South Omaha Merchants’ Buyers Guide
★ “THE GREATER OMAHA GUIDE” Continuous Publication for Nineteen Years— '
But You Can'Be
Wise..
by ‘Taking Advantage’ of
these Ad Offerings which
Means - “Take Home Savings”
after Patronizing the South Omaha
Merchants herewith listed.
/
Everything that is available, These South Omaha
Merchants Have.... in the NEWEST and BEST in
FOOD, FURNITURE, MOTOR CARS, as well as in
CLOTHES and ENTERTAINMENT, and some 36 other
Major Groups of WANTED GOODS and SERVICES.
By Popular Demand
(by George H. McDavis)
DEAR SUBSCRIBERS: The MERCHANTS OF SOUTH
OMAHA here represented below, has made this page, for
YOU, POSSIBLE! You can do your SHARE by referring
to these Ads, when in need of necessities for the Home.
PATRONIZE THESE ADVERTISERS!
..
MADSEN SUPPLY CO,
REFRIGERATORS—STOKERS— WASHERS
GAS STOVES— RADIOS—OIL BURNERS
• Bendix Washers
4713 SOUTH 24TH MA. 3806
MARTISON HARDWARE
-Company
*PAINT & * GLASS
l ELECTRICAL APPLIANCES *
“ff e Appreciate Your Trade”
MA. 2016 3912 ‘Q’ ST.
-FRANK }. MERWAUt
•TORRID ZONE FURNACE
SHEET METAL & FURNACE
REPAIR WORK
MA 4600
5032 SOUTH 24TH tUWW
Kitty’s FROCK
SHOPPE
for Smart Wearing Apparel
“SHOP AT KITTY'S”
4718 SOUTH 24TH MA. 4080
V. Georgeff
Expert..
Shoe Repairing
—LOWEST PRICES—
2905 ‘Q’ ST. MA. 6382
E. O. FUREN CO.
Jewelers & Optometrists
*KEEPSAKE DIAMONDS*
“We Appreciate Your Trade”
4839 SOUTH 24TH MA. 1327
THOMSEN & SONS
FLORISTS
Open Evenings and Sundays
4—CUT FLOWERS—FUNERAL DESIGNS—>
8 POTTED PLANTS—VEGETABLE PLANTS IN
SEASON
5414 SOUTH 36TH MA. 1387
For Sale
Rebuilt Vacuum Cleaners
$14.95 up
(One Year Guarantee)
• Will Make - Trade or Rebuild Yours Like New!
• PARTS FOR ALL MAKES WASHERS AM)
SWEEPERS
DEPENDABLE WASHER & SWEEPER SERVICE
4716 South 24th MA. 2111
FERRIS SEED CO.
—“Farmers Cash-A-way”—
FIELD & GARDEN
SEEDS CHICKENS
• POULTRY SUPPLIES & REMEDIES
• FARM SUPPLIES
5029 SOUTH 24TH MA. 6340
MODERN APPLIANCE CO.
Expert Radio & Refrigeration Service
•
AUTHORIZED MAYTAG SALES & SERVICE
MArket 6969 4910 SOUTH 24TH
FORBES FURNITURE CO
‘EVERYTHING for the HOME’
“We Appreciate Your Trade”
5012 SOUTH 24TH STREET
Shebilsky Paint & W allpaper
—STORE—
• QUALITY PAINTS
(MINNESOTA TESTED)
“We Appreciate Your Trade”
2409 ‘L’ MArket 2996
GENERAL REFRIGERATOR
SALES & SERVICE
• COMPLETE LINE OF SHEET METAL & FURNACE
REPAIRING
^ Gibson Refrigerators, Duchess Washers
SERVICE ON ALL MAKES OF REFRIGERATORS,
WASHERS, RADIOS
MA. 4311 2917‘Q’ST.
11 1 i r—• —.—n, „ ...
Len’s BAR
25th & ‘Q’ Street ,
—WILL APPRECIATE YOUR TRADE”
(OPEN EACH DAY AT 6:00 A. M.)
BETHUNE & GREGGS ON EMER-!
CENCY FOOD COMMITTEE
New York—Two Negro leaders are
among tffe prominent Americans serv
ing on the national committee of the
Emergency Food Collection for the
hungry and starving millions overseas,
Secretary of Commerce Henry A.
Wallace, national chairman of the
drive, announced today.
Bishop J. A. Gregg, of Kansas City,
Presiding Bishop of the African Meth
odist Episcopal Church, and Mrs.
Mary McLeod Bethune, of Washing
ton, D. C., President of the National
Council of Negro Women, whole
heartedly endorsed the humanitarian
appeal and pledged their personal
and official support.
The Emergency Food Collection,
now under way throughout the na
tion, is on behalf of UNRRA (United
Nations Relief and Rehabilitation Ad
ministration), of which F. H. La Guar
dia is Director General. It is an ap
peal to the American people to give'
money to buy food, or gifts of food I
canned in tin, for shipment to famine
swept Europe and Asia.
Mr. Wallace explained that the
Food Collection is set up in close co
operation with the President’s Famine
Emergency Committee which is ask
ing Americans to eat less bread, wheat
cereals, cakes and pies, to use less
cooking oils and fats, and so leave
more or these essential food stocks for
shipments to famine areas. He de
clared:
“Essential as is this call for self
denial at our tables, Americans want
to do even more to alleviate starva
tion overseas. They want to give
quick, direct, and personal help to
hungry human beings, and they can
do this through the Emergency Food
Collection."
Mr. Wallace pointed out that be
cause the need is so desperate, cash
contributions are preferred so that
food may be bought centrally in large
quantities. In this way, more food per
dollar can be bought, and expense
and delay in sorting individual cans,
packing and shipping them can be
avoided. But canned food is wel
comed, especially from all individuals
who have it on hand in the home.
Collection depots to receive both
types of gifts are already in operation
in more than 7,000 cities, towns, and
villages. Contributors are asked to
turn in their gifts at these local de
pots. Checks or money orders may
also be mailed to Lee Marshall, execu
tive director, Emergency Food Col
lection, 100 Maiden Lane, New York
7, N. Y.
RENT BILL NEARLY THIRD OF
1932 NATIONAL INCOME
i The U. S. Department of Com
merce reports “the nation’s renters
paid a record total of §12,800,000,000
Re-Elect
John W. Yeager
JUDGE
*OF
SUPREME
COURT
(POLITICAL ADVERTISEMENT)
(POLITICAL ADVERTISEMENT)
r -- ^
• Have You Seen. . .
★ EYES ★
The Negroes’ Own Picture
MAGAZINE
In The June Issue—
Wings Over Jordan
Paseo Baptist Church—Kansas
City, Mo.
Frank B. Adair—Sydenham
Hospital, N. Y.
Langston Univ.—Langston, Okla.
And Many Other Interesting
Features
THE PICTURE STORY OF
NEGRO PROGRESS
Ask for EYES at your newsdealer
EYES INCORPORATED
Box 793,—Iowa City, Iowa
L. ___a
—VOTE for—
C. C. GALLOWAY
for STATE SENATOR
Your Legislature Representative
of the Fifth District
HE WILL TAKE THE BED TAPE OUT OF THE
OLD AGE PENSION, WITHOUT ANY INCREASE
IN REAL ESTATE TAXES.
to their landlords in 1944.” I
This is almost one-third of the na-!
tional income of about $40 billion in
1932, and renters know what they got
for their nearly $13 billion in 1944.
The rent bill is divided: —
Urban home renters.$5.9 billion
Farm renters . 2.4 billion
Commercial property
renters . 4.5 billion
The report states:—
“The landlord’s net profit in good
years is seldom in excess of one-third
of the gross rent, and in depression
years, falls much lower.”
In 1944, landlords’ net profit was
probably more than one-third—nearly
$4.5 billion, and this report does not
state that during the war the increase
in the selling price of urban and farm
'lands was about $25 billion—which
went to land owners, as velvet.
Rent paid for urban dwelling re
mained fairly stable, being 44% of
the total rent bill in 1929, 51% in
1933, and 46% in 1944.
Granger Seeks
Free Participa
tion in Radio
i
“Offer equal employment oppor
tunities and salaries to Negroes
throughout the radio industry on the
basis of their talent, skill and ability,”
Lester Granger, National Urban
League head, told an audience of ra
dio executives and other radio per
j sonnel attending the Sixteenth Insti
tute for Education by Radio, held re
cently in Columbus, Ohio. “There are
thousands of jobs in an industry that
provides 130 million people with al
most continuous radio listening, and
hundreds of job classifications, from
pages, stenographers, teletypists to re
cording engineers, Stript writers and
news analysts.
Mr. Granger also asked that oppor
tunity be given name bands, both
Negro and “mixed,” to participate in
commercial programs; that Negro mu
sicians not be limited to spiritual and
jazz performances; and that Negro
actors and actresses be permitted to
demonstrate their abilities without ra
cial identities.
Five Cardinal Sins
The barrier erected by the radio in
dustry against the employment of Ne
groes in skilled, technical and super
visory jobs, was among the “five car
dinal sins which, Mr. Granger
charged, kept the industry from ful
filling its responsibility in inter-group
understanding.
The insistence upon casting Ne
groes in servants’ roles to the almost
complete exclusion of any other type
of presentation, the shelving of Ne
gro name bands and artists to less
prominence and lower contract re
wards than whites of similar ability,
and the failure by script writers to in
clude Negroes as a part of the nor
mal American scene were other “sins”
listed as being committed by the ra
dio industry.
Script writers should completely
abolish racial stereotyping,” Mr.
Granger recommended,” and avoid
implying through theme, incident and
plot that there is a special place’ in
our society and economy for the Ne
gro. An excellent beginning can be
made in the ‘soap opera’ or ‘daytime
serial which dramatize the lives of
citizens as they face everyday prob
lems of living in typical communi
ties.”
AERONAUTICAL COURSE OF
FERED G. I.’s AT FISK
Nashville, Tennessee, May 22—A
course in aeronautical training for ex
G. I.’s, in conjunction with the Fisk
University summer school, has been
approved by the Division of Veterans
Education of the State Department of
Education, and applications for the
course are now being received, said
Mr. James E. Taylor, Jr., head of the
Fisk department of aviation education,
in a recent announcement.
Veterans will be trained, beginning
June 10, at the new municipal airport
at the end of 9th Avenue North, in
Nashville. Five courses are to be of
fered: Single Engine Rating, 4 weeks
period; Instrument, 6 weeks; Instruc
tor, 6 weeks; Private, 8 weeks; and
Commercial, 36 weeks.
This new facility for veterans is
| part of Fisk’s pioneering in the field
of aviation education. Inaugurated a
year ago, the curriculum has been ar
ranged through the co-operation of
the Tennessee Bureau of Aeronautics,
the State Department of Education,
the City of Nashville, and the Tenn
essee A. and I. State College.
REP. DOUGLAS ON CIVIC UNITY
BOARD
Dr. Clarence Dykstra, provost of
the University of California at Los
Angeles, Rep. Helen Gahagan Doug
las (D. Cal.), Prof. Franldin Fearing
of the University of California, and
Dr. Theodore Kreps, president, Stan
ford University, have been named to
the Advisory Board of the California
‘ Council for Civic Unity, first state
wide organization in the nation cov
ering the field of racial and inter
cultural relations.
Organized at Fresno last February,
the California Council has in its
membership more than sixty organi
zations throughout the state, devoted
to the improvement of relations be
tween people of different national,
racial and religious backgrounds. In
making the announcement, Mrs. Bruce
Kingman, president, also stated that
the CCCU will utilize the technical
and professional services of the Amer
ican Council on Race Relations, with
Laurence I. Hewes, Jr., Regional Di
rector of the latter’s San Francisco
office, acting as an exofficio member
of the board of directors.
COL. DAVIS SPEAKS AT N.Y.U.
LOCKBOURNE AAB—Col. B. O.
Davis Jr., Commanding officer of
Lockboume AAB last week addressed
the student body of New York Uni
versity on the first anniversary of V-E
Day.
Greeted by sustained applause from
the student body standing below him
in typical campus garb, the Colonel
spoke earnestly of the occasion which
marked the day. He urged all present
to constantly recall the responsibility
w'hich was theirs to preserve the costly
peace by following reasoning courses
of action at all times. “War,” the col
onel said, “is not inevitable ... it!
does not have to recur time and I
again.” The overtones of the audi-1
phone system gave a split second re
turn to his words, as if to emphasize
the deeply thoughtful nature of his
words on the listening assembly.
New York University boasts a vet
eran student membership of more
than 11,000 strong, and the celebra
tion was characterized by their feeling
of responsibility and their determina
tion to do all within their power to
prevent the repitition of a tragically
costly war.
Following the program, Col. Davis
was entertained by some fifteen mem
bers of the Veterans Council in the
| Faculty Club of the University. Pres
ent was Dr. Noss, faculty adviser to
veterans. Here again the deep thought
fulness of the veteran students was
constantly present under the light run
of talk which accompanied the din
ner.
Dr.A.B. Walker
M. D.,
Republican
Candidate for
GOVERNOR
—is a Graduate of
Nebraska Wesley
an University ’03;
-Creighton College
of Medicine ’06.
Is a Candidate for
Governor on the REPUBLICAN ticket.
He Recommends: REPEAL Head Tax;
Gasoline tax, as to old age assistance;
as Replacement. Gross or Net income
tax; Return $1,700,000 to old age as
sistance fund; Return, two house Leg
islature; Exempt Homestead real estate
up to $4,000 from taxation; Increase
Teachers salaries; Increase, Old Age
assistance; Improve roads. Farm to
Market; Improve Health Department;
NO SALES TAX; Establish. Local
Factories and Mills for CHEMURGY
of all Farm Products; Abolish, All con
ventions; Return Primaries to APRIL;
Clip, SAVE and VOTE this Program
for yourselves at PRIMARIES in
FREE U. S. A.—Cast OFF CIVIL
WAR and EUROPEAN RULES.
(Political Advertisement
Lt. Governor
ROY W.
JOHNSON
Sumner, Nebraska
Candidate for Re-Election
on the Republican Ticket.
In the 1944 general election for a
second term. Mr. Johnson carried all
counties in the state, receiving the
endorsement of 351,174 voters of
Nebraska, with a majority of 198,
450 votes.
He has served in the First Unicam
eral Legislature, was President of
the Legislature in 1943, 1944 and
1945, has had many years of general
business experience. Mr. Johnson’s
record as a state official will stand
investigation.
Your Support trill be Appreciated. He has served you well.
J POLITICAL ADVERTISEMENT) < POLITICAL ADVERTISEMENT)
Ihe Peoples' friend
R. C. PRICE
R. C. PRICE
Candidate Board
of Education
I am qualified for the job.
I Mill Mork to the interest
of the people.
I favor increased pay for
the teachers, and a full
school term.
The School Board nomin
ation is subject to the
Primary, June 11. 1946.
(Political Advertisement)