nY PAYS TO ADVERTISE—
IT PAYS TO SHOP
For whatever you have to sell, 01
for whatever you want to buy—
IN THESE COLUMNS
FOR YOUR GARDENS
PLANTS, Sweet Potato, Pepper,
Cabbage Now Ready—Order New!
H. G. Davis & Sons, R. 4 South
Omaha.
WEARING APPARELL AND
FURNITURE
Benefit Shop, 711 So. 16th St.—
Steel frame ironing board, Eureka
Sweeper Jr. model, Kidney shape
Dressing Table, Rummage Sale
No Dresses over lOcts.
Catherine Peterson, Mgr.
Join—Reliable Friendship Club
»~j'or Marriage, Friendship, oi
Fioasure. Send Dime for member
snip blank. H. Brookes, 317 Wen
Jell, Chicago, 111.
ROOMS FOR RENT
New Furnished Kitchenette Apt.,
WEbster 2582.
Nicely furnished rooms WE- 5161
Room for Rent, WE. 0162.
3 Room Apartment For Rent—
2831 Decatur Street.
FUNERAL DIRECTORS
THOMAS FUNERAL HOME
2022 Lake St. WEbster 20£2
HARDWARE—
DOLGOFF HARDWARE
Paint, Glass and Varnish. We d«
glazing and make window shadet
to order 1822 N. 24th St. WE. 1607
LAUNDRIES & CLEANERS
EDHOLM & SHERMAN
2401 North 24th WE. 6055
EMERSON LAUNDRY
2324 North 24th St. WE. 102i
MEN! WOMEN! USE YOUR
CREDIT to get all the stylish
new apparel you need. Great
values. Enjoy terms made to
order for you. Peoples Store,
109 South 16th St.
Fine, clean reconditioned cloth
ing, furniture, and shoes, Good
will, 1013 North 16th. Purchases
at Goodwill rgpke jobs for needy.”
1———-■
WANT TO BUY—
Furniture of all kinds—dressers,
beds, end tables, chairs and chest
of drawers or complete home—
apartment furnishings. Kettles and
dishes. Sell us yours.
IDEAL Furniture Mart, 24th &
Lake Street—WE. 2224
HOTEL OLGA
NEW YORK CITY
695 Lenox Avenue
(Corner 145th Street)
Select Family And
Tourist Hotel
Running Hot and Cold Water
in Each Room
All Rooms Outside Exposure
—SERVICE—
Subway Service and Surface
Cars at Door
Rates Reasonable
Ed. H. Wilson, Prop.
Tel AU 3-7920
Asthma Mucus
Coughing, Gasping
Thanks to a Doctor’s prescription called
Mendaeo, thousands now palliate terrible re
curring attacks of choking, gasping, cough
ing, wheezing Bronchial Asthma by helping
nature remove thick excess mucus. No dopes,
no smokes, no injections. Just tasteless,
pleasant tablets. The rapid, delightful pal
liative action commonly helps nature bring
welcome sleep—a “God-send.” A printed
guarantee wrapped around each package of
Mendaeo insures an immediate refund of
the full cost unless you are completely sat
isfied. You have everything to gain and
nothing to lose under this positive m^ney
fcack guarantee so get Mendaeo from your
druggist today for only 60c.
This Week In Religion
and Thought
BY ROBT. L. MOODY .
The President vs. Discrimination:
It is gratifying to know that
President Roosevelt has spoken
out against discrimination against
(JACKSON 0288
FIDELITY
STORAGE & VAN CO.
(Local and Long Distance
MOVING
1107 Howard, W. W. Roller, Mgr
WSQHQStilfB[llSllIll61inTT!1!ll|t!!ll,ltIll)l!1lll!I1ffiRtl]l!tl![1l!illl!i:!l9iKil|]ElRl!t1!t’i!
K A HE’S BUFFET
for Popular Brands
J of BEER and LIQUORS |
2229 Lake Street
H - Always a place to park— j
WIinmulllMlllli 4 ..
LOANS^
| We I^oan Money on Suits, Shoes
Typewriters, Radios, Rifles,
Trunks, Diamonds, Wrist Watch
es Good Jewelry, Musical In
struments, Anything Valuable.
We sell unredeemable suits 4.95
& up. or anything not redeemed.
BILL’S LOAN BANK
1804 N. 24th St. Phone JA. 9375
BACKACHE?
Try Flushing Excess Poisons
And Acid Thru Kidneys
And Stop Getting Up Nights
35 CENTS PROVES IT
When your kidneys are overtaxed
and you- bladder is irritated and pas
sage scanty and often smarts and
burns, you may need Gold Medal
Haarlem Oil Capsules, a fine harmless
stimulant and diuretic that starts to
work at once and costs but 35 cents
at any modern drugstore.
It’s one good v?ay to put more
healthful activity into kidneys and
bladder — you should sleep more
soundly the whole night through. But
be sure to get GOLD IVIEDAL—it’s a
genuine medicine for weak kidneys.
Don’t accept a substitute.
LITTLE DINER
Quality Plus Service
Hot Corn Bread or Biscuits
with Your Orders without
Extra Charge.
24th St. At Willis Avenue
NORTH 24th ST.
SHOE REPAIR
1807 N. 24th St. WE. 4240
—POPULAR PRICES—
YOU CAN’T TELL THEY ARE
REPAIRED— BECAUSE OUR
INVISIBLE HALF SOLEING
METHOD “Leaves No Repair
Look” ON YOUR SHOES. THE
NEW SOLE WITH AN INVIS
IBLE JOINT.
ROTHERY CLEANING SPECIAL
ONE-PIECE PLAIN DRESSES
MEN’S SUITS
LADIES PLAIN JACKET SUITS
LIGHT TOPCOATS
LADIES PLAIN SPRING COATS
Except White or Fur Trimmed
j0% Less For Cash and Carry
FDFF 0NE PLAIN SKIRT OR TROUSERS CLEANED FREE
I KLL WITH EACH $1.00 ORDER
FREE—“Moth-Seal” Bags or Free Storage for Cloth Winter
Coats Cleaned Now at Our Regular Prices (Not Special
Prices.)
Fur Coats, values to $100 Cleaned and Cold Stored, $4.50
ROTHERY CLEANERS
2515-17-19 CUMING ST. JA. 7383
■ Negroes in defense industries.
Since he has unusual power in this
national emergency and since he
is Commander in Chief of the ar
my., we would be pleased to have
him speak against this practice in
all government departments.
Now that he has spoken, we
shall eagerly watch for patriotic
obedience to this policy. Many
loyal American Negroes are wait
ing for opportunities to serve our
country in every way.
We quote the President’s state
ment: “No nation combating the
increasing threat of totalitarian
ism can afford arbitrarily to ex
clude large segments of its pop
ulation from its defense industr
ies. It is even more important
for us to strengthen our unity and
morale by refuting at home the
very theories -which we are fight
ing abroad.”
“Our government cannot count
enance continued discrimination
against Americon citizens in de
fense production. Industry must
take the initiative in opening the
doors of employment to all loyal
and qualified workers, regardless
of arce, national origin, religion or
I
MASKS FOR YOUR WALLS
The trend today toward sculp
ture is more and more apparent.
A good way to break up your wall
space other than with the ordinary
use of pictures is masks or
placques. The play of light on the
subject is also an important ele
ment in achieving the most dra
matic effects of such decoration.
Keep the Right Hang of Trousers
This simple matter has its place
in the ensemble of the well dressed
man — one sees large cuiis Hap
ping around small feet—cuiis stop
ping too far above the shoe top—
and'sometimes they trail in the
dust. There are two correct solu
tions of this problem — one is to
allow a slight break over the instep
— the other, for *he bottom of the
trouser to touch the shoe.
LORD HALIFAX DISCUSSES
FARM PROBLEMS
Keneth, Kansas—Lord Halifax,
to Our Expected Subscribers
. * »
My Dear Reader of The Omaha Guide:
We are happy to anounce to you
that we, the Omaha Guide are ready to
give you a full newspaper service a
gain. No doubt you remember we had
a disastrous fire on December 23, 1939
which destroyed our building inside
and put our machinery out of working
order. We have remodelled our build
ing and have put our machinery back
in good condition/: On May 31, 1941
we began serving you again with an 8
page paper, full of local and national
up to the minute news, properly edited.
We most certainly want to thank
you for your kind consideration, given
us during our remodeling period. We
are indeed thankful to you for your
patience. We do hereby now extend to
you an invitation to stop by and see
our new $60,000 newspaper plant. It
is without a doubt the showplace of 0
maha. When you have visitors in our
city, we will be glad for you to bring
them in and show them through our
plant. I am sure that they will leave
Omaha with an expression of apprec
iation to you. We are indeed anxious
to give you the kind of service you
want a newspaper to give. Therefore,
we ask you to fill out the printed
coupon herein at the end of this letter.
We will be thankful to you indeed if
you will fill out the same and deposit
it in the mail. Remember, we want to
give you the kind of a paper you want.
Unless we know the service you want,
we cannot do this. So, please do us
this small favor by filling out the print
ed coupon herein, and mailing same,
and thanks a million.
t
In a few days a representative of
our firm will call on you for a friendly
chat and for some local news. We will
appreciate it very much if you will
give them a few moments of your val
uable time.
Maybe you would like to write
us a letter and tell us more about the
service you want your paper to give
this community—more than you can
get on the coupon. If so, please feel
free to do so and we will appreciate the
same. If you would like for someone
to call on you to go over this matter
with you, please give us a ring WE.
1517.
We are now entering into our 15th
year Scholarship Campaign for 6,000
new and renewed subscribers in this
area. May we be favored by your fill
ing out the printed Subscription cou
pon and sending it to us by return
mail. Let us get together on the past
at some future date. Let us start to
day on the new subscription account.
The following few lines are some
thing for you to give your serious con
sideration. Your community newspa
per is the orfly medium you have to call
on when an error has been made or
when you have been mistreated civical
ly, economically, or criminally. No
group of people or organization can
correct these community evils as your
community newspaper can. So, my
friend, let us start today on the new
subscription account, so you will be
informed of the various activities of
your community up-to-date. Remem
her our representative will be perfect
ly agreeable when he calls in adjust
ing our past relationship.
Again we wish to thank you for
your loyal support in the efforts we
are now putting forth for the benefit
of the community as a whole and in
dividually. Do you want new avenues
of employment opened up to your
family? We have the medium which
you should be willing to support to do
the job. Do you want justice in the
law department of your city, county,
and state governments? Again, we
say, we have the medium by which to
get justice. Do you want your civic
organizations to function properly 5n
the interest of the whole and not for
the individual? If you do we have the
medium to help get it through.
Did you know you are entitled to
$367,000 in new jobs in the city, county
and state and from the various politic
al positions that you are taxed to pay,
and from the corporators which, bj
right of their franchise, receive youi
enforced support. We know how to
promote an educational program to
bring about the desired results to you
and yours to get your share of this
$367,000 that is now going into the poc
kets of other groups, and which right
fully belong to you.
All we need is your loyal support
as a subscriber, and your moral sup
port in heping us to educate the rest
of the above mentioned concerns—
What you are entitled to and what you
expect to do about it.
The Omaha Guide’s Service Coupon
What service do you want your paper
to give? Please write in plainly.
Name
Address
City State
Phone Number
(Please fill out, clip and mail to The
Omaha Guide Publishing Co., Inc.,
2420 Grant St., Omaha, Nebraska
BEfuiTy><*RomflnrEi
■HBSiSSEHHff
The Larieuse Beauty Bureau was established by the
Godefroy Manufacturing Company to study methods
of preserving women's natural beauty, and to make
the results of this research available to the public.
Although it is frequently said
that the eyes are “the windows of
the soul,” I sometimes believe that
the hands mirror a person’s charac
ter almost as well. In a sense, the
hands move in a wider orbit than
the eyes, and their free and spon
taneous actions perhaps claim other
people’s attention more than we
realize.
We all notice hands on occasion.
Sometimes our attention is forced
on them. Restless hands, fidgety
hands, or quiet hands; wTell-groomed,
ill-groomed; the wrarm hand clasp,
the clammy handshake—we have
them all. There are certain occa
sions when you especially notice
other people’s hands and your own,
as for example, when you are play
ing cards. You have an opportu
nity to study the hands of those
around you and to compare them
with your own hands. You study
their size, length, nails, skin texture,
movements, etc.
When you do make such observa
tions, how do your hands compare
with those of other women?
Perhaps you wish the fingers were
a little longer and not quite so thin,
and stubby—or that your nails were
more almond-shaped. Very few peo
ple have perfect hands, but any
woman can make her hands attrac
tive if she will watch two things:
(1) the use of her hands, and (2) the
care she gives them.
The first consideration has to do
with the gracefulness of youriiands.
That doesn’t mean you should take
a course In dramatics. But here’s
a tip which comes from the dra
matic school: Never gesture for
the sake of gesturing, or feel that
it is necessary to do this in order
to be expressive. A movement of
the hand should be as natural as a
sincere smile, and as spontaneous.
It should be expressive of a thought
or feeling within you. The thought
or feeling should come first and the
gesticulation spring from it, without
any effort on your part. Such move
ments will then have a certain
natural grace. If you have a tend
ency to throw your hands around
like a Dutch windmill, or to effect
certain mannerisms, try to curb
these habits. Keep your hands in
Quiet repose when you are not using
them. Avoid nervous fidgeting or
playing with jewelry, or parts of
your dress or coat. Of course, I
need not caution you against biting
your nails or fingers.
The second important considera
tion is the grooming of your hands—
the nails and skin. During these
more or less wintry days when you
are inside heated rooms, it is very
easy for the hands to become rough
and chapped. Sometimes this is
caused by not thoroughly drying
them after they have been in water.
At the best, however, you will prob
ably find that a good hand lotion is
necessary to keep the skin soft and
pliable. Your nails should also be
faultlessly manicured—special care
given to the cuticle and shaping of
the nails. Then, too add the finish
ing touch, a well-chosen shade of
polish should be applied.
Your hands, the same as your
hair, deserve special beauty atten
tion.
What are your beauty problems?
Write: Marie Downing, Larieuse
Beauty Bureau, 3509 Lindell
Blvd., St. Louis, Mo., and she will
be glad to answer them. Be
sure to enclose a self-addressed,
stamped envelope.
British ambassador to the United
States, talks over farm problems
with George Longan in the lat
ter’s farm Miles-of-View, here.
Mr. Longan is a director of Asso
ciated Press and publisher of the
Kansas City Star, as well as a
farmer-stockman, noted for his
herd of purebred Shorthorn cattle
In fact, to the Longan herd v/as
imported last year the supreme
champion bull it Perth, Scotland,
Calrossle Prince Pater, The Hal
ifax visit to Kansas was occasion
ed by a speaking engagement be
fore 10,000 in the Kansas City
auditorium. Theme of Lord Hal
ifax’s talk was that the fate of
the democracies hangs on the tide
of battle in Europe. England, he
said, will win with American aid
SUBSCRIBE NOW
“DOUBLE OR NOTHING”
COMES TO BEALE STREET
DUFFY Pharmacy
24th AND LAKE STREETS
PRESCRIPTIONS
—Free Delivery_
WE. 0609
__
Proving conclusively that teach
ers can answer questions as well
as ask them, Robert H. Morris,
Professor of Physics at Booker T.
Washington High school, Memphis
Tennessee, collects a pile of silver
dollars on the famous “DOUBLE
OR NOTHING” radio program.
Under the sponsorship of the
makers of FEEN-A-MINT, the
special ‘ DOUBLE OR NOTHING”
show was broadcast over station
WMPS, Memphis, Tennessee as a
part of the Cotton Carnival- Ques
tions were asked and silver doll
ars were awarded to contestants
by master of ceremonies, Walter
Compton. Frank Forest, star of
stage, screen and radio, sang a
number and the chorus of Booker
T. Washington High School pres
ented several spirituals.
“DOUBLE OR NOTHING” is
heard every week over a Mutual
Network of more than one hund
red stations. Frank Forest along
with Brusiloff and his Orchestra
provide the musical entertainment
Alois Havrilla does the announc
ing. “DOUBLE OR NOTHING”
is presented by the maker of
FEEN-A-MINT--the chewing gum
laxative. FEEN-A-MINT is us
ed by many millions and is well
known throughout the country as
the laxative that gives effective
mild rlief, yet looks and tastes
just like your favorite chewing
gum.
READ Th, GUIDE
I# happened one night—
Late at night, a fire in a private garage burned
a section of telephone cable putting many tele
phone lines out of service. In a short time, a
telephone repairman was busily at work splic
ing cable by lamplight so that service would
be restored as soon as possible.
\
Nowadays, telephone service is more near
ly trouble-free than ever before — and when
trouble does happen, we often are able to make
repairs before telephone users are aware of it.
NORTHWESTERN BELL TELEPHONE COMPANY
