JACKSON VALVEIN HEAD EIGHT f Make This Car Your Christmas Gift Valve-In-Head and Eight Idea, Now, For the First Time, COMBINED I Come To Our Showrooms The source of never-ending pleasure all the year round. The most useful present mat ca.n ne given, bee that the car you give is the car with the Valve-in-Head and the Light Idea COMBINED. The combi nation of these two great motor principles has given to the eight its great development. It marks a new Triumph in automobile engineering. Now, no reasonable excuse remains for you to sacrifice the pleasure and advantages of the Eight. The wizardy of Jackson en gineers has given you the Eight economy of gas con sumption; perfect oiling at any speed; and accessibility. COME TO OUR SHOW ROOMS AND LEARN WHAT THE VALVE-IN-HEAD MEANS TO THE EIGHT. OR PHONE US TO CALL AND DEMONSTRATE THIS CAR. WE WILL SHOW YOU HOW SOME OF THE BIO PROBLEMS OF THE OLD TYPE EIGHTS ARE OVER COME BY JACKSON ENGINEERS. WE WILL SHOW YOU HOW THE OILING IS AUTOMATICALLY REG ULATED AND CONTROLLED BY THE FOOT THROTTLE. AT ANY SPEED THE ENGINE IS AUTO MATICALLY LUBRICATED. WE WILL SHOW YOU ASTOUND ING ACCESSIBILITY. EVERY THING IS IN EASY REACH. AS AN INSTANCE: IN 12 MINUTES YOU CAN ADJUST ALL THE VALVES. IN CROWDED STREETS WE WILL SHOW YOU A CRAWLING PACE OF ONE AND ONE-HALF MILES PER HOUR IN HIGH. THEN FROM A STANDING START WE WILL AC CELERATE TO THIRTY MILES AN HOUR IN SEVEN SECONDS. ON ANY LONG HILL OF ABOUT EIGHT PER CENT GRADE WE WILL TAKE YOU UP IN HIGH AND OVER THE TOP AT THIRTY MILES PER HOUR. WE WILL TAKE YOU INTO THE SAND HILLS OF WESTERN NE BRASKA AND SHOW YOU HOW THE JACKSON VALVE-IN-HEAD WILL OUTCLIMB AND OUTPULL ANY OTHER CAR. IT IS THE IDEAL WESTERN CAR. Five Magnificent Body Designs All Cu&om Built 5-Passenger Touring Car 2-PaSsenger Roadster 5-Passenger Jackson-Springfield Convertible Sedan 4-Passenger Cruiser Model 4-Passenger Flyer See The New M Jackson Flyer" It's The Handsome Car of The Year QT IT HAS A FRESHNESS OF BEAUTY THAT WILL DELIGHT YOU THE LOW SIDES WITH H BEVELED EDGE THE HIGH HOOD WITH DROP COWL LINES THE LOW HUNG BODY WITH CLOSE SETTING FENDERS, FORM THE MOST DISTINCTIVE CAR FOR 1918. THE STYLE IS ENTIRELY NEW AND IS A DEVELOPMENT OF LAST YEARS CHUMMY OR CLOSE- COUPLED, FOUR PASSENGER ROADSTER, BUT GIVING MORE ROOM, WONDERFUL EASY RIDING COMFORT AND MORE SMARTNESS THE POWER PLANT IS IN KEEPING WITH THE CAR S FASHIONABLE APPEARANCE. IT IS A DECIDED TRIUMPH AND THE BIGGEST NEWS FOR THE 1918 SEASON. YOU MAY HAVE YOUR CHOICE OF FOUR OTHER SMART, NEW JACKSON BODIES. THERE IS THE STANDARD, SEVEN-PASSENGER SPRINGFIELD SEDAN. THEN An Unparalleled Engineering Feat A DEMONSTRATION OF THIS ENGINEERING FEAT WILL REVISE YOUR IDEAS OF MOTOR CAR PERFORMANCE. EIGHT CY LINDERS MEAN SMOOTH, FLEX IBLE POWER. IT WAS, INDEED, A MASTER STROKE OF THE JACK SON ENGINEERS TO UNITE THESE TWO REMARKABLE PRINCIPLES OF ENGINE DESIGN. VALVE-IN-HEAD MEANS RAPID AND COMPLETE COMBUSTION. THE EXPLOSION TAKES PLACE DIRECTLY OVER THE HEAD WHERE IT SHOULD. NONE OF THE ENERGY IS WASTED. IT ADDS TWENTY PER CENT TO THE JACKSON'S POWER. NO OTHER MOTOR OF THE SAME WEIGHT OR PISTON DISPLACEMENT GIVES OR EVEN CLAIMS TO GIVE AS MUCH POWER. BUT THE V A L V E-I N-H E A D BROUGHT MORE TO THE EIGHT THAN ADDED POWER. IT GAVE TO THE EIGHT, ECONOMY, ACCES SIBILITY AND OTHER ADVAN TAGES. IT HAS OVERCOME THE DRAWBACKS THAT ARE TODAY SERIOUS PROBLEMS TO THE OLD TYPE EIGHT. A MOST AMAZING TEST OF 18 MONTHS 50,000,000 MILES (5,000 JACKSON CARS IN OWN ERS' HANDS AVERING 10,000 MILES) MARKED THE TRIUMPH OF JACKSON ENGINEERS IN THE MERGER OF THESE TWO RT POWER PRINCIPLES. STILL GREATER ACHIEVEMENT FOR THE KACJSON EIGHT DUE TO VALVE-IN-HEAD IS THE AMAZING ECONOMY. THE RESULT: JACK SON MILEAGE AVERAGED 17.7 MILES PER GALLON IN 5,000 OWNERS' HANDS. THE RUMER MOTOR CO. 116-118 Box Butte Avenue 'Phone 290 Alliance, Nebraska Distributors for Western Nebraska, Parts of V TVT Iff k T VLV ETIN "nEJMJ EIGHT Colorado, Wyoming and Southern South Dakota St. t I ML ' i i VATVF-UJ-HEAn 1 EIGHT i