VOLUME XXXVIII.
O’NEILL, NEBRASKA, THURSDAY, APRIL 18, 1918.
SOME EXQUISITE CREATIONS
V
This model displays
one of the many beauti
ful gowns shown in my
ready-to-wear depart
ment. This garment is
made of Cheneys Full
ard, handsomely draped
skirt from waist, low
cut neck, a fit in yoke of
Georgette with Georg
ette collar and sleeves
trimmed at cuff with
braid and buttons to
match. A handsome
gown at $40.00.
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| &&eautifmWomen
£ C~7^ealth&Women c^Well-&bwnecT}Vomen ^
lj The Original Front-Lacing Corsets I j|
i • /OFFERED THIS SEASON with a front so perfect j i ;
IJ that it rivals the beauty of the world-famed j 4. j
; ; Gossard back. . ; 4 •
T J This cleverly designed front absolutely eliminates • : ;
4 • all appearance of fat or thickness at the front and : f j
4: emphasizes the delicate curve of the waistline by ac- • T :
4 j, centing the curve under the bust. Only in a Gossard : 4 :
;S can this perfect front be attain'd, together with the • 4
j • small hips and flat back demanded by the present : 4 :
4 j mode. Gossards are the only front-lacing corsets that • I:
4: completely conform to fashion’s lines. • 4
4: A genuine Gossard means more than a front-lacing ;
4l corset; it means emphatically a perfect front, a ctS'cd'SSt \k
4: lde Fig^erage smooth back, your all-day comfort, your safe-guarded : *
4 : health—it means unusual wearing service, alone worth : 4
j the price you may pay, whether it be : 4
j $2’00?2‘50$3,50$5’00orupto$50'00 ' |>s
1 , That the front lacing is the superior method of
^ lacing is conceded by the best dressed. women the
^ world over. Gossard Corsets are the original front
i lacing corsets and the perfect expression of the front
^ lacing principles. In your search for the perfect corset j ^
J you will finally wear a Gossard so anticipate the in- : 4
■ evitable—buy and enjoy one now. j 4
1 This name (gossard on the inside j Y
| — j
A . Ideal Figure 1 ^
T 5 Ideal Figure Large Below tire Waijt ; .
• 1 Short Waisted J \
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A A Gossard is so easy Ic put on ^ Weor - A Gossard will improve every figure A
V
This , gown is very ar
tistically draped suitable
for street and after
noon dinner parties.
The Bellera waist of
Monglo Silk of Hunters
Green combined with
Black Saten, beauti
fully tucked yoke with
Pannel Front decorated
with Tincel Braid on
side pannels. A glaring
gown at $45.00.
This model of beauti
ful French Serge, full
pleated skirt, fancy
waist with Saten collar
and embroidery trim
med with colored yarns,
Georgette sleeves to
match and Saten cuffs
to match collar. A ser
vice dress at $30.00.
ACCESSORIES
Vestees are a popular item at present.
Brocade Saten, two-button
Vestee, ... $3.50,$4.00,$4.50
Plain White Saten
Vestee,...$2.25, $2.50, $3.00, $3.50
Plain White Saten
Collar ...$1.25, $1.50, $1.75, $2.00, $2.50
Plain Corded Pique
Vest...$1.50, $1.75, $2.00
Plain Strait Lace Collar.50c, 65c, 75c
Georgette Collar, all de
signs 65c, 75c, $1.00, $1.25 $1.50, $2.50
Large Stock of Hosiery 35c, 50c,
.65c, 75c, 90c, $1.00 to $2.00 a Pair
AN ITEM YOU SHOULD LOOK FOR
A new, 9-inch White Rain Skin
Boot. The best for years,
sizes 3 to 7 at —.-.$6.50
Patent Pumps, sizes 3 to 7, at.$6.50
Fine Kid Pumps, sizes 3 to 7, at.$6.50
French Kid, 9-in. Boot, 3 to 7, at $8.50
French Kid, 9-in. Boot, 3 to 7, at $9.50
French Kid, 9-in. Boot, 3 to 7, at $10.00
White Bros. Box Calf, Dark
Brown, low heel, sizes 3 to 7, at $9.50
Black Kid, two-strop Sandal, 3 to 6 $3.00
Black Kid, four strop, 3 to 8, at.$4.00
White Canvas Pumps, 3 to 6,.$4.00
L' hw
A handsome suit of
Navy Fricitan cloth.
The newest fabric with
mannish collar and ves
tee of Corded Gaberdine
highly tailored and that
rich effect to suit the
most critical eye. Also
made in Burgandy, Kiki
Brown and Robin Egg
Blue at $45.00.
—
The Home oi Good Mdse. m