THE OMAHA GUIDE
A WEEKLY NEWSPAPER
Published Every Saturday at 2418-20 Grant St
OMAHA, NEBRASKA
STOP MISTREATMENT OF
NEGRO SOLDIERS
Reports are reaching this news
paper that Negro soldiers are not re
ceiving the fair treatment they de
serve. The Commander -in Chief,
should put a stop to this at once. With
it you cannot have an army, let alone
National Uriity. You cannot save
“DEMOCRACY” that way. And you
cannot lie out of it. Hitler’s agents
are reporting on your activities. Make
no mistake about it. And aside from
that, we cannot win by these methods
indeed, if we pursue them, we do not
deserve to win against Nazism or Com
munism.
Mr. President, please stop these
injustices.
GEORGIA AGAIN
Several weeks ago eight of fif
teen regents of the University of Geor
gia voted to reemploy Walter D. Cock
ing as Dean of the School of Educat
ion of the University of Georgia, after
the Deart had urged extending educ
ation to Negroes of Georgia as well as
white people.
Governor Talmage of Georgia,
hearkening to the cries of the “hoe to
ters” and “hill billies” of that back
ward state, dismissed enlightened
members of the board of regents and
appointed members with “hill billy”
minds, and they “did their duty as they
seen it.” One “hill billy” regent said
Dean Cocking was a “Yankee” from
Iowa, “ferrinur” who was putting
“dangerous notions in the heads of
“our Negroes”. Down there they ?till
think they own members of the Color
ed Race who must be kept in “their
place”.
We can think of no better way of
aiding Hitler than this, because it con
firms what Hitler has often said about
the United States, namely that here
the Negro is treated as he and his par
ty treat Jews in Germany. This is a
fact which none can deny.
Down there, too, they want to go
to war against Germany to “save DE
MOCRACY”. What Democracy? For
whom?
Here is a job for J. Edgar Hoov
er and his F. B. I. Go down Georgia
way and jail the FIFTH COLUMN
ISTS who are doing more to destroy
democracy than Hitler will ever be
able to do in our land.
Alright Dr. Goebels, Georgia has
given you a fine subject for your next
release.
THE BATTLE OF RUSSIA
The German invasion of Russia in
all important respects is following the
Napoleonic strategy. Where Napol
eon used cavalry as scouts Hitler uses
planes; where it took Napoleon a week
it now takes Hitler’s luftwaffe but an
hour. There is this difference, howev
er; the Russian resistance is greater
than it was during the Napoleonic in
vasion. But Russian strategy is much
the same now as then.
Our wish is that Russia may suc
cessfully defend her soil, not because
of her present IDEOLOGY of society,
but in spite of it. It is evident that
Russians love the land of the Slavs,
whether the ruler be Stalin or Nichol
as. And it is our hope that in that vast
land where all men are equal under its
Ideology, Nazis will ultimately meet
disaster. For, if Russia should fall,
the Nazi spiked boot will trample Af
rica and make the blacks there the slav
es of slaves. And then will come Brit
ain, followed by the United States.
THE PASSING OF THE
OLD TIMER
Those of us who have known the
“old timers” who survived the rigors
and tragedies of chattel slavery, deep
ly regret their passing to the long
dreamt of land of peace. We remem
ber them for their goodness of heart;
their courtly manners and gracious
ness. Often have we seen the elderly
men and women of those other years
walking with grace and dignity and
bidding every passerby a cheery good
day. How proud they were in their
sincere desire to be polite.
You have heard their “Good morn
ing, Sir; Good evening Ma’am” ac
companied by a bow which would do
justice to a Prince. And life surely
has been a little better for all of us who
Knew 1 hose good and gracious souls.
Perhaps, they were your mothers and
fathers whom you have heard to say,
many times and oft, “always be polite”
"Go out of your way to be kind to the
aged and inform”. They had mucli to
b.? desired.
These were God’s Noblemen.
May we look upon their like again.
•—<--—
THE TALEBEARER
in what we call “Biole Times”
there existed men and women wiio
were known as “tale bearers”, a polite
name for the mischievous liars of the
times. Now, we dignify this species
by calling them propagandists. The
little fe Hows and there are many of
them in our time, who have not reach
ed the dignity of the propagandists,
who are just plain, unadulterated liars.
Every race has them, but they thrive
most among races which labor under
social and economic disadvantages. A
mong such races are to be found many
of this type who, as human beings,
have not developed above the plane of
envy. These bear tales, and tall tales
at that, about members of their
group who have risen above the com
mon level. By every stratagem and
sometimes by inspired ones, they seek
to pull down to the lower levels all
those who seek to rise.
Keep a sharp lookout for this evil
genius and scotch him whenever and
wherever you can.
WE, THE NEGRO
by Wm. L. Sherrill
(from The Louisville Defender and We
Think Every Negro Should Read It.)
Banker and Old Lady Educated and
Uneducated—Same Lack of Faith
Too Much Faith—
THE OLD LADY listened with
keen interest as the speaker told oi the
fine record being made by the local
Negro bank. She was thrilled to learn
that her people were “doing business
like the white folks.” The following
day she visited this Negro bank to op
en an account. Approaching the tell
er’s window she said, “Honey, I want
to put $10 in your bank ’cause I always
likes to help my race. I have $800
downtown in the white folks bank,”
she continued, “which I could put here,
but you see, son, I is old and can’t af
ford to take chances.”
“But my dear madam,” explain
ed the banker, “you take no greater
chance when you deposit your money
with us than you do when you deposit
it with the white bank. We are under
the same state and government super
vision. Your money will be as safe
with our bank as it is with the white
bank-why not give us your entire
account, for here your dollars, aside
from being safe, will help to carry on
an institution which gives employment
to Negro men and women.”
Almost persuaded, the old lady
pondered a moment-'then replied,
“Yes, honey, what you say may be all
right but to tell the truth somehowr I
jes’ naturally feels better wid my mon
ey in de white folks bank.”
DOES NOT THE ATTITUDE
and feeling of this old lady represent
the attitude and feeling of a large ma
jority of Negroes? Is it not true that
we, the Negro, “somehow jes’ natural
ly feels better'’ doing business with
and being served by the white folks?
Is not this “feeling” responsible for the
fact that anjy white man, though he
speaks little English, can set up busi
ness in a Negro neighborhood and
prosper, while Negro business men in
the same neighborhood barely eke out
existence?
Though she was born in slavery,
is unlettered and unlearned, there is
no difference between this old soul and
the young Negro teacher who while
visiting New York City called the Bel
start Laundry company (a large well
equipped Negro laundry) but refused
to send her clothes when she discover
ed it to be a Negro laundry, because as
she explained, “these garments are of
a very delicate fabric and must be done
properly.” There is no difference be
tween this old lady and those Negroes
who give all of their unimportant legal
business to the Negro lawyer, but seek
a white lawyer whenever they think
they have an important case; or those
Negroes who prefer having a white
doctor look down their throats rather
than a Negro doctor; or those Negro
es who would rather have a white man
collect their insurance than a Negro
insurance man; or those Negroes who
prefer being supplied and serviced by
white folks rather than their own. No
not the slightest difference.
I HIS ‘FEELING”—this slave
psychology is not confined to the old
slave mother. It determines to a large
degree the attitude and action of far
too many of our college and univer sity
men and women. Our lack of faith in
ourselves and what is ours is a great
obstacle in the path of race progress.
We, the Negro are sadly in need
of faith in ourselves as a people—we
have an abundance of faith, but not in
our own. Our major weakness is that
of believing in white folks. Three
hundred years of slavery did its work
well. If a black man says it is red- we
question it. If a white man says it is
red—it is red.
MOST OF US believe implicitly
in what white folks say or do. We are
so plastic in the hands of the white
man that he boasts of being able to
handle Negroes better than Negroes
themselves. White people are so sure
about this fact that we ofttimes have
a most difficult task trying to convince
white authorities, social service agenc
ies and industries, that Negro work
ers can be as effective among Negroes
as white workers. But it is so true -
that we seem to think more of anv
•*
thing said by a white man than we do
of the truth spoken by the most reli
able Negro in the community.
Let us have confidence in our own
people as well as white people. Yes,
believe in them—believe also in your
selves. Don’t attach undue import
ance to a thing simply because it is
done or said by a white man. Don’t
discredit a thing simply because it is
done or said by a Negro. Have faith
in all men according to their worth,
efficiencv and character.
Remember the Work
man’s Club Picnic, Benn
ington, Nebr., August 10.
I
NATIONAL BEAUTY CULT
URISTS LEAGUE TO MEET IN
ATLANTA AUGUST 11
Atlanta, Gia.,—The more than
They Learn Early.
Teach Them NOW
to Protect
Precious Eyesight!
There isn't a parent in Omaha who
would wilfully neglect his children's
eyes. But too often, parents don't
realize how seriously poor lighting
may affect the future eye-health
and comfort of their youngsters.
Call your dealer now, or the Ne
braska Power Company, Extension
% i
317, and arrange for a free home
lighting survey — available to you
without obligation.
Your Electric Service Is Good . . . and Cheap!
SEE YOUR DEALER
OR NEBRASKA POWER COMPANY
m
■—————i— ■ ■ ——————J l
I '
8,000 delegates expected to invad
the South’s Gate city on Augus
11 for the five day Twenty-Secon
annual session of the Nations
Beauty Culturists’ League wi]
find a warm welcome and a roun
of social festivities have been plar
ned for them.
Boasting the highest altitude o
any of the nation's major cities
Atlanta’s year round mild climatt
its myriad historical sights, it
scores of schools, its many nation
ally known Negro business enter
prises and its varied recreationa
sites, makes it an ideal conventioi
and vacation spot.
Atlanta leads the nation in ed
ucational opportunities for Ne'
groes. There are twelve college:
and professional schools with a*
enrollment totalling more than 12
000. Four of these institution:
are devoted to the rapidly grow
H. DOI GOFF
HARDWARE CO.
1822 North 24th St.
RfS) Floors Deck
wr Enamel
pi _ ^ (NOT A PAINT)
I Beautiful - Hiqh Gloss
Durable - fast/ to Clean
Enamel for Floors
Jet us show l/cu
SPRING IS HERE!
Paint Up! Clean Up!
Varnish Up!
We carry a full line of paint,
glass, and varnish, also screen
ing of all kinds. We have a
full line of chicken and fence
wire, plumbing, and electrical
supplies at downtown prices
Our stock of roofing and gut
tering is complete. Everything
at a low price. Open evenings.
—FREE DELIVERY
CALL WE. 1607 or Call at
Omaha’s Largest Neighborhood
Completely Stocked Hardware
Store at—
1822 North 24th Street
B ing profession of beauty culture,
t Students are enrolled from thirty
3 two states and three foreign coun
1 tries in the Apex Poro, Dermis
1 Cura and Cannolene beauty col
3 leges.
Atlanta also leads the nation in
Negro business enterprises. Here
f you will find Negroes owning and
, operating a chain of drugstores,
, a chain of barber and beauty shops
3 two chains of filling stations, a
■ bottling concern, one of the na
■ tion’s strongest banks, one of the
l city’s largest dairies, optical and
i jewelry stores, the nation’s larg
est Negro insurance company, the
nation’s only Negro daily newspa
per, in addition to scores of indiv
; idublly owned barber and beauty
i shops, funeral homes, hotels and
, cafes.
A call has already been sent out
to the nation’s 22,000 Negro beau
ticians by Mrs. Cordelia Green
I __
Ask for METZ
QUALITY
BEER
Since 1864
Johnson of Jersey City, national
president of the league
In the proclamation, Mrs. John
son disclosed that one of the chief
topics of discussion will be the es
tablishment of a national home
for those members of the profes
sion who have retired from active
duty.
Tihje idea of the nome was pro
posed at the last convention held
in Atlantic City, but no definite
action was taken at that time.
Delegates in the forthcoming
meeting will have an opportunity
too, to get a glimpse of Atlanta’s
night spots. Two of the big ev
ents of the session are to be held
at the Top Hat, the South’s half
million dollar club beautiful. The
annual bathing beauty revue and
the Ai tists’ Bureau program of
which Mrs. Roberta Aiken is chair
man is to be held Wednesday night
August 13
On Friday night, the annual
Coiffure Sh|ow. in which some of
the nation’s leading hair stylists
will have lovely models fo display
their original artistry will be held.
The show is to be held in connect
ion with the annual ball.
Chairman W. E. Driskell of the
local committee, has been working
feverishly to complete arrange
ments for the hosts of “appear
ance queens” expected.
Many delegates planning to at
tend the meeting have indicated
that they will visit Tuskegee In
stitute and Fort Banning, both lo
cated but a short distance from
Atlanta- THe largest contingent
of Negro soldiers in the world is
located iat Fort Banning.
Beauticians and others planning
to attend are urged to write Miss
Ella Ramsey, chairman of The
housing committee at 250 Auburn
Avenue, Atlanta, Ga.
Remember the Work
man’s Club Picnic, Benn
ington, Nebr., August 10.
SUBSCRIBE
NOW!
COMING TO THE RITZ THEATRE, JULY 27-28
TYP NEWS SYNDICATE
Irving Smith, popular Negro character actor, as he appears in the
new Republic Picture, “Lady From Louisiana," which features a grand
array of colored talent including Dorothy Dandridge, petite beauty,
and Jesse Graves. John Wayne and Ona Munson play the leading
roles In the film which finds Ray Middleton, Henry Stephenson, and
Hefen Westley in prominent roles. j j —
l
555S55555S5p555p55555S5P55S5S^
FOR ELECTRIC
APPLIANCES
You Can’t Beat the Prices At
THE—
OMAHA OUTFITTING
2122 North 24th St.
Phone AT. 5656
RITZ Shoe
REPAIR SERVICE
New location—
Across the Street from
Ritz Theatre
“Prices Right to Fit Your
Pocketbook”
2202 North 24th St
1301 N. 24th St. WE 4737
Metropolitan Produce
Co.
HOME OF LIVE CARP *
BUFFALO
A. A. Rosschaert, Prop.
Real Shoe Man—
FONTENELLE J
SHOE REPAIR
CASH AND CARRY
CLEANER
1410 North 24th St. }
CART. fTRTVRIRA i
flei, Women! Old at
m, 5", 60! Get Pep
Feel Years Younger, Full of Vim
Don't blame exhausted, worn-out, ruD-down feeling
■m your age. Thousands amazed at what a little
pepping up with Ostrex will do. Contains general
Ionics often needed after 40— by bodies lacking
,r n. calcium. phosphorus. Iodine, Vitamin h. A
•year-old doctor writes- "I took It myself 1 Re
- Ota fine." Special Introductory size Ostrex Tonic
blets costs onhi 3.5e Stop feeling peplcs.1. old.
■ Art feeling peppier and younger this very day.
FOR SALE AT ALL GOOD
DRUG STORES
COAL
Lowest Coal Prices
AND LOOK
NO EXTRA CHARGES ON
HALF TON
2408 Lake St. AT. 7225
———_
Thrifty Service I
6 LBS. OF LAUNDRY BEAUTIFULLY" I
LJlUNDERED FOR ONLY" COc AND ONLY
7c For Each Additional lb. I
This includes the Ironing of all FLAT- I
WORK with wearing Apparel Returned Just I
Tamp Enough for Ironing.
EMERSON - SARATOGA
2324 North 24th St. WE 1CU9 J