Official Organ Nebraska Stock Growers Association and Nebraska State Volunteer Firemen's Association 28 Piftes I Sections Leading Newspaper of Western NEBRASKA The Alliance Herald Tt-II m You Saw it in I he Herald VOLUME XXIV ALLIANCE. MUX BUTTE COUNTY. NEBRASKA, SEPTEMBER 13, 1!M7 NUMBED 41 LARGE INCREASE IN SPUD YIELD Korean Of Market NntaUpSfeM ln rrmw in Nebraska's Yield at V'iimi.ihmi IwMa FIRST FOOT BALL GAME OCTOBER 5 MAY appoint kpid DICTATOR iiovrrnmrni, for First Time, Iteeom mend . i ; n I i 1 1 u Requirement. for Three tirades Stipulated nl Two Old Timers in this Year's Team Many Trying Out sche dule About completed Approximately 12,840,000 bushels of potatoes will be raised in Nebras ka this yenr, according to the esti mate of the Bureau of Markets, United States Department of Agri culture, made public this week. The report is based on information gath ered up to and including the first of September. The 1917 potato crop in this state will exceed the 1916 crop by .r.17.r,.000 bushels, according to the crop report. The estimated 19 16 crop, based on December 1 fig ures, was 7,665,000. The bureau es i mates the entire potato crop of the nlJited States this year at 4ti2,000. (100 bushels. Of the total of almost thirtoei mil lion bushels of spuds being raised in Nebraska this year it is probable that Box Butte county will furnish In the neighborhood of 750.000 bushels. There has been for some time a feeling in certain quarters that the government might take a band In Hie potato situation this fall. Ac- i coraing to i he racket- it was recent ly current in Wisconsin potato cir cles thai the State CoudcJI of De fense ol that state had received word from the Nation Council of. De Tense to advise potato gromers not to be in a hurry to dispose f their stock as it was quite probable a dic tator would be named and possibly B minimum price established The starting of school witnessed the starting of foot ball activities at the Alliance High School. Even a week before the opening of school a number of the boys who were anxious to make the team were out practic ing each day. The make-up of the team this year 1b very different from that of last year. Only two men of last years team remain to "get into the game," they being Captain Floyd Lotspeich and Howard Bennett. This year will make the third year for Captain Lotspeich and the second year for Howard Bennett. Coach T. R. Crawford believes he has a bunch of good material for the 1917 team, but most of it is raw and it will take considerable work to whip the team into tirst class shape. There are a good bunch of aspirants for the team and because of this it is believ ed the boys will make a little more effort and as a result benefit by it "sp the wmi m mm One of our readers has figured out that so much advertising is one of the reasons for the high cost of living and it may be that oth ers have the same idea. Our friend seems to think the cost of adver tising is added to the cost of manufacture or selling to increase the cost to the consumer. In the first place, the advertising in The Alliance Herald very .di rectly and definitely reduces the cost of one item. Instead of paying $1.50 a year for The Herald, you would have to pay at least $5 a year if it was not for the advertising. Your $1.50 does not begin to pay the cost of paper and ink and printing and folding and of illustra tions, correspondence and special features. The advertising pays the difference, and you get the benefit of a $5 paper because we carry the advertising we do. We can get a good price for advertising because Tho Herald reaches more than 3,000 homes, and it is cheaper for these advertisers to tell their story through The Alliance Herald than in any other way. They pay us 25 cents an inch, and that sounds like a whole lot of mon ey. But if you will divide 25 cents (the cost of a 1-inch advertise ment one time), by 3,000, you will see that it costs them only eight one-thousandths of a cent to send a 1-inch advertisement to you in your copy of The Herald. It would cost them 1 cent, or more than 142 times as much, to send you a postal card, and it would cost them 2 cents, or more than 28 i times as much, to send you a letter. In oth er words, the advertiser can send you and 2,999 others like you a full page advertisement in The Herald and pay 25 cents an inch for each of the 120 inches in the page for what it would cost him to send each of the 3,000 families a post card. The advertiser can send you all a SOOP STRAINERS MAKE APPEARANCE l.plilcmlc of IMity I'pper Lips Seems to Have lilt ofiiMin IU Are Making "The tirade" NL A U ' i t i 1 i f I f I Ml liriiuiillt ft,., ti1.i,iii.ir schedule for the regular High school two-page advertisement or its equivalent tor wrist it would cost mm to send you all a letter. Should be desire to use advertisements of less than page size he conld send you four quarter-page advertise ments that is, talk to you four different weeks for what it would cost him to send you all one post card. He could talk to you onoe each week for eight weeks for the cost of the letters. Smaller sised advertisements would mean he could talk to you an even greater num ber of times for the same money. If the firm sent a man to see you the cost would be still greater than the cost of the letters. The ele ment of cost of stationery and printing, together with the labor in volved in gettmg the cards or lotters addressed, has not been consid ered in the figures above. . As a matter of fact, advertising has decreased the cost of mer chandise to the consumer. Most manufacturers and merchants ad vertise because it reduce the cost of selling A friend of the writer recently went into a small store in Lincoln that does not advertise. He bought a necktie and paid 50 cents for it. Then ire went to another store that does some advertising and bought a we exactly like the first one, but paid only 40 cents. Final Scott s- )f went to a tore that does a great deal of advertising and bought team will consist of four games at home and three eames away from home. Unless changes are made in the present plans the opening game of the season will be played with the Morrill. high school team in Alliance OD Friday afternoon, Oct. ". If the Alliance team is going to make the showing this year that the 1916 team did, the boys will undoubtedly have to jiii t forth every effort possi ble. A championship team is possi ble, ubt championship tsHU are made primarily hy the members of the team. It takes co-operation and work all along the line to get results. If the boys all mean business and will dOVOte their time to practice, this year's team, with the Aiandlcap of many new men, ought to make a highly creditable showlatg. The schedule so far includes two game; with Morrill, one game with JVorle I'latte. two bams with A ivorvl i n tr ti Thn Pielret- thurA has been considerable speculation al,d, ,wo ian,0fi the past week ou the probability of j';"hM Torrtnttmi Wyo .. the appointment of a potato dictator , V , by the food administration at Wash- I toa men are working out irvejy evening after school: Old It Las been rumored ttiut B Penrv ,lneB Captain Floyd probably exactly the sane kind of a tie for 29 cents. Advertising had increas or Hot led ttie volume of business so that tin advertiser did not need to charge an exorbitant proht, and besides be could buy cheaper in quantities from the manufacturer. The same argument holds good with the 1 a n ! rr 1 a . - Lotspiech and iumgs averceu in ine ueraia. jurverasing is me most economical Htabs to first tram way t sell goods, whether they are shipped direct by the manufac- joun Hirer er delis ered through your tteater Sam Aside from that, the things that are continuously advertised must to Washington Wednesday of Uki m nam, vuwr union, nowarxi ixm- r gwwu vuuuc, uuuesuy uisue ran uuneany sum, i or -ui suunew attver week for a i-onf ereiu-.. . Thm-adjii upeicu and Ua Edward Green liginsr can not be mnuaneiiilv successful. Savers, nublisbers and ith Food Administrator Hoover and ' a ' ,. V. :u,,u honest advertisers are all combined to destroy the dishonest ndvertis- r rancM w natey. uoyn i Miller of Albert Miller. Cn Mf AU HBSSnfa Beanett ago, was slated for the Job and some " J' ' Fleming irrourul r.vr nuch nn.i,.r, mieiu h. Camw and Huirh (trConnor. fnuiwi la th.. tu-j ih.i ha mm n.iwt bns of aeaOnd team ast year IjOU D. Sweet, of Hoover's oflire. The daily press has mentioned rh likelihood of Mr. Mill r being afr- ti n t . i as potaCO dlcUitor and nu'h report?' are believed in have ):ad , their origin in Washiiouon as up to the tine- this is being written Mr. Miller had not been appointed and had given out no information leading one to believe the pnif osit ion had been put up to him. The local office of Ulie llureau of mm. t.d. fldlrtener, lUjniltoii, Clinton Brennan and taI wthitf.s '- iCtrs. AT LAST--THE FLAG J.dvertisiaf, serves to distribute reliable iuionration concerning omjintfved methods and Libor -saving machinery, so that a farmer is enabfd to d more effective work, and get vastly better results than bis ancestors did. Advertising serves to place the .stamp f honesty aim i nrs 1 1 u tSfiarr d8 mmWMJ made and iionestly sold. Advertising serves to m lUU HtALLT WAN! Jonu the Pubiic of t!ie offend and tells you at what piint the merchandise is offered. A little comparative figuring on your own part is generally sufficient to inform you .as to who is who in Market.-, under the direction of i J. ,w w"v s -eet h r Fnrt. ;the business of merchandisijig When a merchant has tokl you of rnanraa vp, Ijuvrc ate-. Una ; tus jgoods and nas told you w ins price, if ius gooals and his price are u for ar Ver Own ito your luuug, botn the buyer and the seller nave benefitted. In that way advertising not only rednnes the cost of production and selling. ( amp Cody, near Denting, N. M., Sept. 10 There are apparently no egulatlobi against the growing of mnsteebes for the epidemic seems a'.out to become cronic In the ranks if Company (1, 4th regiment, Nebras ka infantry, now In the federal serv ice nift; stationed here. The new style soup strainers will probably look very well shove an officer's un iform and beneath a hat when they get so one can identify them. It is reported that when two officers were Inspecting camp the other day they ordered bttfl of the company to wash his lace, txit an examination disclos ed the fret that all that was neces sary w.is to shave the upper lip. Company (I is right at work these days and is drilling every day from 7 to II a. m., with a non-commission ed officers' school in the afternoon. The general opinion here is that Company 0 Is one of the best drilled, If not the best, in the Fighting Fourth, and ought to be a credit to any regiment. A new first lleuten ant has been added to the already ef ficient Btnfi of Company G's instruct or Some of the members of the com p:iny seem to be very ramtiiar wun the layout of the country anoui here and as a result the question is often raised, ' Were they over in Denting before?" Anyway they seem to be making the grade and tin young ladies seem to be very mucn Interested. Again the proposition of securing basheball uniforms comes up. men are no two ways about it, Company t. Iuih tot to uet nutne ball suits sonn Wliv. All other companies are Ullco out. This company is -isi an wn vet. while all the others are old com eaiiSis and have had a mucn longei time to get UiAgs together. How ever, the Comnany team is show ins iln.ni all bow Beaton won tne trnrtcrx aeries even the team noes luive to Ptsy in recusation army uui forms. The lluiwrr Moter Co.. on Satui riv received a carload of the new Jackson r0e-ln-Head Klghl cars find on Monday received another I.,...! The are disposing of a lare iimhor in the territory for whk-h this eSSSnjaaaj has the general aven BUSHUHi RESIGNS AS OLUR SECRETARY WHAT is AJXIANCB DOING? I -ie. Would 1 ,t. iii to HetniiiRford May -mid Then to I ith i Si -ottOdiiff or Allium . WESTERN cXIENSION? S. W. nudojet May Contain Al lowance for I'Atensiini fmni the Main I J ne at flay HpHiifru Has UWm IMnHdnted Jierrrfarj Fm4 AdiuIiiiHtrator for N-Ktj-U Now in Onudta 4m Case, which has an office with the county ageut in the court house, lias received a list of grades that the De partment of Agriculture and tin United States food administration have jointly recommended. In fur- wetl, Polka, your Alliance Herald Iijis it for yoa at last -a great big. beautiful American Flag 3 feet by a but reduces the cost of living 4 1 1 . . , aa UP tlx, . , iltn . . ( .. .1 . ... T .i .tZTTTZ feet. It certainly Is a handsome fleg It is the tirst tunc It has ever been; J done--it . urged tha growers deal- () M ni:ld of ers and consumers alike adopt them. . . a"r, ,, , . .- According to the way the grades lfgt. have be'n arranged, thrtw- in num- ,.. ,. ... . ..... 'Words to describe this May. The top of the Sag has hesvy -auas with ii ...... i.. j .....i .... frost Injury, sunburn, damaging Cta u"ia ' or bruises, blight, dry rot. damaging ff . ,u- '"' ) ,aff insect diseases or mechankal injur- ' v. ry (lay you have alway iee. The minimum size Car the ' "r" Hu'- -""how. never tier, the first will contain only pota toes sound and clean, of tie variety, free from scab and I COOPS' growth. ! go'- Hut now your Alliance Herald is round variety is one and Seven AiirhOik i . in inmi.tiir ..i-..t n . and thr. e-fourths inches in diameter ) nWna it iK,ssible for y.) to own one ui inejse nri-i, u i - iii.- nirjin- for the long varieties. The second grade will consisi of potatoes of one variety which are reasonably clean, free from frost In jury, decay, sunburn, second growth, scab and other diseases. The min imum size will be one and one-half inches 111 diameter, Packages, crates or bags containing potatoes will have to be marked plainly, according ' their classitication. Potatoes less than one mid one-half Inches it: di ameter are seldom called for in mar kets except in the earlier part of the southern afcipplllS season and for seed potatoes. Tliev will be classed in the thind grade. Circulars ex plaining the grade will be mailed out from the bureau within a few days. The Market News Service is now in active operation Hint Soilj bulletins ire bainS Sent OUl from the local of fice of l he Hureau of Markets here Potato growers or buyers and others who will be able to make use of the bulletin and who have not already applied for It, may have the daily bulletin ! naking proper applica tion MOt K TO PltOTFt T rtffiHITflj Kl. HI Citizens of Krickson have organ i.ed an i BOriOtloa fo the purpose of preventing fishermen from taki.i lish from I-iike Krick. in than the law permits. Lake Fricaoa is a beautiful lake well stocked with i-anie tish. State laws have been vi olsted indiscriminately this season and citi-ns of the town h;:ve become weary of such practice aid realized the demand and the need for "real" Hans, the "big" kind. They were not botni sold by the merchant. They cost too much money But the Herald kept at it and finally located a lirm where just the flag desired could be purchased at price by buy Ini in gross lost. And so the Hera In placed a larne order for these flags land is now making it possible for J you to have one of these big. ben nil it ul flags all for your own. The Herald offers the Identical Hag described above the big. large. beautiful Hag and one-years 'a sub scription to the Herald for 12.00. This offer holds good no matter who at. Ii hotdl good for old sub scribers M well as new ones. It take ' silver dollars or their gQtsiv alent to net in on this proposition You can't yet the Hag any other way You cant buy the las and not take the paper. You can have both the Herald for one eai and the tiae for I he price of $2. The Herald's subscription soliclti.r disposed of of these Hags ill three !;s this past week. That's nothing wonderful, perhaps, but ou just get OUl and try it The people want the II You want one Come on ami gei ii. KI.KIIOitN TO UK DIKKD The at Ik horn river is ui b dW',i very foot of its course Ihroogh rjonglas mi 1 1 y . a I: rg saars or 'he expanse will OC t; X ft tO 11 P'o- psrt) own .- nloni the rivet sad the b.ilance will be asscas'-d aTainst the county. DESERT DOMES INTfl ITS OWN Wwkrrw Ojt3aka Alive Willi ttkWm Is Mnl I i'iinii-iii. 'isbrigiw tin I ii. ..in Star TUAM of iiUNsioiiMuyA Wonderful I'lttaab industry ' t ToHtAc mu4 Waj All ghWSSI iu tiriuio Alliamc John W. Cutrigltt. editor of he Lincoln Daily Star, who addressed a Labor Day andlnnos si Park here who spent some time in COUting about Ih.s nck of the "woods" wrote an inten-Mitm article for his piper which appeared in the Lincoln Star under an Allian.e gate line with a line From a Staff Cot respondent " Kditot Cutright's story follows- Alliance,. Nebr . S p ' tj land (peculation and gold mining nala Is to lusignlflcance biide what la fr.m- pirtiiK in the potash held or mis town, over in wnencan coun I ty- Traveling along roads between ! high sand hills, be wheel tracks cut ; deep into the sandy soil, one emerges abruptly upon a rudely const ructed assembly of stnuU workmen's cot jtages besding over a sandy knoll, at one extremity of which stretches a (serie of long, lo wstructureu with a 5u- half doxes big mho k' ni:. v.- belch ing out their sombre column into Die oipnr prairie skos. Dae Kanw H.--ri Tliree years ago liters was not king at Hoinand except h barren, uninvit ing sandhill Now there is a Aour ishintf potaxh plant that gives em ployment to VS mee during iwonty tour hours of grnrj day, ami there is not a dnj nor an hour in w'nvh enrpnntem, masons, gf on witless and plumbers ae not feverishly at work adding tO the cafiacity of the plant. The approximately hundred hono-ft for workmen are gtrajbgUPI along ir regular fiat lis. Ttiere an- sveral rooming honsea, grocery store, a Holt drinks esiablishtuent and bil- City Hall iiurd hall, ami a picture show for the entertainment of the people of the ''settlement." A hun-h btsilding is lust L'oinu up The merehanl of the place Is former Reprssentstire Earl Malh r of t his eit . Ttie bistorjf Oi Holflund is a ro iii'inee Some ears ao a young man named Carl Modiset, former university ot Nebraska hoy , had it Lschsd hi mm If to the Htgdaosring tte- partment of I he QnrlinglON at tliis place know in.' thai the hikes aiound in am. i , , r. . r.. in. .. .....-.iiin,, ..r hu iroitnd Allianc- There Is a fever- ,,,i , , .k..i. a not drink from thein He IgVaSttgat 'd them a little and became convinc ed that they could he made to pro duce merchantable potash. He harp ed upon his potash lakes until he be aS to be regarded as a c t ink on the aubject. He la ver lelimiulshed his idea that there were bii; fortune.- in Nebiaski, iMitash lakes finally, nrhen ths ear put an smhsrgn on the shipment or potash from Qeratngf hs managed b demonstrations to inter est Minif- Omaha putties and financed ish tush on atuoiif the people of this Section to gel control of some of the mnnj potash lakes that abound in Sheridan and Ciierry counties Nor is it any wonder when oti as counters the recitals of marvelous prottia reaped h those who bava Iweu able to gntntbllsh pot. sh dans. An attache of The Slur enjoyed th' WiVllOga of visiting one of the plants todg) thro gab ths eourte) n H. II. Bnshnell, St., secretarj t the viii il eg (Commercial Club It was the nlani of the Potash Products Com pany ..i Hoffiand thirteen miles ..,.! (Continued on page t) H. it. Iltrbaell, Jr.. bs rwaivtwl lis secretary of the Allianee Ogauner clal Clnb. ga secretary of the Box Butt Oesgsti 4'ouncii of Defssmei na pseretngj of t'b Alliance Park biaird and as presiSeut of the Associated i miner. ... i Clubs of Western Ne- U'i..;k.t Mr JIushnHi resign his connections here in order to bo free To accept tin. position offered hixu as -'ictary to ibe newly appointed food atlministrator of Nebniaka. (iurdon Ik V nile of Omaha. Mr llushnell tenderd his resig nation to the board of dire-tors of th Commercial Club Monday aftT rxHit, through Karl .Mallery. presi dent of the club, and left Tuesday n.tiit for Oniaha to take up his new duties and the larger field of work. Following the reredpt of a telegram Saturday , Mr. Husbnell went to Om aha immediately and after a confer ence with Mr. Wattles on Monday Was offered the job. which lie imme diately incepted. The new fo'jd administrator for Nebraska. Hordon W. Wattles, is a Successful ttnanckW and man of Ne braska affairs. His appointment came direct from President Wilson on recommendation of ll. S Food Administrator Herbert Hoover. Mr Wattles' duties will be to en force the provisions of the food act in the state of Nilnaska. all of which will come under his direct Jurisdiction His tirst step will be to elect a Nebraska State L'xeciitivc committee, which will consist ol rep- reecntattve heads of statewide insti tutions ami organizations These nien will represent important phases ot Nebraska lite winch nave to no with consumption of food products. ami more direit yet, with the pro duction oi food products. Mr Watties general omceg will oe located in the directors' rooms of the I'niteil states National Malik build ing. Sixteenth and Karnain streets. Omaha, where N'ebraskans are uiM'd to call on snj matter in connection frith tbis work. As will be notiil iu h Hppoin'ineiii of Mr Hushnell as secretary, Mr. Watties win oosnpoM Ma oAce force and ntammentivs com 1 1 tee of Nebraska US from all sec tions of the state Mr. llushnell came to Alliance to accept a position as seerelary of the Alliance Commercial Club In August of 191 1; In May of the present year, at thn start of the SsesJ fear for the 'dub, he W(IS re-elected for th year 1917-1918 He came to Alliance from Lincoln Talk that the Chicago A North western Railway Company la con templating the building of an exten sion from Its main line at Hay Springs through the fertile Antelope valley to Hemlngford and then eith er on to Alliance and nossiblv through Hoffiand and Antioch to Lakeside or from Hemlngford to Scottabluff fo connect with the Un ion Pacific at that place after the Union Pacific has built across the river from Gerlng, will not down. The indications that the Northwest ern is seriously considering thn pro position are said to be even strong er now than when The Herald first printed the story three weeks ngo. The Scottsbluff Star-Herald, In commenting on the possibility of the. company taking some action, says It Is apparent from the latest de velopments that the Northwestern has Its "ear to the ground" so far as Scottsbluff Is concerned and is await ing a showing to be made before placing Hcottsbluff on the budget for otensinn lines to be built during 1 ! ' s This budget is now being considered and prepared, and the loud is desirous of obtaining the necessary information on which to base the proposed Hay Springs- Scottsbluff line." I nis much is learned from sourc es iu immediate touch with President Ashton and other high officials of the rn'lroad," continues the star Herald "It is also learned from the same source that 'the higher officials as well as the financial department of the road are thoroughly possessed with the idea, which has become pre valent among financiers In the past few weeks that the European war is destined to come to n speedy termin al ion and that this will be followed by a rush on the part of the railroads to Inereasa the development of rich country, which improvements are .. a certain extent held up labor and material shortage." It is a well-known fact that the Northwestern railroad has been prompt to pay attention to the needs ed ' tUi sis of residents in the past ern part of the state In the matter of the extension pf lines where If was shown that increased trafflc VOUld rsu" for the road. Whether or not the extension will be built from Hay Springs during 1918 is not known by The Herald or my one "lse outside yf those In charge of the des tinies of the Northwestern, and they seemingly have not fully made up On ir minds us yet. The question Of arfauther the extension will be con tlsued from Hemlngford to Alliance or from Hemlngford to Scottsbluff is also iu the air. The whole proposition may be "hot air", and again, it may not. It would seem, however, that when there is creditable information on the subject (bat Alliance would be tifi and doing. If the extension is to be made this coming year, or even at, a later date. Alliance ought to be on the job. lookina out for Its own in terests. The effort put forth would not be in vain, even though the prop osition should then fall through. It is a fact that if the extension should be built from Hay Springs to Heiningford and on to Scottsbluff. leaving Alliance in the cold, there would be a mighty uproar and a lot f p. ( tile would be kicking them selves for ears to come because they didn'l gel up and shake themselves The Herald offers this for just whai It is worth. The Herald knows no mure about the proposition than that it is telling, but it does know that if there even a small chance of gel ting another railroad for Alliance, that chance should not be left to die from neglect. There has been talk of extensions and more extensions in the past that to date have not materialized. How ever, this country is growing and it 1 1 reasonable to suppose that exten sions will he made in this section in the not fat distant future. It would be better to make the effort and fail than not to make the effort aud then have to like the result f C Martin of the Northwestern was in Scottsbluff last week, and, ac cording to the Star-Herald, stated thai the matter of the proposed line had been broached to President Ash on of the toad ami that the latter was interested. Mr Martin is con gesAed with the chief engineering de partment of the Northwestern. He stated that in order lo aecure results certain da' a should be prepared for presentation, not onl the desired routing of the road from its depart -urt' from ths main line, but also ev ery detail of the possible incoming traffic, territory, etc.. condensed Into the most terse language possible con sistent with its proper vxplanation