PAGE 6.
PLATTSMOUTH SEMI-WEEKLY JOURNAL.
MONDAY, OCTOBER 18, 1915.
Yoy wdMI be Diroteirestedl
TO KNOW THAT WE HAVE GENUINE
Mohawka
Sweet
Cidar!
Have just received a shipment of the genuine
ternssy tolling Uaro
9
which consists of Casseroles, Bean Pots, Baking Dishes, Etc.
Prices range from 10 to 35c
An extraordinarily good value while they last!
A few suggestions
Pumpkins, Squash,
OninrA Annloc?
DON'T FORGET THIS IS COFFEE WEEK!
We roast our own Coffees 25, 30 and 35c per pound.
A good cup of coffee is always appreciated.
nn
M
Call Phone 53 and 54.
The Dayligh tStore.
THE SEASON OF
GOOD CHEER IS
HERE NOW
No Coupon Pictures.
The
Journal's Supply
Goods Will Help
of Hallowe'en
You Out
in Celebrating.
GETTING THE
RIGHT VIEW POINT
OF MANY THINGS
Some Very Good Sugestions to Retail
ers That It Would He Well to
Take Notice Of.
If you can get the farmers of your
community and all other people who
are inclined to give their patronage
to someone else beside their local
merchant, to see things that have to
do with prosperity in general and the
business of distribution in particular,
from your viewpoint, your fight is half
won and you might as well order more
goods, says the Trade Exhibit.
If all the people of your community
looked at things from your viewpoint
there would be mighty little mail or
der buying, no talk of co-operative
stores on the part of the farmer, very
little going to larger places to buy.
If all the retailers of this trade ter
ritory had the viewpoint of the Omaha
wholesalers and jobbers and manu
facturers there would be very little
talk of co-operative jobbing houses,
of syndicate or co-operative. buying
or other plans that lead away from
the patronage of the jobber.
If all retailers of this trade terri
tory had the wholesalers' viewpoint
there would be very little business go
to distant markets. Then retailers
would strive to build up, by their pat
ronage, as large a market as possible
close at home.
If the nations of Europe had the
same viewpoint there would be no
war for the time has gone by when
a whole nation, that is, all the people
of any nation, will deliberately en
dorse an aggressive policy of oppres
sion and tyranny. The people of
Europe are fighting because they be
lieve they are right and the other
fellows wrong.
People send their orders to the big
Chicago houses because they believe
they are right and you are wrong, in
some feature of your merchandising.
Retailers are induced to buy stock
in some co-operative jobbing house,
to form buying syndicates, etc., be
cause they believe they are right anc
the regular jobbers are wrong in somt
particular.
Farmers insist in some cases on
buying elsewhere and on another plan
than from the local retail merchant
because they believe the retailer is
wrong in his prices, his merchandise,
or his terms.
Your store may lose the business
of some people because you fail to get
their viewpoint. You can't suit every
one, of course, but it is well to know
when a loss of custom is due to honest
differences of opinions or just because
of misunderstanding.
Failure to get the other fellow's
viewpoint has caused most of the
trouble in this ' world. Of course,
there is actual deliberate crime com
mitted every day; there are people
who. even though they had your view
point, would still continue to be unjust
and unfair, But that does not apply
to the majority.
For the retail merchant there is
little else so important as to get the
viewpoint of the consumer on one
hand and the wholesaler and manu
facturer on the other hand, because
in getting that, the retailer is in the
very best position to have the other
fellow get his viewpoint, and then
we have faith enough in human jus
tice and the fairness of the great ma
jority to believe that everything would
be lovely and the world spin so mer
rily that the millenium would be has
tened materially.
J. M. PALMER'S FINE
NEW RESIDENCE
AT NEHAWKA
Notice!
The Woman's Auxiliary of St.
Luke's church will send their annual
barrel of clothings to the south next
week. Anyone wishing to contribute
any clothing for this barrel please
send them to the home of Mrs. R. R.
Livingston on or before Tuesday,
October 19th. 10-14-4t
See the kinds of fancy stationery,
the latest up-to-date, and sure to
please, at the Journal office.
T. H. POLLOCK,
Real Estate, Insurance, Loans
Sdkgs
$950.00, $985.00, $1,485.00
Office and Salesroom Riley Block, 6th St., Plattsmouth, Neb.
TELEPHONE NO. 1
.DDI
iuici
The new residence of J. M. Palmer
in the northwest part of town is al
most completed and is one of the
finest and most complete buildings in
Cass county.
The carpenter contractors are
Peters &' Richards of Plattsmouth,
who have left nothing undone to
make this one of the very best in the
surounding country. The workman
ship throughout is of the finest quality
and everything is up-to-date. Platts
mouth can boast of some of the best
workmen along this line to be found,
as is here demonstrated.
The first floor is finished in quarter
sawed oak, which consists of a living
room, library, dining room, kitchen,
bedroom, sewing room and bath room.
On the second floor is the sleeping
porch, bath and three bedrooms. The
walls are beautifully decorated in
flower colors in the latest effects in
this line of work.
The woodwork inside is all finished
in the latest effects of craftwood art.
giving one of the most beautiful ef
fects that can be produced in the line
of finishing and decorating left in dull
finish.
The decorating was done by N. K.
Peoples and his men of Plattsmouth.
This work certainly speaks for itself
as high-class in every respect, and
these men are certainly artists in this
kind of work.
The exterior of the building is
painted Body Centenial brown with
old ivory trimmed black sash.
The basement is equipped with
everything necessary to make the
building most complete, and the house
being heated by steam.
The plumbing was done by Auburn
plumbers and the tin work by Warga
& Schuldice of Plattsmouth.
Mr. and Mrs. Palmer can well be
proud of such a fine home and any
one contemplating on building can get
some fine ideas from this complete
home in Nehawka. Nehawka News.
October, the last of the autumn
months, sees the beginning of the sea
son of good cheer that prevails during
the early winter months, and is really
one of the most delightful in the whol
year, as it is the crowning glory of
the harvests and the bounteous yield
of the crops makes everyone appreci
ate to the keenest the spirit of thank
fulness for their good luck during the
past year. October, too, has its festa
days and Hallowe'en, which comes
down to us from the bygone years, i
surely the time of many happy gath
erings of young people and under the
bewitching spell of the Hallowe'en
season there is always fun of all kinds
in store at these social gatherings
The somewhat mvstic character of the
observance of Hallowe'en has cause
the adoption of the witches caps
black caps and the all alluring Jack
o-Lanterns as a part of every Hal
lowe'en celebration, and they are not
really complete without the use of
these emblems of the witching spirit
that is supposed to prevail over this
occasion.
The demand for the lines of articles
suitable for use in Hallowe'en parties
has been such that the Journal has
installed a line that is complete in
every detail and embraces anything
that could possibly be desired as an
appropriate touch for" the Hallowe'en
season. Witches' caps in the colors
of orange and black, which would
cause delight to any old witch can be
found at this office, as well as a large
assortment of black cats in paper and
cardboard, that are used most ef
fectively in decorating. Jack-o-Lan
terns in all sizes are also on hand, a3
well as a large line of ornamental
crepe paper in the designs ot iiai
lowe'en, which is one of the most ef
fective decorative schemes that can be
used in making arrangements for a
Hallowe'en party. Tally cards in ap
propriate designs, place cards made
especially for such an occasion as Hal
lowe'en and dozens of attractive
novelties for this season can be found
at the Journal office, and those who
are looking for appropriatedecorations
for their social gatherings In the next
two weeks would do well to call here
first and examine the lines of novel
ties, which is the most complete that
has ever been carried in the city.
Come in and look them over.
THE CLEAN-UP CAMPAIGN IN
PLATTSMOUTH IS NOW ON
HALF BILLION LOAN CONTRACT
CLOSED WITH SIGNATURES
New York, Oct. 17. The contract
covering the flotation of the $500,000,
000 Anglo-French credit loan was
signed late yesterday. Lord Reading,
chairman of the Anglo-French com
mission, signed the document on be
half of Great Britain; Octave Rom
berg and Ernest Mallet, the French
commissioners, signed for France, and
J. P. Morgan signed on behalf of the
American syndicate of bankers.
The "Keep Clean" campaign in this
city has been aided by the waste pa
per box that has been installed on
Main street through the efforts of
Chief Barclay to try out and see how
he general public enters into the ef
forts to keep the city clean. This box
has done good service and the public
teems to take kindly to the idea of
throwing the waste paper in it instead
of on the sidewalk and street as it has
heretofore been the habit of doing.
The boxes will probably be installed
on the different corners if they prove
a success. In conjunction with the
other "clean up" plans the owners of
property along the alleyways are be
ing urged to get busy and keep the
back part of their premises in good
5-hape and see that debris and waste
matter which accumulates is hauled
away to some spot where it will not
be an eyesore. The general "clean
up" proposition is a good one and
should receive the support of every
citizen of Plattsmouth, and all should
do their part in the good work.
There will be no coupon picture show
given at the Crystal Star theater to
night, on account of the great Trick
Roller Skaters, the Macks, being
there this evening. All coupons must
te held until the next night. Don't
fail to see this entertainment tonight;
it will be a rare treat. Admission, 10c.
DELIGHTFUL SOCIAL
GATHERING AT THE
HENRY MILLER HOME
On Friday evening last Misses
Marie Davis and Pearl Dugay were
the hostesses at a most delightful so
cial gathering held at the Henry Mil
ler home, and to enjoy the occasion
some twelve of the young lady friends
were invited in to take part. The jolly
party, after assembling at the Miller
home, proceeded down town and all
attended the "Jitney" show, and after
spending a time in the enjoyment of
the movies returned to the Miller
home, where they proceeded with the
pleasures of the evening. Assembling
in a darkened room the party pro
ceeded to recount the most fearsome
ghost stories that produced the desir
ed thrill and lurnished the company
with a most pleasant treat. At a suit
able hour a dainty and delicious
luncheon was served that added to the
pleasures of the evening and was
thoroughly enjoyed by the young
ladies before they departed for their
respective homes. The decorations
were autumn leaves and carnations,
and for the centerpiece of the dining
table a large bouquet of carnations
made a very handsome addition to the
decorative scheme. Those who were
in attendance were: Misses Doris
Vallery, Rose Mae Creamer, Florence
Egenberger, Vera Propst, Edith
Ramge, Adele Fitzpatrick, Elizabeth
Hall, Anna Hiber, Vera Hatchett
Marie Davis, Pearl Dugay and Sophia
Wesch.
Bucks Stoves
and Ranges!
We are very fortunate in securingtheagency
for this famous line of heaters and cast ranges.
Their line of stoves are known the world over
and hardly need any mention as to quality and
material as is used in t'leir building of these ex
cellent stoves. Our line is now complete.
Be sure and see the BUCKS HOTC BLAST
that holds fire nearly equal to a base burner.
Social Dance.
The Murray Dancing Club will give
another one of those very pleasant
social dances at the Puis & Gansemer
hall in Murray, on Saturday evening,
October 23. The usual good time is
n store for you. Music by the Holly
Orchestra, of Plattsmouth.
Everyone reads the want ads.
Deafness Cannot Be Cured
br liwal application, as tliey cannot reach the
disease! iHtiiion of the eur. There U only one
w ay fi cure deafness, ami that Is by const itutlnu-
1 remedies. lKafiies is caused tiy an lntluiiietl
condition .f the iuuihih lining of the Kustachlan
Tuhc. When thin tute Is inflamed you have a
i-miMinc Round or luiiHTfect hearing, and when
It is entirely chmed Deafness is the result, ant
unless the Inflammation cau be taken out and
this tuhe restored to Its iKirnial condition, bear
ing will 1m dftroyed forever: nine case out of
en nrc caused liy t alarm, wnlcu l nothing but
n Inflamed -condition of the mucous urfaee.
We will trive on Hundred Dollar for any cas
of Deafness (caused by catarrh) that cannot bo
cured by Hall's Caturrb. Cure. Send for circu
lars, free.
F. J. CHENEY CO., Toledo. O.
Sold by Drupclsts. 7rc.
Take llail'a family Tills for constipation.
Telephone 151
South Sixth St.
K. & L. of Security, Notice!
The Knights and Ladies of Security
meet Tuesday evening. Installation of
officers, refreshments and a social
time.
R. B. Windham. President.
A. O. Moore, Secretary.
Read the want ads in the Journal.
The Journal office has some paper
cups of various sizes, just the thing
for your nut and candy favors at your
luncheon. We also have some that
mre larger for your ices. Come in and
see them when in need of anything in
that line.
A want ad in the Journal will bring
results.
TParmele Xheatre!
"WHERE EVERYBODY GOES."
FRIDAY, OCTOBER 22.
Big Time Vaudeville
Angell Sisters
Vaudeville's Prettiest Girls
Wm. Morrow & Co.,
in a Singing Sketch
"On a Country Road."
Reed St. John Trio
A Big Musical Surprise
O'Neil & Halmsley,
"Two Lightning Bugs"
Vaudeville's Funniest Act.
AND THREE REELS OF FIRST-RUN PICTURES
SPECIAL NOTICE Only one show will l giv'ii, startins
at S:30. Sfjits will be reserved.
Prices: Gallery 15c, balcony 25c, parquet 25c, dres circle 35c.
Seats on Sale at Weyrich & Hadraba's, Thursday, 9 A. M.
Sunday With Home Folks.
J. L. Stamp came down from Oma
ha last Saturday evening to spend
Sunday at the home of Mrs. Stamp's
parents, Mr. and Mrs. Taylor, north
of Plattsmouth. Mrs. Stamp has been
at the home of her parents for the
past week, since their return from
a trip to the coast, where they attend
ed the fair.
Notice!
There will be a special meeting of
the fire department Tuesday night,
October 19. at 8 o'clock. All members
are requested to be present.
G. II. Closson, Secretary
CASTOR IA
For Infants and Children
In Use For Over 30 Years
rui
EM art 00
E3
U
moo,
PURE
silk,
Very few women of tiiis community who do not
dualities of Gordon Hose and Forest
o i
Mills Underwear. For mo
specialized these two lines.
Best selling numbers in
' 41)7 Fine Silk Lisle, fourth
pair
than 20 years we have
idies' Cordon Hose:
-ml 1 "1 A
rtVau neei ana ioo,
25c
275 Silk and Fibre, four thread heel and toe,
, . . . DUC
Pairl $1.00
pair
H-S00 Pure Thread Silk
Forest Mis Underwear
FOR FALL AND WINTER
Cotton Union Suits in long sleeve ankle length; elbow
sleeve ankle length; no sleeve ankle length styles.
Prices range 50c, 75cand $1.00
Wool Union Suits in long sleeve ankle length and el
bow sleeve ankle length styles.
Prices $1.50 and $2.00
Children's Unions 50c Up
Complete Range of Weights and Sizes!
liMSMIMiaSit
i
VALUE!
QUALITY!
SERVICE!
Always bears
Read the want ad3 in the Journal.
the
Signature
