$100 In Payment of Loss
June 26. 1911.
Mmn Gray A Guthrie, Agents,
Indiana A Ohio Live Stock Ina. Co.,
Alliance. Nabr.
Oentlemen,
Wa are thla day In receipt of draft for $100 00 in payment of
lees of our mare, Queen, which dlad while foaling. Thla loaa occured
ahortiy after wa mada application for inouranca, and while it coata
mora than ineurance agalnat flra and llghtig, it being a LIFE policy,
Inaurlng agalnat DEATH FROM ANY CAUSE, It glvea abeolute protoc
tlan to any one having valuable atock. Thanking you for prompt set
tlement, wa are
Vary truly yours,
MURPHY BROS.
k j By Chaa. E. Murphy.
The Indiana A Ohio Llva Stock Ineurance Company la tha old
at In Ra Una, being in Ita 24th year. It la tha strongest, having a
paid up capital of $200,000, aurplua of $200,000, and aaaata of $461,000.
Ineuree animal, agalnat DEATH FROM ANY CAUSE. SEE
GRAY & GUTHRIE
AGENTS . ,
Phona 138
Alliance, Nebraska
BARGAIN DAY AT
MOLLRING'S
TUESDAY, JULY 11th
35c value 15c value
Ladies' Girls' and Bovs'
White Aprons Blk- Stockings
all sizes
22c 8,3c
i I
15c value Ladies' 10c val. Standard
Fine Black Checked
Stockings Ginghams
8"c 6l2c
15c value Embroideries
and Insertions - - Iv
25c value Art Craft 4Ar
Colonial Draperies - ItC
12J4c value Standard
all linen Calicos
crash Toweling all colors
6c 5c
.1
YOURS RESPECTFULLY
GEO. MOLLRING
NEBRASKA AS IT
SHOULD BE KNOWN
Paper Red Before Nebraska
Press Association at Omaha.
BY WILL M. MAUPIN OF LINCOLN
Central Lumber Co.
Building Haterial, Piles, Posts
HEniNQFORD, and Coal Nebraska
aaaal I
flavfi '. aaaaaaaaa- Lim. J a . S'T
Office at Rodgera' Grocery, Phona 1.
JOHN GARRETT
'Saccular to Frank WalUci
TransfeMU
Household goods
moved promptly
and transfer work
solicited.
Rea. phone 583
We of Nebraska should know, and
knowing tell all the world, what Ne
braaka la and la to be; wHat Nebraska
offers to the homeseeker, the invest
ment seeker and the health seeker;
what hidden potentialities for human
happiness lie dormant in her fertile
oil, and what she Is annually contrib
uting to the sum total of the world s
created wealth.
In the beginning of this necessarily
brief paper I want to say, and say em
phatlcally, that the last session of the
Nebraska legislature, which performed
many good deeds, neglected the ripest
opportunity aver offered a legislature
to confer a laatlng benefit upon the
state. I refer to Its failure and neg
lect to make the Initial appropriation
for a bureau of publicity and immigra
tion. There was no reasonable ground
for opposition to the measure; no rea
sonable objection in economy. In fact
there was no opposition to the bill.
But, unfortunately, it did not offer op
portunities for log-rolling and trading.
It had behind It the solid backing of
very enterprising organization in the
state, of every wide-awake man who
la anxious to see Nebraska take her
rightful place among the states of the
republic. But because legislation to
day has become largely a matter or
"You tickle me and I'll tickle you;" so
largely a matter of trade and barter,
this splendid measure calculated to
give us a start in the great work of
making the truth about Nebraska
known to the world, was allowed to
die of inanition, of mal nutrition, of
sheer neglect. And in doing so the
legislature worked a grave injury to
the commonwealth.
States, like corporations and part
nerships and firms, must advertise in
these strenuous days or fall to the
rear. Constant, persistent, insistent,
intelligent advertising is the keynote
of success in any business, and then
la not greater or more important
business than the building of a stale.
Rut there Is a condition precedent
to intelligent advertising. The con
tntCtOr Of the advertising must know
what he Is advertising. No man en
gaged in advertisement building can
hope eer to know too much about tlio
business or the goods Ire is exploiting.
It la all well enough for the newspaper
men of Nebraska to claim that tbey
are constantly advertising Nebraska,
but tire plain, unvarnished truth is
that they are not doing it as it should
be done, and for the very simple rea
son that they do not know all they
should know about Nebraska. 1 have
lived in this state for a quarter of a
centitry longer by several years than
the aeruge Nebraska editor. I have
tried in my weak way to advertise N'e
brack to the world, and I thought for
years I knew Nebraska pretty thor
oughly. Something like six years ago
I began studying Nebraska from a dif
lerent angle Formerly I had studied
it frojn a ear window or in political
conventions or by converse with
friends in my office. Now, after study
ing Nebraska for six years as any mer
chant studies his stock any success
ful merchant. I mean I have just be
gun to realize that what I knew of
i Nebraska up until six years ago waa
as nothing. : nd that If I keep on ac
quiring knowledge for the next six
or eight yeara as I have during the
past six or eieht. at the end of that
time my knowledge of this great state
may qualify me to emerge from the
kindergarten class and enter the first
primary. The longest span of human
life in this age would not suffice to en
able one to graduate from the great
school wherein knowledge of Nebraska
is imparted.
Merely as a basis upon which to
work intelligently while you study, I
purpose giving you some concrete
tacts about our beloved state. I will
not waste your time in detailing bald
statistics. The average human mind
can not think in millions Statistical
tables appeal only to statisticians.
Columns or figures frighten and repel
he average man Because of this I
undertook, while serving as chief of
the statistical bureau of the state, to
present the statistics about Nebraska
In a more attractive form Mian the
usual table of figures I hope I may
be pardoned If I lay claim to having
achieved some measure of success In
edvertlsine Nebraska abroad I am of
the opinion that the crop statistics of
Nebraska, and all other statistics, re
ceived a wider range of publicity un
der the plan I adopted than thev had
achieved before. One bulletin of com
parative statistics reached a circula
tion :f T'l.O'iu, with requests for up
wards of ?so,ooo more. And such
great Journals as Collier's. Leslie's
W aly, Munscy's Magazine. The
American Magi?.lne and the Cosmopol
itan, to say nothing of the great daily
new papers, gave free to Nebraska a
measure of publlcitv that could not
have been purchased with rnonev
Now. here are some tacts abour Ne
braska, tersely told, that will serv as
the basis for manv a good advertise
ment of Nebraska:
Nebraska was admitted to the union
In March. lPfi7, and Is therefore forty
four years old six years less than
half s century All thla progress, all
this wonderful development, has bees
wrought In lees than ftfty years. Olvlll
ration's history records nothing like It
Seventy-seven thousand square miles
of territory, 415 miles east and west
snd 205 miles north and south. Forty
nine million acres, 18,000.000 acres
cultivated. Upon these 18,000.000 cul
tivated acres Nebraska In 1810 raised
upwards of $400,000,000 worth of
grains and grasses Of the 30,000,000
uncultivated acres more man one-nan
are Just as good for corn, wheat, oats,
rye, barley, alfalfa, potatoes, broom
torn, etc , as the iR.ooo.OOO cultivated
Seres, and one half of the remaining
acreage will In time, under Intelligent
cultivation and proper knowledge of
the conditions to be met, be added to
the wealth producing area It took
Nebraskar.s more than a quarter of a
century to learn that they .could not
adapt Nebraska soil to the Nebraska
man. Then came the most wonderful
discovery of the age the discovery
that by adapting the man to the soil,
Nebraska could be made the greatest
agricultural wealth producer In the
world Since that discovery every
year has seen hundreds of thousands
of acres of soil, heretoforejponsldered
worthless, brought Into cultivation and
yielding returns that are so astonish
ing that it Is hard to make people be
lieve the truth. There Is room In Ne
braska for a half million more tillers
of the soil who will till Intelligently.
Landseer. when asked what he mixed
his paints with, replied, "With brains!"
And there In no better fertilizer thaa
brains.
Nebraska la the third largest corn
producing state, and the youngest of
the three, raising more corn to the
acre than any other Btate.
Nebraska Is the fourth largest
wheat producing state, and the young
est of the four, raising more wheat
to the acre than any other state.
Nebraska Is the fourth largest pro
ducer of oats, and the youngest of the
four, only one state excelling her In
production per acre.
Nebraska is the third largest pro
ducer of Bugar beets.
Nebraska manufacture? more butter
per capita than any other state, and
her dairy Industry Is In its infancy.
Nor is Nebraska alone an agricul
tural and live stock state. Twenty-
live years ago we shipped in practical
ly every manufactured article we con
sumed, last year our total manufact
ured products were approximately
worth S250.00O.000, or almost one-half
as much as our total of agricultural
products and 4ive stock Startling as
it may sound, there is no state mak
ing such rapid strides in manufactur
ing lines as Nebraska. There is a
reason. A dollar invested in Nebras
ka manufacturing establishments
brings a greater return than a dollar
invested in any other state.
But, as I said early in this paper,
the human mind cannot think in terms
or millions. II I say that in 1910 Ne
braska produced 11,000.000 pounds of
butter we merely smile and say.
"that's some butter." But you'll prob
ably sit up and take notice when I
tell you thnt II all that butter were
packed In pound cartons, and the
cartons stacked up end on end. It
would make a column of butter two
and one half inohes square and 285
miles high; or if loaded into standard
freight cars t would make a train over
thirty miles long!
In 1910 Nebraska hens produced
102,000,000 dozen eggs 1,200,000.000
eggs. Placed end to end they would
reach once and a half times around
the world, and they were worth more
monev than all the gold and silver
dug out of any one state in this Union
during the same year
Ever hear of "King Cotton?" Texas
In the greatest cotton producing state,
yet her 1910 crop of cotton was not
worth as much as Nebraska's corn
and wheat crop by $30,000,000. The
total tobacco production of the nation
last year wasn't worth as much as last
year's crop of Nebraska corn, and it
wasn't our best corn year, either
Pennsylvania Is the greatest coal pro
ducing state, but her coal output last
year was not worth as much at the
mine mouth as the grain, hay and live
stock of Nebraska on the farmsteads.
All the gold dug rrom Uncle Sam's
soil In 1910 wouldn't pay for Nebraska
corn and wheat In 1910. And mind
you, this with less than one half her
fertile soil under cultivation.
us load upon freight cars all
the grain, grasses, live stock, butter,
eggs, poultry, irotatoes and sugar beets
produced in Nebraska in 1910 Would
they make a train long enough to
reach from Omaha to Sidney? Yes.
and a bH further. From Omaha to
San Francisco? Yes, and a little fur
ther. Well, how long? In order to
get a main line fack long enough to
hold that train it would be necessary
to bridge the Atlantic ocean, the Eng
llsh channel and the Baltic sea With
the caboose of that train in St Peters
hrrrg. the conductor who carried or
ders to the engineer in the cab would
have to walk and walk and walk until
jje reached an engine that projected
out into the Pacific ocean 1.400 miles
West of San Francisco, tor that train
ould be 10,004 miles long.
In 91Q Nebraska, with a population
of less than a million and a half peo
ple, produced more from her .roll than
Japan w ith 40 OOO.noO people, pro
duced and purchased from other na
tions The per capita of agricultural
ealth production of Nebraska in 1910
worth more than the baby crop of all
the other states combined.
You think you know Nebraska! I
doubt If there is an editor here who Is
familiar with the history, the produc
tivity and the resources of his own
county Nebraska a desert! What
other state has as many miles of riv
ers within her borders? Nebraska
has over 800 miles of Platte river
wholly within her confines. And with
the Blue, the Nemahas, the Loups,
Pine, Stinking Water, Republican.
Salt, and creeks too numerous to men
tion, she possesses an undeveloped
water power that would rival Niagara.
She ought to be manufacturing from
Nebraska grown raw material every
finished product that humanity eats
snd wears, and pretty near everything
that humanity uses, using Nebraska
power and paying wages to Nebraska
workers.
I claim that Nebraska, with more
to advertise than any other state, Is
the least known state at home or
abroad of any state in the Union.
Kansas spends $30,000 a year In pub
licity and Immigration work; Missouri
spends $40,000 a year; Colorado
spends $30,000 a year; Montana spends
$15,000 a year; Washington snd Ore
gon spend $25,000 a year each; Cali
fornia spends a quarter of a million
and Nebraska doesn't spend a dollar.
Any wonder thousands pass us by to
invest in the higher priced and less
productive lands of the northwest?
Any wonder that Canada is getting
some of Nebraska's best? Any won
der that -the Ncbraskan In New York
who undertakes to tell some of the
real facts about Nebraska is laughed
at and set down as a chronic prevari
cator? Time that we made Nebraska known
to al', ihe world! High time that we
acquaint the world with the marvel
ous Improvement that has been
wrought within her borders In less
than a generation! High time that we
let the world know that right here In
the heart of the once "Great American
Desert" we have bullded In less than
a generation a state that stands at the
front in education, that stands at the
front in wealth production per capita,
that stands in the front In develop
ment of manufacturing, that leads all
other states In civic reforms and ac
complishes them without revolution
and wholly by thoughtful study and
intelligent progress.
But before wje can adequately tell
the world we must first know Nebras
ka. So this Is the message I bring
you, fellow newspaper men: ijet us
study Nebraska, study her history, her
resources and her possibilities, to the
end that we may be fitted to adver
tlse our beloved state to all the world
for what shp is the most productive,
progressive and pushing; the most en
terp rising, energetic and enthusiastic;
the most intelligent, industrious nnii
Inspiring in short, the greatest area
of productivity peopled by the most
progressive people in all the world.
This toast I give to you:
"Nebraska, the producer of the best
of all thines; of bad things the pos
bessor of least : a state without a
'bread line' or a child sent breakfast
less to school; with a futrrre unlimited
and a past to be proud of; a state of
homes and schools and churches her
greater development our duty, her
bounty our ruifieient reward."
CHILDREN'S DAY AT PATMORE
Prosperous Sunday School in
Sand Hills Country
Living in Nebraska.
O, the glories of Nebraska! With her
fields of waving grain;
With their promises of plenty 'neath
the summer sun and tain.
Rippling wheat fast turning yellow f. the choir which were
the harvest soon to be:
Rustling cornblades in the h- zes
making sweetest melody:
Billowed fields of scented clover cur
ing 'neath the skies of blue:
Sunny slopes and shaded valleys with
the clear streams rippling through
Over all Is peace and comfort, not a
trace of sorrow's pall.
And to live in Old Nebraska is the
greatest joy of all!
O, the glories of Nebraska! Far
abroad her stores are spread:
From the measure of her harvests are
the distant nations fed.
Here within her wide dominions,
wrought from stretch of desert lands,
Is the greatest work of progress ever
wrought by human hands;
Here, within a generation, we have
builded, strong and great.
On a de ep and sure roundation, a pro
gressive, happy state.
And at even, resting, lls'nlng to the
children's laughing call
Say. Just living in Nebraska Is the
greatest joy of all!
O. the glories of Nebraska! Like an
Eden Garden spread:
Filled with nature's fruits and flowers.
and a blue sky overhead.
Like that "Land of Milk and Honey"
that the l.iraelitish spies
Said spread out across old Jordan to
delight their wond ring eyes:
Like old Canaan seen by Moses as he
viewed rhe landscape o'er.
With that country's richest treasures
laid before him and some more
O, there's lots of Joy in living where
the streams or plenty flow.
And to live in Old Nebraska is the
greatest man may know'
Sing her
Perhaps the editor of The Herald
and the readers of your valuable pa
per are not aware that down twenty
miles northeast of Alliance and
twelve miles northwest of Lakeside,
In a beautiful valley, the garden spot
of all the Kinkaid claims, is situated
the Patmore school house, a beauti
ful little white building finished and
seated In modern style and supplied
with a first-class organ. This school
house is located among some of the
best homesteaders and ranchmen in
the sand hills. A great many have
proven up on their claims and the
others are hustling to do so and are
all here to stay.
Among the old settlers that have
made these bills and valleys what
they are today are Mrs. Martha Pat
more and her two sons, Tom and
Dave Brlggs, Wm. Wilkerson, Ira
Johnson and son Clyde, Elmer Sly,
Fred and Lee Helling, Mrs. Mary
Brice, Jesse Brice, John Zerks. Geo.
Hughes, Peter Long, E. V. Doyle,
Lee George, W. B. Baumgardner
and many others, but It is the Sab
bath school and its work at this
place that I wish to write of.
This Sabbath school was organized
by Mr. Bundy of Alliance, as a un
ion school in the spring of 1909, and
Mrs. Fred Helling was elected sup
erintendent and this Christian lady's
whole heart seemed to be In the
work, and the school prospered and
was built up and on the way to do
good work In the future.
Early In April this year we reor
ganized by electing the writer, A.
L. Monroe, superintendent, and start
ed out determined to make it one
of the best and hardest working
between Alliance and Rushville. To
this end we have all worked unani
mously together with only the good
of the cause at heart through the
second quarter, and today, July 2nd,
we are closing up the second quart
er with Children's Day exercises
that would be a credit to any school
In the county.
When we concluded to have a
Children's Day exercise it was late
and there was trouble getting a pro
gram. Mrs. Sly, Mrs. Helling and
Mrs. Mary Brice were put on the
committee to make all the arrange
ments for the day. and these ladies
have worked for nothing only suc
cess, and have made one of the most
joyful and happiest days of our lives
in the Sabbath school work, for the
program gotten up by them was very
good and they determined we should
spend the entire day. From Reno
on the south to C. Joy's on the north
came well filled baskets, with fried
chicken, cake, pie and all the good
things that go to make a hungry
sand hiller happy. These good things
were spread out on tables and on
the grass, and about sixty people
sat down and ate until they were
full and happy.
Then came the children's part,
speaking, Blnging, and reciting dia
logues, interspersed by songs by
all rendered
very nicely and pleasing to the audi
ence. I wish to say that much of the
success of this day's happiness is
due to the volunteers that rallied to
the help of the committee and will
mention the two Mrs. Johnsons, Mrs.
Geo. Hughes, Mrs. Jesse Brice, Mrs.
Tom Brlggs, Mrs. Baumgardner, Miss
Susie Johnson, and the Misses Wil
kerson. So closed one of the most
pleasant days in the Sabbath school
work in the sand hills. Hefore I
close this article I want to send up
a Macedonian cry to the ministers
of Alliance. We hardly ever see a
minister down here, hardly know
one from a cow boy. Can't you take
turns and come down and tell us of
the good way once in a while? We
are a good people, and will send you
home happy and financially better.
A. L. MONROE,
Lakeside, Nebr.
THOSE PREMIUM WALL CHARTS
O, the glories of Nebraska'
praises full and free'
Wondrous past that's but the promise
of the gitatness yet to be;
was greater than that of any other pouring forth her wealth of products
state Her two main cereals corn aH from Plenty's Golden Horn,
and wheat, are worth more than thei Filling all the world's storehouses with
nation's out nut of copper: her four I her crops of w heat and coru.
main cereal corn, wheat, oats and
rye. were worth more than the na
tion s output of iron ore; her butter,
eggs snd poultry were worth practical
ly as much as the nation's o.itput of
crude petroleum: her hay output was
worth more than Alaska's output of
precious metals, and her isby crop
Spread be; ween the mighty river and
the mountains of the west.
Fairest land in all creation, by the
God of P.ounty blest.
And from rose of early dawning till
the long, gray shadow fall
Just to live in Old Nebraska is the
greatest joy of all. W M U-
An Elegant Present to Herald Sub
scribers While They Last
Of all the premiums that we have
known to be offered by newspaper
publishers, the beautiful and useful
Premium Wall Charts. Which are now
being offered Tree to subscribers who
pay two years' subscription in ad
wince, are among the nicest and
most useful. In fact, we do not re
member any premium that we have
ever known to be offered free that
would equal them in beauty and
utility.
New subscribers who take advan
tage of our special offer which is
being made this week, may secure
one of the charts by paying two
years in advauce; however, we will
accept only one year's subscription
at the special reduced price of one
dollar per year, if a I reinium Wall
Chart is taken.
In answering Herald want ads
please mention that you saw it in
this paper.
