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Auto Information
Broken, sprung or twisted.
Steel rims, demountable or quick detachable,
to wheel.
fitted
Doors
Rims
WIigbIs We put in new spcke9 or new nickory rim8,
S6ttS R,umljlc Beat' BinKlc or douljle' Auxiliarv folding
TlCNnrlaVMolrlc Cuv a new one. Repair your old
Spr
Successful
Advertising
Corporation Tax
Hits Trusts
one.
Iff ! u t ' n rl t n an.ini in nn fii1niaVi
111 2 O you a new spring'.
We furnish new lamps. We make lamp brackets.
Lamps
Tops
Hoods
Dust Covers
T?rTTre Or Bow Sockets. We're
DUWO nuira for tons.
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CUSlliOnS r 'catner uPno'ster'nB ' any kind.
TVTq G Rubber matting for step boards. Mats of rubber or
XULciLO mrnet for hndv.
Painting
We make our own tops in Omaha. Best tops made
anywhere.
We make the best fitting hood3 for tops-any
material.
We make these to fit over the leather
back and cushions.
headquarters for any re-
Careful and painstaking work, and honest
with you and we know how to paint.
Drummond's
For all kinds automobile repairing. 18th and Harney
12
May Move Back.
JdhnT. Hemiings, wife and three
children ame in from their home at
Lwuisville, Saturday for a visit over
SnrJay with Conrad Meisinger and
f trr.il y.
Jkn recently moved his family back
from Oklahoma, where he had made a
sUiie on farm land which he still owns,
f lis health is much better in this
ch'jnatc and the family may reside here
permanently though this would incur
considerable financial sacrifice on ac
eount ef having to intrust his land to
renters. However John thinks he has
.ood tonant and can rent part of his
t.l&nl tx relatives who live near his
firm.
John M. Jackman of Louisville, was
fcere Saturday on business. He was
the owner of the mill and fine grove
mkkk were destroyed by the tornado
Hast sEDBiner. At present he is in
vkirge cf the new toll bridge across
iLfce Platte river at Louisville.
Married.
John Snousser, aged 21, and Anr.a
Swenson, aged 20, were granted a
marriage license Saturday and tie
ceremony was performed at the Court
House by Judge Beeson.
The groom is an excellent young
man from Atlantic, la., while the
bride's home is at Avoca, la., though
she has been working for Mrs. Henry
Born near Plattsmouth for some time,
Harvesting Gooseberries.
Wm. Albin of Union was a visitor in
the city Saturday.
Wm. states that he has been very
busy this season picking and delivering
a large crop of gooseberries in that
vicinity, and will now bring several
gallons to this city for sale. The News
Herald is pleased to note Will's suc
cess as he is greatly handicapped ly
being partially crippled.
Frank Blotzer and daughter, Hattie,
of near Cullom, were in town Saturday.
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WEATHER
COMFORT
When the therometer
climbs up to the vicinity
of 100 in the shade there
is no one item that will
give more comfort to the
busy housewife than a
gasoline stove. Besides
eliminating the heat and
smoke problem, they are
cheap to install and cheap
to operate. We have
them, guaranteed in every
Tespect, at from $2.50 to
$24.00.
JOHN BAUER
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The remarkable sueccssof the Ladies'
Home Journal and the Saturday Even
' ing IVst is due to ths policy adopted by
Cyrus II. K. Curti?, the founder and
owner, which may be summed up in
: the single sentence: To make a paper
that everybody wants and to see that
1 everybody knows about it.
When Mr. Curtis started the Ladit3'
Home Journal in 1S?3 u a small eight
: page supplement to the Tribune-Farmer
I he applied to the advertising agency of
N. W. Ayer & Son of Philadelphia for
$100 credit and then paid the entire
amount for a singular advertisement in
one ptrodical, which he believed to be
the effective medium for reaching the
people most likely to take a paper pub
lished especially for women. Tnat ad
vertisment announced that one" person
could have his new paper for 25 cents a
year and that five persons, clubbing to
gether, could each have a copy for a
dollar. Several thousand people decid
ed that they wanted the paper, and the
response from that first advertisement
so encouraged Mr. Curtis that he spent
every cent he received and all the credit
he could command to make the Ladies'
Home Journal known among women
who read in America. Mrs. Curtis did
the editorial work while he looked after
the business end of the enterprise, and
the consequence was unprecedented suc
cess. The same policy has been pur
sued ever since.and an average of not
less than $300,000 a year has been ex
pended in trying to convince the Ameri
can people that the Ladies' Home
Journal is the best paper for women in
the world and the Saturday Evening
Post the best light reading for men.
There has never been a more effec
tive or a more significant application of
the best principles of advertising in
the business world.
There were 25,000 subscribers for the
Ladies' Home Journal the first year,
and every dollar of the profit was ex
pended for advertising; at the end of
the second year circulation was 100,000,
and at the end of the third year 400,000,
and, although the price wrs raised from
25 to CO cents a year in 1SS7 and to $1
in 1839, the circulation has been going
up gradually until now 1,250,000 copies
are published every month. When the
subscription price was doubled and the
size of the paper was increased from
sixteen to thirty-two pages Mr. Curtis
spent $325,000 to make that fact known.
In one month in 1890 he spent $10,000
for advertisements in the dailies and
magazines throughout the country, al
thoutrh the receipts for that month
were only $28,000. But the results be
gan to appear shortly after and the
subscriptions began to come in so fast
that the clerical force had to be doubled
in order to op'en the letters and send re
ceipts for money. At one time six
large safes in the office were filled with
unopened letters
If this policy of advertising can pro
duce a circulation of a million and a
quarter, Mr. Curtis thinks it will be
good for two million, and that is the
mark he has fixed for the first issue
from his new building now under con
struction, which will be ready to occupy
two years hence. Record Herald.
Cased on recent reports of their t
earnings, thirty-nine loading industrial j
:t 1 National Office Supply Co,, 1
; corporations of the country would cor.
tribute approximately $5,000,000 to the
! government revenues under the pro
posed plan of levying a 2 per cent tax
on net incomes. These thirty nine cor
porations would, of course, contribute
a comparatively small amount of the
money which would be obtained by the
government through this source, most
of which would come from the great
railroad corporations.
The following list contains thirty-
nine industrial corporations, togetner
with the balance available fordividends,
subject to the proposed 2 per centfax
and the amount of revenue which
would be derived therefrom:
Available for Revenue
dividends, derived.
Amal. Copper.'... $ 3,603,080 $ 73,270
Am. Car&Fdry.. 8,214,613
Amer. Cotton Oil. 1,258,051
Am. Smelt &Ref. 7,011,191
Amer. Loco 4,s26,743
Am. Shipbuilding. 1,323,947
Amer. Woolen.... 1,280.705
Anaconda Copper . 1, 082'980
Amer. Tel. & Tel. 18,121,707
Amer. Snuff 2,754,319
Amer. Beet Sugar 1,293,142
Cambria Steel.. .. 1,493,756
Central Leather.. 3.6S9.295
Chicago Tele 2,073,341
Con. Gas 3,127,937
Corn Prod. Ref... 2,418,726
General Electric. 6,326,547
Diamond Match.. 1,894.724
Inter. Harvester. 8,885,682
Inter. Paper 1'635,913
Ma3s Gas 1,750,154
Mackay Co's 3.660,735
National Lead.... 2,902.753
National Biscuit.. 3,896,610
New Eng. Tel. Co. 2,560,413
North Amer 1,419,163
Pullman Co 9,783.924
Peo.. Gas L. & C . 2,755,604
Rep. Iron & Steel 1,971.420
Standard Oil...... 60,000,000
Tonopah Mining. . 1,751,099
U. S. Rubber.... 3,553,556
U. S. Steel 29,247,957
United Fruit 3.946,345'
United Gas Imp.. 6,326.703
Na.-Caro. Chem.. 2,433,452
Western Ur.i. n . 1.670,747
West. Air Brake . 1,970,796
Total
Burdens Lifted.
I From Plattsmouth Backs -Relief
Proved by Lapse of
Time.
i'64,292
21,161
140,224
90,534
26 518
25,614
21,659
362,434
55,086
25.863
53,786
41,467
62,558
48,974
126,531
37,894
177,713
32.718
35.123
73,215
58,055
77,932
51,208
28.983
195.178
55,114
39,423
1,200,000
35,022
71,071
531.957
78,926
126,534
49,569
23.415
39,415
$4,916,858
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Zion City, Ills.
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Pursuant to arrangements recently
completed our store will in the future
supply the local trade with this com
pany's goods, consisting of office sup
plies of all kinds xsuch as typewriter rib
bons, carbon papers, oil, etc., duplicate
order, receipt and remittance blanks, and
ali kinds 6f 'ruled books, pen points, pen
cils, rulers, memorandum books, time
books, etc. Former patrons of this com
pany will remember this and save much
time and annoyance in the delivery of
goods.
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J, W Larkin Si. I
A AA. A. A. .A. Afc. .A. A. AA. A- AA. fc Afc
According to the calculation of gov
ernment statisticians the proposed tax
would bring in between $25,000,000 and
$30,000,000 a year.
LITTLE LOCALS.
Backache is a heavy burden;
Nervousness wears one out; ,
Rheumatic pain; urinary ills;
All are kidney burdens
Daily effects of kidney weakness.
No use to cure the symptoms,
Relief is but temporary if the cause
remains.
Cure the kidneys and you cure . the
cause.
Relief comes quickly-comes to stay.
Doan's Kidney Pills cure kidney ills;
Prove it by your neighbor's ca9e.
Here's Plattsmouth testimony.
The story of a permanent cure.
C. Tyler, Rock Street, Plattsmouth,
Nebr., says:
"About two years ago when suffer
ing from a lameness across my loins
and acute pains through my back when
I moved, I procured Doan s Kidney
Pills from Gering &"Co.'s drug store
They benefited me so greatly that I
publicly recommended them and adviS'
ed other persons afflicted in a similar
way to give them a trial. I have been
so free from kidney trouble since that
I do not hesitate to renew my former
testimonial."
For sale by all dealers. Price 50
cents. Foster-Milbum Co., Buffalo,
New York, sole agents for the United
States.
Remember the name-Doan's and
take no other. 19-4
7 iMr
A. A
Frank Svoboda, who has been dan
gerously ill with tuberculosis at the
home of his father in the western part
of the city, is very weak. The hot
weather affecting his lungs and causing
him to suffer intensely. The members
of his family fear he can survive but a
few days. Frank is a splendid young
man and has hosts of friends who will
I regret to learn of his condition.
Evangelist at Union.
Rev. W.T. McNulty, pastor of the
United Brethren Church at Bingham
ton, N. Y., arrived in the city Satur
day, on his way to Union where he
will conduct a two weeks' evangelical
meeting.
Rev. McNulty preached at the Lib
erty Church m Mynard Sunday, and
during his stay in the vicinity was a
guest at "Shady Heights", the beau
tiful farm home of Mr. and Mrs. Jos.
Wiles.
See U3 for sale bills.
Fine job work done at this office.
Wall paper, newest patterns at Ger
ing's. Wall paper of the latest designs at
Gering's.
Biff line of sterling silverware at
Crabill's.
Diamonds. Investigate prices at
Crabill's.
Philin T. Becker was a visitor here
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Saturday.
Kodaks and kodak supplies at Ger
ing & Co's.
Chris Tschirren of Oreapolis, was in
town Saturday.
Hires' Root Beer served from the
keg at Gering's.
Henry Hirz and Fred Baumgart were
in the city Saturday.
When fatigued drop in and try our
soda. Gering & Co.
Acorn cigars 5 cents each. Smoke an
Acorn" and be happy.
Our paint line is most complete.
rices right. Gering & Co.
Peter Nord, farmer and ferryman at
Oreapolis had business here Saturday.
Philp H. Tritsch, wife and three
daughters, of Cullom were here Saturday.
Mrs. H. E. Becker and children vis
ited with relatives and friends here
Saturday..
Our soda water and syrups are-
made of the very best material. Ger
ing & Co.
Get ready for the 4th. Supply your
self with a few dressings and bandages
Gering' & Co.
.
Geo. P. Horn was here Saturday. He
reports his son Henry still suffering
greatly with rheumatism.
FOUND-On train to Omaha, lady's
purse containing money. Owner may
have same by calling at News-Herald
office and proving property.
CIGAR SALEMAN WANTED-In
your locality to represent us. Exper
ience unnecessary; $110 per month and
expenses. Write for particulars.
Monarch Cigar Co., St. Louis, Mo,
Miss Blanche Watters of Grand Is
land, came in Friday evening for a few
weeks' visit in the family of her broth
er. R. O. Watters. manager of the
News-Herald.
Dunne the severe electrical storm
this morning lightning stryck the resi
dence of Bert Satchel about five miles
south of the city. By prompt work a
conflagration was averted.
No Improvement Noted.
The condition of J. F. Stenner,
whose illness wa3 mentioned in this
paper some time since, still remains
very critical and his recovery is doubt
ful. His daughter, Gertrude, who return
ed from Omaha to attend her father,
states that he has grown much weak
er during the past week. The news
will be received with regret by their
many friends in the city.
Adam Fornoff, Sr., and sons, Adam,
Jake and Philip, who are well known
as three of Cass county's most indus
trious and prosperous young farmers,
had business in Plattsmouth Saturday.
A new line of fireworks at Gering's.
A Practical Farmer.
Chris Parakening, a well-to-do farm
er living about six miles west of Platts
mouth wa3 in the city on business
Thursday. Mr. Parakening says the
corn crop3 look bad and small in his
neighborhood as it has been too wet to
plow and the nights are too cool for
corn to grow fast. Chris has had a long
experience in farming both here and in
the old country, and his opinion carries
much weight. He says that the hot
sun shining on small grain after heavy
showers, will cause rust to start and
many of the wheat stockB will fall mak
ing a shortage in the yield. He states
that alfalfa is a very valuable crop to
farmers, and in order to get the most
out it the farmer must watch its growth
and the weather very closely. He
states alfalfa should not lay longer
than a day after cutting, but should be
shocked and left to dry in that way,
after which it can safely be put In the
barn with no danger of heating; also
that the leaves stay on and the crop
has a fresh green color when handled
this way, which shows that it has been
properly cured.
Former Senator S. L. Thomas was in
the city Saturday and concluded the
settlement on the land which he recent
ly disposed of.
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Fireworks For the
FOURTH
-AT-
Herold Book & Stationery Store
Fire Crackers all sizes and kinds, Torpedoes, Cap
Pistols, Cannons, Sky-Rockets, Roman Candles, Tor
pedo Canes, Colored Fires, Sparklers, Colored Mines,
Spin Wheels, Air Ships, Baloons, etc. All fresh goods,
"no sizzers." We have bought the best goods in the
market, and in buying Fireworks of us, you can be
positive that the goods we sell are the best to be had.
There is a difference in fireworks as well as anything
else. Come and see our assortment and get our prices.
Hamocks! Hamocks!
For those who wish to spend a "quiet Fourth" we have
just received a sample line of HAMMOCKS from a
leading wholesale dealer at a discount which enables
us to sell for less than the usual price. Also Croquet
Sets from 75 cents upward that are good values.
Hi
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iiifi
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One Doer West of Fanger's.
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