Image provided by: University of Nebraska-Lincoln Libraries, Lincoln, NE
About The Omaha guide. (Omaha, Neb.) 1927-19?? | View Entire Issue (July 13, 1946)
THE GREATER OMAH 1 GUIDE
FOR NINETEEN YEARS—
Wallace Urges Vets
to Support Truman’s
NEW YORK—Commerce Secy.
Henry Wallace urges the veterans
of World War II to support the
program of the Truman Admini
stration in the current issue of
SALUTE, the magazine produced
and edited by former YANK and
STARS and STRIPES staff mem
From now on every man in pu
blic office or seeking public off
ice will appeal in some way to
the fifteen million or more veter
ans of World War II for their
votes, writes Wallace in the arti
As a man holding public office
I am no exception to the rule. I
_ ____- - — - - - - - - - - i :
CROSSWORD PUZZLE j
IS River (Afr.)
19 So be it
22 Body of
23 Musical in
84 Metallic rock
85 Girl’s name
U Man’s nick
M Sauce (dial.)
J 1 Keep
; 2 Graduate
| of school
Solution In Next Issue.
i ■ i j m
Yf/A III. (///A_I_I-1-k2Z4
6 Prepares for
8 Conical tent
16 Muse of
17 Coin (Ind.)
21 River (Fr.)
25 Jewish month
26 Pieces of
30 Remote ma
36 Pieces out
Answer to Pmile
Now Featuring SPECIAL ...
COCKTAIL HOUR DAILY
-* 2 P. M.—* 7 P. M.
ALL DRINKS AT REDUCED PRICES
• Alexander.35c • Rum . 30c
• Pink Lady 33c • Cuba Librae 30c
• Martini .35c 0 Diageuri 35c
• Manhattan 35c • Barcardi. 35c
• Whiskey Sour—Highballs—30c
SPECIAL ARRAMGEMENTS FOR
Birthday Parties, Weddings, Anniversaries,
Club Functions, etc.
MEMBERS AND GUESTS INVITED
ilmvets Club 24th & Miami
Open 12 noon til 1 A. M.-JA. 9256
All-Makes Electric Company j
HARDWARE & APPLIANCES |
“VISIT OUR NEW STORE”
4040 HAMILTON Phone. WA-4668]
Largest Stock in the City
LOWEST PRICES — — PROMPT SERVICE I
• Guttering & Spouting—Sold and Installed j
• Complete Toilet Outfits
• Chrome Faucets—all kinds '
• Everything in Plumbing j
• Coal—Gas—Oil Furnaces Repaired & Installed ,
• Blowers '
• Shower Cabinets Complete |
-PLACE YOUR ORDER NOW!- j
| “Let SWARZ Furnace Your Home” '
1 Swartz Furnace & Supply Co. (
2415 Cuming St. AT 2835 ^
A USO TREAT, ALL THEY CAN EAT^-Children of Gl’s and veterans
in Pensacola, Fla., gobble up Ice-cream at a party given especially for
them at the DeVilliers Street USO. Left to right: Alice Elaine Willis,
niece of Sgt. Harry Whitaker, Jr.; Mary Johnson, daughter of CpI.
Johnny Johnson; Bunkie Williams, son of veteran Henry Williams and
Mitzi Sheppard, daughter of veteran Ray Sheppard.
ask the veterans to support the |
Administration’s program in their
own interests and the interests of
their families and friends.
The objective of the Truman
Administration as defined by Wa
llace in his article, is to prevent
recurring deoressions by the (full;
Employment Act of 1946 and
other Administration backed mea
Wallace sees the Employment
Act as a preamble to an economic
charter for the American system
of free enterprize.
In presenting his conception of
the responsibilities of business in
providing full emolo'-ment, Wal
lace writes as follows:
Business must continue to car
ry the main load. . it must provide
most of the jobs and the purchas
ing power. But private business
cannot assume the whole respon
sibility for the national welfare.
No single group can be responsi
ble for the entire nation, because
there are so many forces that lie
outside the control of any one
group. Only the Federal govern
ment can be responsible for pol
icies and actions affecting all the
country. That is what we set it
up for in the first place."
Wallace avoids any comment on
President Truman as a possible
Democratic candidate in 1948. The
Secretary of Commerce, however,
urges the veterans to get active
in politics, and makes the speci
fic recommendation that veterans
should attend party caucuses in
their own precincts and wards to
see to it that good men get party
support before the slates are even
CROP LOOKING VP
MOLINE. 111. Special CFI Photo
to Omaha Guide from Leslie Swan
son—Far exceeding the tradition
al yardstick of knee high by the
Fourth of July’ this corn on a farm
at Sherrard, Illinois, almost rea
ches the chin of Cladys Huddle
ston, a pretty farmette. Plentiful
rainfall and some extremely warm
days and nights in June combined
to advance the corn far beyond
' normal stage and prospects are
bright for a bumper crop. A bum
per corn crop would be a boon to
pork and livestock production and
would go a long way toward alle
viating the world food shortage.
BOW EN Appliance Co.
NOW OPEN AT OUR NEW
® New Units, # New anti
Rebuilt Refrigerators &
“Guaranteed Repair Service—
Quality Worknianship—W e
Solicit Your Trade”
$10 TO $1,000
You can obtain a loan from us for
almost any purpose and repay in
small monthly payments.
Salary loans on your signature
only. We also make auto and
We will gladly make you a small
loan or a large one.
Phone AT-2300, tell us what you
need, then come in and pick up
the money. Prompt Service
1901 Farnam St. Ground Floor
Larry Flinn, Manager.
FOR THE .
I ★The Omaha Guide
By Edna Mae McIntosh
The statement, “Variety is the
strice of life” unquestionably first
fell from adult lips and in no way
lepresents the sentiment of infants
ir young children. , .
Efficient housewives, recognizing
Ihe important role variety plays in
tustaining interest in food, avoid
nionotony like the plague. What
they don’t recognize is that his love
for something new or different is
the result of a life, rich in varied
experiences and is not an inborn
By nature, babies and small chil
dren are creatures of habit. They
much prefer to have life move on
in the same rut day after day, to
being upset by some strange new
experience. This is the case in their
food habits as well as other pat
terns of living.
Because of this resistance to
change, many mothers are content
to let the child remain in the rut.
They are afraid of risking the up
set that might result from the in
troduction of something new.
Life is unpredictable and it is
the wise mother who accustoms
her child to meeting the unexpect
ed and the new with a spirit of in
terest and adventure. *
Mealtime offers one of the best
opportunities for new experiences
and the earlier they are provided,!
the better. The children who can’t1
remember when different and in
teresting foods were first intro
duced in their diet are the future
gourmets of their generation.
(WIND IN THE OLIVE TREES
by Abel Pleen, Boni and Gaer $3
July Selection of the Book Find
rv.-*» T^ntino, on WTN~> tm mHE
OLIVE TREES, the hard hihtting
up-to-the-minute expose of Franco
Spain which is the July Selection
of the Book Find Club. Leland
Stowe, noted foreign correspond
“It is the greatest merit of Abe!
Plenn’s book that is Presents the
cold facts of the Franco record
in such detail and abundance
that rhetorical devices are unne
cessary. Mr. Plenn lived and he
worked behind Franco’s iron
curtain, as Chief of Propaganda
Analysis in the US Embassy in
WIND IN THE OLIVE
TREES is his authoritative and
hjoc-iv documented report.
“Plenn talked in Spanish to
all kinds of people. He did not
get his information about Fran
co's Spain chiefly from a Fal
angist funnel, nor from the silver
soup spoons of Spanish dukes.
The trouble was that his reports
were heavily censored by the
“Hayes Team’’ in his own U. S.
“And so was our own Ameri
can-prepared propagandas Even
quotations by Vice-Presidential
candidate Truman, pledging our
forces to prevent the spread of
totalitarianism and dictatorship,
were burned in Madrid before
thev could be distributed, .on or
ders from the American amb
assador. We may leave the ex
ambassador to ive with his o v
record in Madrid, if not with his
own conscience. Nothing that lu
can ever say or wrrite can tar
i nish the honesty and crushing
factual testimony of Abel Plen
n's report on what the Fascist^
bave done and are doing behind
Franco s iron curtain.
“It is true, Mr. Plenn says,
that the civil war in Spain ha
never stopped since 1936; that
the Francoists' hands are red
with the blood of countless exe
cutions which have gone on year
after year, despite the complete
victory gained by Franco and
“It is vital to know that the
Spanish Republican Underground
continues to exist. . and why it
grows stronger.. and why noth
ing less than democracy in new
Spain will ever be accepted by
her people without the final
assurance of another civil war.
‘If the United Nations Secur
ity Council wants to know what
the Franco regime really is, its
members need nothing more than
read WIND IN THE OLIVE
TREES. The sum total of Abel
Plenn’s report is the kind of hi
story which no amount of pro
paganda can gloss over or era
dicate. At this moment particu
table " ^‘ Radios
available for immediate delivery
HEAVY DUTY MOP
RAVITZ Tire & Supply Co,
1624 Capitol Ave.
"INTERSTATE PAPERS LAUNCH! NATIONAL SURVEY"
Interstate United Newspapers, Incorporated, Publishers’ Representative, recently entertained their publishers at a noon luncheon at the
Hotel New Yorker. At this luncheon, Mr. Edgar A. Steele, Research Director of the Research Company of America, outlined the proce
dure to be followed in the forthcoming National Brand Preference Survey, which will be launched by Interstate’s papers from coast
Above is the speaker’s table. Reading from left to right are: Mr. William G. Black, Sales Manager of Interstate, Mr. L. J. Pollard, Man
ager of Interstate’s Chicago Office, Mrs. Robert L. Vann, Treasurer of Interstate; Miss Ida M. Levetown, Business Manager of Interstate;
Mr. Ira F. Lewis, President of Interstate; Mr. Steele, Mr. Raymond Peck, Vice President of Interstate; Mrs. Ira F. Lewis, and Mr. Fine
of Research Company of America. Below are pictured some of the publishers listening to Mr. Steele, as he explains methods to be fol
lowed in making this the biggest Brand Preference Study ever made for the Negro race.
- — * Walter Baker Photographs
larlv it commands the attention.
and thought of the entire Amer
PAUL ROBESON, CITIZEN
CF THE W ORLD
By Shirley Graham
Great £:->•rer, great actor, great
athlete, and above all, great hum
"o being..Paul Robeson is one
of the best known and most uni
versally admired figures in Amer
ica. In his forward, Carl Van Do
‘‘Shirley has somehow known
how to combine in her story the
strong forward march of Paul Ro
beson’s career with a sympathetic
account of his daily difficulties
and uncertainties. . His story is a
;,e o storv because it had to be.
But it is here told with such un
affected realism that no reader
will feel irritated at it, as at so
much romance. This is simple
truth about one of the world’s
Paul Ro'-eson was born in the
town of Princeton, New Jersey,
during the Spanish-American war
His father was a hard working
tough minded preacher who had
been bom a slave. Paul was the
third Negro to ever be admitted
to Rutgers College. When he gra
duated in 1919, he had won hi:
Phi Eeta Kappa Key, had been
chosen end on the All-American
football team, had won hi-; R in
four sport0, delivered the com
mencement oration, and had been
elected to Cap and Skull.. the so
ciety made up of four men fully
representing the ideals of Rutgers
After a disappointing start at
the study of law, he decided, with
the strong urging of his young
e - ie ought to be an actor.
He joined the Provincetown Play
ers, where he worked with Eu
gene O’Neill (in whose Emporer
ones he starred) Robert E.mund
Jones, Edna St. Vincent Millay,
and others destined to become fa
Robeson s tirst concert was real
ly a sort of lark, an informal ga
thering at which he sang nothing
but Negro Spirituals. But the au
dience refused to go home and got
encore after encore, far into the
morning until listeners and sing
ers were limp with exhaustion and
joy. So he was launched on Ins
two careers and both moved for
ward with increasing success.,
j concert tours in America and Eu
rope, stage plays that brought
acclaim from critics and public
alike, more than a thousand re
! cordings, several motion pictures,
and work on the radio. And all
this time Robeson was curious
about the whole world, about the
j fight of all oppressed people for
, freedom and better lives. He tra
1 veiled in the Soviet Union where
his son also went to school for
some time; he supporter the Span
ish Loyalists in their fight against
1 Fascism; and he has always been
! round in the front of every battle
for a better life for ordinary peo
ple. "Through my singing and act
! ing and speaking’, he says, "I want
to make freedom ring. Maybe I
can touch people's hearts better
than I can their minds.”
W IDESPREAD PRESS
COVERAGE GIVEN A. V. C.
CONVENTION IN IOW A
Leading magazines and indepen
dent newspapers, recognizing the
j potential importance of AVC to
I to America's affairs, sent special
I correspondents to Des Moines to;
assure top-flight coverage which j
would supplement the stories of
United Press, Associateed Press,
and nternational News Service.
LIFE pictures were taken by
Mark Kaufman, ex-Marine, who
covered Chicago’s LaSalle Hotel
fire the week before; text on the
LIFE article was handled by Mr.
Frank Campion, from the New
York office. TIME'S story, which;
appeared in the June 24 issue, was
written from facts provided by
George Mills, TIME correspondent
in Des Moines.
Col. Matt Urban, Veterans Edi
tor of LIBERTY Coverey all im
portant sessions, as did Gretta
Palmer, writing for CORONET.
(By Dt. Marianna McFadden)
The Juvenile Elks will meet on
Monday July 15 at 5 o’clock. The
Senior Mother is asking all the
members to please be present.
Cherokee Temple No. 223 held
the regular meeting Tuesday mte
July 9 with Dt. Ruler Campbell
presding. Dt. Campbell gave the
report from the mid-west conven
tion. The installation of the new
officers were held. Deputy Dt.
Ethel Mae Price was elected as
delegate to the convention in Buf
The Committee was appointed
on the Elks picnic for the Junior
Elks with Senior Mother Dt. Ru
ler Lulu Brvant. Dt. Marie Parker
Dt. Fanny Wilson and Dt. Lulu
Washington. The picnic will be
held at Elmwood Park.
Dt. Flora Thomas is ill at St.
Joseph hospital. Dt. Mattie Prid
gett s also ill in the hospital. Dt.
Lavanda Stevens and Dt. Lucille
Barry are ill at home. Dt. Janie
Howell is ill at her home in Hast
Those who attended the Mid
West Convention are as follows:
Dt. Bennetta Cleveland; Bro T.
C. Hall: Dt Florence Murrell; Dt
Rose Murrell; Dt Wilma Gaines;
Bro Charles Simms; Col. Opal
McAllister; Mr and Mrs C. B. Ma
yo; Capt Clarence Sorrell; Dt
Robby Belle Parker; Bro Leonard
Norris; Brig. Gen. Emery Hick
•ma'.i: Dt. Clara Campbell, Dt.
Ruler; Dt Cecil Stokes; Mr Joseph
Allen; Jennie Mae James; Ernest
James; Milton Howard Jr; Dt Ber
tha Johnson; Dt Mattie Caldwell;
Dt Edna Thomas; Norman Love;
Bro Eddie Lee Underwood; Bro
H. J. Calloway; Bro Van Buren
Grant; David Jones; Bro Herbert
Mayberry; Bro John Davis; Col.
Herbert Richardson; Dt Rowena
I Juddith; Mr an’d Mrs J. W. King;
Capt Ernie Richie and Bro Paul
Ralph Martin, ex-STARS AND
STRIPES overseas writer, cover
ed for the NEW REPUBLIC; John
Atlee, member of AVC’s New
York Press and Raddio Chapter,
wrote an article which appeared
in THE NATION last week.
The distaff market1 was well
covered by Alene Talmey, feature
editor of VOGUE and Ron Schil
ler, writing for MADEMOISELLE.
Roland Harvey of PIC took pic
tures for future background use
by that young men’s magazine.
The ARMY TIMES, best read
among service journals carried
running stories plus a two page
Is a Great POWER
YOUR NEW SPAPER—The Greater OMAHA Cl IDE
is not merely exchanging black ink and ichite paper for
green dollars and pink checks. our newspaper besides
giving you all the latest local and national notes possible
is HELPING TO MOVE MOUNTAINS OF MERCHAN
DISE, thereby giving employment and making life pos
sible and enjoyable to untold numbers of men and
This newspaper, in this one respect alone, is thereby
justifying its existence by contributing materially to the
welfare of the world..
• YOU ALSO CAN HELP, BY PATRONIZING OUR
roundup by Smith Dawless, one
of the paper’s Associate Editors.
Most widely-circulated writer
present was Tom Stokes, whose
column, syndicated by United
Features-NEA. appears in an es
stimated 137 dailies and weeklies
throughout the country. Sto.-.es
devoted three full columns to the
Chicago led all other towns in
single-city coverage; Frank
Smith, ex-W5r Correspondent and
now veterans editor, covered for
the Chicago TIMES; Guy Gentry,
top convention-reporter, filed for
the Chicago TRIBUNE; Jack
Mabrev, ex-Navy officer with Pa
cific battle stars, was sent by
the Chicago NEWS to cover for
the Knight papers, including the
Detroit FREE PRESS, the MIA
MI HERALD and others; Charles
Roberts came from the Chicago
Times, Post at Des Moines
From New York’s papers came
George Eckel of the N. Y.
TIMES, Joseph Kahn of the N.
Y. POST, and Ethel Greenfield of
the N. Y. HERALD TRIBUNE.
Sam Stavisky, veterans editor of
the Washington POST and George
Beveridge of the Washington
STAR, flew to Des Moines with
the large Washington Chapter de
The San Francisco CHRONICLE
most distant newspaper repre
sented, sent Jack Foisie, ex-cor
respondent of STARS AND
STRIPES in the Mediterranean to
report delegates doings and ana
lyze the present and future of
Other independent newspapers
represented were the Milwaukee
JOURNAL, the Boston HERALD,
We Are READY! ARE YOU?
Quick Service ON..
FURNACES - STOKERS
GUTTERING - HEATING?!!
—FRIEYDLY, CAPABLE SERVICE—
“Heating Troubles Are Our Meat"
Ph. J A'6133 Day
the Boston GLOBE the Bridgeport
(Conn.) HERALD, the Los An
geles DAILY NEWS, the Balti
more SUN, and the Omaha HER
The Des Moines REGISTER and
TRIBUNE carried pictures and
day-by-day stories of the Conven
tion from Thursday through Mon
day, providing a complete and
comprehensive picture for all the
Iowa citizens and for delegates.
RAY CITY REMTS
HIT GREAT HEIGHT
SAN FRANCISCO—Rent in
creases in this city since last Mon
day range from 10 to 500 percent
with an average of 35 percent, a
survey by the OPA reveals.
The survey also showed a dizzy
increase in general prices, with
food jobbers quoting butter at 85
cents a pound, milk 21 cents ) er
quart, cheese at 11 to 14 cents
over OPA ceilings.
Prices of whole sale meat re
vealed an even greater jump and
are certain to be reflected toon in
For the REST in Mens
if Head The Omaha Guide
Were Never Meant To
Suffer Like This!
Here’s a tip for
women troubled by *
Nervous Tension, |
Weak, Tired, Cranky
If the functional “middle-age”
period peculiar to women makes you.
suffer from hot flashes, touchy, high
strung, weak, nervous feelings, try
Lydia E. Pinkham's Vegetable Com
pound to relieve such symptoms.
Taken regularly — this great medi
cine helps build up resistance against
such “middle-age” distress.
Thousands Upon Thousands Helped!
Pinkham’s Compound is one of the
best known medicines you can buy
for this purpose. It has proved some
of the happiest days of some wom
en’s lives can often be during their
40’s. We urge you to give Pinkham s
/Tn Compound a fair and hon
r ’est Wat- Just see if it doesn’t
help you, too. It’s also a
great stomachic tonic!
Powered by Open ONI