The Omaha guide. (Omaha, Neb.) 1927-19??, September 06, 1957, Image 1

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THE OMAHA GUIDE ____________________ _ THE OMAHA GUIDE ’
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Vol. 38 No. 25_Friday/ September 6, 1957__10c Per Copy
Omaha Emphasizes Fashions
During Month of Sept.
In September Omaha recogni
zes and acknowledges another
leadership— FASHION. The
variety of the "latest of every !
thing” offered to the public has
made Omaha the center of fa&h
ion in the midwest.
Omaha is a central market sup.
plying the needs of the vast area
in the midwest. For many years
we have had the leading brands
and products and wide selections
of articles desired by the consu
mers who come to this market
but we have not dramatically
called it to their attention. It
seems that in our ever increasing
standard of living and the new|
programs of living taken on by
our citizens that we ought to call i
to the attention of the people in'
our market area, as well as to!
the suppliers who bring these
products and articles to us, that'
it is an outstanding market.
Again, recognizing the fact that
our merchants in Omaha offer!
to the public all the latest in'
furnishings and all those things
style and design, not only in
clothes but furniture and hous »
that make living so good in the!
American way, our Mayor, John;
Rosenblatt, has again issued a
Proclamation declaring Septem
ber as “Fashion Month” in Oma |
ha. This is the third consecutive
This news has been bulletined j
to the attention of all of the
merchants and retailers and they
will be calling to the public s at
tention the fine items they have
in their stocks and the efforts
they have been putting forth to
bring to Omaha the latest in style
and design in the many articles
in their particular lines.
WHEREAS the month of Sep
(ember it observed as Fall Fash
ion Month throughout the nation;
WHEREAS Omaha’s markets are
an outstanding source of supply
for a vast area of the Middle
West, offering as they do, com
plete and choice selections of the
latest styles from the stocks of
leading manufacturers and pro
ducers; and
WHEREAS the growth and pros
perity of a community depend?’
upon the informed participa
tion of its citizens in the affairs
of its economy:
ROSENBLATT, Mayor of the City
of Omaha, do hereby proclaim
the month of September, 1957
in Omaha, and respectfully in
vite the attention of all our citi
zens to its observance, having in
mind that we can contribute to
the building of a greater Omaha
through a better understanding
of and interest in its vital busi
ness and industrial pursues.
Done at City Hail, Omaha, Ne
braska, this Twenty-seventh day
of August, 1957.
The smooth purring of the mo
tor often lures a tired driver into
a catnap. Keep your head up and
your eyes open, even a cat
doesn’t nap on the road.
Leaf Burner: To burn leaves
safely and neatly, use a wi/e
trash burner placed on a metal
wheelbarrow. You can move th
burner about as needed—and no
ugly burned area will be left on
the ground when the job is finish
Slack Rack: A kitchen towel
rack fastened to a bedroom closet
door will hold several pair of
Washington Report
THE 83th CONGRESS: The chief accomplishment this session, in
my opinion, has been significant budget cuts. Thoughts on budgets
and taxes:
•Total reductions in the proposed 1958 budget will amount to al
most $5<4 billion. This is a good start, but the batle won’t be
wo in one year.
•Thv Executive Branch now reflects the people’s desire for gov
ernment economy, and it has now instituted a strong policy
designed to hold spending at or below last year’s level.
•These two developments make a tax cut very possible next year.
But such a cut will be possible only if Congress and the execu
tive agencies and departments continue to cooperate to hold down
government spending.
•Spending will be held down only if the people continue to ex
press themselves on the subject. It is signifieent that veteran
Congressmen report less mail this year asking for new programs.
This is important.
•Midwesterners have always been conservative, and pressure fot
new spending has not come from the Middle West. But the
people everywhere seem to realize that tax reductions will be
possible only if new programs are eliminated and old programs
•During the current session, it seems to me that Congress has
failed to come to grips with some pressing problems affecting
the welfare of all of the people. The farm problem, deeply en
meshed in politics, is one example.
MAJOR LEGISLATION: Other examples of important legislation j
which would benefit all the people but which the Democratic leader
ship has not, st this writing, allowed on the floor for debate include: !
*HR 8002, which would place all government appropriations on an
annual basis. This bill has passed the Senate and is sponsored
by the Hoover Commission. It is aimed at restoring Congressional
control over government spending by doing away with carryover
funds. Some $70 billion was carried over this fiscal year.
•HR 7915, which would protect FBI files. It is endorsed by J. Ed
gar Hoover as a must if the FBI is to continue its effective work
in combating crime and communism. The Justice Department
says it may not prosecute some cases f the FBI must open its
files to defense attorneys.
STATE OF THE UNION: Perhaps recent headlines and speeches
have planted doubts in your mind about the health of this country.1
Congressional committees are probing the money situation, some Con-;
gressmen and Senators deplore our foreign policy, experts cast gloom .
0 the strength of our economy and on our employment situation, and !
other articles point out the problem fsacing this country and its people, j
1 think you can dismiss many of these "cry wolf” speeches and articles j
as egoism running rampant. Politics accounts for others. The 1958;
campaign and especially the I960 Presidential race are much in the
minds of many Senators and Congressmen here. There are so many
potential candidates for national office around here that it looks like a
political convention. Everyone is running but Joe Smith 1
•Inflation is one subject that concerns me. Some pundits say it's
just part of our rapidly-expanding economy and is to be expected
in such times. But I don’t buy that.
•I think Congress can help the problem by cutting down govern
appropriations. Lots of Congressmen make speeches about cut
ting the budget bills, but they seldom vote that way. I see it
every day and it's part of the politics going on here.
•Some people blame the administration for spending, but remcm
ber that Congress authorizes the projects and appropriates the
ADJOURNMENT: Congress may be adjourned by the time you
read this. It’s up to Mr Sam Rayburn in the House. Now we are just
marking time until highly placed people decide what to do with the
civil rights bill. (Seems as though some political advantage is in
•This first year in Congress has been a wonderful experience I
have enjoyed my work and hope 1 have represented your best
interests. Tv# tried to do that
•As soon as we adjourn. 1 will return to Nebraska. I hope you !
will drop by my office If there is something on your mind about '
the government or Congress.
Gets Navy Citation
Dr. Joseph Henry Pieiro, (left i
noted West Indian Specialist sur
geon of the General Hospital in
Port of Spain, Trinidad, shakes
hands with Rear Admiral Daniel ]
V. Galley (right), U.S.N. Comman-1
dant, Tenth Naval District, after
being presented the U.S. Navy’s
Moritorious Public Service Citation!
at a ceremonial parade held at the
U. S. Naval Station in Trinidad.
Dr. Pierre was cited for his volun
tary professional services to the
Navy in the fields of orthopedics,
caesarean section, harelip repair,
thermioplasty and traumatic sur
gery. (ANP)
Is Candidate
For Treasurer
Files to Participate
In Republican
Clarence L. E. Swanson resid
ing at 103 South 31st Street, Om»|
ha, Nebrasaa, announced today he
had formally filed to participate
in the Republican primary May
13, 1958, to seek his party’s nom
ination for the office of Treas
urer of the State of Nebraska.
Mr, Swanson is a native of
Wausa, Nebraska; he was educat
ed at Wayne Siate Normal Col
lege and Boyles Business College;
he served in World War I; and
for 34 years, held various posi
tion* in C. A, Swanson & Sons—
the most recent, being its Oma
ha Office Manager and the Assis
tant Treasurer of the Company.
Mr. Swanson, a widower, is the
father of three children: Clara
Louise Swanson Bunge (wife of
Dr. Roland Bunge, veterinarian
of Hawarden, Iowa); Valery May
Swanson Bloom (wife of Pastor
Richard Bloom, Huntington, In
diana); and Dr. Eric Malcolm
Swanson, in medical practice at <
Fort Dodge, Iowa.
Mr. Swanson is a member of
the Nebraska Executive Confer
ence of the Augustana Lutheran
Church, and is a member of the
Board of Trustees of Immanuel
Deaconess Institute. He has
served as Treasurer of that In
stitute since 1952, and as Chair-!
man of the Executive Committee!
since 1955.
Mr. Swanson is a member of j
the Omaha Lions Club; a past
President of the Omaha Noonday
Club; a member of American Le
gion—Omaha Post No. I; and a j
member of the Omaha Chamber!
of Commerce.
Camille Owens
Camille Owens, age 89 years,
of 2037 No. 21 st Street, expired
Wednesday August 28, 1957 at a
local hospital.
There are no sufeivon.
Funeral services were held Sat
urday August 31, 1937 at 10.00
a.m. from the Myers Funeral
Home Chapel with Rev, L. A.
Parker officiating. Interment was
at Ml. Hope Cemetery.
Myers Brothers Funeral Ser
12 Bands
In AkSarBen
Omaha, Nebr.—Twelve of the
midwest’s outstanding marching
high school band3 have accepted
invitations to take part in Ak
Sar Ben’s annual competition
this month, Contest Supervisor
Lytton S. Davis announced today.
Ak-Sar-Ben’s popular Midwest
Championship Marching Band
Contest is a highlight of the Ak-;
Sar-Ben World Championship
Rodeo, featuring Arthur Godfrey
and his champion Palomino,
“Goldie.” It will be held at Ak
Sar Ben Coliseum in Omaha from
Friday, September 20, through
Sunday, September 29.
Mr. Davis said the following
schools will compete:
Class A: Columbus.
Class B: Albion; Glenwood, la..
Missouri Valley, la.; Plattsmouth,
and York.
Class C: Hooper; Moorhead, la..
Syracuse; Underwood, la.; Wahoo
and Wymore.
Contest judges will be Don
Lentz of the University of Ne- ■
braska; Walter Olsen of the Frc-1
mont, Nebraska, High School; and
Merrill Brown of Thomas Jeffer
son High School, Council Bluffs,
Ak-Sar-Ben pays all transpor
tation costs in bringing the banns
to Omaha for the contest. Bands
receiving Division I ratings in
each of the three classes are a
warded Ak-Sar-Ben’s beautiful
Championship medals.
Make Change
In Billing
Frank J. Moylan, general man
ager of the Omaha Public Powci
District, announced this week
that starting September 10, a
change in billing procedure will
go into effect for all OPPD cus
He said customers will receive
notice and explanation of the
changes later this month. He
emphasized that there Is no
Meetings Are
NEW YORK — A series of fall
meetings to ' implement on the
state level policy formulated at the
NAACP’S annual convention in
June will be held by NAACP state
units, Gloster B. Current, the As
sociation's director of branches,
announced here today.
Mr. Current said that such meet
ings in the North will be concern
ed v h housing discrimination
and "tne subtle practices of dis
crimination" while those in the
South will emphasize programs to
increase school desgregation and
The NAACP state conferences
are scheduled as follows:
September 14-15, Clarksburg, W.
Va.; September 20-22, Asilomar,
Calif, (regional meeting of West
ern states), and Springfield, Ohio;
September 28, Trenton, N. J.;
October 5, Hartford, Conn. (New
England regional meeting); Octob
er 11-13, Charlotte, N. C. and Mun
cie, Ind.; October 18-20, Rockhill,
S. C., East St. Louis, Illinois;
Jacksonville, Fla., and Wichita,
Kans.; October 19-21, New Ro
chelle, N. Y.; October 25-27, Pine
Bluff, Arkansas; October 26-27,
Burl.ngton, Iowa; October 26-28,
Reading, Pa.; November 1-3, Long
vew, Texas.
Mmes Fowler,
Banks Fete
Omaha Kin
Mrs. Gertrude Lucas Craig, Co
unty Probation officer from Oma
ha, T'-'braska, has been the house
guest of her sisters, Mmes Laura
Fowler and Helen Banks, of 3725
Ruthelen St.
I/ -! week, Mmes Fowler and
Banks were hostesses at a recep
tion, honoring Mrs. Craig who
leaves this Saturday for Denver,
where she will spend a week rest
ing in the mountains before re
turning to her work in Omaha.
Some other courtesies extended
her were a patio breakfast at the
South Normandie home of Mr. and
Mrs. Louis Windsor; a Louisiana
gumbo dinner, at the home of
Mrs. Pat Bush, on East 115th St.;
a patio turkey dinner at the West
side home of Mr. and Mrs. George
Riley; and a colorful Chinatown
dinner, given by Mrs. Helen Mou
ton, of South Mettler.
change in the District's low elec
tric rates.
The change comes because of
the rapid increase in the number
of OPPD customers and the nec
essary reorganization of the me
ter reading routes, Mr. Moylan
said. In 1947, OPPD had 85.000
customers of all classes. In 1957,
the District has 113,000 custo
All meter reading dates will be
different and as a result custom
ers will receive their bills on a
new date and also will have a
change in discount expiration
date. These changes may make
substantial differences in Sep
tember electric service bills,
since some customers will receive
bills for 10 days’ service, and
others for as much as 45 days'
service. After September, how
ever, monthly billing will be re
sumed, and all subsequent billing
will be based on the same number
of days’ service.
The first bill in this new pro
cedure will be sent in a special
envelope by first class mail and
will contain an explanatory fold
Roosevelt Post No. 30
American Legion News
Hello Mr. and Mrs. Colored
Veterans of Omaha:
Roosevelt Post No. 30 has Just
finished a year of work, of V''iich 1
we are very proud.
On August 13, 1937 the new {
officers of the Post were installed
as follows: Milton Stromile, Com
mander; William Pierson, 1st
Vice Commander; Homer Akers,
2nd Vice Commander; G, C. Stew
art, Financial Officer; James j
Walker, Sgt at arms, Porter
Johnson, Chaplain.
The following were elected on
the Executive Board: Phil Barge,
John Fleming, Fred Harris, Rob
ert Blanchard and Grant Green.
Elmer Quin of Post No. 331 •
was the installing officer.
The repast and decoration were 1
arranged by the Auxiliary. The |
flowers were arranged by Mrs.
Pauline Stromile. Mrs. Beatrice
Walker was chairman.
We received the highest award
of all 16 Posts in the 8th District
for our Child Welfare work. This
Citation was presented to the
Chairman, Milton Stromile at
the past Convention.
You have been represented at
all local and state affairs.
There are over 2,000 who can
join us. yet we and all of the
other veterans organisations to
gether had less than 400 dues
paying members last year.
As a people we need more than
any other group.
We are looking forward for a
visit from all of you.
Milton Stromile, Commander
U Clay ter, AdJ.
Omaha U
In Service
The University of Omaha will
offer a series of nine special
Community Service Courses be
ginning this September.
Registration for the special
courses and the more than 150
regular evening courses will be
September 9-10. Regular classes
begin September 16 and run
through January 24.
The non-credit Community
Service Courses offer some 50
classes in nine general fields.
Class time varies from 5 to 15
The Personal Improvement
Courses cover reading skills, job
selection, human relations,
speech, investing, shorthand and
understanding your child.
Poetry, modern paintings and
humanities classes will be offered
in the Cultural Courses.
Two areas are especially de
signed for women. The Fashions
in Living for Women will cover
clothing construction, fashion
appearance, modern interior dec
orating, hostess techniques and
Modern meals. Ten Special Day
Courses for Women will be offer
ed during the day and cover uni
que homemaking and profession
al studies.
Six Studio Art Courses will be
instructed by University and 0
maha artists.
The Personal Interest, Courses
include the Know Your Car Scr
ies and home movie techniques.
Specialists in the technical
fields will instruct seven courses
offered in the Technical Institute.
Profitable business techniques
will be included in the Insurance
and the Business Improvement
AFL Ethical
Practices Are
The AFL-CIO Ethical Practices
Committee today served upon the
I n t ernational Brotherhood of
Teamsters, Chauffeurs, Ware
housemen and Helpers of Amer
ica a second supplemental re
port which includes charges con
cerning the activities of Team
sters’ Ninth Vice President James
R. Hoffa. These charges were
based primarily upon evidence
and testimony before the Mc
Clellan Committee.
In the first hearing in this
case, on May 6, 1957, the Ethical
person on the officers of the
Teamsters Union charges that
the union is “dominated, controll
ed or substantially influenced in
the conduct of its affairs by cor
rupt influence."
A supplemental report was ser
ved upon the Teamsters Union
on July 24, 1957. The next hear
ing in this case will be held at the
AFL-CIO headquarters in Wash
ington on Sepptcmber 5 and 6,
Boosted For
Dr. C. D. Pottaway, noted cleric
of Little Rock, Ark,, who assumed
the presidency of the National Bap
list Convention of America (Boyd
Baptists), on the death of Dr. G.
L. Prince, is being boosted for an
elective term as president of the
National Body, at the 77th annual
session of NBC,, when it meets
September 4-8, in Los Angeles.
Dr. Pettaway is being supoprted
for the high post by leading Bap
tists throughout the Nation. (ANP)
Industry Leaders To <
Advertise Equal Job j
Opportunity Policies
Blind To
"See" Rodeo
Sept. 23
Omaha, Nebr.—A dozen Oma
hans this month hope to prove
that rodeo is more than just a
“sight sport.”
They are 12 members of the
Omaha Blind Association, Inc.,
who will be guests of an anony
mous donor at the Ak-Sar-Ben
World Championship Rodeo on
the Monday evening, September
23, performance.
“These people will get the
‘feel’ and ‘rhythm’ of the rodeo
events and will enjoy the spec
tacle as much as their more for
tunate neighbors,” an Associa
tion official predicts. ‘ Besides,
they’ll be able to hear Arthur
Godfrey, who has always been
their favorite entertainer.”
The Ak-Sar-Ben Rodeo, which
runs from September 20 through
September 29, will feature Mr.
Godfrey and his champion Palo
mino, “Goldie," in person. J. L.
T h u r mond, Rodeo Committee
Chairman, said Saturday that tic
ket sales are running well In ad
vance of last year’s record atten
dance and that sell-out houses
will be the rule.
Omaha U
Its Calendar
Day and evening classes at the
University of Omaha begin Mon
day, September 16.
The University calendar for
registration: *
Sept. 5: required guidance
tests for all new students, 8 a.m.
to 4:30 p.m.
Sept. 6: physical examinations
for new women students, 12:30 to
4 p.m.
Sept. 9: physical examinations
for former men students, 8 to 10
Sept. 9-10: physical examina
tions for new men, 12:30 to 4
p.m.; faculty meetings; registra
tion for the College of Adult Ed
ucation evening courses, 5 to 8
p.m. both evenings.
Sept. 10: physical examinations
for former women students, 8 to
10 a.m.
Washington, D. C. — Twenty
leaders of American industry who
employ a total of more than 350,
000 people, have agreed to use an
Equal Job Opportunity emblem in
their help-wanted newspaper ad
vertising this autumn, according
to the President's Committee on
Government Contracts.
The Committee designed the
| emblem—which proclaims “Equal
Job Opportunity for All Qualified
I Applicants”—as a part of its pro
■ gram to eliminate discrimination
| because of race, religion, color or
national origin in work done under
Government contract.
The emblem is first scheduled
for use in newspaper advertiisng
on Sunday, September 15. It will
appear in magazine recruitment
advertising late in September and
in October.
In proposing the use of the em
blem the Committee pointed out
that although opportunities for
skilled employment are increasing
for qualified members of minority
groups, this fact is not sufficient
ly well known among them and
not enough of them are applying
for the positions open to them. The
lack of knowledge about expand
ing job opportunities also restricts
the training objectives of ihe
youth of minority groups, the Com
mittee said.
The use of the emblem “will no
tify all potential candidates of a
company’s Equal Job Opportunity
policy and assure the maximum
number of qualified applicants,”
the Committee said.
The firms which agreed to co
operate with the Committee by
I use of the Equal Job Opportunity
emblem include American Bosch
Arma Corporation, Boeing Air
piaiie company, me jbuou comp
any, Bulova Watch Company, Col
lins Radio Company, Daystrom, In
corporated, Emerson Electric Man
ufacturing Company, General Pre
cision Laboratory, Inc., McDonnell
Aircraft Corporation, Minneapolis
Honeywell Regulator Company,
Motorola, Incorporated, New York
Shipbuilding Corporation, Norden
Ketay Corporation, North Ameri
can Aviation, Inc., Otis Elevator
Company, Philco Corporation, Pol
aroid Corporation, Radio Corpora
tion of America, Sylvania Electric
Products, Inc., and United States
Time Corporation.
Sept. 11-12: registration, new
Sept. 13: Freshmen Day for all
new and transfer students, 9 a.m.
to 4 p.m.
Sept. 13-14: registration, for
mer students (8 a.m. to 4 p.m.,
Sept, 13 and 8 a.m. to noon Sept.
14.) .
High blood pressure accounts
for about half of all heart disease
Congressman .
This will be my last column for this year, since Congress will
have adjourned by the time you read this. I hope you have found
these reports of interest, and I will start them again in January when
the second session of this 85th Congress convenes.
I have just a few words on the accomplishments of this Congress
so far. There is talk already that the 85th Congress will be known as
the “do-nothing” Congress. Sometimes the country is better off if
Congress does less, so use your own best judgment.
I do believe that the budget cuts made this year were significant
Some of the savings are apparent already. Some will be felt later,
since some cuts are in appropriations for salaries, while others are for
proposed programs in years ahead.
Disappointments this year included the lack of action on Hoover
Commission recommendations and the end of the Lease-Purchase Act.
It is my hope that the leadership of the Congress will call up this
legislation early next year.
• • •
I can report to the people in my district that I have been present
for every roll call vote this session. 1 have also attended weeks of hear
ings and committee meetings on every important bill referred to our
committee. I feel it is the least that can be expected of a freshman
Congressman. Certainly he should take advantage of every opportun
ity to learn exactly how Congress runs and to familiarize himself with
all matters before his committee and the Congress.
• * •
My office in Washington will remain open during the recess; how
ever, I will have an office in Room 500, Insurance Building, Omaha.
Most of my time wtll be spent in Nebraska, either in my office or visit
ing in the five counties I represent—Washington, Douglas, Sarpy, Cass
and Otoe. 1 will look forward to visiting you, either in my office or in
your neighborhood when I am there.
Mail can reach me in the Insurance Building or my Washington
office in the New House Office Building.