fRQzV OUR SPLENDID HOLIDAY STOCKS
TOILET SETS, MIRRORS, ETC.
STERLING SILVER TOILET SETS
Brvsh. Comb and Mirror at 12.50, 11.50
15.00 up to , 22.0O
Stvritn Silver Military S at S.50 up
to 8.00
Sterling Silver Cloth and Hat Brush
Sl at S.00 and COO
Sterling Silver Manicure Sets
at 75c 1.00. 1.50 to 12.50
QUADRUPLE SILVER TOILET
SETS
CVmt. Brush and Mirror at 5.00, 6.00.
iSO, 7.00 and up to 10.00
Military St at . ..4.SO and up to S.50
REAL EBONY TOILET SETS
Tha come in two and threo
tHo. either sterling mounted or
pi.-in. at from 2.50 up
PERSIAN IVORV TOILET SETS
Comb. Brush, and Mirror Sets
at S.0O and up
Cloth, and Hat Brush Sets
at 5.50 and up
Men's Military Seta at 6.00
IVrsiaa Ivory Clocks (or Dressers
at. 1.50
Fvrswn lry PK-ture Frame
at SOe. 5c. and 75c
IVnian Iwwt ptn Tthv; at 35c and 50c
SHAVING SETS with mirrors, at
2 SO. 3.0O. 4.0O. 5.0O, COO. 7 SO. 12.0O.
and 15.00
STERLING SILVER HAND MIR
ROR A (8.00. 8.50, 9.00 10.00 .and
GENUINE EBONY and COCOBOLA
12.50.
MIRRORS Atl.50, 1.75, 2.00. 2.50,
.75 and 4.00
HAND MIRRORS In Walnut, Ma
hogany and Imitation ivory, at 50c,
65c. 75c. 85c 1.00. 1.25. 1.50. 1.75,
2.00. 2.25. 2.50, 2.75. 3.00 and 3.50
TRIPLICATE MIRRORS At 2.00.
3.00. 4.00. 5.00 and 8.00
EASEL MIRRORS IX plain wood or
in gold and fancy silver plated
frames, at 50c 7Sc 1.0O. 1.50. 2.0O,
.50. 2.75, 3-00, 3.50. 4.00. 4.50, 5.00
and .' 7.50
JEWEL BOXES in French gray or 24
carat Oold finish, at 25c 35c. 50c
75c. 1.00. 1.25. 2.00. and up to 6.00
FANCY CLOCKS In Ormolu Gold.
French Bronie or Brass finish, at
1 25, 1.50. 2.00, 2-50. 3.00
and up to 15.00
TOBACCO JARS Puff Jars and Hair
Keceix-ers. in pressed glass with
French Ggray. Silver or Gold fin
ished tops, at 35c to 2.50 each
SMOKERS' SETS and ASH TRAYS
In copper finish, brass or wood, at
7Se up to 1X50
CHRISTMAS GOODS.
(i
In this section there are
the only thins that will give
Y via mention in a brief
OHAFINXJ PISHES
PKRCOI.ATORS
KLKCTRIO IRON'S
Fl.KOTRie TOASTERS
KI-KvTRIC HOT
PI.ATRS
C.VSSK1LBS
FANCY LAMPS
mSKKTRT
HRASSVVARK
STATUARY
VASKS AMD RRIC-A-
BRAO
CUT tU-ASS
FANCY CHINA
ART POTTERY
n the Basement.)
many hundreds of gift items and a Tisit is
you an adequate idea, of what you will find.
y the more important lines, as follows:
DINNER SETS
SEWING MACHIXES . .
FANCY GLASSWARE
FIR EI-ESS COOKERS
PI.ATK RACKS
MKWl-INK CABINETS
FOLD! NO GlVCARTS
WHITK CHINA
FANCY PLATES
SALAD BOWLS
TEA SETS
CHOCOl-ATR SETS
COFFEE SETS
WATER SETS
CHINA NOVELTIES
ETC.. ETC. ETC.
BRASSWARE
CUT GLASS
and BOOK
BRASS BOOK RACKS
ENDS 1.00 to VOO.
BRASS rKSK SETS At 5.00 to 7.50.
SEPARATE DESK NOVELTIES At
75c to 3.50.
SMOKERS TRATS. SETS. ETC, at
C5e to S.00.
CANDLE STICKS A Bne assort
ment 50c to 4.50.
The Illustration herewith shows a
few of the novelties we offer this
FLOWER CENTERS AXD VASES
At 50c to 2.00.
LARGER VASES At 3.50 to 20.00.
SALT DIPS, aa shown, set of six
25c to 1-2S.
GLASS SALT SPOOXS Sew lot re
ceived, dosen. 30c
SPECIAL DISPLAY AND SALE TABLES of fine brilliant cut glass at
1.2S. IJtS, 230 and 3.50.
OUR DISPLAY OF HOLIDAY CHINA has never been bo complete. Strong
lines at the popular prices. Basement.
FROM THE LINEN SECTION
Practically everything in the linen department is suitable for gift
selection. What woman does not prize fine linens? There are many
beautiful as well "as useful items in household linens.
EXTRA FINE TOWELS At 1.00, 1-2S,
1.50 and 2.00 each.
LINEN SHEETS AND
PILLOW CASES
Hemstitched Linen - Pillow Cases
45x36 inches, at 1.50 to 2.75 pair.
Scalloped Linen Pillow Cases at 2.25
to 3.00 pair.
Embroidered Linen Pillow Cases at
2.25 to 11.00 pair.
Hemstitched Linen Sheets, sixes 72x96
and 90xJM. at 3.75. 4.50 and 5.00 each.
SCALLOPED TABLE LINEN
Fine quality damask in beautiful pat
terns, finished with firm, smooth
embroidered scallops.
ROUND CLOTHS 72. SI and 90 inch,
at 4.50 to 12.50.
EMBROIDERED NAPKINS TO
MATCH At 8.50 to 1250 dozen.
FUME PATTERN
TABLE LINENS
Fine Irish damask pattern tablecloths
in beautiful floral and conventional
designs. Sizes range from 2 to 5
yards long and from 2 to 3 yards
square, at from 1.80 to 30.00 per
cloth.
NAPKINS TO MATCH In sizes 20.
22. 24 and 27 inch, at from 2.75 to
25.00 per doxen.
SQUARE CLOTHS 2x2. 2Hx2H and
2xH and 2x3 yards, at from 5.50 to
20.00 each.
A large selection of all linen huck
towels plain hemmed, hemstitched,
scalloped damask weaves in hem
stitched, scalloped or fringed, un
usual values at 25c 50c and 75c
DOMESTIC DEPARTMENT
Gifts of a practical character that are none the less pleasing.
KOBE BLANKETS
Beautiful Beacon Blankets in fancy
Jacquard patterns fast colors, suit
able for bath robes and wrappers,
size ?2x0 inch, at 2.50 to 5.50 each.
INDIAN BLANKETS
Genuine Indian designs produced rm
power looms more perfect and bril
liant in color effect than those made
by the Indians besides they are
clean. Suitable for couch covers
and bath robes. Priced at 4.00 to
1O.0O e:ich.
CRIB BLANKETS
Animal designs that please the little
folk, come in pink and blue with
white, at 40c to 75c each.
Plain White Crib Blankets with pink
or blue borders, at 50c to 1.75 pair.
BED SPREADS
A large showing of Crochet. Marseilles
and Satin weaves, hemmed, scalloped
or fringed, at from 1-25 to 14.00 each.
XMAS GOODS IN THE CARPET DEPARTMENT
There are many practical and pleasing gift, to be found in this
section. We invite your attention to the following:
ORIENTAL RUGS ROOM RTZT! RUGS
SMALL RUGS CEDAR CHESTS
MATTING BOXES CARPET SWEEPERS
COUCH COVERS PORTIERES
AND LACE CURTAINS SCREENS, ETC
Milleir t Pake
F0UR FLOORS OF GIFT MERCHANDISE
SHOPPING BAGS, PURSES, ETC.
Many attractive and pleasing gifts will be found in thia section. We
advise early selection as assortments will be best.
GERMAN SILVER MESH PURSES
At 1.75. 2.00. 2.60. 3.00. 3.50, 3.75,
4.00, 5.00, 6.00, 7.50, 8.00, 8.50, 9.00
and 9 JO
STERLING SILVER MESH PURSES
At 25.00 27.50 and 30.00
STERLING SILVER VANITY
PURSES At '. 12.50
GERMAN SILVER VANITY
PURSES At 6.00
BEADED BAGS in Jet Beads. Jet and
Steel, or in colored floral designs, at
2-SO, 3.50. 3.75. 4.00, 5.00. 6.00, 6.SO,
8.00. 9.00, 10.00. 12.50, 14.00. 15.00.
18.00, 20.00, 22.50, and 30.00.
GUN METAL OR SILVER COIN
PURSES on long chains at 50c 55c
1.00, 1.75 and 2.75
VELVET BAGS in black, brown, blue,
gray and purple, the very latest de
signs, at 50c. 1.00. 1.25, 1.75. 2.25,
2.50. 2.75, 3.00. 3.25, 3.50, 4.00, 5.00.
and 6.00
LEATHER SHOPPING BAGS In
grained leathers, real seal, walrus,
alligator, sea. lion, pin and long
grain seal with leather- covered
frames, or in fancy frames of silver,
gold or gun metal finish. All the
latest shapes and sizes. Prices range
50c 1.00. 1-25. 1.50. 1.75, 2.00. 230,
2.75. 3.00. 330, 4.00, 4.50, 5.00. 6.00.
6.50. 7.50. 8-00. 8.50. 9.00. 10.00. 1230.
13.50, 15.00, 16.50. 1730. 18.00, 20.00
and 25.00
NOVELTIES LN
LEATHER GOODS
PULLMAN SLIPPERS Sort leather
slippers in leather case, both men's
and women's sizes, at 2.75 and 4J
pair.
MEDICINE CASES Leather, cases.
containing six or eight bottle. 8Sc
1.25. 1.85, 2.00. 330, 430, 5-00. 0O.
and . 7.00
DRINKING CUPS In leather cases.
at 35c 50c 65c 75c 1-25. 1-50. 1.75
and 2JK
LEATHER JEWEL BOXES At 1.50.
2 OO. 2.50. 3 50. 4 50 and S.OO
WRITING PORTFOLIOS At 1 50.
2 00. 3-50. 4.0O and 5.00
COAT HANGERS In leather eases.
at 1.25. 1.35 and 1.73
LEATHER TRAVELING CASES
fitted with comb, brush, mirror,
soap box. tooth brush and nail
brush some have many more
pieces. Prices range 10O. 130. 230.
3.00. 430. 5.00. 6.0O. 6-50. 7.00. 4 0O.
10.00. 12XM. 15.00 and.. J
NURSES' FIRST AID CASES At
4.00. 5.0O and . COO
CIGAR CASES In mrained feather,
morocco, real weasel and faney col
ored leathers, at 36c 75c 1-0O. 1.SO.
2.25. 230 and XjOO
MEN'S COIN PURSES a4 BILL.
FOLDS COMBINED In calf, mo
rocco, seal. Russian leather and alli
gator, at 50c 85c 1J. 1-25. 1.50.
1.75 and 2J
MEN'S BILL FOLDS AND CARD
CASES Combined In th popular
leathers, at 75c 1-25. 25, 230. 330
and .4J
MEN'S BILL BOOKS At 1-00. t30.
2-25. 2.75. 330. 4.CO and J
CHILDREN'S PURSES la leatfm-.
velvet, metal ami beads, at lOc 25c
35c 50c 65c 75c and LOO
IN THE TOY SECTION
Choose Now Goods Stored Until Xmas
PLAT stirs
ELECTRIC TOTS
WORK SHOP TOTS
AIR RIFLES
DOLL BEDS
FOOT BALLS
BASE BALLS
BASEBALL BATS
BASEBALL ITTS
SOLDIER OUTFITS
INDIAN SUITS
MOUNTED ANIMALS
STEAM ENGINES
MECHANICAL, TOTS
ILWAY STSTEMS
STREET CAR LINES
AUTOMOBILES
AUTO TRUCKS
SMALL PIANOS
CASH REGISTER BANKS
MIRROR SCOPES
MAGIC LANTERNS
HOBBY HORSES
WHEEL TOTS
VELOCIPEDES
WHEEL BARROWS
COASTER WAGON'S
AUTOMOBILES
IRISH MAILS
FLYERS
SHOO FLIES
BOB SLEDS. ETC
CHAIRS
DOLL FURNITURE
ATHLETIC SLIDES
GAMES OF ALL KTND3
SEWING MACHINES
DOLLS OF ALL KINDS
DOLL GO-CARTS
ROLLER SKATES
ICE SKATES
BLACKBOARDS
COUXTI-VG BOARDS
1 THE MIXING INDUSTRY I
Few Nebraskans who have not
given the matter serious study, have
any conception of the magnitude of
the milling industry in Nebraska. Al
though it is by no means as large as
it should be nor so large as it will
when Nebraskans grasp the great
truth that Nebraska wheat is the best
milling wheat in the world it is
growing at a marvelous rate.
One of the most difficult tasks
confronting the statistical department
of the state is to induce the small
manufacturers to make returns on
the volume of their business. The
small manufacturer thinks: "Oh. my
plant is so ainall that it don't cut any
figure," and so thinking he neglects
or refuses to make returns. They
forget that in a young industrial state
like Nebraska it is the aggregate of
the little industries that makes up
the tremendous total. This will ex
plain why it is impossible to make
inore than a "good guess" at the
tount of milled products produced
in Nebraska each year. But we have
enough statistics at hand to demon
strate that Nebraska is rapidly forg
ing to the front as a flouring state.
In 1910 fifteen counties in Nebraska
produced 177.300.000 pound.3 of flour
and 97,000.000 pounds of mill feed.
Bear in mind that there are ninety
two counties in Nebraska that per
haps eighty-five of them have flouring
nulls and that only fifteen counties
are included in the above total. In
the last biennial report of the bureau
of labor and industrial statistics is
contained perhaps the best statistics
of the Nebraska milling industry ever
gathered in Nebraska. At best that
is verv incomplete, but a study of the
. ,1 1 e . 1 .
.illoWinSF tauic. Htm iruui iuai ir-
g0ine lilt-a 01 iia waituuuuc, a un
ties making and shipping more than
5,000,000 pounds of flour during the
year 1910 were as follows:
County.
Colfax . .
Dawson .
Dodge . .
Saline . .
Lancaster
Gage . . .
Buffalo .
Nuckolls
Antelope
Clay
Douglas .
Hall ....
Platte . . .
Hamilton
Chase . . .
Flour, lbs. Mill
..4.000,000
. .20.000,000
..17,000.000
..13.000.000
..12.000.000
..10.000,000
.. 8.600.000
. . siooo.ooo
. . 7,900.000
.. 7.300,000
. . 6.800.000
.. 6.4o0.000
.. 5.700,000
.. 5:300,000
. . 5.250.000
Feed, lbs.
21,690.000
9,600,000
7,650,000
2,400,000
8.200,000
15.000.000
3.400,000
5.300.000
3.000.000
1.400,000
15,400.000
750.000
1,100.000
1.100,000
1.250.000
This does not represent the flour
output of the fifteen counties, as it
takes no note of the amount milled
and consumed at the point of produc
tion. Add to- this the surplus ship
ments of flour in the remaining coun
ties of the state, and we' have a grand
total of 276.000,000 pounds of flour,
or 1.380,000 barrels milled and shipped
away from the point of production. It
is only a geuss what amount was con
sumed in the city or town where the
mill is located, but it is pretty safe
to say that this would be about 10
per cent. Taking that for granted we
have the magnificent total of 1,760,000
barrels of flour as the total flour out
put of Nebraska mills during the
year 1910. This is a very conserva
tive estimate too conservative, but
made so as to avoid the charge of
exaggeration.
This total mind you, includes only
wheat flour. It takes no note of rye
flour or corn meal.
But this grand total could be enor
mously increased if Nebraskans would
bear in mind a few facts. First, that
Nebraska wheat is the best milling
wheat in the world, and that the
largest mills in other states buy the
Nebraska wheat to grade up the
wheat of their own states. Second,
that Nebraska mills are making flour
equal in every respect tor the. mills "of
other states. Third, that by purchas
ing the home product Nebraskans
would not only be getting the best
flour in the world, but would be
building up a magnificent industry,
providing employment for hundreds
more men, securing the investment of
millions of capital and creating' a
larger and therefore more profitable
market for the" wheat raisers of Ne
braska. Nebraska mills are the equal of any
mills anywhere in the quality of their
product.
Nebraska mills have the first ehoice
of the best milling wheat in the
world.
Nebraska made flour is the equal
of the best flour made in any mill
anywhere in the wide world.
The duty of loyal Nebraskans is
obvious.
A QUEER INDUSTRY.
One of the queerest manufacturing
industries in the country is located
at Columbus. Nebraska a factory
that makes woodensoled shoes. The
wooden soles are not made in Colum
bus. These are shipped in from a
factory in the east that makes only
soles. At Columbus the leather part
is made and then the soles put on.
Columbus is the center of a large
German settlement, which fact leads
many to suppose that the shoes are
sold largely to Germans. This is not
the case, however. The output is
shipped east and the shoes are worn
by scrubwomen and others who have
to work in dampness where leather
would soon become soaked and rot
quickly. Many are worn by miners,
who find them safer and more com
fortable, as well as more economical,
than leathersoled shoes.
The Columbus factory is not a large
one, measured by capital invested 6r
number of people employed. But it
does a flourishing business, and pro
vides steady employment for several
well paid mechanics the year around.
ITEN BISCUIT COMPANY
The story of the Iten Biscuit Co.,
with headquarters and largest plant
in Omaha, is the story of a wonderful
and thoroughly deserved success. A
few years ago, when the eracker trust
impudently withdrew from Nebraska
in order to punish Nebraskans for en
acting its pure food laws, the Itens.
who had spent their lives in the
cracker industry, took up the gaunt
let thus thrown down. There were
pessimists who said that the It ens
could never "buck the cracker trust."
But these enterprising men were not
listening to the pessimists. They had
confidence in the people. They be
lieved that the people would stand by
an independent company that would
"make good" in the quality of its
product and faithfully obey the laws
of the state. That their confidence
was not misplaced is evidenced by the
fact that today the Iten Biseuit Co.
is one of the largest biseuit companies
in the world: that its Omaha plant
today is far larger and better than
the one the cracker trust dismantled;
that it is building equally large plants
in St. Joseph and Oklahoma City, and
that its product is now reaching the
markets of the world.
A visit to the Iten plant in Omaha
will be a revelation to Nebraskans
It occupies a cement structure five
stories high, with light on all four
sides. The immense building is one
solid block of cement reinforced with
steel. There is not a crack or cranny
in which dirt can gather; from ship
ping rooms on the ground floor, .up
through the mixing department, the
baking department and the shipping
department, everything is as clean
and as neat as the most careful house
wife's kitchen. In short, the managers
of the Iten plants are "cranks on
cleanliness." This is carried out to
the extreme in every . department.
Every provision has been made for
the comfort of the employes lockers,
toilet rooms, bath rooms, dressing
rooms, all separated from the manu
facturing department. The mixing
and baking departments are on the
upper floors, far removed from the
dirt and filth of the streets, with
pure air and sunlight coming in from
all four sides.
The Iten Biscuit Co. is one of Ne
braska's largest industrial institutions.
It has earned the patronage of Ne
braskans by doing business right, on
a high plane, obeying the laws in
letter and in spirit, and turning out
the best product known to the industry.
AMERICAN SAVINGS BANK.
The American Savings Bank of Lin
coln is one of the oldest institutions of
its kind in Nebraska, and has earned an
enviable reputation in banking eirelea.
During the eleven years this banking
institution has been in business it has
paid thousands of dollars to depositors
in the way of interest on their savings
account. So thorough is its manage
ment, and so conservative its methods,
that it has never lost a dollar through
bad loans, nor has it ever been com
pelled to foreclose a mortgage. It has
always exerted every effort to secure
the interests of its depositors, and the
extreme eare with which every loan is
scrutinized by experienced officials is a
guarantee that those who intrust their -savings
to this eoneern are absolutely
secure. The Ameriean Savings Bank
pays 4 per cent interest on deposits,
compounded semi-annually. It invites
accounts of $1 and up, and uses every
legitimate means of helping wage earn- -ers
cultivate the savings habit. There"
are scores of pretty homes in Lincoln "
that were bought and paid for because .
of the habits of thrift and economy
taught by this banking eoneern. It is
a model of its kind.
