The Nebraska advertiser. (Nemaha City, Neb.) 18??-1909, May 01, 1903, Image 6

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THE NEBRASKA ADVERTISER
W. W. BANDISKS, I'ubllntior.
NEMAHA,
NEBRASKA.
fc
THE LOST.
Down In tho crowded, busy street
A llltlo child was lost;
IIo ran with weary llttlo foot.
Where hurrying hundreds crossed;
Front those who stopped ho turned aside,
And, tilled with sudden fear,
Ho wildly, pitifully cried
For one who did not hear.
Ills anxious father canto at lat
And clasped tho weeping boy,
And many a one who hurried past
Concealed a tear of Joy.
.l'ho father kissed tho llttlo faco
Willi all tho stains It horo,
'And lilliiHful trtmt was In tho placo
Where fear had boon before,
X am but a child that's lot;
By dreadful doubtH opprcriaod
I think of Kiilfn that must bo crossed,
And fear hi In my brcaat.
O, will my faith return to mc,'
Will Ho como back aomo duy
To whore I linger doubtlnRly,
And lend mo on tho way?
H. 15. Kluer, In Chicago Record-Herald.
Ihe KIDNAPPED
MILLIONAIRES
ATalo of Wall Street
and tho Tropics 4
FREDERICK U. ADAMS
X3
Oopjrticht, 1901, (it Ixitlirop PubllvhlnB Company.
All litfliU roicrvcd.
CHAPTER II. Continukd.
"Certainly ho proposed a remedy,"
nald llestor, rallying to the support
of the editorial staff. "He demands
the enforcement of the anti-trust law
Which, if put into operation, will re
sult in the disintegration of criminal
trusts."
"You talk like a political platform,
Walter," replied Hammond. "You be
lieve nothing of the kind. You aro
perfectly well nwaro that no effective
anti-trust law will bo nillrmcd by tho
courts. Every time a test is made,
tho various courts pronounce such
laws unconstitutional. Twenty states
have passed anti-trust enactments,
find all have met tho same fate. I do
not believo it is possible by law to
prevent any two men, 520 men or 100
men from consolidating their inter
ests and thereby saving and increas
ing their profits. Tho trust is tho
inevitable result of revolutionary
forces.' It possesses certain advan
tages. These must be conserved. On
tho other hand, tho trust of to-day
possesses certain features which
menace our very existence as a peo
ple. A remedy must be found; but
it mu's I bo a natural remedy. You
know my views on this subject, and I
do not propose to abuse your hospi
tality by inflicting anew on you tho
"details of my pet theory, which may
or may not bo worthy of ,considora
'(tion." .
"If wc could but devise somo plan
to bring about a national or interna
tional congress of such men," said
llestor, taking out his pencil and jot
ting down a list he hod in mind. "I
can iutagino tho headlines, 'College of
Financial Giants,' 'Millionaires as Re
formers,' 'Syndicates to the Rescue,'
Trusts Tremble, 'Wealth Willing to
Compromise.' It would bo great! If
,wb could get somo foreign financiers
with titled to stand sponsor far tho
Idea, our home product would bo
more likely to follow their lead. It is
worth thinking about. I am going to
cable Van Home and suggest it to
him."
'No, I do not think it possible to
bring such a body of men into a con
ference," continued Hammond, as
llestor remained silent, with a far
away expression in his eyes. "In the
first place they would not meet; in
the second place, they 'would not talk.
,They aro not willing oven to defend
their methods, to say nothing of tak
ing tho initiative towards reforming
thorn. . Wo must possess our souls In
putienco; do the best wo can, and lot
the -sequence of events work out its
destiny. It is our good fortune that
we can better afford to wait tlian
most of' those who think they havo
reason to complain. A millionaire
lawyer with a good practice, and tho
millionaire correspondent and special
envoy of a newspaper, should bo able
to withstand the onslaughts of trust
magnates for a considerable period."
"I am going to form .a trust," said
, Hcstor suddenly.
'. "Yes?"
"You need not laugh. 1 ant. I am
going to form a newspaper trust,"
"All 'right, Walter," rojoincd Ham
mond, 'who was familiar with Iles
tor's moods. "H is too late for you
to begin to-night. Lot me know
when you are ready to draw up the
papers nnd I will render y.ott my best
services as your attorney. Thus for
I have been more successful in or
gaiii'zlng trusts than lighting them."
"I will need your services in a short
time,'' raid Hcstor, with some 'excite
ment, which Hammond attributed to
tho 'wine. '''I'mii not jesting. Of
cotirso this Is confidential."
"Certainly. 1 urn going to Chicago
L By
to-morrow, and will be back In about
u week."
"Let mc sec you when you get
back. I shall wlwlt to talk with you."
"I will do bo. Olive, by dear," Bald
Hammond, addressing his sister, "it
Is time your aged brother was on his
way home. I Khali ask the permission
of the ladies, and of our excellent
host to depart, as I have u long jour
ney ahead of mc to-morrow or more
properly to-day St now being pnst
two o'clock."
"You and Walter nro as ungallant
as you can be," pouted Miss Lo Itoy,
as Mr. llestor gave the signal for tho
party to disperse. "Just because you
have talked till you wish, wc must all
run along home like good little girls.
I ant going to give a supper party
noon, and it will last until everybody
has talked ns much as tltcy enro to."
And with this awful threat Miss Lc
Hoy was captured by Mr. Hcstor and
led iway to her carriage, nor did her
smiling faco show th.it her resent
ment was deep or lastihg.
CHAPTER III.
Mil. HECTOR PLAN'S A NEWSPAPER
TIUJST.
Tho morning after tho supper Hcs
tor appeared at the Record office at
an early hour. He looked over his
mail, and then wrote a note to Pal
mer J. Morton, the great financier
and railroad magnate, requesting an
early interview on a matter of some
importance. This off his mind, Hcs
tor made the rounds of the office.
Ho chatted awhile with Mr. Chalmers
and then drifted into tho art depart
ment. He was in effervescent spirits,
and seemed highly satisfied with all
tho world. Finally he returned to
his room nnd proceeded to work off
tho exuberance of his animal spirits
by performing a clog step to a live
ly tune, the words of which he sang
with more regard for speed and ex
act timo than for expression:
"There was an old geezer, and he had a
wooden leg;
No tobacco could ho borrow, no tobacco
could ho beg;
Another old geezer woh as cunning as a
fox,
And ho always had tobacco in his old to
bacco box."
(Spirited breakdown and repeat )
"Yes, ho always had tobacco in his old
tobacco box."
As the versatile Mr. Hcstor pnuse'd
to eontcmplntc with much satis
faction, the success which had been
attained in this terpsichorenn di
version Mr. Chalmers, the managing
editor, entered the room.
"By tho way, Chalmers," said Hcs
tor, as he paced up and down the
room, "why wouldn't it be a good
scheme to let the women of New York
assume entire churgo of the Record
for a week. Get somo well-known
society woman to act as editor-in-chief,
and advertise for women
writers of all kinds. Of course you
will have to look after the mechani
cal and routine part of the paper,
but let them collect nnd write all tho
stulT. Select young women to report
the horso races, prize fights, the po
lice news, the courts nnd to handle
all departments of the paper. They
could run just as much or ns little
foreign and out-of-town stuff as they
pleased. They would write all of
the editorials and draw all of tho
pictures. Great scheme don't you
think so?"
Mr. Chalmers said it would prob
ably drive him into an insane nsylttm,
but that it was nothing short of an
inspiration. Ho agreed to outline a
plnn nnd to confer witlt some pro
gressive women ho had in mind.
Wltile they were discussing tltig
project, word was received from Mr.
Palmer J. Morton that though very
busy ho would bo pleased to see Mr.
llestor about four o'clock that after
noon. The financier was not unac
quainted with the erratic correspond
ent of Tito Record, and while not in
sympathy with tho aims or methods
of that paper was not inclined to in
cur hostility by refusing tho request
made by llestor.
At four o'clock the llestor automo
bile wheeled in front of a Broodwoy
office building, and a few minutes
later the famous'corrcspondent was
ushered into the magnate's private
office. This upartment was severely
plain.
Mr! Morton was a large, broad
shouldered man, with a close-cropped
beard which must lmvp onco been
black or dork brown. Shaggy grey
eyebrows stood guard over eyes of
steel blue-grey; eyes which looked
you full in the fnce ns if to bid you
tell your innermost thoughts; nnd to
tell them quickly. Enormous hands
were knotted with muscles of which
tho foreman of a railroad section
gong might bo proud. A dork suit
of blue; u scarf qt tho snme color,
without any pin; nnd a modest
wul eh chain, were features of ap
parel which distinguished Mr. Mor
ton from tho well dressed attend
ants who ushered Hcstor into this
office.
"I am glad to see you again, Mr.
Hcstor. Toko a choir. You will
find that one more comfortable. I
trust you do not intend to interview
me. You know my rule." Mr. Mor
ton looked sternly at Hcstor, who
smiled and replied that ho had long
ago abandoned that enterprise ns a
voin pursuit: '
"1 have' called on a matter of bus
iness," said Mr. Hcstor, briskly, a
he removed his gloves, and lenncd
slightly forward In his chair. "You
arc a busy man and I will attempt
to stale my proposition as concisely
as possible. According to popular.
report and to general knowledge you
have been ept tho moving spirit In
those great finnnclnl undertakings
which have resulted in tho reorgani
zation of various industries. Your
standing Is such that your name is
sufficient to guarantee the success
of any undertaking of this i-l.araetcr.
Did It over occur to you that there
is one great industry which never
yet has tested the benefits which
come from a community of owner
ship? In other words, have you con
sidered the possibilities of a news
paper trust?"
Mr. llestor paused. The stern old
millionaire did not answer for a mo
ment, and seemed to bo waiting for
tho editor to continue. Hcstor was
content to wait.
"I havo thought of it, but I did not
imagine the first suggestion would
come from a representative of The
Record," said Mr. Morton. llestor
was not the least aboshed.
"I am not responsible for what ap
pears in The Record, and you know
enough about newspapers, nnd es
pecially metropolitan papers, to un
derstand the exigencies of politics,"
'I HAVE
THOUGHT OF
MR. MORTON.
IT," SAID
lie said. "You will concede that our
criticism of trusts has not seriously
interfered with your plans. In
any "
"I do not concede that," interrupted
Mr. Morton. "That, however, has
nothing to do with your proposition.
State your plan. I am willing to lis
ten to it."
"There is ho industry in the coun
try offering so great an opportunity
for trust management as that of tho
newspaper press," said Mr. Hcstor,
with earnestness. "It is true that wo
have the Associated Press' service,
which is a co-operative affair, but
tills, while an invulnerable adjunct,
is really a small item in the total ex
pense of n great paper. It simply
docs on a small scale what can and
should be done on a large scale."
"You would have a syndicate of pa
pers one paper in eoch of the large
cities," suggested Mr. Morton.
"I would havo a syndicate which
would own two papers in all cities
having' populations in excess of 100,
000," replied Mr. llestor.
"Yes, I see. One republican and one
democratic paper in each city.
Ah-um-in. That would be quite a
plan," said Mr. Morton, drawing his
hand slowly over his stubbled chin.
"Both under one general manage
ment, I suppose?"
"Certainly." '
"Have you made any general esti
mates of the expense of such a plan,
or prepared any synopsis of tho way
in which it could be executed?" asked
Mr. Morton, with the first manifesta
tion of real inturcst.
"I did not care to go to the trouble
and experise of doing so until I had
a conference with you," replied Hcs
tor, who guarded himself against
over-enthusiasm when he saw that
he had made some progress. "It will
require considerable capital, much
work, nnd good judgment in the exe
cution of the plans; and moro than
all, the most rigid secrecy must bo
maintained. You nro the only man
to whom this subject has been
broached, and I need not nsk you to
regard this matter as strictly confi
dential in case you should decide to
do nothing in the woy of its advance
ment." Mr. Morton nodded his head and
growled a consent to this injunction,
which he evidently regarded as un
necessary. "I would start this syndicate in a
chain of 110 cities, with two papers in
ench," continued Mr, Hcstor, who
rapidly noted a list. "Hero arc the
cities I have in mind: New York,
Brooklyn. Boston, Philadelphia, Bal
timore, Washington, Rochester, Buf
falo, Atlan a, New Orleans, Louis
ville, Clnein toti, Pittsburg, Cleveland,
Detroit, In ionopolis, Chicago, Mil
waukee, St Paul or Minneapolis, St.
Louis, On ihn, Galveston, Kansas
City, Denv r, Helena, Seattle, Taco
nio, Portia d, Son Francisco and Los
Angeles."
Mr. Host r then entered into o de
toiled and oinprt'hensivo explanation
of tho pre tosod newspaper trust,, lie
submitted igures showing that CO po
pers could jo purchased for less than
A I vJivi J!
$115,000,000, nnd proved that these pn
pers were then earning $7,509,000 n
year, or more than five per cent, on
the required investment. Hcstor pro
posed retrenchment in three impor
tant departments, viz.: the Sunday
papers, tho editorial staffs, and the
abolition of the advertising agency.
Instead of preparing CO Sunday pa
pers, the syndicate would print four,
each of surpassing excellence. These
four papers would give all syndlcntc
papers in contiguous territory a dis
tinct Sunday paper. Each of theso
four Sunday papers would havo a
marked spceiulty, and each would
strongly appeal to n certain class of
readers. One would make a special
ty of amusements; another of litera
ture; the third of fiction, and the
fourth of science and art but each
would be a complete magazine. Hcs
tor showed that four such Sunday
magazines could afford to employ tho
highest literary and artistic genius
of the world, and proved that no
competition with them would bo pos
sible. The saving would amount to
not less than $1,000,000 a year, in tho
single item of Sunday papers.
The editorial department would bo
conducted on n similar plnn. Instead
of 400 editorial writers as at pres
ent ho would have a staff of 20; ac
knowledged authorities in their re
spective specialties. The cditor-in-cltief
would keep In touch with the
owners of the syndicate, who would
thus bo able to dictate the thought
of the country in tho leading repub
lican and democratic papers.
"The reduced expenses of the edi
torial department will be about $700,
000," said Mr. Hcstor. "You can place
your own estimate on the financial
benefits your syndieato will receive
from being able to inspire and rcgu
late the thought of a nation."
llestor then explained how millions
could be saved by dealing direct with
advertisers without the intervention
of the advertising agency, which he
characterized as the "most stupid
survival of the middle-man system."
He explained that the agency levied
tribute on advertiser and newspaper,
nnd that an enormous percentage was
absorbed by a worthless parasite,
llestor said that a staff of ten men
could do the work now performed by
several thousand.
"The expense of securing advertis
ing will bo practically nothing," con
cluded Hcstor; "the nveroge rates
will be doubled, and we will receive
all of the enormous fund which now
goes to the agencies. This will be of
benefit to all concerned, except to the
useless and decadent advertising middle-man..
I would not dare place any
estimate on the added revenues from
this much-needed reform. It certain
ly will fai exceed any other item of
saving."
"You make out a strong case," said
Mr. Morton, after an interval, In
which both gentlemen said nothing.
"This is too important a matter to
decide off-hand. I should not care to
go into it without consulting with
some of my associates. What finan
cial interests havo you, in mind in this
connection?"
"I propose to leave that matter en
tirely in your hands," replied Mr.
Hcstor promptly. "I do not know
that I am on unfriendly terms with
any of the men who are reported to
be your associates in similar organ
izations. I stand ready to invest
$10,000,000, provided a company is fi
nanced for a total of $125,000,000 or
$150,000,000. I have talked this mnt-
'ter over with Mr. Van Home, and you
can count on his co-operation."
"You have tho proppr confidence In
your plans," said Mr. Morton. "I will
discuss this project with somo of my
associates. If I find they deem it
worthy of more careful examination,
it might be well to arrange a confer
ence and settle on somo definite mode
of procedure. Mind you, I am not
holding out any promises. If these
gentlemen evince a decided interest
in the matter I will communicate
with you. The secrecy of the plan
will not leok out through the men I
have in mind."
"When can I reasonably expect to
hear from you?"
"Four of the gentlemen I have in
mind meet hero to-morrow afternoon
at a director's meeting," said Mr,
Morton, consulting a memorandum.
"Later they dine with me at on up
town club. I will see what tliey think
about it and send you word when 1
can sco you. In the mean timo it will
be a good idea to reduce your plans
to writing. If possible, make an es
timate of, the amount annually ex
pended by your GO papers for com
missions paid to advertising agon
,cles. Make your report as comprehen
sive as possible. I can givo this no
moro thric to-day. 1 havo an engage
ment at five o'clock."
Mr. Morton arose, closed his desk,
and shook hands with Mr. llestor.
That gentleman joined the crowd of
clerics who. had finished their day's
work, descended the marble stairs
nnd stopped into his automobile.
To Bo Contlnupd.
ICnew IIIh Worth.
s.
He Am I good enough for you,
darling?
She No, George; but you are too
good for any other girl, Stray Stories,
A POINT OF ENGLISH.
Frenchman AVBio Vrcnentcrt Itcnaoa-
ali'lc Kxcune for Not UndernTnnd-
liK Our LuiiKiiitue.
A Frenchman recently propounded
through the columns of the LivcrpoolDaily
Post a problem which mny not he without
interest for Americans. At any rate, it in
volves a principle of rhetoric which ought
not to he disregarded, saya the Springfield)
(Mass.) Republican.
"1 am in Liverpool since a month, wntea
the Kronen gentleman, "and 1 saw manyj
things the which I stupefy; but of thus,-.
this most amaze me. On your tramcars otfsjS
writes: 'Passengers are requested not to 7
board or leave the car while in motion.
'Board' I comprehend not. My friend sajr
it is abordcr to go on ship, therefore one mo
demanded, not to go on car and not go off
whiUt in motion. How can that be? I seo
thousand passengers since four weeks go
on and. off a car, but they all go whilst in
motion. Shall one explicate how passen
gers whilst not in motion haire power to
go on and off a car?"
His Condition. "But he's a professional
humorist." "Well?" "But you just re
ferred to him as an 'unconscious humor
ist.' " "So ho was on the occasion I have
in mind. He had tried to be funny with a
tough gent from the Fourth ward.' Phil
adelphia Press.
Few faults are lost, yet many arefound.
Chicago Daily News.
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