Sua TEs
AMAZING SUIT VALUES
AT $12.50.
All wool quality of Serges, Whipcords and Worsteds,
handsomely tailored, snapy new models in grey, tan
and green shades, worth $25.00 and $29.50. 5 day
Choice at . $12.50
Long Coat Specials
Strictly all wool serges in tan, navy, russet and
black shades. Low priced at $14.50
5 day Choice at $9.75
Rubberized Coats for Auto use or Traveling are un
excelled. En tire line of $9.59 up to $17.50 values,
Choice at P1"
QfflkIkl?(D)(D)M
Skirts at Cut Prices
' Several dozen of New, Pretty Styles in serges and
whipcords have been added to our already extensive
assortment. You will have no trouble in finding just
the thing. Entire line of $5.95 up to $9.95 values.
Choice Now at $7.50, $5.95, $4.95 and $3.95
Silk Waists at $155.
Summer Silk in Brown, Blue and Black, attractively
made waists worth $1.95. Special Price, $1.25
Dresses and Petticoats Bargains.
Percale Dresses, reg. $1.50 value, only 98c
Gingham, Lawn and Percale Dresses, $3.95, $2.95
values, only. $1.95
Victoria Messaline Petticoats, $2.95 value, only. $1.95
Striped Gingham Petticoats, 59c values, only. . .29c
Dry Goods Department
DRESS GOODS.
An excellent quality of fine Mercerized Poplin in all the New Pretty Colors,
full 27 inches wide. Marked to sell at, the yd 19c
EMBROTDERY.
Never before have we been able to gather such a range of qualities in
They are unusually handsome patterns and fine textures of graduation,
(nnfirmatinn and nart.v dresses, also trimmine for everv kind of dress ma-
terial. All at Sensibly Modest Prices.
JUSTRTTE G-D CORSET.
The perfect fit and the remarkable flexibility of the G.-D Corset assures
you extreme comfort at all times. It is so well made tnat it will outlast two
ordinary corsets and retain its shapliness throughout.
JUSTRTTE G-D CORSETS FROM $1.00 UP.
WHAT YOU CAN BUY FOR 98c
The most beautiful line of Ladies' Combination Suits, Princess Slips and
Under Skirts made of fine quality long cloth, well made and neatly trimmed.
Special this week at. . . 98c
I
Domestic Section
DRESS GINGHAMS.
A beautiful assortment of colors in all the newest patterns,
absolutely fast colors, a good 12c value, at, the yard 10c
APRON GINGHAM
The well known brand of Amoskeag apron gingham in all
colors and all size checks. Special the yd. this week. . . : . .8 l-3c
i
YARD WIDE MUSLIN
Our Standard quality, advertiser AA, the best 10c muslin on the
market, this week, the yd ....i.... . 8 l-3c
Have you seen our New
White Footwear 1
Many styles to choose from
in New Buck or Duck.
Pumps, Oxfords or Shoes. At
popular prices.
White Cleaner, 10c
0 17-9 21 O St. OPPOSITE CITY HALL
HEADQUARTERS
for Martha Washington House
Slippers, 3 styles $2.25 pr.
Also Women's Black Serge
House Slippers, solid comfort,
per pair. $1.00
BARBER & SONS, MILLERS.
Something like seven years ago H. O. Barber & Sons engaged
in the milling industry in Lincoln. Reepated failures had been
scored by others in this line of business, but this firm took no notice
of this discouraging fact. The members believed that Lincoln was
ideally situated, being in close railroad communication with the best
milling wheat section of the world, with splendid shipping facilities
and right in the center of a vast local market. They further be
lieved that close attention to business, dealing squarely and manu
facturing a superior product would win success. That this belief
was well founded is evidenced by the success that has been won.
Today H. O. Barber & Sons have invested in the milling industry,
together with their elevators buying wheat especially for the mills
in Lincoln, upwards of $150,000, and their business annually ap
proximates the enormous sum of half a million. After seven years,
"Liberty Flour" is known all over the country and has achieved
8 reputation for excellence that is beyond question. The firm gives'
employment to many people, whose wages, aggregating upwards of
$25,000, are either spent or invested right here at home. The
flour, sent broadcast, brings immense sums to Lincoln and Ne
brask. All the by-products, so necessary under present conditions,
are kept here and sold far cheaper than would be possible if con
sumers had to ship them in from Minnesota. '
Not alone because it is a Nebraska institution, but because its
product has no superior, the Lincoln Mills; operated by H. O.
Barber & Sons, should have the loyal support of Nebraskans. Every
dollar spent for the product of the Lincoln Mills is kept at home,
enlarging local business, employing local wage earners and helping
to develop the city and state. One of the puzzling things that ever
confront the student of affairs is the penchant some people have of
buying things abroad when a superior articles is to be had made
right at their own doors. It must be founded on the same sort of
snobbishness that impels women of America to ape Parish fashions,
New York simps to turn up their trousers when it is raining in dear
ol' Lunnon, and sychophantic Americans to sell their daughters to
the washed-out scions of an effete European nobility. We can think
of no other reason. "Liberty Flour" is the equal of any flour man
ufactured. It is made in Nebraska from Nebraska grown wheat,
than which there is none better in the wide world. These ought to
be sufficient reasons why every Nebraskan should prefer it to the
flour made in other states from inferior grain.
the church building. The solicitors got the money. Then the ladies
of the church society turned around and sent a big wad of money
to an eastern soap company in order to get a cheap desk for the
church study room. True, the women got the soap and the desk,
but the business men who had subscribed to the church got nothing,
the money of the community had been sent a thousand miles away,
never to come back, and Lincoln workers were deprived of an op
portunity to earn a livelihood.
Soap clubs and mail order clubs and other kinds of clubs are
draining Lincoln of money that should be spent at home spent
with business men who pay taxes, -employ labor, contribute to public
enterprises and help maintain the churches. The "Foolish Virgins"
who forgot the oil for their lamps were not a bit more foolish than
the Lincoln citizens who patronize mail order houses instead of pat
ronizing local firms who help make it possible to build a city.
THE FOOLISH VIRGINS.
The churches and the charities of Lincoln are supported in most
part by the business men of Lincoln. If you do not believe this
assertion just cast your eyes over the list of contributors to the
Y. M. C. A., the Y. W. C. A., the Organized Charities, Wesleyan
University and other public enterprises. Yet, despite this fact,
there are those most interested in these works who fall for any old
kind of a scheme that promises them a little for a lot of money
spent with outside business institutions. For instance:
A few months ago a Lincoln church organization solicited sub
scriptions among business men to pay for needed improvements in
A NOTEWORTHY EVENT IN LINCOLN.
On Saturday, May 18, occurs the formal opening of Folsom's
Cafe, acknowledged to be by all odds the finest cafe in this section
of the country. From 2 to 4:30 and from 7:30 to 10 p. m., the
public is cordially invited to visit Folsom's cafe and see a new and
modern building thoroughly equipped to render the best and dainti
est service. The very best that ingenuity could devise or money
purchase has been secured for this establishment, Its management
wants to get acquainted with the people, and wants to acquaint the
people with the establishment. During the reception hours music
will be provided, and every visiting lady will be given a souvenir
of the occasion.
Folsom's bakery and cafe would be a credit to any city in the
land. The bakery is equipped with the Day system of. baking ma
ehinery, conceded to be the best. All the bread and pastries served
in the cafe are made upon the premises in a bakery that is a model
of cleanliness and sanitation. The ices served are made upon the
premises under conditions approaching perfection. The bread sold
under the brand of "Holsum" does not come in contact with human
hands until it is unwrapped in the home by the purchaser, and
seven delivery wagons are kept busy during every week day making'
deliveries thus attesting the merits of the product. A magnificent
auto truck is also in service, insuring absolute freshness of all goods
delivered. The service in the cafe and confectionery department is
all that could be desired. Provisions are made for serving banquets
in one of the largest and handsomest banquet halls in the west. , A
visit to all departments of this immense establishment will be a rare
treat, and this visit you are cordially invited to make Saturday,
May 18, between the hours mentioned.
THE LINCOLN ELECTRICAL COMPANY.
The Lincoln Electrical Co., Becker & Deahl, proprietors and
managers, have made a record in the line of electrical contracting
and motor repairing. The company has filled several large state
contracts to the entire satisfaction of the state board. Recently it
completed a contract for motor work at Dr. Benj. F. Bailey's sana
torium, doing the work in a satisfactory manner after other con
tractors had signally failed. The company employs one of the best
motor experts in the country and is able to do anything in the motor
repair line that can be done by any firm anywhere. This concern
wired the pavillion at the state fair grounds, one of the largest
wiring contracts ever carried out in the state, and people who have
noted the brilliant illumination of that great auditorium will under
stand the skill and genius required. The company has just closed
a contract for a church at Ord, Neb. The company performs all of
its work to the entire satisfaction of its patrons and makes a virtue
of promptness. Those having anything in the electrical contracting
or motor repairing line would do well to consult the Lincoln Elec
trical Co. Its offices are in rooms 8 and 9, Farmers and Merchants
building, Fifteenth arid O. Auto phone L-2281. ,
WOODMEN ACCIDENT ASSOCIATION.
One of the most successful accident insurance companies in the
country, and certainly one of the largest in the great west, is the
Woodmen Accident Association of Lincoln. Simply because it was
organized upon right principles and conducted upon a high plane,
it has prospered. During its comparatively short history it has
paid out upwards of .$1,800,000 to its policyholders, has set aside a
handsome surplus to secure present policyholders and judiciously in
vested in securities that are beyond question. Because of its wise
and economical management it is doing business at a lower percent
age of cost than other companies of a like nature but of more
pretentious claims can hope to reach. This enables it to offer a
more liberal policy at rates reasonable arid just.
The Woodmen Accident Association pays for accidental death,
loss of eye or limb, and , weekly or total disability benefits. One
has but to investigate its claims for consideration to quickly ascer
tain why this company has been so successful. But despite the
facts that this is a home company, employing a large force of men
and women who spend their earnings here, bringing many thousands
of dollars to the city and state every year and thus helpinff to de
velop and improve the municipality and commonwealth, there are
thousands of Nebraskans who prefer to patronize foreign companies,
thus sending their money to other states arid hindering the de
velopment of their own. If other companies offered a better policy
at a lowers cost there might be some excuse for it, but they do not.
The Woodmen Accident Association is not asking for patronage on
the ground that it is a home institution. It presents its claims on
the grounds that it is offering a. superior policy at a , low rate,
guaranteeing absolute protection. But Will Maupin's Weekly does
insist that this great concern is entitled to first consideration at the
hands of Nebraskans because it is a home institution that is helping
to build better and greater Nebraska commerce and industry. ,
JOHN BAUER.
For years on end John Bauer has been recognized as one of the
largest dealers in his line in the west, Experienced in the business
and handling only the product of the best breweries, distilleries and
vineyards, Mr. Bauer has built up a splendid business. He is dis
tributor of Dick Bros.' celebrated bottle and keg beers, and Anheuser-Busch.
He is a wholesaler of White Rock mineral waters
arid ginger ale and McAvoy's malt marrow. He handles a fine line
of wines and liquors for family use, and the quality of his goods V
always up to the representations made. Mr. Bauer's methods of do
ing business have won for him the confidence of his patrons. Prompt
in making deliveries, always maintaining a high standard of I ex
cellence in the goods he handles, and always dealing squarely and
courteously, Mr. Bauer has become a fixture in the business life, of
this section. Those desiring anything in the lines that Mr. Bauer
handles would do well to communicate with him. Phones : Bell 817,
Auto 1817.
PERFECTION
applied to a manufactured article gives the purchaser of said article
the assurance that he is getting the best to be had. This applies
with equal force to the manufacture of buggy and automobile tops,
made by J. E. Winchester at 1012 M street. This gentleman has
been making auto tops for the past five years arid during that time
he has built auto tops for some of the leading auto dealers in the
city, as well as out in the state. Orders have been received from
Colorado by Mr. Winchester, where he has established a good trade.
He made the first auto top in Lincoln for a well known auto firm
and received many complimentary notices for good and superior'
work. If in need of a first class buggy or auto top, don't fail to
consult with Mr. Winchester, 1012 M St. Auto B-4651.
THE SAVOR OF THE SALT.
"And if the salt-has lost its savor, whereof shall we be salted V
That ought to be more familiar than it is, for it comes from Holy
Writ. The Interstate Salt Company of Lincoln, wholesalers of this
prime necessity, has built up a large business by reason of handling
only the best grades, giving quick and efficient service, and main
taining prices at the minimum. It would be impossible to sell salt
at the present wonderfully low price without the system that is
enforced by this concern in the transaction of its business. Every
saving that can be made is passed on to the ultimate consumer,
with the result that salt, one of the absolute necessities of life, is
today one of the cheapest. To this happy result the Interstate Salt
Company has contributed in large measure. It is one of Lincoln's
uourishing wholesale institutions, and has built its large business
upon the foundation of good service, careful attention to the wants
of its patrons, and square dealing all along the line..
, WILL VISIT LINCOLN MAY 21.
Dr. J. Laurence Laughlin, dean of the Department of Political
Economy, University of Chicago, will deliver an address in Lincoln
May 21. Dr. Laughlin accepted an invitation to deliver the address
before the bankers' convention, ' which meets in this city on that
day. He will discuss various proposals for a revision of the national
banking laws, chief of which is the proposed plan of the National
Reserve Association. Dr. Laughlin is chairman of the executive
committee of the National Citizens' League for the Promotion of a
Sound Banking System, and speaks in pursuance of the campaign of
education which is being conducted by the league. - Dr. Laughlin
has written several books on the subject of money and currency
and commercial credits, and is regarded as a foremost authority on
the subject of banking and currency.