THE NORTH PLATTE, SEMI-WEEKLY Till UIWE
MACKINAWS
T1IH IDEAL COAT FOR FALL WEAK
Everyone knows the vnlue of thoso popular
Coata for nil kinds of wear and thlij season
the J. C. Penney Company liavo been able to.
secure remarlmblo Mackinaw values, purchaB
ed nt a tlnio that provides tliein the opportun
ity to share their savings on every coat with
the customer.
MEN'S MACKINAWS $7.!M)
AH wool, plaid patterns, made with shawl
collar, double breasted, button tabs on sleeves,
half belt In back, llsli basket pockets, and cv
to thousands of families. dependable shoes for
plain colors as well as assorted plaids. Sizes
.10 to 40.
HOYS' MACKINAWS, $-l.8, $,.0
Thoso Hoys' Mackinaws are In sizes 2G to
U4 and are mado of 30-nunce all wool, In as
sorted plaids with a 5-lnch storm collar, double
breasted; half bolt back and button pockots.
JUVENILIS HIACKINAWS, $!.()
A fine assortment, In sizes from 3 to 10
years, made In n variety of plaid patterns With
full belt; two slashed pockets, and 5-lnch
storm collar.
(mi HWMUiyiH naaa S
Incorporated
b 312 DEPARTMENT STORES
esources mean ureat ouvmg rower
The J. C. Penney Co. resources make it possible to purchase merchandise far
in advance of requirements and they have neVer been obliged to buy at
the peak market. The prices on their merchandise are based on
this command of resources and never on current costs in a
fluctuating market. In 312 Stores in 26 Statr-,, our '
customers enjoy the benefit of these resources.
FALL SHOES
Now Moing Purchased by Thousands In
31.2 Stores in 2G States
HeeniiBC tho J. IV Pommy Company have aoM
to thousands of famlllos dependable shores foe
nearly u qunrtor of a century, tho reliability of
every Shoo put on tho market and sold through
;tl2 stores Is never nuoBtlonod.
MEN'S shoes $:uis
Men's all black kid shoos, whoje (liiartor
iUuchor with tip, solid rubber half heel. Ex
ceptional wearhiK auallticH.
WOMEN'S SHOES $.JS, $1.S, $5.1)0
Tho new Kail Shoe stylos! are here. T'jo
.senslblo military heel is a popular feature.
Hoth low and high shoos In extra good quality
of leather and In all sites.
BOYS' SHOES $2.-10 (o $1.50
IUuchor style, sturdy brown calf skin.
Leather heels, English last.
OIlLS' SHOES $1. OS
Ulack calf skin; medium wolght; leather
solo's; Hat hools.
Men's Gun Metal IUuchor Sshoos fir
dress i.
02.98
Men's solfd leather, Munson last Army
Style Work Shoes ,
$2.98
Men's lG-inch Hlnck lace boot
$5.90
Mon's 8-lnch outin bals ...
$3.98
October Ushers in Gay Fall Draperies
Cretonnes , Colored Madras Bordered Scorns
Ample Choice Is Allowed in Many Varied Patterns and at Prices Remarkably Low
Cretonnes 34 to 36 Inches Wide
15c 10c 25c
Gay colors unite with attractive) designs and
offer many decorative combinations, for both
largo and small rooms.
Filet Nets Ivory and Egyptian Color
29c 39c 49o
These popular Filet nets are HO Inches wide,
suitable for dining room and living room win
dows. Exceptional values.
Colored Madras Overdrapes
49c 09c 89c
An Ideal hanging for windows and other In
terior hangings In rich plain shades to bar.
raonlze with walls and furniture. 30 to .'t8 In.
Novelty Bordered Voiles
25o 33c 4Do
Novelty printed borders In a variety of nfc
tractlco combinations, Including Marquisettes
of exceptional qnallty.
Voiles, Scrims and Marquisettes
10c 12c 17c 23c
A wide selection of curtain voiles, scrims
and marquisettes, plain with tape edge or of a
fancy bordered mnterlal In white or beige.
Scrims Assorted Colors
10c 1 16c
Curtain scrims, 1M and '(J Inches wide,
with attractive printed htirtiers, In asHorted
colors.
Hoyu' .Suits of Dark Corduroy, tin
sturdy Itult for. school wear
HOYS' SUITS IX HhUK SKltUti
Hoys' SultH. In-own and Green Mix
tures, 2 pants . .... .
$7.90
Otltors at flJ8-;?n.90 v
THOUSANDS OF MEN ARE NOW BUYING
J. C. PENNEY COMPANY WORK WEAR
Men's Work Shirts 69c
Men's Work Sox 10c
MENS HEAVY WEIGHT
FLEECED UNION SUITS
$1.19
Men's Work Shoes $2.98
Men's Fall Caps 49c
Yarns
Included in this fine assortment are (
tho silk worsted yarns, Shetland Floss
and the well known worsted knitting
yarns, Germantown Zephyrs, assorteJ
colors, per skein .
19c
Grey, Brown. Keel nnd Mue worsted
knitting yarns per skein - -, (
49c and 69c
Porticelli Knltolo
29c
Jap Silk Mer. Crochet Cotton, all col
ors and all sizes, 3 for
25c
SMART NEW COATS
Brown, tan, blue and mixtures, i some belted,
some with fur collars and cufls, others have
large cape collars wonderful
values for .
' A special showing of dresses
bought to sell for
$19.90'
$14.75
Your choice of a beautiful line of dresses
variety of styles and colors silk & '4 fjj if
and worsted for only U
Smart new Plush coats, priced
$19.90 to
$59.75
Blankets
Fine Nashua Woohii Hlank
ets, in gray, white and tan
fancy plaids; tho right sizes.
Plain Woolnap Blankets
$2.98 Sizes 64 x 76
$3.49 Sizes 66 x 80
$3.98 Sizes 72 x 80
Woolnap Fanoy Plaids
! 349 Sizes 60 x 80
9.98 Sizes 66 x 80
4.08 Slses 72 x 84
Cotton Blankets Gray, White
and Tan
tlM Sites 54 x 74
1.93 Sires 64 x 80
L49 Sizes 70 x 80
2.98 Sizes 74 x 80
Be Comforts, $2,98, $2.49, $6.90
Well filled end in handsome
colon and deaigas. Silkoline
covered, at $3.49, and sateen in
color at $8.90.
Eimond Crib Blankets
79o Assorted sizes, pltut and
blue; bird an'' inl designs.
Outing Flannels for Cool Days
Plain and Fancy Patterns
Woven firmly, with soft nap and in many assorted colors
fancy and plain materials. Just the right weight.
X w is the time, when the days are growing cooler, to plan the making of warm,
.-..in'mlable garments for the family. The prudent shopper will quickly recognize the
,loj. my she will enjoy by immediately participating in these remarkably low prices
toi Ortting Flannels of such splendid quality.
r iiu'h Outing Flannels, light.
.iT.y and medium dark....
12V
11 f
117 iin'h Itney Oiitnig Flannels,
!n!li I'il: and dark colors....
J7-itic.il Amoskeag Outing Flannels,
fr standard for years, complete "t rt J
color range; fancy patterns. . . 11
-inch Fancy Outing Flannels,
in lifJit shades
19
Outing Flannels, good, substan
tial quality, white only
27-iuch j. lain Outing Flannels,
white, cream, pink, blue, gray.
27-inch Mottled Outing Flannels,
extra quality
27-inch Hath Robe Flannel, in as
sorted grays, navy, tan and HQ
brown '. . . "'v
19
Women's New Fall Petticoats
Stlk Jersey Cotton
Color Assortment: Navy, Brown,
Gfeen, Silver, Tomato
The new Fall Petticoat are gay with pleated and
plain flouncing in similar and contrasting colors
Varied designs in diamond and circular shape adorn
the wider flouncing and cordinga and narrow nif
ties finish those with a pleatrfd flouncing.
''he assortment include every new Fall shade and
all tht regular popular colors.
Silk Petticoats
$3.98
Soft taffetas, all Uio new co!
orfi; oxcullcnt values.
Jersay Petticoata
$2.98
I'laln colors, soma with fringe
uiul (lounccH.
CotUn Petticoust
$1.49
Plain sateen; bluck and colors.
THE LARGEST CHAIN DEPPRTMENT
STORE ORGENIZATION IN THE WOILD
