WHAT ADVERTISING \ t IS -WHAT IT HAS DONE -WHAT IT CAN DO NOW i Advertising is the quickest and i most economical aid in the introduct * ion of new products added to an estab | ished line and in the introduction of improved products. 1 - t (Read What Advertising Can Do For You Every Week In the Columns of The Omaha Guide.) I IF ^_i - j ii^ i j ijrTjn j-t j-j-j-j gjOHNSONDRUG CO| NEW LOCATION | 2306 North 24th | |We. 0998 Free Deliverv| TRY HARRIS’ GROCERY WE SPECIALIZE IN MEATS VEGETABLES, HARDING’S 1 ICE CREAM —OPEN SUNDAYS— 6 A. M. TO 10:30 P. M. 5302 SO. 30th ST. MA-0741 i ! Free Delivery from 8 a. m. to 1 a. m. JA. 9411 McGILL’S — BAR & BLUE ROOM E. McGill, Prop. 2423-25 NORTH 24th St. WINE, LIQUORS, and CIGARS Blue Room Open 8 p. m. to 1 a. m Open for Private Parties from 2 to 7 p. m. —No Charges— WE SPECIALIZE IN MIXED DRINKS. WE CARRY A FULL LINE ' OF BONDED LIQUORS YOUNG STAR JOYCE MICHAEL One of radio’s newest stars is New York City’s ten year old Joyce Michael. She was heard on the Columbia Network on “Burl Ives Coffee Club” last Saturday. Youngest of a family of five child ren, Joyce has already appeared on such programs as “Dr. Chrisc ian”, the Colgate “Spotlight”, We Offer for Your Approval A • Complete Curtain Service and Another thing,— Have Your Dry Cleaning Done Now! —Cash and Carry Discounts— EDHOLM&SHERMAN 2401 North 24th Street WE. 6055 ■.■' .1 i - ■ ..A,--.- .. - ----— " .. - ■ DARING! SENSATIONAL! DIFFERENT! GREATER NEED BELOW (by O’Wendell Shaw) Complete uncensored facts behind the scenes in Negro colleges “Below the Mason-Dixon Line.” •DARING!—Because it has the temerity to present clearly the sordid details behind our present educa tional set-up in the outh. Written fearlessly by O’ Wendel Shaw, brilliant Negro journalist, who has served for four years on the faculty of an outstand ing Negro college and who has visited sixteen others. SENSATIONAL!—Because some of the revelations contained in this book will shock your sensibilities. DIFFERENT!—Because it is perhaps the first nov el of its kind to appear. PRICE: $1.25 Postpaid Send all orders to: NEGRO NEWS SYNDICATE 2286 SEVENTH AVENUE NEW YORK, N. Y. GENTLEMEN: Enclosed please find $1.25 in money order for which please send rne the sensational expose novel of Negro college lif— “GREATER NEED BELOW” by O’Wendell Shaw. NAME. ADDRESS . CITY . STATE . where she won the first prize, and “We, the eople”. She sings with out music and has perfect pitch and rhythm. This time on Col umbia Joyce sang ‘‘Yes Indeed”. MARCH ON WASHINGTON COMMITTEE IS EXPANDING THEIR MEMBERSHIP Chicago, Illinois, Oct. 9, 1941— Recognizing the need for miss pressure to grapple with the per plexing problems of labor and dis criminations that beset the Negro people at this time and which will plague them in the post-war per iod an organized, rationwide cam paign is underway to increase the mass power of the March on Wash ington Committees by enlarging their membership. , A remarkable step forward was made in Chicago following “The Report to the Nation’s” meeting, September 28, in the Metropolitan Community Church, at which the ypeaKers were A. Philip Randolph, National Director of the March on Washington Committee; Walter White, Secretary of the National Association for the Advancement or Colored People and member o the Committee. Lester Granger, Executive Assistant Secretary of the National Urban League and memler of the Committee; Milton P. Webster, First International V.'ce President of the Brotherhood of S ceping Car Pjrters and mem ber tf the President’" lair Employ ment Practice C remittee. Ear. Di'-koson, Alderma; of Chicago ar.d member of the President’s Fair Practice Comrni'tee, toget her v ith Mrs. Fr’ncOs Taylor AP seiey, Chairman of the Com rv it Lee on Arrangements and Dr. Charles Wesley Burton, Director of the Chicago Division o+ the March on Washing*tn Committee thy.' sponsored the public meeting, at which over three tlitusar.d Ne groes attended. 2,000 MEMBERS GOAL SET BY NASHVILLE NAACP. Nashville, Tenn.—Setting ita j goal at 2,000 members ,the local ; branch NAACP. will hold its mem- ( bership drive October 1st to 15th.' From its headq’trs in the Morris i Memorial building, it issued a pub lic report of its work for 1941. J Outstanding among its success-, es are the facts that it helped se cure jobs for Negro carpenters; helped bring about a change in policy of the Tennessee State Em ployment Service so that now Ne gro skilled workers 'have no diffi culty in registering; obtained a course in defense job training for Negroes; helped to get the county poll tax removed from Davidson County; helped to get 12,000 Ne groes registered in the recent e lection; helped to save the life of Robert Buchanan, unjustly accus ed of rape. Paid $100.10 for a stenographer to make a word by word record of the case as it was being tried in the lower court. This record was the basis of an appeal to a higher court. I - ■ "■=][= .)[=^=1 “IT PAYS TO LOOK WELL” MAYO’S BARBER SHOP Ladies and Children's W ork A Specialty 2422 LAKE ST. !=-■ HF -n— ■ —I T---1 COAL Lowest Coal Prices AND LOOK NO EXTRA CHARGES ON HALF TON 2408 Lake St. AT. 7225 BUY YOUR— POULTRY AT THE NEBRASKA PRODUCE 2204-6 NORTH 24th ST. Get the Best in Quality at the NEBRASKA PRODUCE Lowest Price PHONE WE. 4337 aJHr AflLsLJHJHJILjl • STRICT ADHERENCE TO THIS COMMON SENSE 1 \ VIEW-POINT IS DEMANDED OP1 every checker driver IN IN A ryrrprrn_rgin Men, Women Over 40 Don’t Be Weak, Old Feel Peppy, New, Years Younger Take Ostrex. Contains general tonics, stimulants often needed after 40—by bodies lacking iron, cal cium, phosphorus, iodine. Vitamin B». A 73-year old doctor writes: “It did so much for patients. I took it myself. Results fine.*' Special introduction elze Ostrex Tori'* Tablets costs ortv 3.‘>c. Sian feeiing peppier and younger Una very Uuy. FOR SALE AT ALL GOOD }t DRUG STORES NEGRO YOUTH STUDY IS COMPLETED The most comprehensive study of the attitudes of Negro youth ever atempted in the nation has been completed by the American Youth Commission of the Amer ican Council on Education, end findings from the regional studies have been published in a series of books. A summary volume, COL OR. CLASS and PERSONALITY is also being published. The survey of effects of minor PHYSICIANS SHED NEW LIGHT ON BAFFLING PROB LEM OF ULCERS Chicago, 111. Pixpage—New light has been shed on the centur ies-old problem of stomach ulcers by Dr. Donald Cook and Dr. Mur iel K. Fuller of Chicago and Lake Zurich Illinois, who assert in a new book based on six years of re search, that chronic ulcers are due Don’t Ignore Quinces -By Frances Lee Barton YOUR jam shelf is not complete without at least a few jars oi quince jam. All jams and jellies tilts gOOU, Dill \ the uncommon f variety is usual ly the one tc place before guests. The older people especial ly will enthuse over the flavor -of black cur ; — rams, loganoerry j or quince, when more common flavors are taken as a matter of i course. Now that quinces are obtainable, stock up your jam shelf. Quince Jam 5 cups (2% lbs.) prepared fruit; 7 cups (3 lbs.) sugar; % bottle I fruit pectin. To prepare fruit, peel and core about 3 pounds fully ripe quinces. Grind, using finest knife of food chopper. Add 1Vfc cups water and juice of 1 medium lemon. Bring to a boil, cover, and simmer 15 minutes. Measure sugar and prepared fruit Into large kettle, mix well, and bring to a full rolling boil over hottest fire. Stir constantly before and while boiling. Boil hard 1 minute. Remove from fire and stir In bottled fruit pectin. Skim; pour quickly. Paraffin hot jam at once. Makes about 11 glasses (6 fluid ounces each). to pressure of the affected areas between the liver and the spine. Effective treatment lies in lower ing the areas involved below the point of pressure it is stated by the authors, who studied at the University of Chicago medical school. The pressure theory is ac claimed as a valuable contribution to the basic cause of stomach ul cers, a major medical problem, on which there is wide variety of o pinnion. Approximately 10 per cent of the people show definite symptoms of ulcers at some time of life. ity status on personality develop ing of Negro youth was made with funds provided by the General Ed ucation Board and the 1940 Annual Report of the Activities of the Board was illustrated with the pic ture reproduced above. Five of the six books are shown in the il lustration: IN A MINOR KEY: Negro Youth in Story and Fact, by Ira de A. Reid; GROWING UF IN THE BLACK BELT: Negro Youth in the Rural South by Charles S. Johnson: CHILDREN OF BONDAGE: The Personality Development of Negro Youth in the Urban South by Allison Davis and John Dollard; NEGRO YOU TH AT THE CROSSWAYS: Their Personality Development in the Development in the Middle States by E. Franklin Frazier; COLOR AND HUMAN NATURE: Negro Personality Development in a Nor thern City by W. Lloyd Warner Buford H. Junker, and Walter A. Adams The sixth volume, THUS BE THEIR DESTINY: The Person ality Development of Negro Youth in Three Comunities by J. Howell Atwood, Donald W. Wyatt, Vin cent J. Davis and Ira D Walker, has recently been published. Pre ' liminary studies were NEGRO YOUTH: A Selected Bibliography ! on their Social and Economic Back grounds by Dr. Reid; and THE ATLANTA NEGRO by Joseph A. Pierce, assisted by Marion M. Hamilton. The supnary volume, containing also a set of recomm endations for the improvement of the status of Negro youth, was written by Robert L. Sutherland. Eight of the twelve authors of the pricipal studies are Negroes. E. Franklin Frazier is head of the Department of Sociology and direc tor of the School of Social Work at Howard Univ^sitiy. Charles S. Johnson is head of the Depart ment of Social Science at Fisk U niversity. Ira de A. Reid is on leave from Atlanta University and serving as consultant to the Em ployment Security Division of the Federal Security Agency. Allison \Wien a Child Needs a Laxative! Your child should like this tasty liquid laxative and you should like the genJ le way it usually wakes up a goungster’s lazy intestines when given by the simple directions. SYRUP OF BLACK-DRAUGHT contains the same principal ingre dient which has enabled its older brother BLACK DRAUGHT to give so many users such satisfying re lief for so many years! Perhaps that’s why it usually gives a child such refreshing re lief when the familiar symptoms indicate a laxative is needed. SYRUP OF BLACK-DRAUGHT comes in 2 sizes. The introductory size is 25c; the economy size is 50c I TRAOE\JB| Soothe that throat tickle which comes from a cough due to a cold! Quick—get a Smith Bros. Cough Drop. (Black or Menthol—5tf.) Smith Bros. Gough Drops are the only drops containing VITAMIN A Vitamin A (Carotene) raises the resistance of i mucous membranes of nose and throat to p ^ cold infections, when lack of resist- <5 W once is due to Vitamin A deficiency. tia THE COLONEL PAYS OFF PfoUon, Ark.,—Pixpage, Mem bers of the 108th combat eng n eers of Chicago, toss their comm ander. Col. Karl Hobart (left) and Lit. Phil Clementz (right) in the Red River near here, after co-rn’-1 ing a 658 foot pontoon bridge be fore noon. Starting at 6:30 A. M. the Colonel and Lieutenant had told the men they could throw them in the river if they finished ^ *KSS£Z7—~ITS,, ,7-~. ■" J the job before noon. They did. The bridge building was part of j the maneuvers being carried out ! in Arkansas. Davis, on leave from Dillard Uni versity is research fellow in che j Collaboration Center on Child De velopment at the University of Chicago; Walter A. Adams is j chief of the Psyihiatric Division of Provdent Hospital in Chicago. Donald W. Wyatt, on leave from Agricultural and Technical Coll ege of North Carolina, is to serve cs Assistant Racial Relations Of ticer, Federal Works Agency. Vincent J. Davis and Ira D. Walker live in Milton, Pennsylvania. The office of the American Touth Commission is at 744 Jack* sen Place, Washington, D C. Get Relief ThisFaslWsf -or Mousy lack For quick relief from itching of eczema, pim; ,lc •, athlete’s foot, scabies, rashes and other ex ternally caused skin troubles, use world-famous, cooling, antiseptic, liquid D. D. D. Prescription. Greaseless, stainless. Soothes irritation and quickly stops intense itching. 35c trial bottle proves it, or your money back. Ask yow druggist today for D. D. O. PRESCRIPTION. You Too Con Hove Beautiful Hair I I LET THEr NU-HAIR BESGRO FORMULA HELP YOU AS IT HAS HELPED THOUSANDS OF OTHERS! I How You Can Grow Long, Healthy Hair f Certain parts of the body grow to a certain size and no further, whereas, # Hair Grows always if you keep your scalp healthy. 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