' The Frontier.
VOLUME XXX.
O’NEILL, NEBRASKA. THURSDAY, JANUARY, 6 1910
NUMBER 29
SATURDAY, THE 8TH
Out they go. All winter stocks must be cleared from the shelves! None to be carried over. A price
cutting event of the utmost importance to all our people. Prices will move this stock and we are
going to slash prices at a money loss.
Ton flouQ of fho I nU/QCf PfiP0<2 That wiI1 be offered in °*Nein tbis Year- Think of it! This store’s big stock
lull Udjfu Ul Isle LUnGul niUOO to be “Emptied Out” of the store in ten days of riotous carnival of bargains!
The Big New Winter Lines—Our store is full of these recent purchases and all radically reduced now. It gives you the
most phenominal savings; it gives you a chance to get back many times in worth, service and satisfaction what you
will pay for these goods. “OUR STOCK IS EMPTIED OUT” on the counters at the greatest reductions we have ever
made. Thrifty folks are our best friends and this sale will further cement the friendship. We have sacrificed all
proft and in many cases have gone below cost for we cannot afford to carry these goods over, There’s a full money’s
worth of service and satisfaction in every item. If you see a yellow price tag in our store that means a big reduction
on that article.
I THE SEASON’S CLOTHING
OPPORTUNITY
Men, Read This:
I An extra suit, extra pants, fancy
vest or overcoat will be so priced
here that you can easily afford a
complete outfit. We handle the Lion
brand of Men’s and boy’s clothing
with which we offer a guarantee that
you will find nothing better, more
stylish in any store at similar prices.
It seems to us that if price-cutting
will sell such clothing we ought to
sell every garment. You’ll believe
it too if you come to see for yourself.
K Boy’s clothing is included in this
price cutting event. Ail men's
youths and boys clothing go at actual
I cost to us as we wish to make room
for our new spring stock.
Men's $4 cordury pants $3.20
Men's $2.50 cordury pants $1.98
Men's $4 wool pants $3.20
Men's $3.50 wool pants $2.70
Men's $2.50 wool pants $1.80
Men's $1.50 wool pants 98c
MEN’S CRAVENETTES
Will never be sold as cheap again
as during this sale, as material ad
| vance makes the future garment
higher priced.
Men's latest styles $13.50
Cray striped wool cravenette only
$10.95.
Brown stripe wool coat $12.50
value for $9.95.
Black wool coat $ 7 value $7.48.
Cray mix $10 value $6.95
SHOES TO SELL CHEAPLY
Despite the "free hide tarifi" shoes
are announced as going skyward in
price. Our lines are full and com
plete, of a quality that is unquestion
ed. It will be real money in your
pocket to outfit the whole family dur
ing this big sale. \
American gentlemen shoes $3.50
American lady shoes $3
Men's horse hide shoes $2.50
value for $1.68
Ladies gun metal $2.75 shoes for
$2.19. All dther shoes to be sold at
prices in proportion.
SUCH COAT BARGAINS ARE
SELDOM SEEN
A combination of the most- wanted
styles in the best factories is seen in
our cloak department. Think of such
a line of up-to-date ladies' cloaks to \
be sold at such cut prices. All ladies,
misses and childrens coats we will
close out at from one quarter to one
half off from our regular price as l
these coats must go regardless of
their cost. We positively will not
carry them over until next season.
CURTAINS AT CLEARANCE
PRICES
Regular prices at this store are always
low, so that even a slight reduction is an
unusually good bargain. Then what
can you say to such prices as these from
the Curtain Department?
75c curtain.59c
\ 85c curtain.69c
1 $1 curtain, 3 yds long.88c
1.25 curtain.98c
1.35 curtain .1.19
1.50 curtain .1.27
** 2.00 curtain .1.69
3.50 curtain .2.98
UNDERWEAR FAR UNDER
PRICED
Our slock is the best we ever had; we
J have put the most pleasing prices you’ve
seen in a long time on this line; a whole
I bunch of bargains await you.
s; Men’s heavy fleeced.39c
I Women’s heavy fleeced.39c
Women’s heavy fleeced union suits. .79c
Women’s fleeced union suits.48c
Misses’ union suits, heavy fleeced . . . .45c
Boy’s union suits, heavy fleeced. .. , .45c
Boy’s heavy fleeced garments.28c
Misses’ and child’s fjeeced, all sizes .. 28c
HIGH GRADE RUGS AT UN
USUAL REDUCTIONS
You are planning, no doubt, for a new
rug this spring. Don’t wait—buy now!
Only the best makes are carried by us.
The prices are so low at this sale that
you must buy now.
9x12 $25 Axminster rugs..$21.00
8-3x10-6 $22.50 Axminster rugs. 17.20
9^12 $r5 Brussels rugs.. ir.oo
9x12 $11 wool Ingrain rugs..... 8.20
9x12 $10 ]/2 Ingrain. 7.20
Seventy-five small rugs, all kinds and
prices, to be sold at equal values.
BARGAIN NEWS FROM
THE FURS
Unusually well made, dependable furs
offered at bargain savings. Rather than
carry over a single piece we offer these
bargains:
Black coney scarfs ..48c
Genuine fox scarf, $8.50 value... .$5.95
Isabella fox set, with rug muff,
$15 value.jio 95
6.50 river mink scarf.4.80
3.50 brown coney.2.10
5 00 brown conev.3.00
2.50 brown coney throw scarf.1.80
2.00 black coney muffs.1.00
3.50 child’s angora sets..1.98
1.50 child’s bearskin sets.98c
Men’s $1.75 fur caps.1.00
LAST CALL FOR HATS & CAPS
Our hat and cap line can not be excell
ed anywhere as to style and quality, and
on these lines we expect to lose all of our
profits in order to clean up this enormous
stock we now have on hand.
Men’s 1.50 to 2.00 hats go at.$1.09
Men’s 2.50 to 3.50 hats go at. .... 1.79
Men’s 1.25 winter caps. 88c
Men’s 75c winter caps... 49c
Men’s and boy’s 50c caps.. 39c
FURNISHING GOODS AND
NOTION SNAPS.
All furnishing goods and notions will
be sold at prices that will move them
regardless of cost as we positively will jj
not carry winter merchandise over until =5
next season.
i
Children Bear brand 20c hose .. .. I2^c
Boy’s 75c Sweater coats.48c
Men’s $2 Sweater coats.$1.48
Men’s 65c blue overalls.48c
Six spools thread. 25c
Calico prints. 5c
Apron check ginghams..7C
75c sofa pillow covers.. .39c
25c sofa pillow tops.f6c
Oilcloth, per yard...15c >;
Men’s 50c suspenders.39c
4th 85c cotton baits.59c
American Beauty corsets.98c |g
Men’s $1.25 horse hide gloves..... .85c j|
Men’s $1.25 dress shirts....90c ft
$2 comforts, large size.$1.50 |
$1.50 comforts, large size. 1.10 ||
Children’s and misses’ outing night j|
Child’s sleeping garments. 39c I
All other notions and furnishings sold p
equally as cheap. 8
Remember the Sale positively closes the Tenth day
Ten days of the biggest selling this store ever had. Come early! Seven years of honest merchandising in
O’Neill are guarantees to our trade that this sale is honest and the values all that we claim. Back of every item,
back of every price, we stand ready to warrant satisfaction. Should you be displeased with anything you buy at this
sale, we will refund the price paid on request without a frown.
t -----—
FRED G. CLIFT ^ ^ 15he Casli Store