Image provided by: University of Nebraska-Lincoln Libraries, Lincoln, NE
About The commoner. (Lincoln, Neb.) 1901-1923 | View Entire Issue (May 1, 1921)
"'Y'V? ey" '
VOL. 21, NO. 5
1 THE OLD COSTLY WAY OF SELLING TYPEWRTTjJ THENEVVA
The Old Wnyi It added a lot to the price of a typewrtler. Rents of offices In
many cities, salaries, commissions and other costly practices piled up the expense.
The New Wnyi We sell direct from the factory to you, eliminating all ,.,
' This saves the $36, and It now goes to you. A $100 Oliver now costs you only tu
on a New Oliver
Buying direct from the factory you get the former $100 Oliver for $64
and you may pay for it at the easy rate of only $4 a month
For $G4 you obtain the genuine
Oliver No. 9, the identical modol that
sold for $100 before the war. Not a
single change lias been made in the
typewriter. It has all the quality to
day that it had at the higher price,
Our only change is in the way of
selling. By new economies in dis
tribution, achieved during (the war,
wo save you $36. We give you the
$100 Oliver now for $64. And we let
you pay at the very easy rate of only
$4 a month.
How we save the $36
-When the war came and economy
was urged upon all of us as a patri
otic duty, we decided to' break away
, from the old system of selling type-
"wrltors. It was too complicated, too
costly, too wasteful,
So .we adopted the plan of selling
direct to the user. Thus we wereN able
to close up numerous branch houses
and Bub-ofllces throughout the coun
try, and save the money that was go
ing for rents, employes' salaries, etc.
,We wore able also to dispense with
large numbers of traveling sales
men, whose salaries, commissions
and road expenses ate up a lot of
What prominent users say
about the Oliver
Nickel Plate Ilnllrontl, Cleveland,
saym "At this writing, we are using
about 200 Olivers for all general
correspondence and expense and
way-bills. Because of the down
stroke or tho typo on this machine
we are able to get thirteen or four
teen carbons. Records show that we
are still using today Olivers pur
chased twelve years ago."
Zurich General Accident & Liability
IiiNiirimcc . Co., Chicago, hhj-hj "Our
Olivers aro always oh tho job. The
sturdy construction precludes the
necessity of ropalrs, and because of
tho doublo type bar, tho machine Is
never out of alignment. The steno
graphers prefer tho Olivers, as they
aro easy to operate and always In
HoNton Woven Hone and Rubber
Co., Boston, HiiyHt "Our Investment
in 75 Oliver typewriters during the
past 11 years has proved a good one,
because we find that the Oliver
stands up under the. wear and tear
of general office use better than any
other standard machine we have In
vestigated." Among other great concerns using
the Oliver aro. Morris & Co., New
York Central Lines, National Suit &
Cloak Co., Boston Elevated Railway,
American Bridge Co., Encyclopedia
Brltannlca, and others of eaual
money. All this expense added noth
ing to the value of the typewriter,
but it did add to the price. And by
eliminating this expense, we save the
$36 which we take off the price of
the typewriter for you.
Let others think that- costly sales
methods are necessary. As for us,
we are very well pleased with the
Oliver plan. Our business has in
creased fourfold in the past three
years. And today, we are again add
ing to our manufacturing facilities.
Thatjmows how people appreciate
Oliver quality and the $36 saving.
Only $4 a month
No money down to get the Oliver for
free trial. And if you decide to keep It,
you have over a year to pay.
?4 a month Is all you need send. And
you have the use of tho typewriter
while paying for it. . Could terms be
more liberal? r
Why, then, rent or buy a second-hand
or so-called "rebuilt" typewriter when
it is so easy to own a new Oliver!
Bright and new
from the factory
Mail the coupon today for an Oliver
for free trial. Note' that It Is a new ma
chinenot second-hand or rebuilt.
See how simple the construction of
the Oliver,, and how sturdy. There you
have the secret for Its great service
Note that the Oliver has every
wanted Improvement and several fea
tures not found in any other typewriter,
xou 11 agree when you examine and test
t, that if any typewriter Is worth S100
It Is tho superb Oliver.
Mail the coupon
Do not hesitate. This Is an out and
out free trial offer. Mail the coupon now
and take advantage of this offer
If you wish further information be
for ordering, mark tho coupon for our
catalog and copy of our sensational
booklet "Tho High Cost of Typewriters
ihe Reason and the Remedy."
Canadian Price, $82
Jf WSBBM SwBSttfiSvvmm
AJiner typewriter at a far price Over 900, 000 sold
Send No Money
to? efnreentrlaf.ney Make n dePsIt- MW1 pnly the coupon to get the Oliver
" tover?c?mJSl5 fl&&i!5SBva8 If ?,? your own. Put it to every test.
it is thfs superi iOl&iS SQnhtit if any typewriter is worth W
'STSSB' jf& --ro-n Me
to keep It, pay for "tin easv ?m?ityPowr fter regardless of price and want
the coupon now sy monthly installments ,of $4 each. Clip and mall
Avoid disappointment. Order now to secure Immediate delivery.
THE OLIVER TYPEWRITER COMPANY.
1205 Oliver Typewriter Bldg., CWcBo, III.
If I keen "it rUv NIne Aor ll ays.SeV Inspection.
mcVh rni"eE K. I will pay. $64 at .thbVrattT of $4 per
w wiuiB lo remain in you uritlWfu'Hy paid for.
Mv ehtnl -,, . .
- 'i'in point is..,.
choloseto8 rneturPnatClf0 o?.vUn'dir' S bfeaUon to buy'.' ' If I
Penso atthe end &"& WllX Shli -lt W l yUr
D btfokhon?110" I ordqr 'it.'IVIail me your
Jt ( V rWA '"-
1205 Oliver Typewrite Buming, CIUck, UlUta
, Street. Addres .'. ''i-i-. 'y .'fvJV :
; city. : " . t-r' v,4lA-
a Occupation, or Bu4Ium ?'. l.
Jl' li liBRflditfi
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