider in variety and
havir, tUOi,m°ii'S IU volume- 11 is fortunate that there are many good makers of muslin wear and we are especially fortunate
idMiig placed our orders last summer, before the advaance in cottons. You cannot duplicate our garments and include onlv
cost ot materials. Do not try to make up muslin wear.
muslin Ciowns
Host 50c to $5. High, square.
Y, Dutch and slip over neck, long
and short sleeves, lat e and em
broidery trimmed, all sizes. Mus
sooks, lace and embroidery trim
med, all lengths, great values.
You are especially invited to ex
amine the styles at $1.25 to $2.50.
—CM8 WTIMII ■llll HBriOTfW '11'llUlM' ■ i.
muslin Drawers
Prices 25c to $2. Plain and
trimn ed, in Muslin. Nainsook,
Long Cloth. All cuts, all sizes.
At 25c to 75c, you will find gar- ■
meats.the material of which would
cost you quite as much as these
ready-to-wear.
Muslin Corset Covers
Cost 15c to “-2. All sizes, 52
to 4*1. Lace and embroidery trim
med in Muslin, Long Cloth. Nain
sook, all shapes neck. It will he
worth your time to see these
before buying or making.
Muslin Combinations
And Princess Slips
Cost $1 to $3.50. These are
difficult to make and requires
much expensive material. They
include princess slips, which are
practically a combination of skirt
and Corset Cover, and combina
tions of Corset Covers-and Draw
ers.
Children's Muslin Underwear
Drawers, Skirts, Waists. Gowns,
in all sizes and variety of
styles. Absolutely none of them
can lnr duplicated for our prices.
xA/ash Fabrics
Plain and Fancy Linens, in all
colors, 30c.
Linen Crashes, in all desirable
colors, 35e. k^,
Tissue Ginghams ; best selling ^
cotton fabric of the season) 25c.
Half Silk Shantung, fine line
of shades, at 45c and 40c.
Half Silk Mulls, fancies and
plain, good colors, 35c, 40e and
45c.
Ginghams, in great variety, at
be. 10c, 124c, 15c. 20c and 25c.
Madras, for Shirts, waists etc..
Hie, 25c, 35c and 10c.
Cotton Foulards, silk designs.
Lie and 25c.
Luxury Silk.3b inch.very much
like silk, most beautiful shades,
a t — «>c.
Cheviots, excellent for shirts,
I boy's waists, etc., 10c, 124c, 15c
and 18c.
Lawns, immense lines, dm. 124
15, 20c, and 25c.
Printed Flaxon, a new and vcr\ ^
attractive fabric, 25 patterns, at -i
20c.
Silk Specialsx
7 yd. pat. 45 in. Foulards sold early at $12.50, to close, $10
22-inch Foulards, splendid designs,were $1 per yard, now onh
(15 cents.
20-indi imported Messaline, 12 best dark colorings, was last
year sold at $1, our sale price 58 cents.
20-inch soft and lustrous blaek Taffeta Silk, worth $1, sab
i-r • ,
price me.
27-inch black Taffeta, a well wearing silk, worth bOe. sab
price 65 rents.
Wool Dress Goods
45-inch Shepherd check, three si/.c cheeks, black and white,
only 50c.
4-5-iuch all wool Suitings, all the latest, most sought for shades
75c. *1. $4.25, $1.50 and up to $2.00. No matter what the garment
you wish to make, wo have the fabric and color best adapted for it.
Galicoes, Chambreys, Etc.
I ( aiicoes. best makes, all colors, only 6c.
Samson Oalatoas. splendid for every purpose where much
use is required, light and dark colors, only 16c.
26 inch Percales, large assortment, best quality, 12lie.
, Laces and Embroideries
js Laces arc used in very wide variety, and yet we carry a com
plete line of nearly every kind. Our showing of Laces inven
tories as much as many a country merchant's whole stock of Dry
tioods . From Vais, at a penny or two. up to exquisite all-ov
ers at $7 per yard, is a variety that meets every need. Like all
om- goods, these are bought to the best advantage.
Wide Einbr. Flouncing just right for tunic effects, just in.
Pri. es from $4 to $2.25. Our assortment is the largest we have
ever displayed. It covers the entire ground in Swisscs. Muslins,
Nainsooks, including frontings galoons and bands, besides edg
ings. insertions, etc.
Knit Underwear
The most complete assortment
we have ever shown. It includes
Union Suits for women in high
necks, long sleeves, short sleeves
and no sleeves; low neck, short
and no sleeves, lace and tight
knee lengths; ankle lengths
Vests in low and high necks,
short, long and no sleeves; bod
ies: pants lace bottoms; tight
knee and ankle lengths.
Regular and extra sizes in all
above, and all in a variety of
grades. Prices from 1 < b* to si.
Men's Underwear at 25c to
si. 50.
Children’s knit wear at 7c to
50c.
Children's Union Suits in med
ium and gauze heights, having
all the buttons and other- con
veniences of Nazareth waists, on
ly 50c.
Neckwear,
Belts, Bags
Jewelry
Parasols
Umbrellas
Gloves
Ruchings
Ribbons
Every one of these lili.-s is
represented in our stock by the
latest. It would be useless for
us to attempt to enumerate these.
You can only get a just idea of
what we have, and its adaptabil
ity to your needs, by coming and
seeing them.
Warner Bros,
and
W. B. Corsets
New models are in. 1 hese
makes have had a most thorough
test all over the United States.
We give them our unqualified
endorsement,, as to wear and com
pleteness in every feature that
fashion exacts. Upon the corset
depends the lines rtf the figure and
upon these hang the beauty of
the lady.
We have added to our assort
ment some excellent numbers of
the Redfern Corset, at S3 and >•">. a
If you wish a corset boned with
whalebones, this is the superior
make.
MEN S. WOMENS
and CHILDRENS tlOSiery
The numbers on sale have been
thoroughly tried by us in former
seasons and have proven satisfac
tory wearers. Special values at
15c and 25c
Any one can offer you cheaper i
grades, but the trying point in
hosiery is wearing value and fine
ness. not cost Tans, browns, lav
enders. blacks, pinks, blue, green,
navy, champagne and white, all
in stock, at 25c and 5<' •.
Misses Ilose in pink, blue.wliite.
black and red. at 15c and 25 .
'%M,\ i i IS
—
Children s and Misses' Wash Dresses
The splendid success of Dresses, from 2 years to IS years,
has encouraged us to enlarge our showing until the variety is
much increased.
Prices begin as low as 2dc for Infant's sizes, and up to $4
for 14 to 18 years. The latter is large enough for small ladies.
The good taste displayed iu designing these, makes it much of a
problem for the ordinary dressmaker to equal them in fitness and
practicability.
—__