The Omaha guide. (Omaha, Neb.) 1927-19??, January 06, 1956, Image 1

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Vol. 29 No. 45__Friday, January 6, 1955\(p 10c Per Copy
Pilot Civil Rights Campaign
Jackson, Miss. — Elks Civil
Liberties Department and Ma
sons of Mississippi join hands to
help Negroes secure their Constitu
tional rights. In the above photo,
left to right, are: Maxwell Will
iams, NAACP; Dr. Lee Owens of
Vicksburg, deputy grand master of
Masons; Edward N. Lee, Sr. of
Jackson, deputy exalted ruler of
Elks; Honorable James E. Gilliam,
grand master of Masons; Honorable
Hobson R. Reynolds, grand direc
tor of Civil Liberties, and Atty.
Jack H. Young, legal advisor of
| Elks. — (ANP)
J. L. Taylor, Commander
Roosevelt Post No. 30
Of American Legion Dies
The Members of Theodore
Roosevelt Post No. 30, the Amer
ican Legion and all of Omaha
was stunned by the sudden pas
sing of their Commander, J. L.
Commander Taylor with wife
and friends were visiting in cele
bration of the New Year. Shortly
after the departure of his New
Years guest, and after kneeling
in prayer at the stroke of the
bells for ushering in the New
Year Commander Taylor suddenly
The State, County and Local
Legionnaires will long remember
the untiring efforts of Comman
der Taylor to build and develop
the Legion program of the Post
second to none in the Country.
Commander Taylor worked and
labored to fulfil his Christian pro
gram in the Legion, “That no ex
serviceman. his wife and family
should be denied of any right or ^
privilege offered by the American
Legion, either locally, State or
National!” Commander Taylor liv
ed, worked and died rendering
service to his buddies. The mem
bers of the American Legion,
locally, State or Nationally have
lost their leader, whose heart
and soul were devoted to the
principle of service to his fellow
- man.
Commander Taylor was elected
Commander three consecutive
years and passed away while
serving his third term.
He left to mourn his passing,
a devoted wife, Elloise and daugh
ter Christine Larson, and members
of the American Legion, locally,
state and national, and a host
of friends and admirers.
H. D. Stewart, 1st Vice Com
mander - H. L. Embry Jr., Ad
jutant - N. H. Comans, Pub. Of
American Loan
Plan Announces
Scholarship Plans
Eight $1"0 Scholarships to Nebr
aska High School Seniors will be
awarded this year by American
Loan Plan, President Jay Cheriack
announced today. These Schol
arships cover the tuition for one
year’s study at the University of
The progrr.m this year has been
expanded to include the high
school at Grand Island, Nebraska,
where the firm recently opened
a branch oFf:ce. Other scholar
ships, as last year, will be award
ed in the hi h schools in Fa’ls
City, Platt-mouth, Nebraska City,
Fremont, Columbus, Hastings and
McCook. American Loan Plan
operates a branch office in each
of these cities.
The scholarship committee in;
each high school will select the
winner and the alternate winner, j
Winners will be selected on the
basis of need, scholastic record,:
indicated scholastic potential, i
character and citizenship.
The Nebraska Scholarsship Pro-;
gram is a part of a thre state
project which includes scholar
ships to seniors in 24 high schools.
Omaha Airman
Stabbed To Death
Airman Third Class Vernas G.
Ashford, 17 years, 2723 North
26th Street was fatally stabbed in
a private club in Clovis, New
Mexico, Wednesday night Decem
ber 21. Airman Ashford attend
ed Tech High School and enlisted
in the Air Corp the past summer.
He is survived by his parents,
Mr. and Mrs. Carey Ashford; four
sisters, Margaret, Luretha, Mild
red, Gladys Ashford, all of Oma
ha; seven brothers, Mr. Pleas
Ashford, Glendale, Arizona, Mr.
Oscar Ashford, Omaha, Mr. Le
ander Ashford, San Francisco,
Calif., Mr. Harley Ashford, Pen
socola Fla., Sammie, Billy, Her
man Ashford, Omaha; grand
mother, Mrs. Hattie Boatner, Oma
ha and other relatives. The body
is being forwarded to Thomas
Mortuary for services and burial.
8.000 Join
Polio Fight
t More than 8.000 polio fighters
in Douglas County will join forces
with volunteers throughout the na
tion starting January 3rd, when
the March of Dimes launches its
1956 campaign. The objective is
to raise funds needed for polio
patient aid, scientific research and
professional education.
Armed with Dime Cards, coin
collectors and other fund raising
equipment, a record number of
volunteers will fan out into every
part of the county in search of
contributions to aid polio patients
“born too soon to benefit from the
Salk vaccine.”
Service clubs, women’s organiza
tions and churches have pledged
their support to the drive, which
will continue until January 31st.
More than 2,000 March of Dimes
coin cards have been distributed
in preparation for the drive. Oma
ha Street Department employees
volunteered to place coin collectors
jn strategic locations throughout
the county.
Omaha Fireman assisted the
March of Dimes by stuffing over
100.000 campaign mailing pieces
for Douglas County. These mail
Bettine Field
The marriage of Bettine Field,
daughter of Marshall Field, III, ]
millionaire publisher, to Eldridge
Bruce, ex-Pullman porter, is re-(
vealed in the new issue of Con
fidential Magazine (on sale Janu
ary 5th). I
The Field heiress now lives in
England with her- husband and
their mulatto son, the magazine
states. The couple became man
and wife in 1951 after her divorce
from Dr. Mark Goodall, Jr. a Vir
ginia physician.
Describing the former debutante
as a rebel in her social set, Con
fidential says her wedding to the
Negro porter was hushed up
thoroughly. Also kept under wraps
was the disposal of the case that
involved guardianship of a daugh
ter by the marriage to Dr. Goodall
who told the New York Supreme
Court his ex-wife’s new domestic
arrangements caused him utmost
concern for his daughter’s welfare,
happiness and spiritual health.
Bettine, in turn, shouted racial in
I tolerance. In the end Bettine had
1 to give up her child by the first
I marriage for nine months of the
Confidential says Bettine and
her current husband are living in
a section of Londan where there
are no racial problems. The heir
ess tells her friends, however, she’s
coming back to America in the
near future to continue the fight
for racial equality.
Confidential points out that
when Marshall Field set aside
$11,000,000 in 1940 to endow the
Field Foundation he intended a
good part of it would be spent on
interracial relations. He never ex
pected, the magazine infers, to
have any interracial relations of
his own.
ing pieces will be in the mail on
January 4th.
“Thousands of men, women and
children — some of them our own
neighbors — still are suffering
from the cruel aftermath of polio,”
Morris Miller, county campaign di
rector, said. “Only a successful
March of Dimes will enable us to
, meet their needs.”
J. L. Taylor
J. L. Taylor, age 59 years, of
2407 Lake St., expired suddenly
Sunday morning January 1, 1956
at his home.
Mr. Taylor was a shoe maker
all during the 31 years of his
residence in Omaha, maintaining
his business at his residence.
He was a veteran of W. W. I
and Commander of Theodore
Roosevelt Post No. 30, American
Legion for the past 2 years.
He was treasurer of Excelsior
Lodge No. 2, F. and A.M. A
member of Zion Baptist Church,
he was also a member of the
$10 Million Spent By Northwestern Bell
To Expand And Improve Service
Progressive 24 Club of St. John
A. M. E. Church.
Mr. Taylor is survived by his
wife, Mrs. Eloise Taylor; daugh
ter, Mrs. Christine Larson; 2
grandchildren, Jimmy and Patsy
Patterson, all of Omaha; sister
Mrs. Julia Smith of Middleton,
Ohio; nephew, Joseph Haynes of
Myers Brothers Funeral Service.
Head Of Sleeping Car
Porters To Be On Radio
I --.—- - —
Christ Child
YAL League
The Main Christ Child 5 remains
undefeated in the YAL League for
boys 14-15 after five games.
In this week’s games, Christ
Child beat the Knights 32-28 (in
overtime). National upset Cru
saders Jr. 28-23 and Deputies
romped the Browns 40-8.
Knights Win
Winners of the Class B Holiday
Basketball Tournament were the
I Golden Knights who beat Sacred
Heart Number 7, 33-22. High
scorers for the Knights were Vern
on Bennett with 10 points, and
Bill Surber had 13 for the losers.
Senior Loop Resumes Play
After - two week layoff because
of the Holiday season, the Senior
Boys Basketball League will get
started once again with games on
i Monday night. Action promises
| to be plenty hot as the Crusaders
J will try to protect their unblemish
; ed 5-0 record from the on-pressing
i Celtics (4-1) and Roses (3-1). The
addition of two new teams (the
Falcons and Courtmasters) prom
ises to make competition even
* more keen.
Millions Saw Famed Rose Parade On January 2
THIS TYPICAL ENTRY in an early Pasadena, Calif.
Rose Parade is a far cry from lavish floats of today.
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PilESENT-DAY FLOATS ore products of skilled artists,
designers and craftsmen. The metal frc-^c is covered
with chicken wire, sprayed with plastic "cocooning,"
then covered with flowers.
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ONLY FRESH FLOWERS and greenery may be used on
floats. A single float may cost $20,000 and use 300,
000 flowers — all hand-attached by corps of workers
during the day and night preceding the Parade.
him ■ ..—
ADDED DELIGHT to viewers of the Rose Parade are
the bevies of beauties, shapely majorettes, smart
bands and equestrian units.
A. Philip Randolph, President j
of the Brotherhood of Sleeping
Car Porters and newly-elected Vice j
President of the AFL-CIO, will be
the guest on WCBS Radio’s public i
service program “Let’s Find Out,”
Sunday, January 8th at 11:05-11:30
He will be interviewed by Ed
O’Neill of the Daily News and Ted
Poston of the New York Post on
“Labor’s Role in 1956.”
Martin Weldon, producer-narra
tor of WCBS Radio’s “Port of New
York,” is moderator of this public
service feature that deals with
problems of particular importance
and concern to the inhabitants of
Greater New York, New Jersey and
the surrounding area.
Negro Girls
Win $500 In
Baby Derby
Chicago — Twin Negro girls are
among sixteen sets of newborn ar
rivals on New Year’s Day to win
$500 in gifts in the Eighth Annual;
Toni Twin Baby Derby, conducted
by The Toni Company, leading cos
metic manufacturer.
Daughters of Mr. and Mrs. Louie 1
Jones, Bobbie Ann and Betty Ann
are the only 1956 Derby winners
born in the state of Tennessee, j
They reside at 1562 Rayburn St. |
Pennsylvania led the nation this
i year with three sets of twins and
one set of triplets. Michigan took
second place with three pairs.1
Other winners were born in Ala
bama, California, Ohio, Oregon,
Maine, Massachusetts, North Caro
lina and West Virginia.
The Jones were unaware that a
double blessing was on the way
and said that to their knowledge
tuere is no history of twins on
| either side of the family. First to
[ arrive at John Gaston Hospital was
Bobbie Ann who was born at
11:36 A.M. Betty Ann followed at
11:49 A.M. They weighed 4 lbs.,
10 ounces, and 5 lbs., 8% ounces,
The lucky twins will receive a
Hestrom twin baby carriage, a
year’s supply of Gerber’s baby
food, an assortment of toys from
the Ideal Toy Corporation, Trun
dle-Bundle infants’ wear, a special
selection of Love dresses, Lullabye
cribs, and Kantwet posturized in
nerspring mattresses.
; Waiting at home to welcome the
litle newcomers are a brother,
! Louie Edward, 2; and sister, Gracie
, Lee, 7.
Mr. Jones is an unemployed dis
! abled vet.
Half Of The
Phones Are In
United States
With one telephone, on the
I average, for every three persons,
the United States had more than
h3lf of the World’s 94.5 million
I telephones on January 1, 1955.
i About 5.3 million telephones
i wqre added throughout the world
I in 1954.
This information was published
today by the American Telephone
and Telegraph Company in its
annual survey, “Telephone Sta
I tistics of the World.”
Iceland has replaced the United
States as the second talkingest
nation in the world the compila
tion revealed.
Canada, with 417 conversations
per capita, is in first place for
the third consecutive year. Ice
land, with 394 conversations per
More than $10 million was spent
by the Northwestern Bell Tele
phone Company in Nebraska in
1955 to extend and improve tele
phone service, according to W. D.
Alf, District Manager of the Tele
phone Company.
This has included changing tele
phones in fourteen exchanges to
dial service and twenty-five new
buildings and building additions
as well as installation of additional
switching equipment in many
central offices. More than $2.5
million was spent for telephone
lines, about $3 million for central
office equipment, and over $3.2
million for telephones and other
telephone equipment in homes
and places of business.
With more than 15,000 tele
phones added in the past year, the
100 Northwestern Bell exchanges
In Nebraska now serve 243,200
telephones and handle 35,620,000
calls a month as compared with
33,958,000 in 1954. Investment of
the company in telephone plant in
the state now stands at approxi
mately $78 million.
The number of Northwestern
Bell people required to provide
service in Nebraska has increased
by 110 in the past year, from 3,700
to 3,810.
A large part of the Nebraska
telephones added during the year
were in Omaha where the total
number increased from 134,743 to
about 145,000. Since 1945, Omaha
has added nearly 64,000 tele
phones, an average of about 500
a month. The average number of
telephone calls per day climbed
from 740,000 to around 800,000.
Omaha residents are now making
over 9 per cent more long distance
calls than they were a • year ago
or approximately 364,000 a month
as compared with 334,000 a month
in 1954.
capita nosed out the United States
which had 393.
More than half of Iceland’s
telephones are in its capital city.
Reykjavik, as is 40 per cent of its
These figures are for the year
of 1954 since it takes almost a
year to collect information from
more than 250 governments and
companies throughout the world.
The Netherlands installed its
one millionth telephone in 1954,
bringing the total number of
countries on the “more than a
million list” to 12. The United
States, the United Kingdom, Can
ada, German Federal Republic,
France, Japan, Sweden, Italy,
Australia, Switzerland, Argentina
and the Netherlands, in that
Telephone service in the United
States is supplied by some 4,800
private companies, together with
thousands of connecting rural or
farmer lines and systems.
Prior to 1927, the telephones
of only three other countries
could be connected with Bell
^vstem telephones. These were
Canada, Mexico and Cuba. In
January 1927 the first overseas
radiotelephone circuit was estab
lished between New York and
I London. At the beginning of last
year a customer in the United
States could call any one of 91
million telephones in more than
110 countries or areas including
the United States.
A man went out one day to
seek his enemies, and he found
no friends. A man went out one
day to seek his friends, and he
found no enemies.
In keeping pace with Omaha’s
growth and increased telephone
requirements, the telephone comp
any spent about $4,350,000 in 1955.
Building construction included a
new central office at 90th and
Western Avenue and three tele
phone garages. One in the west
ern part of the city was completed
early in the year and two others
were built — one in the north
part of Omaha and one in the
south. In mid-December, ground
was broken at 19th and Dodge for
a twelve-story telephone building
which is to be completed in 1957.
In 1955 as in 1954, a large part
of the total expenditure in Omaha
was to provide more telephone
cable and wire to serve residents
in recently developed areas and
to increase wire facilities in older
sections of the city. Some
250,000,000 conductor feet were
placed during the year. Sizes of
cable ranged from 26 to 2,121
With the increase in telephones,
about $300,000 was spent for equip
ment additions in Omaha central
offices. The largest project of
this kind is the installation of
equipment in the new Terrace
office which will be completed and
placed in service about the middle
of 1956.
During 1955, it was increasingly
evident that Omaha people are be
coming more telephone minded
regarding use of additional tele
phones in their homes. More
than one-third of the total tele
phones added were residence ex
In the entire territory the North
western Bell company serves in
Nebraska, Iowa, Minnesota, North
' Dakota and South Dakota, more
than 100,000 telephones were add
ed in 1955 bringing the total to
over 1,900,000 — more than twice
as many as at the start of World
War II.
The company’s construction pro
gram for 1955 was the largest ever
— $62 million or nearly $30,000
for every working hour during the
year. This included fifty-four new
buildings and building additions,
29,000 miles of long distances cir
cuits, 91,000 new poles, 2,300 in
stallations of switching equipment
in central offices, 36 dial conver
sions, and considerable replace
ment of outmoded and worn equip
ment. About $5 million was spent
on buildings alone.
Telephone users talked more
frequently during the year. For
the company as a whole, the aver
age was nearly 7,000 calls every
minute during 1955, or a total of
3.6 billion conversations for the
The number of long distance
calls also was up — 11 per cent
over 1954. Nearly one-third of
the long distance calls originating
in Northwestern Bell exchanges
were dialed directly by the opera
tor to the telephone called.
Another noticeable development
in long distance telephoning is
i that more people are saving them
| selves time by calling by number.
From business telephones, for ex
ample, 84 per cent of all long dis
tance calls are now placed by num
| Other noteworthy telephone de
velopments of 1955 including put
ting in telephone answering equip
ment for a considerable number
of customers and installation of
speakerphones — the “hand-free”
telephones — in both homes and
offices. Also, the percentage of
telephones in color increased
| greatly.
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Polio isn’t licked until the vaccine has been riven to k m...
people as possible. March of Dimes funds are needed to
age protection from crippling attacks of polio Hein
{JOIN THE MARCH OF DIMES, Jan. 3-31. H ‘P 8fllt P°U®’>
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