The Alliance herald. (Alliance, Box Butte County, Neb.) 1902-1922, November 22, 1917, Image 15

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    AUJAWCK HKRALD, THTTTWDAT, WOV. 22, 1217.
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The Alliance Chapter of the Red Cross asks your assist
ance in a financial way but it offers you an opportunity
to save yourself money at the same time by buying merchandise at the
Red Cross Cash Benefit Sale
Lasting 10 Whole DaysBegan Sat., Nov. 17, and Ends Wed., Nov, 27
The prices inaugurated at this sale are real bargains they will save you
money and ten per cent of the cash receipts will go to the benefit of the
Alliance Chapter of the Red Cross. The Chapter is just beginning the
work of preparing surgical dressings and need additional funds for this pur
pose. This sale is being conducted at the well known Alliance store of
GEO. A. MOLLRING
The Store of Quality
One Dollar out of every Ten will go to the work of aiding our boys now fighting in the trenches the ladies of the Alliance Red Cross
will help in the store during these ten days and every woman in Alliance is offered a wonderful opportunity to "do her bit" to make this
contribution a record breaker. Think of saving 25 per cent and aiding the Red Cross at the same time.
Beautiful Coat Styles
Designers whose art is never questioned created
the splendid models we are offering you now. The
styles are right, the materials are right and the prices
are right. We have justly earned the reputation of
the "Store of Quality" by years of careful selection
from among the world's leading designers.
Every garment in the store will be included in
this big price reduction nothing held back and
absolutely no restriction. Our coat and suit sections
are known far and wide for their absolute depend
ability both as to style and quality. We know you
will agree with us when you inspect the styles at
present prices. Don't delay your shopping until
late in the sale we know that these wonderful
values can't last long at such big reductions in price.
Help yourself to save ami help the Red Cross.
Prices range from
$17.50 to $85.00
Save 25 Per Cent on Every Purchase
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The New Suits
No matter what your choice in suits happens to
be we are certain that you can find your ideal gar
ment in this big and wonderful stock.
There have been late arrivals during the past few
weeks and these have kept the stock at its very best.
You can see their "style smartness" at a glance and
a close inspection will reveal to you the wonderful
values of the materials, their linings and excellent
workmanship. At present prices they are exceptional
values and when you take off an additional 25 per
cent you have secured a bargain that you will re
member. Prices range from
$17.50 to $60.00
Buy Now at a 25 Per Cent Reduction
RED CROSS
SALE
BENEFIT
Millinery
Our complete line of late fall and winter hats
will be placed on sale during Red Cross Week. Here
you will find all of the new and attractive styles in
all the late colors. Our millinery section keeps pace
with every other department of the store and the
same reduction! will be in effect.
A 25 Per Cent Saving on Every Hat
All the New Skirts
At a 25 Per Cent Reduction
Never before have the separate skirts commanded
such universal attention. Made from the new and
wanted materials in the most pleasing colors, they
offer a range of selection never witnessed before.
The new and nifty pocket designs, the trimmings
and all are exclusive in every detail. Just the gar
ment to be worn with light shimmery waists at the
office or in the store.
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Wonderful Dress Values
Our complete line of new and pretty dresses, in
serge and silk, late arrivals for winter wear, will be
included in the ten days' sale. All of the best
markets in the East have contributed to this selec
tion and we are confident that you will find just the
garment you will like. A complete description of
these dresses is impossible you will have to call at
the store to appreciate their full worth.
The New Waists
The Red Cross Benefit Sale would not be com
plete without you had an opportunity to purchase
the new blouses at a big saving. If you have visited
our store you will appreciate the importance of this
announcement if you have not, you have a pleasant
surprise in store for you.
Alliance Chapter The Red Cross
L. G. HIGHLAND, President MRS. E. G. LAING, Vice-President MRS. M. E. JOHNSON, Secretary CHAS. BRITTAIN, Treasurer
MRS. JERRY ROWAN, Chairman Work Com. MRS. W E. COT ANT, Chairman Knitting Com. MRS. C. C. SMITH, Chairman Surgical Dressing Com
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