General Hike in
Motor Car Prices
Expected by May 1
Labor ami Material Costs to
Cause Advances Unless Situ
ation Is Relieved—Produc
tion on Increase.
By I nUernal Senirf.
Detroit, Mich., April 21.—Forebod
ings of Increases in automobile prices
are reflected in the attitude of tense
expectancy that prevails In motor dr-j
cles. Labor and material coats are
moving steadily up the ladder and un
less the situation is relieved very soon
advances may he necessary before .
the first of the month, according ;o
expert opinion.
Meanwhile, production is attaining
new levels. Records live but for the
moment, it seems, us insistent demand
taxes the facilities of factories. More
than 111,000 automobiles are being ,
made in Detroit every day, nearly 40 ;
per cent of the city's male population
being employed in one or another of ■
the 37 auto plants and the scores of
accessory factories.
.Not one automobile factory execu
tive or dealer wants to see prices ad- i
vance, but a larUfe minority fear that I
an Increase may be necessary. Others i
are noncommittal. Despite certain
evidences to the contrary, it is he. 1
iieved that there will be no general
increase in prices. One of several rev- ;
sons assigned for the belief is that
costs of materials and labor rftay ad
vance along with the prices of cars if
the ear price advance is general. The i
manufacturer would then be no better
off and would meet a greater sales
resistance during the sunVmer which
Is normally not the greatest buying
season.
Ilupp Price Advanced.
One advance was made during the
week when Hupp announced an in I
(reuse on all models ranging from $50
to $85 effective last Wednesday. In
creases of 26 to 40 per cent in the
cost of materials was the reason for'
the price advance, according to
Hilaries D. Hastings, president of the
company.
Possibility of an increase in Dodge |
Brothers prices is noted in a state
ment by Frederick .1. Haynes, prest
dent of Dodge Brothers.
"Our business for the first three
months of this year is well in excess
of the same period of a year ago,"
said Mr. Haynes. "Wages and ma
terial costs have considerably in
creased. If continued, prices increases .
will be inevitable."
Riekenbaoker April production will ,
be in execess of any previous month.
Daily output now averages 60 cars.
^May relied die cals for 25 per cent
increase over April. Ford production
continues to break records. A new
high mark for daily output was set
Tuesday when 6,573 cars and trucks
were built. This is the greatest daily
output In the history of the company.
Production for the week ending last
Tuesday night also smashed ail marks
with a total of 38.792 cars and trucks.
Tractor output also hit a new high
mark with an output of 2.821 tractors
during the week.
Production Gain.
Llricofn production for the week to
taled 161 cars. March production,
sales and deliveries of pasenger ca s
was the largest in the history of the
Olds Motor works, March was the
best month in the 26 years of the
company’s history. April production
will probably exceed March by 20 per
cent, according to present prospects.
General Motors Truck company
showed a 156 per cent Increase dur
ing the first quarter of the year, as
compared with the same period last
year. Sales by branches were 126
per cent greater.. —
Studebaker corporation started April
with orders for 17.000 cars and had
only 4,000 cars on hand. Wiliys-Over
land shipments during the first quae
ter of this year equalled the total
shipments during the first half of last
year. Maxwell Motor corporation
shipments during (he first quarter
totalled 13.950 cars, of which 1,399
were C'halrncr*.
rower Station Talks with
Moving Street Car by Radio
New York, April 21.—Radio In the
form of a carrier current was used
for the first time this afternoon in
tarrying on a successful conversa
tion between a moving street car and
a power station, when the General
Klectric company gave a public
demonstration on the Third Avenue
Railways liney.
As the trolley car slowly traveled
up and down St. Ann avenue persons
on the car talked back and forth to
an engineer located in the Hrook
• venue substation. At times the - ar
was three miles from the station, but
this does not Indicate the limitations
of operations, and General Klectric
engineers declared that sets could be
built of sufficient power to assure
communications over an entire street
railway system.
$]00 Gift from Woman He
Saved Being Hit by Truck
Kos Angeles, April 21. -The ex
ception to (lie rule that heroism is
usually its own reward was broken
here, according to a story todl by
Jver Johnson, recent arrival from
Muskegon. Mich.
Johnson said he wan crossing the
intersection between Sixth and Spring
streets when a woman who became
separated In the traffic from her
elderly escort, stepped in front of a
fast-approaching truck and halted a
minute in confusion. Johnson saved
her from the truck, though he was
struck by it himself. Iloih Johnson
and the woman were knocked to tfie
pavement but were not serioualy In
jured.
As a “little gift” the woman's escort
presented Johnson with $100.
Obio Coeds Split About
Even on Husband or Career
Athens, f> . April 21.—To find out
whether coeds at Ohio university
preferred a "career" to a husband,
someone In authority Issued a ques
tionnaire. Of the 109 young women
who replied 53 preferred careers, $3
ftankly Asserted Ihclr preference for
husbands nnd eight announced they
wanted both a eareer and a husband.
Those desiring husbands expressed
the wish that their future mates pos
ses* braltiH and good looks—ajso sal
sties ranging from nothing to $26,000
a year. Ninety of the young ladles
said they could cook. The others
»tui«d ttvey could “make fudge ”
New "Reo Brougham Makes Place on Market
_^_
A complete description, of the new
four door brougham Reo which was
seen for the first time at the national
automobile shows has been received
by hi. K. Nygaard of the J. M. Upper
Motor company, together with photo
graphs of this model.
"The new brougham Reo," says Mr
Nygaard. “combining modishness with
comfort and economy, is truly a qua!
ity product. Completely appointed
and equipped to the smallest detail
with every convenience fhr comfort
and utility, it represents the most ad
vanced practices in close-coupled de
sign nnd Is in conformity!with the
modern trends of motor car construe
tlon.
“This new bvougham Heo comfort-1
lbly Heats fiVe passengers. The front
seat is wide enough to accommodate
Ian extra person. The door and seat
ing arrangement is such that there
! is no crowding or sacrificing of either
seat or leg room in gaining all the
advantages of close-coupled body.
‘ The frame work is of selected ash
and maple, thoroughly braced, with
all exterioY panels of sheet steel. The
top Is of waterproof fabric.
•\\Vide doors, each hung on three
heavy hinges, are provided with don*
I ble catches which ensure against door
1 rattles. Both rear doois and left fore*
door are locked from the Inside, while
the right foredoor is locked with a
key from the outside.
“A high grade trunk bound in nick
eled brass is fitted with large suit
case and waterproof cover. The trunk
is fastened from the inside to a car
rying platform at the rear of the
body.
“The transniiasion. the same as
every major unit, is Reo designed and
manufactured. The axle Is of Kco
make, semi floating type. The strong
frame and long sturdy springs pro
vide for the mounting of an i
body without danger of
loose."
“Y” Camp Quota
Nearly Reached
T.j Boys Already Signed l |>
for Outing at Camp
Sheldon.
Much interest in boys' camping at
tended the first week of enrollment
for Camp Sheldon. Omaha “V" hoys'
camp at Columbus. Neb. On the first
day of enrollment 33 hoys made appli
cation and during the last week over
75 hoys have ei rolled amj paid their
fees.
This Is the record in camp enroll
ments for the Omaha "V" and, it is
believed, is the record for any boys'
camp. N
Only 25 places are left to Camp
Sheldon for the Omaha boys’ period
flora June 20 to 30. and they will he
-filled before this week is over, from
all indications.
Camp Sheldon skull caps fn camp
colors will be on hand for boys who
have signed up for camp liefore this
week is over. They may be secured
by calling at the boy*’ division office.
Buttons a'so have arrived which will
be give nto all hoys who have signed
up for camp.
A party was held at the V. M. ('. A.
last night for 400 of the members to
boost the camp. The moving picture
film taken at camp last summer was
shown and tipks were given by for
mer campers.
During the dry season in China,
when the river levels drop to such a
low point that trnfllc is hindered by
boats running aground in tlie shallow
pla< e^teams of bullocks are used to
pull the reavily laden craft into deep,
cr water.
‘Ask Owners,’ Hudson Slogan
When selecting vour new car. a
good thought to keep in mind is.
i "Will it continue to do the tiling*
which are Inducing me to buy it?
Will the sg^brtd nr 1 third year* of
service lie as sat factory a* the
first?" Thi* depend- upon principles
of design and coast, notion and the
1 simpli'it.v of maintenance care re
Miiired to prevent, ami to compensate
fur wear. The moat convincing proof
ip the c.ise of any car is the testl
monv of an owner—he knows from
experience. Hudson and Kaaex sales
men. according lo local dealers, use
their satisfied owner lists regularly
when proving points of satisfactory
perfomianc e.
Swimming School
to Open April 30
' Y. M. C. A. to Conduct Free
t daises for Boys This
Spring.
Annual free swimming h< I»*m»l con
ducted by the Omaha V. M t*. A for
*11 buys over 12 will open Monday,
April 30. Teaching will be done by
members o ft he physical department
, staff.
* (iraduating exercise}* of the swim*
_ __
mlng school will he held at the T. M.
I >A. Saturday night. April 2*.
| The lessons are free as indicated.
(Spy* who are taught to swim are
under no obligation to the association.
The reason fur the swimming school
; it to cut down the toll of drowning*
which cornea tvi i v year. Knrollment
.week starts tomorroiy.
1.oud speaking telephones are In
stalled tn aubway trains In Hamburg,
| Germany, to enable the voice of the
collector "announcing the station* to
he heard distinctly In every car.
Are you reading the Brisbane col- |
limn dally appearing lit this paper? f
-Dodee Brothers
TYPE-A SEDAN
.
Its dependability Is taken for granted—it*
economy of operation is proverbial.
Comment, as-a rule, is directed to the richness
of its fittings, and the dignified beauty of its
coach work.
This beauty is not a superficial thing. It
goes much deeper than mere external
adornments.
Like all creations of genuine excellence, it
emanates from the honest value which
Dodge Brothers have built into the car.
You sense it in the depth and comfort of the
seats—richly upholstered in genuine mohair
velvet. It makes itself known the instant you
close the doors which snap solidly shut, like
the doors of a safe. It emanates unmistakably
from every line and curve of the sturdy body.
It becomes most evident when you discover
that in smart company, where a car of Icm
distinction would appear at its worst. Dodge
Brothers Type-A Sedan appears at its best.
•
The price i* $1595 delivered
O’BRIEN-DAVIS-COAD AUTO C6.
28th and Harney Street*
Telephone HA rney 0123
Council Bluff* Sfelearoom — 33-36 Fourth Street
Telrphoae Council Bluff* 691
I . ■—
Wescott Puts
Out New Sedan
Model in Spring
Innovation Gives Owner Auto
Six Months in Advance of
Average (dosed Gar Now
Being Produced.
The 'Westcott Motor Car company
of .Springfield, O., has made a
rather unusual move by bringing out
a new model at the opening of the
spring selling season.
E. If. Gllcrest, salesmanager of the
company, says: "This move has been
decided on after a careful study of
the buying tendencies of the public
today. Tile habit which the industry
has fallen Into of bringing out new
closed models only in the fall Is a
lellc of the days when the auto
mobile business was strictly a sea
sonable sales proposition.
I "Today. the average purchaser
doesn't buy his car with a particular
month or season in view. Me buys
It as a year-round utility.
"We have brought out the new
I Westcott sedan at this time of the
| year, putting into it thp very latest
I developments and refinements In
closed car construction, so that a
man can buy it now, knowing it i;i
at least six months tn advance of the
average closed car now being pro
duced. Thus, his depreciation will nr
just so much less and the length n(
i time which he will be satisfied with
| his car will be so much tourer.
"Perhaps the greatest achievement
In this new Westcott sedan Js the
j way the long, low effect which hn“
made the brougham type of car sc
popular during recent , months, h.i
been Worked Into a sedan body. Y.,e
Westcott sedan bears a st'-nng re
semblance to the brougham tyi*> ..t
car. Yet it has the ample room
"f the full five passenger sedan typ>
which so many buyers prefer. A ne v
ahd novel type of windshield has been
developed with a solid, p-nrattllnc
upper panel, clear vision panel at the
bottom easily moved with one hand
Pv#a lever working over a quadrant
Tbe Westcott seikin has been mad■
fully adaptable for year-round serv
Ice of every nature. Including touring
by the provision of two spares to l
carried on the aides and an extra iarg
size touring trunk."
The minimum wage for servants In
Moscow, rtussia. is 200,000 rubles per
: month. All servants must be secured
through a government labor bureau.
>nnd failure to register each household
worker or nonpayment of the
servants' tux is punishable by Impris
onment and fine.
Karly Spring Tourist Traffic
Through Omaha Is Heavy
Tourists, In great numbers, are al
ready passing through Omaha bound
11 ii every direction, according to E. H.
.Sprague of the Sprague Tire and Rub
ber company. Travel is particularly
I heavy, for this time ot the year, over
Ithe Lincoln highway. Judging from
the early start the motor tourists are
' getting! 1923 will he a record breaker,
I it is said.
i “We have never before been railed
I upon so early in the season by so
many tourists as ^e have during the
| past week,” said Mr. Sprague last
night, "Calls for our free servlc^ sta
tlon hove been received from many
points along the Lincoln highway and
In almost every case It has been from
some stranded tourist who was In
need of tire service.
"The number of cars from other
states visiting our' free tire service
station is also on the increase,” ne
says. “During the past week we
have had cars in our Omaha station
from almost every western state and
many from eastern and northern
states, as well.
Information gathered from other
sources as to tourist travel hear out
the prediction that this year will .be
the greatest in the history of Omaha
for motor tourists. Missouri river
j bridge offlcl.'.ls predict a huge volume
i based on the number that have
read*' oaid toll to cross • h*r t!, ,,jy
) river.
■ , -■ p - t*
, Eyes of (iirls Open U lien
Kissed. Dehaters Drove
Bucyru*, O., April 21.—Ti, Int« > .
ing subject, “Resolved, That t i
Close Their Eyes When Kissed,” was
debated here by local high sei,(,.,|
| dents. The negative debaters w n.
I The attitude of the co eds in t
! dience plainly Indicated that the la -
isles will “keep their eyes open.’’ Raul
lUngar, debating on the negative side
of the question, delivered h.n ;ug *
! inent entirely in German.
GATES TIRO
“The Tire with The Wider and Thicker Tread”
It’s Hardly Any Wonder—
—that nearly everyone you talk to
these 'days understands why a
wider and thicker rubber tread
on a tire gives more mile*.
It’s such a simple proposition!—
more rubber to wear, more rubber
to protect the inside fabric—
naturally, more mile*.
No wonder, then, that you are
getting two or three thousand ex
tra miles from your Gates Super
Tread Tires—they have the wider
and thicker rubber tread.
YOU CAN NOW BUY AND PAY FOR A FORD CAR OUT OF YOUR
WEEKLY EARNINGS ON THE
Thousands of families are taking advantage of this new way'to
buy a Ford and will soon be driving their own ears, enjoying all
- the benefits and advantages of m otor transportation.
The FORD WEEKLY PURCHASE PLAN is amazingly
simple. You can enroll with an initial. payment as low as Five
# Dollars. Each week you add to your first payment as much or as
little as you feel you can afford.
This money is placed in the bank and draws interest. In a short
time your deposits plus the interest paid by the bank will be suffi
cient to obtain delivery of the car.
Start today, and before you realize it you will be driving your
own Ford car.
See Any of the Following Authorized Ford Dealers:
«
Hannan Odell-Van Brunt, Inc.
Sample-Hart Motor Co.
Galbreath Motor Co.
IN OMAHA
Adkin* Motor Co.
McCaffrey Motor Co.
Universal Motor Co.
C. E. Paulson Motor Co.
Bowers Motor Co.
IN COUNCIL BLUFFS
Hughes'Parnier Motor Co.
The following banks are acting as depositories for payments made in connec
tion with the Ford Weekly Purchase Plan:
IN OMAHA
First National Bank Merchants National Bank
Bank of Benson Live Stock National Bank
IN COUNCIL BLUFFS
F'r»t National Bank City National Bank
