SANTA CLAUS WEEK
At the Price Killer
Just now, when the other merchants are trying to get the cream of their profits, MATTHEWS,
the Price Killer, offers you some surprising concessions and savings on your Christmas purchases.
In other words you will stretch your dollar to the limit at our store during all this week.
Dollars do Double Duty Here
\
The following items represent only a small proportion of the great values at your disposal now
on sale. REMEMBER, DOLLARS DO DOUBLE DUTY AT MATTHEWS’
Ladies’ and Misses' Coats
I
A Matchless Outpouring
of Values
We have just finished unpacking our final shipment of Ladies’
and Misses’ Coats, which the manufacturers were unable to deliver
to us earlier, and they therefore allowed us a very big reduction.
Our stock now completed comprises everything in Coats to the
elaborately trimmed and plush-lined Coats with fur collars, in all
shades, from the dainty evening shades to the staple blacks.
25 Per Cent Discount
Comforts and Blankets
Chilly nights are coming and you will need extra bed covering.
This Christmas sale comes just at the proper time to convince you
that equal goods at equal prices do not exist in the city.
The largest and heaviest Blankets obtainable
at the price, Christmas Sale price..H
Skirts and Petticoats !
Best Styles and Materials
Best Workmanship and Values
Clear statements make our advertising interesting. Over 400 Skirts in
cluded in this sale, and the offering shows overwhelming evidence of our
leadership
$4.00 Black, Blue and iQ
Brown Skirts, now ...
$5 Black, Blue and Grey all-wool
Panama, Batiste and Novelties.
Silk bands and folds—
now fro at.
$7 50 elaborately trimmed in self and
inverted plaits, now ^o at.
I
Plain and Novelties, in a beauti
ful range of style and ({*£? | A
color, now go at. tpoP.lU
S') all wool Panama in black, blue
and brown, trimmed in narrow satin
folds and button, now *"! /i
&oat.5b7.59 J
silk folds. Tunic effects $6.39y/
Silk Petticoats 20% Off the Regular Price
Lend us your ear while we to you a bargain tale unfold in the Petticoat department. All black
Petticoats will be cut to the tune of 20 per cent off. Silk Petticoats—black, blue, brown, tan, red
and in fact most any color you should want will be found at
20% Less Than the Regular Prices
Cotton Piece Goods Dept.
Certain deep price cuttings to sink deep into
your minds. We have just finished unpacking
some new goods for this department which we
feel sure is a purchasing chance few will miss
Be in the swim ! Stretch your dollars to
the limit!
11 pieces fancy Kimona cloth in a beautiful range of
shades which were bought to soli at 25c— | O „
now go at. 1
1500 yards Bleached Muslin .'id inches wide (\rK
now go at. Vv
1000 yards “Wadd” Suiting, 15c values Or*
2500 yards Calico, all standard and full weight, the
regular 0c kind. Now go at. »C
New arrival of apron gingham, 7*c values £
now go at. JL
Extra Heavy A. C. A. ticking worth 18c f A _
now go at . . 1 iL
5000 yards L. L, muslin, worth 7c r _
now goat.... .
“Hope” muslin, while its lasts O
now go at. OC>
Hold Medal bleached mu9lin, while it lasts O
now go at. OL
1000 yards heavy teazled outing tlannel worth 12* Q
and 15c, now go at .. OC
The above is only a sample of the great
values this Christmas Sale oilers- A daring
cut in prices all along the line.
Black Dress Goods
Irresistible scries await you in this department.
Never before has such an assortment been offer
ed the people ol this vicinity’ at such concessions.
"W by’ does business flock here'■ Read the answer
in these items:
$1..>0 all-wool Black Broadcloth, 54 inches | |Q
wide, now go at. V
$1,25 French Rape, 46 inches wide QQ
now go at.. . O/C
$1.00 Fancy black worsted 44 inches wide z'Q
now go at . . 0VC
SI.00 Black “French" taffeta 40 inches wide <7Q
now go at. /VC
00c Black storm serge 4S inches wide /Q
now go at . UVC
K5e Black Sicilian 50 inches wide
now go at. OVC
00c Black Mohair m/y
now go at. TfeC
Limited space will not permit us giving details In our
colored dress goods section. But you may feel sure you
will tiud some. 25 pieces colored dress goods in all
style-, weaves and- shades, ranging in price from OQ
50c to $1. Now goat. JuC
OUR NEW HOLIDAY DEPARTMENT
Having secured an elegant line of popular priced jewelry, we have
opened a NEW DEPARTMENT, and now have to show you the
largest assortment of popular priced jewelry in the city. We have
included in this department Collars, Purses, Combs, Bags, Neck
Chains, Brooches, Rings, Watch Fobs, Stick Pins, Cuff Buttons,
Bracelets, Studs, etc. And they are priced so modestly that we
feel sure it will meet with popular favor with our patrons. Con
fidentially, the prices on these goods are about half what you are
used to paying elsewhere.
Jewels of the Purest Ray Serene at Prices that Mean Bargain
Jewels
HOLIDAY GIFT SUGGESTIONS
FOR THE LADIES
Combs . 15c to $5.00
Collars .15c to $1.00
Bags.10c to $22.00
Shawls 19c to $3.00
Jewel Boxes.75c to $1.00
Beauty Pins.10 to 75c
Bracelets .50c to $1.00
Handkerchiefs .5 to 75c
Gloves 25c to $1.50
Mittens 10 to 50c
Toilet Sets ... .75c to $1.50
Furs. 98c to $10.00
Silk Shawls .$1.00 to $3 50
Parasols..75c to $3.50
Mufflers . 50c to $1.00
Rings .50c to $5.00
Shoes . $1.35 to $4.50
FOR GENTLEMEN
Ties.25c to $1.00
Suspenders.25 to 50c
Tie Sets . $1.00
Cuff Buttons.25 to 75c
Tie Pins.10 to 75c
Silk Handkerchiefs. 25 and 50c
Gloves.. 50c to $1.00
Shoes .$1.35 to $4.50
Hose .10 to 50c
Military sets.$1.00
Shirts. 3 5c to $1.50
Collar Boxes .98c to $1.50
Hats. $1.50 to $3.00
Watch Chains 25c to $5.00
Fobs.25c to $1.50
Supporters .2 5c
Underwear.42c to $2.50
-—
Bags and Purses
Never before in the history of Falls Citv
were such a complete line of Purses and Bags
on display.
700 Bags, comprising everything from
the staple Hand Bag to the genuine horned
Alligator, Morroco and Elephant hide, rang- j
ing in price from
15c to $22.00
All Bags and Purses (except Alligator),
25% - Discount - 25%
_ V
Alligator Bags, 10% Off
Santa Claus Candy
One Ton 2,000 pounds—of Camty is now i
displayed at our store. Broken Creams. Yankee
Peanut. Gum Props, Crystal Mixed, Ribbon
Mixed, Chocolate Cream, and in fact everything |
to be found in the Candy line is to be found in
this assortment and are regular 15c and 20c
values. This is the greatest buy of your 1
life. Christmas sale price, pnly.i(/C
800 Ladies’ Belts
In all the latest novelty effects from the
plain elastic with crome buckle, to the elabor
ate Floral Tinseled Belts.
19c to $2.75
Santa Claus Special, 25% Off
Shoes! Shoes!
As you all know our Shoe department is
new. All just from the bend) and the prices
we ([uote you will cause the Lingering Doubts
to buy, to vanish.
all INI'LOWER
SHOES
" YOU
CAN’T
BETTER
THE
BEST” J
i
$1.50 Plunger Satin Calf (ft | Z.Z
$2.00 Victor Kid Durr Shoe (ft I 00
now go at..
$2.50 Men’s Box Calf Durr Shoe (ft^
$3.00 Men’s Kangaroo Calf HZ
now goat.
$3.50 Men's Kid Welt Durr Shoe Q "
now go at . tpL/tsJ
$4.00 Men’s Patent Leather Fine Shoe (ftO (P
now go at. «P0» iJ
$1.75 Boy’s Calf School Shoe (ft | ££
now go at . tPii JJ
$1.75 Boy’s Kid Durr (ft | ZZ
now go at.
$2.00 Boy’s Kangaroo Shoe (ft | Qfk
now go at. «pl*Ov
$3.00 Boy's V7elom Calf Shoes (ft/^ /_ “
now go at. .... . (PwiUJ
$1.50 Ladies’Kid Light Soles ■* "ZZ
now go at. VliJJ
$2.00 Ladies’Kangaroo Calf Biucher (ft |
now go at . .. ... «pli/J
$3.00 Ladies’ Kid Welt Biucher (ft^ (\Z
now go at . «J)£*03
$3 25 Ladies’Patent Leather (ft^ QZ
now go at . 00
All other shoes in stock not mentioned above
will be placed on sale at 10 per cent discount.
1500 Fancy Combs
10c to $5.00
All the latest importations. Santa Claus
Special
25% Discount 25%