Published Every Saturday at 2£l»-20 Grant Street by
THE OMAHA GUIDE PUBLISHING COMPANY, Incorporated
Phone WEbuter 1750
__ Omaha, Nebraska, Saturday, May-27, 1933. page 3_
Al. News Copy must be is our office not Later than Monday
at 5 i Vi . and att Advertising Copy or PaXi Article#, not iater than
Wednesday at Noon.
EoW-red a* Second Class mail matter, March 15, 1927, at the Post
office at Omaha, Nebraska, under the act of Congress of Mar. 3, 187?
SUBSCRIPTION RATES (Strictly in Advance)
One Ye$r . $2.00
Six Months . 1.25
Three Months. 1.00
TERMS OF SUBSCRIPTION—The Omaha Guide is issued weekly
an : will l>* *> nt to any part of the United States for $2.00 per year
in advance Canadian subscriptions (including postage) $2.50 in
ad >;»n •< Foreign ^uhs. riptions (including postage) $3.00 in ad
vance. Trial six ruon script ions, $1.25. Trial Three months’
subscription $1.00. Single copy, 5 cents.
RENEWADS- -In renewing, give the name just as it appears en the
iaS>- ; uni. sw, it be incorrect, in which case please call our attention to
the mistak* and always give the full address to which your papier
has been sent.
CHAN'.' • ADDRESS—In ordering a change of address, always
give both old and new addresses. If the papier does not reach you
regularly, please notify us at once.
ADVERTISING RATES—Given upon application.
REMITTANCES—Send piayment by postal or express money order,
cash in registered letter, bank ekeck or stampis.
OUR ADDBK88—Send all communications to The Omaha Gv$ne
Publishing Company, Incorporated, 2418-20 Grant St., Omaha, Nebr.
♦ EDITORIALS! ♦
*
-- . .... _ . . —
MORE POWER AT HOME
It is a remarkable fact that during the most intense
■ ..i of depression—1932—sales of electricity for domes
tic purposes advanced over 1931.
Also during the year, the cost of electricity went
tiov n. This naturally led to the sale of more electric la
bor-saving devices, and their wider use. Facing the in
dustry is a vast potential market—the properly electri
fied home is still the exception and not the rule. The in
dustry'' policy is and has been to explore that market as
rapidly as is economically passible. This, of course, is
good business for the utility.
But it is good business for the customer as well. It
is he who reaps the greatest benefit.
Even depresion can’t halt electric use—industrial
sales may drop materially, but the home owner, with an
eyt to a bargain, offers a constantly expanding market.
Anti tiiere is still another fine side to this situation—in
electricity we have an industry which can be depended up
on to a greater extent than any comparable service in
dii'try, to maintain payrolls and employment levels and
tax payments whether times are good, bad or indifferent.
NOW IS THE TIME TO SPEND
The public has grown weary of the old slogans to
the effect that “Prices are booming! Buy now!” etc. But
there’s truth in those phrases at present.
Recent inflation activities and the prospective
change in the gold backing of the dollar, will be the most
p mmm rkv stimulant in three years. It really is time
to buy now!
Br.'t: < i ail, b\ buying now, and building and repair
ing now, you can do your bit in the most dramatic stage
of the war a| unemployment and distress and at the
tin secure the greatest return on your dollar in
more than a generation.
A (hhiur in property improvement means a dollar
touchim. • < ii . - of a thousand people—and doing a
ti.ousa: i ci< lar’s work. Repair the steps, paint the
hoi. fire hazards, renovate the garden, renew
l otting foundation:- with concrete—do any of these
things, and you’ll be a factor in the work of recovery.
It i n . in your lifetime you’ll
have the opportunity to get work done as cheaply
now. It’s fact The price structure is abnormally low.
it is kiv. r man even the intenseness of depression justi
fies. A' demand increases, the rate of climb will be
sharply accelerated. - m
Remember that providing jobs is cheaper than
charity—and that it’s better to provide a job now than to
have to contribute to charity next year. Remember, too
that unless the jobs are provided it won’t be long until
nothing is left for charity!
f HEROES UNSUNG
Stokers
by A. B. Mann
(For the Literary Service Bureau)
Of aU seamen, none are in greater
peril <*■»« are the stokers who Tire
/ the furnaces, t® generate steam and
electric current. Without these, the
vessels could not move; navigation
would be impossible. Other members
of the crew are in less peril. Passen
gers enjoying the luxuries of the
floating, palatious steamers are
thoughtless of the perils of these
men down in the depths of the ves
sel. In case of accidents, those above
have a chance for their lives; but
slim chance have these slaves, work
ing amid sweat and grime, and the
most imminent dangers.
Perhaps dirty, sweaty, toiling stok
ers will never be honored, and few
will be the tributes paid to them.
They will live unnoticed and die “un
wept, unhonored and unsung.” But,
by any honest measure, ad just-ap
praisement, they are heroes.
Bethel Baptist Church.
29th and T Sts.,
Rev. J. H. Jackson,
Mrs. J. C. Collins, reporter
After a glorious Mother’s Day Fes.
tival, Sunday our worship period re
sumed its usual spiritual course.
Our Pastor, Rev. J. H. Jackson
brought to us a very profound mes
sage. Our pulpit was graced with the
presence of a visiting Minister, Rev.
O. Preston from Newport Island.
Many members and friends were
present.
The evening worship began with
congregational singing. After which
3n inspiring message was delivered by
Rev. Mr. Mosely of Mt. Moriah Bap
tist Church. His topic for discussion
was “Follow Jesus”. Rev. Mr. Harris
of Salem Baptist Church also wor
shipped with us.
A hearty welcome awaits all visit
ing friends at Bethel Baptist church.
I St. John's AME. Church,
“The Friendly Church”,
22nd and Willis Ave.
Rer, L. P. Bryant, Pastor.
Last Sunday was women’s day at
St. John. The Daughters of Allen had
charge of the services all day. Mrs.
Anna Burton preached a very fervent
sermon in the morning on the “Value
of Good Women”.
The Sons of Allen wish to congrat
ulate the Daughters of Allen for the
victory they won. When women can
raise so near $250.00 in such* a short
time and in these depressed times,
they are to be commended.
Rev. Thomas Rucker, who has just
been Granted license to preach, preadh
ed his first sermon last Monday
night. We wish for him great suc
cess in his ministerial work.
The Senor Choir will render an all
request program again next Sunday
night at 7:30. All requests must be
in before choir practice Thursday
night. Come out Sunday night with
your heart set to received a gospel
message through song.
Mrs. Ethel Webb, the choir direct
ress, sprained her ankle lpst Wednes
day and we hope that she has a
speedy recovery.
The Sunday School 9:30 a. m. and
The Endeavor 6 p. m. always welcome
you to their services.
Watch your paper, The Omaha
Guide, for all Church news.
Mt. Moriah Baptist Churcji,
24th and Ohio Sts.,
Rev. F. P. Jones, Pastor
J. L. Betts, Sec’y.
Services were well attended through
!out the day. Sunday school at 9:30
which wae greatly increased. Several
classes reported new pupils. The
pastor preached at 11:00 o’clock sub
ject “The .Church Compared to a
Vine” BYPU. opened at 6:00 with a
very impressive devotional service,
the True and Tried Group presented
a very interesting Program. The
pastor preached again at 8 o’clock
from the subject “A City that Voted
Christ Out.” A number of visitors at
tended each Service.
We are looking forward to a de
■ partmental soul saving campaign to
be organized for the month of June.
You will enjoy working in this sort
i of a drive; so we are asking you to
blend in with your spiritual influence
in this new method of rounding up
souls for God. So just listen for the
bugle call.
Zion Baptist Church
Rev C. C. Harper, Pastor,
Rev. J. R, Young. Ass’t.
Sunday School 9:30 a. m.,
H. L Anderson, Supt.
Morning services preached by Rev.
[J. R. Young. Senior choir rendered
very inspiring hymnals for the ser
vice.
3 p. m. special service was rendered
by Rev. John S. Williams and his
special chorus of spiritual singers,
in the sermon of the“ Last Seven
Words”, sponsored by the Reds and
Blues. For Reds, H. L. Anderson, gen ,
for Blues, R. L. Turner, gen.
gen. for the Blues.
BYPU. program will be in charge
of group 4.
Night service was preached by Rev.
Mayes, a former member of Pleas
ant Green Church. at the close of the
service, Rev. and Mrs. Mayes joined
ithe church and were received by the
church on their Christian experience.
There will be a special entertain
ment at Zion Baptist Church, May
30th at 8 p. m. Let everybody come
and celebrate.
..Read the.....
GUIDE
PARABLES OF OUR LORD
Sins Bring Humiliation
by Dr. A. G. Bearer
(For the Literary Service Bureau)
Text: And he went and joined him
self to a citiaen of that country; and
he sent him into his fields to feed
swine.—Luke 15:15.
The prodigal son was proud. He
was the 3on of a rich man. He had
been “reared in the lap of luxury.”
Doubtless he had looked with con.
tempt on those whose misfortune it,
was t*> be poor. But he became poor, \
destitute, ragged and hungry. Then
the climax of his humiliation was his
work of feeding hogs.
So sin will bring humiliation. It
may take many forms. He may have
to bear the ridicule even of those with
whom he has been associated in sin.
The humiliation may take the form I
of begging assistance from some who
he scorned in better times. Sickness
and penury combined, may be his lot.
But humiliation will follow sin—as
was true of the prodigal.
Let the ambitious and impatient
youth beware. Let it be remembered
that no shedding of tears, no bitter
wailings, no amount of regret or re
morse. and no human power or influ
ence can obviate the humiliation
which follows sin. as day the ni^ht.
— j
“O. TEMPORA! O, MORES!”
by R. A. ADAMS
(For the Literary Service Bureau)
As we view the thoughtless world,
Drunken, reckless, dizzy, gay,
Amid pleasure’s madd'ning whirl,
Rushing on its heedless way,
Pleasure’s cup intent to drain,
Even to its very lees.
Difficult ’tis to restrain,
“0, temporal 0, mores!”
Looking at the surging throng,
Playing in life’s checkered game,
Profit-seeking, rush along,
With no sense of guilt, nor shame.
As they destiny defy,
Thoughtless of dire penalties,
Fearful, we’re inclined to cry,
“0, temporal O, mores!”
'^mr
Noting this, behooveth all,
Artful measures to contrive,
Ere shall come our tragic fall,
And with zeal unflagging, strive.
Reformation to complete,
Lest justice the sceptre seize;
Then ’twere useless to repeat,
“0, temporal O, mores!”
fSynewSoys'to^
DELIVER The OMAHA
GUIDE TO YOUR DOOR
We.
1750
Vivian Graham, favorite grand
daughter of the late Mayor Anton J.
Cermak of Chicago, planting an “An
ton Cermak” rose bush in the garden
adjoining the Horticultural Building
at A Century of Progress.
SQUARE DEAL STORES MEET
The Square Deal Stores met at the
home of the President, Mr. Adams,
several phases of important business
was taken up. An order was placed
with ProctoT and Gamble of Kansas
City for 150 cases of soap and wash
ing powder to be distributed among
the six stores.
The question was raised concerning
securing business from city, county
and state employees. It was stated
by one member that our public em
ployes spend little or nothing with
our merchants.
ELECTED SECRETARY
At a recent rtieeting of the Omaha
Social Workers Club, composed of the
Executives and Staffs of the 34 social
and relief organizations, J. Harvey
Kerns, Executive Secretary of the 0
maha Urban League was elected Sec
retary.
v, "
John Adams, Jr., Atty.,
Notice of Probate of Will
In the County Court of Douglas
County, Nebraska.
In the Matter of the Estate of Mil
dred A. Bland, deceased.
All persons interested in said es
tate are hereby notified that a peti
tion has been filed in said Court, pray
ing for the probate of a certain in
strument now on file in said Court,
purporting to be the last will and
testament of said deceased, and that
a hearing will be had on said petition
before said Court on the 3rd day of
June 1933, and that if they fail to ap
pear at said Court on the said 3rd
day of June 1933, at 9 o’clock A. M.
to contest the probate of said will,
the Court may allow and probate said
will and grant administration of said
estate to Dr. Wesley Jones or some
other suitable person and proceed to
a settlement thereof.
Bryce Crawford,
County Judge.
PROBATE NOTICE
In the matter of the estate of Tex
anna Malone, deceased.
Notice is hereby given: That the
creditors of said deceased will meet
th administratrix of said estate, be
fore me, County Judge of Douglas
County, Nebraska, a tthe County
Court Room, in said County, on the
5th day of July 1933 and on the 5th
day of September 1933, at 9 o’clock
A. M., each day, for the purpose of
presenting their claims for examin
ation, adjustment and allowance.
Three months are allowed for the
creditors to present %eir claims, from
the 5th day of June 1933
Bryce Crawford,
• 1 County Jud^e.
In the County Court of Douglas
County, Nebraska.
In the matter of the estate of
Thurman Johnson, deceased.
All persons interested in said es
tate are hereby notified that a peti
tion has been filed in said Court al
leging that said deceased died leaving
no last will and praying for adminis
tration upon his estate, and that a
hearing will be had on said petition
before said court on the 8th day of
April 1933, and that if they fail to
appear at said Court on the said 8th
day of April 1933, at 9 o’clock A. M.
to contest said petition, the Court
may grant the same and grant ad
ministration of said estate to Dr.
Price Terrell or some other suitable
person and proceed to a settlement
thereof.
Bryce Crawford,
County Judge.
Local
Race prejudice must go. The Fatherhood of God
mid the Brotherhood of Man must prevail These are
the only principles which will stand the acid test of good
citizenship in time of peace, war and death.
(1) We must have our pro-rata of employment in
businesses to which we give our patronage, such as groc
try stores, laundries, furniture stores, department stores
and coal companies, in fact* every concern which we sup
port. We must give our citizens the chance to live res
pectably. We are tired of educating our children and
permitting them to remain economic slaves and enter in
to Kves of shame.
(2) Our pro-rata of employment for the patronage
to our public corporations such as railroad companies,
the street car company, the Nebraska Power Company,
the Northwestern Bell Telephone Company and other
establishments which we are forced to support by right
of franchise. Also ottr pro-rata of employment in re
turn for the taxes we pay in our city, county state and
federal government.
(3) To encourage the establishment of a first class
hospital that we may get the best that there is in medical
science from our doctors whom we know to be nearest us,
also to encourage a high respect of them and encourage
more of our girls to take nurse training.
(4) A one hundred per cent deportment of our cit
izens in our public or private places of business, especial
ly on street cars. If we are to be respected we must act
respectably, especially in public places where we are con
stantly before the public’s eye.
to; A one hundred per cent membership in the Om
aha branch of the NAACP. should be had to encourage
the efforts put forth by the founders of the organization
and to assist the general office to establish a five million
dollar endowment fund to maintain operating expenses
and to further the principles of the NAACP. All peo
ple of all races must be educated up to a higher principle
and a more thorough understanding of interracial rela
tionship that our country may in reality be a government
of the people, for the people and 6y the people in whole
and not in part.
(6) The re-establishment erf the Christian Religion
as Christ taught it, for the uplifting of mankind, elimin
ating financial and personal gain. A practical Christian
Religion, week day as well as Sunday. An attitude to
ward our fellowman as a brother in order to establish a
principle which will guide the destiny of each other’s
children; our neighbor’s children today are our children
tomorrow.
(7) Courteous treatment in all places of business
and the enforcement of the State Civil Right Law.
(8) To encourage and assist in the establishment of
the following financial institutions near 24th and Lake
Streets: A building and loan association, a state bank,
administering aid and assistance to our widows and
children.
(9) To encourage the erection of a one hundred
thousand dollar Young Men’s Christian Association
Building near 24th and Lake Streets.
(10) To enlarge the Young Women’s Christian As
sociation that it may supply sufficient dormitory accom
modations.
(11) To teach our citizens to live economically with
in their earning capacity by printing in each issue a bud
get system for various salaries.
< (12) To.make Omaha a better city in which to live
by inaugurating a more cosmopolitan spirit among our
American citizens.
(13 To put a stop to the Divorce Evil by passing a
State law making the mistreatment of a wife or a hus
band by either of them, a criminal offense to be decided
by a jury, first offense, jail sentence of a short duration;
second offense, one of longer duration; third offense,
from one to five years in the penitentiary. This, we be
lieve will make men and women think before marrying.
(14) We must become owners of the city govern
ment by paying a seemingly higher salary to those whom
we employ to administer its affairs, a salary that will at
and, also, a first-class trust company for the purpose of
tract men of high calibre.
National
(1) Fight for a passage of the Dyer Anti-Lynch Bill
and thus stop the shamful lynching of American citizens.
(2) One of our citizens in the president’s cabinet.
•
(3) Federal control of the educational system that
every child must have a high school education.
(4) Assist in the furtherance of research by our
scientists and historians to prove that civilization was
first founded in Africa.
(5) Establish a political influence which will bring
about our pro-rata of higher appointments made by our
chief executives.
(6) Stop graft in politics by passing a Federal La.w
making election day a legal holiday and compelling every
American citizen of voting age to vote.
(7) Prevent further wars by teaching the so-called
white race that it is high time for them to quit fooling
themselves about white supremacy with only three-tenths
of the world’s population. They must be taught that
color is due to climatic conditions. They must be taught
that seven-tenths of the world’s population is made up of
darker races. They must be taught that the rays of sun
that blaze upon the equator and turn the skin brown do
not affect the power of the brain any more than the cold
ness of icy glaciers affect the brain of the white race;
and that the darker races will not continue to be crushed
by a money mad few. If the Fatherhood of God and the
Brotherhood of Man are not welded into the hearts of this
world’s family now, by teaching the principles laid down
by our Saviour, it will be welded into the hearts of our
children some day soon, on the bloodiest battlefields this
world has ever known.
(8) Cut down congressional representation from
the Southern States in proportion to the number of votes
cast.
The OMAHA GUIDE will put forth its best efforts
to bring about the above 22 points with the assistance of
those who believe it is for the best interest of good Amer
ican citizenship.