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About The Omaha guide. (Omaha, Neb.) 1927-19?? | View Entire Issue (Aug. 1, 1942)
IT PAYS TO ADVERTISE—
IT PAYS TO SHOP
For whatever you have to sell, 01
for whatever you want to buy—
IN THESE COLUMNS
A vcjng man, 18 years or older th-f1
can make deliveries and work in a
Furniture Store. Salary to begin
with $10.00 per week. Working
Hours 8 A. M. to 6 P. M. Call at
Omaha Guide Office.
4 men to work at Consolidated Auto
Parts Co., 2501 Cuming Street or
1240 South 16th St. Wants two
roustabout workers to move around
and clean wreckage. Two exper
ienced auto wreckers. If in go<-J
health, age doesn’t matter. Roust
Ibout must be able to handle bea\y
parts of automobile.
2501 Cuming Street or 1240 South
FEMALE HELP WANTED
A woman from 21 to 40 for clean
ing and at times to help with cook
ing. Birchwood Club, Call KE. 4<MWi
or WA. 0378.
Mr. George Pratt wants a girl to
do work in his home. Call WA
BENEFIT SHOP. 711 SO. 16TH ST
SCHOOL DAY'S WILL SOON BE
HERE. GOOD BARGAINS IN
CLOTHING AND SHOES. LAD
IES COATS REDUCED.
FOR RENT —
At a reasonable price to the right |
party. 2 centrally located, modern
Store rooms at 24th and Maple. A
fine location for a Drug store.
Beauty Culture Parlor, or Shoe Re
For further information call AT.
ROOMS. APTS FOR RENT
FOR RENT Nicely furnished room
2807 N. 24th St.. WE. 2217.
Join—Reliable Friendship Club— j
For Pleasure. Send Dime for mem
bership blank. H. Brookes, 317
Wendell. Chicago, 111.
One large front room for
rent call WE. 2810
LAX NDRIES & CLEANERS
" EDHOLM & SHERMAN
6401 North 24th WE. 60BE
8324 North 24th St. WE. 107>
WANT TO BUT —
Furniture of ail kinds—dressers,
beds, end tables, chairs and chest
of drawers or complete home—
apartment furnishings. Kettles and
dishes. Sell us yours.
IDEAL Furniture Mart. 24th &
Lake Street—WE. 2224
THOMAS FUNERAL HOME
2022 Lake SL WEbster 2022
Join—Reliable Friendship Ciul’
—vor Marriage. Friendship, oi
.'Vasure. Send Dime for memb-r
*h.p blank. H. Brookes, 317 W*»r
tell. Chicago, IK.
now finding great favor
Many doctors recommend regular use
of douches as a precautionary meas
ure for women who want to be clean,
dainty—for women troubled by at
tending odor or discharge.
Some products may be harmful to
delicate tissues. But not Lydia E.
Plnkham s Sanative Wash! Pin!:ham’s
Banative Wash Is gaining great favor
among women because it's NOT a
harmful germicide. Instead — it's a
mighty effective‘ bacteriostatic” (tha
■modern trend). It not only discour
ages bacterial growth and Infection
but thoroughly cleanses and deodor
izes Vt-y soothing — relieves minor
Irritations and discharge and has a
tonic effect on delicate membranes.
Inexpensive! Get your bottle of Lydia
Plnkham s Sanative Wash today. All
What many Doctors do for it 3
Ww excess 5- es aid rauaa* us. sour ttomach
or heartburn, doctors prescribe the filter, -acting
medicines known for symptomatic relief—medicines
like those in Beil ins Tsblets. Try Bell-.ns yourself
a; first sign of distress. They neutraliae idd relieve
gas. and bring comfort very quickly—y« are not a
Illative: Only 25c. at drug Korea. If your wry list
trial doesn't prove Bell-ana better return bottle to
us and get double your money back.
WHEN ARE WE GOING
TO HELP RUSSIA?
We wish a way could be found
for sending immediate aid to em
battled Russia. Thus far in the
war she has borne the greatest bur
den. Her losses in then and mater
ials have been enormous. Her her
oic resistance has given us time to
prepare: to produce fighting equip
ment Of all kinds, to train men and J
women to meet the storm.
Are we too late?
We hope not. We hope, also :ha*.
the like or dislike of the Russian !
philosophy of government will not
Interfere with our plan to aid Rus
sia. If Russia is beaten and put
out of the war, we may expect to
fight the aggressor here on Ameri
can soil. Surely, we are not going
to let prejudices of various kinds
help the axis powers to destroy us.
Lives will have to be sacrificed in
order to win against the axis, and
we cannot win without Russia. And
while she yet fights, may we not
King Yuen Cafe
2010'2 N. 24th St. JAckson 857S
.Open from 2 p. m. Until 3 a. m
American & Chinese Dishes
-IT PAYS TO LOOK WELL"
MAYO'S BARBER SHOP
Ladies and Children’s Work
2422 LAKE ST.
. 5..... □
Money Back If This Rheumatic Recipe Fails '
Good news travels fast—many of the thou
•ar-ds of folk* who now take lemon juice
for rheuipatlc pain—have found that by
adding two tablespoonfuls of Allenru to one
tablespoon!# of Lemon Juice In a glass of
Water, they get faster relief for the aches
and pains caused by rheumatism, lumbago.
It's no surprise either, for Allenru is a 1
W Tear old formula to relieve rheumatte
aches and palna In fact—if it does not help
—your money back. What could be fairer?
Oet AUenru today at any live druggist. Onl>
*S cents—04 It Now. ^
formerly at 24th
and Erskine St.
514 N. 16th ST.
Did You Place Your
In a Glass Last Night?
Thousands do and wonder why their den
tures remain dull and stained - why they
suffer with offending denture breath They
fail to realise that water alone is not a cleans
ing agent - but now there’s a great formula
perfected by a dentist, called Stera-Kleen
that thoroughly cleans false teeth like magic
no brushing! Simply put a little Stera-Kleen
Powder in a glass of water-soak
your teeth - now they sporkle.
are really clean and look like
the day your dentist said.
• Don't they look natural?" Try
Stera-Kleen - lasts long - coats ^
only 30* At all druggists. -
Old Farmer s Recipe Mia AUenru and
Lemon Juice to get quick relief from poms
of rheumatics and neuralgia Druggiats
have Allanru— grocer* have lemons.
join the “battle array” and help j
beat the enemies of mankind.
Whatever the task, we are ready ■
to do it, to the utmost of our abil-,
The best news we could receive
would be that fighting forces had
joined the battle to relieve Russia, s
THE NAAC'P. CARRIES OX
. Many times w*- have had occas
i ion to write about the NAACP. Now
' at the end of more than thirty years
| of its service to America and Amer
icans, we know it is needed quite as
much as it was when it began.
When World War One was de
clared, the Association was not ten.
years of age Since that time a
quarter of a century has passed 3nd
we are in the midst of a Second
World War And in relation to the
‘‘Color Bar", it appears to be more
rigid in the Second World War than
it was in the first one, in many re
In World War One, colored work
ers were employed quite freely in
War Industries: in this one. a bat
tle has been fought to win employ -
j ment for colred workers in War
1 Industries. An din World War
i Two we have the unf go ruinate ex
ample of the Chairman Of Presid
ent Roosevelt's Committee on Fair
Employment Practices, asserting
that the practical application of this
principle would violate - “SOUTH
ERX TRADITIOX”: that all the
axis tanks and planes and guns
could not uproot “white suprem
acy” in the South- What the good
chairman fails to grasp is that, if
the axis powers win the war. not
only will “white supremacy” be up
rooted. but all freedom for whites
and blacks alike will disappear from
The XAACP. fights to save Am
erica, first from herself, and by so
doing .they know they will save her
from domination by the axis pow
ers. They are. therefore, trying to
remove “the blinders" from the eyes
-of Chairman Mark Etheridge of the
President's Fair Employment Prae
j tice Committee, as well as from
! other eyes.
The XAACP. knows full well that
j whenever justice is demanded for
i the colored people in any field of
human endeavor, objection is rais
ed in the Old South that the grant
ing of it would lead to 'Social E
qualitv”. Social Equality is “the
association between persons like
taste, like culture, and like arnoit
ion.” It is neither intra-racial nor
interracial, and color has nothing to
do with it.
For instance, there are thousands
of white people living in Louisville
Kentucky, where Mr. Mark Ether
idge publishes the Louisville Cour
ier-Journal who could not enter the
home of Mr. Etheridge as guests.
Even if Mr. Etheridge invited them
to his home, both he and his guests
would be uncomfortable. And the
same thing applies to colored peo
ple The factors involved, however,
are not racial.
The XAACP. knows, too. that
when all the people of our land
shall have enjoyed full economic,
educational and political opportun
ity for a reasonabe span of year-,
that the prejudices which now div
ide us. will have disappeared.
The men and women who founded
the XAACP. were aware that their
Struggle would be long and hard. |
with undimmed ardor for a third J
of a century proves their faith and j
hope. All they have demanded of j
their oountry and their countrymen
Real Shoe Man—
Cash and Carry
1410 North 24th St.
TEL. WE. 2022
are based on the cost of serv
ice pins the cost of merchandise
and a reasonable profit.
2022 LAKE ST. Omaha, Nebr.
REV. W. C. WILLIAMS. Pasio
and Evangelist, under whose super
vision a series of spirtual Evangel
istic Revival Services were held last
week, will close with a mass meet
ing Sunday, August 2, 3:30 P. M. at
the I. D. Peoples Peoples Mission
Church 26th and Franklin Sts.
(BY H. W. SMITH)
We often wonder if some of our
people give a thought to the unrest
that has developed among the hu
man race- . .in these last very crit
ical years which has caused so much
destruction. People! committing
suicide .and others becoming insane.
Parents murdering their children...
airplanes falling. ... rivers overflow
ing and drowning people and auto
mobiles wrecked.... destroyed lives.
was promised the colored people as
well as the white people, "IN THE
CHARTERS OF OCR LIBERTIES ’
They charted their course along
lines of Evolution not Revolution,
an dthey welcome the aid of all men
and women who share their faith in
the ultimate triumph of right for
all men her ein America. It is their
desire t0 see “ALL MEN LIFTED
UP" an dno men cast down. And
they would have this philosophy- to
apply to all men everywhere.
All this they do and hope to do
Along these lines they wage their
war to win the war and afterwaid
THE TRAGEDY OF
Roland Hayes, a native of Currys
ville. Georgia, a little town near
Rome, Georgia .has met with trag
edy. He was badly beaten by Rome
Georgia, policemen .after they had
illegally arrested him. because he
inquired about an exchange of
words between his wife and a white
shoe store clerk.
Roland aHyes. world-famous con
cert singer: well educated, wealthy,
apparently, was thought to have
been 'impertinent' by the white
store clerk who called policemen
“to put him in his place.”
Roland ayes believed that his
home county was proud of him. He
began life there as a poor Negro
boy and by dint of hard work lx -
came America's greatest TENOR
SINGER and one of the greatest of
the world. His whole life was de
voted to his music. And by his
singing he sought to brighten the
lives of his fellow human beings.
His mission, as he saw it and fol
lowed it. was to teac hthe world
through sang and make it a han-^
Pier place thereby. He desried to
show. also, that he loved his native 1
Georgia. He purchased a plantation j
near Rome. Georgia, on which hi3
mother had been born, a slave. By
his accomplishments and his acts,
he wanted to show how far awav
from the old hates the south had
grown since his mother was born.
And at last he found that nothing
could save him from the fury of
blind color prejudice in the South.
The incident is full of tragedy for
all the Negroes of America, vearly
all of them have heard Roland Hay
es's voice, either on the concert
; stage, on the radio or on records.
The champions of race hate, then’
fore, eoud not have chosen a sub
ject whose tragedy would have b- ?n
more universally the tragedy of the
i Negroes of America.
AVhat will our answer be when
the German and Japanese Ministers
of propanganda send out their re
ports of this awful AMERICAN
"We shall lay the case in the lap
of the NAACP. May they prove to
, be the “the goods.”
Large and small business houses
failing, and numerous other disas
trous catastrophes which should,
make all of us setup and carefully
and seriously study this situation to
see if the human race will take
. time and look around at ourselves,
to try and help get ourselves ad
The business houses of our race
should be given a very large amount
of consideration as when we trade
with them: we are helping ourselv
es and if we are not pleased with a
purchase tell them as we are quite
Bure adjustments can be made satis
factorily to all concerned and we
should not wear out shoe leather
trying to save two pennies and also
make it known to others about your
own business houses good service
We contacted the race horse head
waiter on Monday afternoon and he
was in a streamlined step as usual..
always trying to help the other fel
low and instructing his crew of
waiters to keep in mind that quick
rvice is th* gwiding light
i to success.
The Omaha Guide is going over
the top-Are you lending a hand
to help in the cause by taking out
a one year's subscription.
We had the pleasure of saying •
hello to prof- aCmpbell, one of the
The membership drive of the NAA
CP. is moving on to a good start.
The joint services sponsored by
St. Johns AME. Church and Zion
Baptist Church on Sunday evening
July 26, was a complete success.
The summer resorts are using a
large number of waiters and we
don't see many on X. 24th Street.
Are you a member of the 4C club?
The Credit Union would like for you
to take out some shares.
NOT AS A
Ralph N. Gould, senior member
of the R- N. Gould Co., Public Ac
countants and Tax Specialists, i- a
candidate for County Treasurer on
the Republican Ticket.
He announces he is offering his
services not as a politician, but as
a professional man ready to serve
in a public office which his profes
sional experience well qualifies him
to fill. In his 21 years of experience
in Omaha as a public accountant ar.d
a specialist in tax law he has built
up a reputation for efficiency and
integrity among his business clients
and others who know him.
He ha® made a study of operation
of the County Treasurer's office
and upon the basis of his investiga
tions aserts that this office can be
operated with the same efficiency
as any other large business institu
tion. He pledges that if elected he
will administer the office with the
objective of providing maximum
service to tax payers.
Mr. Gould. 48 years old. studied
law and higher accounting at New
York University before coming to O
maha. He resides with his wife
and two sons at 5717 Rees Street.
Both sons are graduates of Cent'-il
Mr. Gould throughout his career
has taken an active interest in pub
lic affairs, but this is his first can
didacy for public office
Ralph N Gould, senior member of
the R. N. Gould Co-. Public Account
ants and Tax Specialists, is a candi
date for County Treasurer on the
Republican ticket. He studied law
and higher acounting at New York
University and for the past £1
years has specialized in tax law and
accounting in Omaha. In the
course of his services as a public ac
countant. he has set up various typ
es of accounting systems and nas
had to disentangle and clarify many
baffling sets of problems. His wide
experience enables him to embrace
at a place the various factors relat
ing to a case and he has always ac
quitted himself with great credit.
While Mr. Gould is comparatively
new to politics, he has always had a
deep interest in both local and nat- j
ional government and he has built
up a reputation for efficiency and I
integrity with the people who know i
' him. He has made a study of the -
present set-up in the County Treas-|
urer's office and believes there is no ,
reason why this office cannot be run ]
in just as efficient a manner in ev
ery -way in the interests of the peo
pie of Douglas County. Mr. Gould
is not a politician seeking a politic
al office so much as a professional
man offering his services to the peo
ple of this county for a position
which his particular profession weil
qualifies him to fill.
(Reference 1928 edition of Who's
Who in Omaha and Shelton's His
tory of Nebraska. 1930 edition).
MARRIED MEN TO
LINCOLN, Nebraska, July 31 -
Because calls for men for the armyd
service are larger than the availably
supply of single 1-A men in Nebras
ka. many local boards must con
tinue induction of married men to
meet quotas. Brigadier Guy N. H -n
ninger, state selective service dir
ector. said this week.
“It is true." the general said
that recent revisions in selective
service regulations direct local
boards to call single 1-A men before
turning to married registrants. i
‘‘But it is also true that the same
revisions order local boards to con
tinue meeting their induction calls
—a fact which Washington press
and radio announcements of the re
visions failed to emphasize." he
Many Nebraska local boards had
already exhausted their immedia'ely
available supplies of single 1-A men
when announcement of the revision0
was made, the genera said, and
those boards which still had a sup
ply of these men t<» draw from will
deplete that supply in August.
"It is most unfortunate.” General
enninger said, "that many married
registrants — particularly those
whose only dependent is a wife—
apparently obtained the incorrect
conclusion that these revisions in
regulations removed them from the
possibility of induction for several
"Nebraska is already behind in
meeting its quotas.” he said, ‘and
I have no information to encourage
the thought that calls for men dur
ing the coming months will be less
than they have in the past few
•‘I think it is safe to say that by
September virtually every local
board in the state will be forced to
call some married men to help meet
its induction quota, despite the fact
that eligible 20 year olds who regis
tered in June w-jll be moving into
the armed service by that time,"
General Henninger declared.
He stressed that a "married man”
so far as Selective service is con
cerned. is one who not only married
to December 8, 1941, but also prior
to the time when his selection ap
Hugh B. iislirnsre
Spending out of
our War Effort”
_ HUGH B.
United States Senator
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7 days. If my mirror does not show satisfae- |
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21 Tears Experience as Public
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Some single men. General Henn
inger said, have been granted occu
pational deferment for limited net
iods of time. As these deferments
expire, the burden will be on cm
ployers to show to the satisfaction
of local boards that these men are
not replaceable by workers ineligible
for the armed service.
COUNT BASIE LOOKING
Los Angeles, CaiiL. (C) After his |
Kansas City engagement. Count
Basie went to Hollywood to angle
for an MGM picture. It will prob
ably be an all-ofay revue and not
Cabin in the Sky, as it was rumor-vl
Basie may do a special act. Hus
Count never consented to do Cabia
In the Sky because he and the stud
io couldn't agree on financial terms.
So now MGM is talking to Duke Rl
lington about the picture, -.vhieii
stars Ethel Waters and Paul Robe
James C. Kinsler
SUMMER STORE HOURS 9 a. m. to 5 p. in. Telephone AT. 7334
1595-15 DOUGLAS STREET
I For Penny-wise Women
Late Shipment of a
Special Purchase ^
2 for 65°
2-pc. suits of chambray in
narrow and wide stripes.
Wide color selection in
blue, rose, brown, red.
aqua, green, and combi
nations. Suitable for all
hot weather informal
Dresses with jackets in
spun rayon prints . . .
beige, green, navy, blue,
luggage polka-dots. In
sizes 12 to 20. Wear them
on week-end trips, at the
office, on the street, or to
Where 9"ality Is Low Priced
UNHAPPY WIVES FIND NEW HOPE
IN SPECIAL VITAMIN COMBINATION
Clinical Tests Demonstrate Sterile Women
May Be Aided—Happy Homes Are
Dependent on Babies
Nothing equals a baby to bring com-1
plete unity and happiness into the home
tod tie husband and wife into a stronger
bond of enduring love and mutual in ^
Many homes break up from lack of
children and contribute to the amazing
American record af one divorce for
every five marriages. Unhappy wives,
childless due to a vitamin-deficient fine
tional weakness, may now enjoy the de
sires and activities of Nature’s most
wonderful creation—a normal, fully-de
veloped, vigorous woman.
Sensational clinical tests demonstrate
that, in vitamin-deficient instances, a
new vitamin of the B Complex group ?
has a striking effect on sterility. Twenty
two women, with known sterility records
for as much as five years were selected
for the test. After weeks of heavy dosage
with Paraaminobenzoic acid (a vitamin
of the B Complex group) more than
half of these women became mothers.
Many of these women had been told
their condition was hopeless. The wta
min is absolutely harmless and decided
ly beneficial to general health as well. t
Thus it is apparent that highly fort>
lied vitamin combination may be jnut
the thing needed by the childless wile
and quickly bring the happiness of *
baby into the home.
If you are childless and have even giv
en up hope, if you wish to eliminate oae
of the greatest causes of unhappv mar
riages. by all means give the Periex
Combination Vitamin System a short
trial in the privacy of your home. To
introduce this new vitamin combination
quickly to a million women, the Pexlex
Company, 314 North Michigan Ave»'
Chicago, Illinois, will send a regular
$2.00 supply for only $1.00 and a few
cents postage. You need send no money
—just your name and address. Periex
comes in a plain wrapper—directions
are quite simple, and w> special diet «,
exercise i* required.
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