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About Dakota County herald. (Dakota City, Neb.) 1891-1965 | View Entire Issue (April 14, 1911)
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DAKOTA CITY HERALD
JOHN M. REAM, Publisher.
TAKOTA CITY. - NEBRASKA.
FDR PUBLIC CONTROL
.JUL -JM- I. - . f , y .. V
our mm mm:om
VAIL FOR REGULATION AS WELL
What vSfaail It B,?
r ' m
i- -J Qs I ! I i i
Tho decay of French politeness hns
becomo a Bubjoct for passing concern
on tho part of the French thomsclvoH.
Jt has been frequently remarked by
visitors to France, who havo alleged
la chango In French winners within
tho period of their recollection, says
jtiio Cha-leston News and Courier. Tho
tamo phenomenon la something nl
aoged of tho wcathor In Now Eng
land. Scientific meteorologists pooh
pooh this. Thoy dcclaro it lo bo all
out of tho question for cllmato to bo
Smatcrlally affected oxcopt by Imper
ceptible processes requiring ages to
(show results. So as to politeness In
jFrnnco; somo contend that tho
chango is moro apparent than real.
Most of thoso taking part In tho con
troversy Insist or admit It to be a
fact. Theso urgo that tho causes bo
identified and correctives nppllcd.
There Is a disposition, of course, to
attribute it to women, "especially ele
gnnt women whoso ill-manners hnvo
no limit," as ono expert submits. Is
tho matter worth serious consldorn
tlon? Or, rather, should not tho
Bymptom bo welcomed? Is not po
liteness itself a sympton of decay,
liko tho beauty of old cathedrals, tho
mellowness of long-stored vintages, or
tho art of telling tho truth? Man In
a natural stato Is not romarkablo for
good manners and will llo cheerfully.
That school which holds that tho do
cadenco of a people may bo traced
by observing its cultivation of tho
habit of telling tho truth would prob
ably reason thnt the diffusion of po
liteness Is in tho samo way signifi
cant, if a less important barometer
of failing physical and intellectual
Tirlllty. A robust entity does not
bother about etiquette.
Modern llfo Is complicated. Jt lo
swift. Wo llvo at high tension. Tho
sins of society pcoplo havo becomo
Inured to them. Neurasthenia, ono
ltnows, is often tho Inevitable, though
much-to-be-doprocatcd, result of going
tho pace, nays tho Cleveland Plain
JDsalsr .But '.vliat la one lo think of
neurasthenia In tho poultry yard?
Comes a publication which devotes
Itself to poultry and other topics of
tho farm. In it a correspondent
writes of tho symptoms of ono of his
lions listless, nervous, Indifference
to food nnd society. And tho editor
replica thnt the symptoms aro thoso
of a nervous dlsoaso, and he declares
that tho only euro for tho hen 1 tho
rest euro lit Home quiet retreat, away
from tho feverish utmosphero of the
poultry yard. This is a withering In
dictment of present-day civilization.
A neurotic hen think of thatl A
dobutanto of last season, no doubt,
"who should now bo in tho full feath
er of glorious youth a victim of
Tho form of Curtlss btplano which
jtravelB on tho water and land aa well
las la tho air Is winning admiration
(at San Diego. Tho machlno is a
standard blplano equipped with bl
jcyclo wheels and a pontoon about
jthreo feet wldo by twelve feet in
length placed immediately beneath
the aviator with its long axis at
right angles to tho pianos. At tho
extremities of the lower piano aro two
small trlangulnr copper tanks, whoso
(function is to provont tho pianos
jfrom cutting too deeply into tho wa
ter. Mr. Curtlss seems to havo
thought of ovorythlng but a name
for his novel craft Tho suggestion
that It bo known as tho hydroterro
aeroplane shows closer ncquaintanco
with the classics than with tho habit
of the American people to Insist upon
cutting long words short.
t The February Urn loss this year In
tho United States and Canada
amounted to J1C.415.000. Wbllo a
Snllllon more than tho Febmary Iobb
last year and $300,000 in excess of
ttba February loss In 1909 tills was
Iflvo millions below tho aggregato for
last month, and somewhat bolow tho
(average monthly loss during tho
Jtwelvo months last past. Thoro Is
inothlng alarming nor is thoro any
jtblns encouraging. In the flro loss fig
jures of tho first two mouths of tho
present yeur. On account of a heavy
loss la January, thoy aro eight mil
lions In excess of tho total for the
'first two months of 1910, but halt a
million below that for tho correspond
ing period of 1909.
Because a Chicago man insisted
upon being a cnudldata for trustoo
of one of tho largo Now York life
insurance companlos, tho company
has been obliged to spend about $60,
000 in having ballots and proxtos
printed In eleven different languages
and mailing them in soalod envelopes
to all parts of tho world. Ho Is the
only candidate on tho so-called policy-holders'
ticket, although 36 trustees
aro to bo olectod. It was a wise aw
which raado provision for policy-hold-era'
tickets, but in this Instance it
lias not been advantageous from a
financial viewpoint, at least
"Potentla," an International more-
icut which tends to mako all man
kind as brothers and sisters, Is th
ttest wrinkle among tho highbrows.
rhe dreamers of dreams continue to
Ireain in spite of tho prevalence of
Now that wo know the world to
tiave been born at least 400,000.000
reara ago, It is more than ever our
rising how tho frivplous old thlnp
kreps up Its perpetual giddy whirl
SAYS BOTH HERE TO STAY
Prank Recognition of Public Riant:
by the Prcldent of Western
Union and Telephone
Public regulation of public service
corporations has como to stay. It
ought to havo como and it ought to
stay. That Is the flp "ltd unequivocal
assertion of Theodoro N. Vail, presi
dent of both the American Telephone
nnd Telegraph company and the
Western Union Telegraph company.
It came In tho form of hlB nnnnnl ro
port to the seventy thousand stock
holders of tho two great corporations.
Although Mr Vnll's advocacy of full
publMty in connection with tho affairs
of such concerns was well under
stood, nobody in financial circles had
anticipated so frank an avowal of
full public rights In tho shaping of
their general conduct. It camo conse
quently as a surprise, not only be
cause of Its novelty and squareness,
but also on account of the unqualified
ncquloscenco of a board of directors
comprising such eminent nnd consorv
ntlvo financiers as Robert WInson of
Klddor. Peahody & Co., und Henry h.
Illgglnson of Boston, Honry P. Davi
son of J. P. Morgan & Co.; Senator
W. Murray Crane, George F. Bacr, T.
Jefferson Coolldgo Jr., Norman W.
Harris, John I. Waterbury nnd others.
President Vnll's declaration Is her
nlded as tho first recognition by thoso
in high corporato authority of tho Jus
tlco of tho demand that tho public
bo regarded as virtual partners in all
matters, that pertain to the common
welfare. Ho goes directly to the
"Public control or regulation of
public servlco corporations by perma
nent commissions," ho' says, "has
como and como to stay. Control, or
regulation, to bo effoctivo means pub
licity; it means Ecml-publlc discus
sion nnd consideration boforo action;
It means ovorythlng which Is tho op
posite of and inconsistent with effoc
tivo competition. Competition ag
gressive, offcctlvo competition means
strife. Industrial warfnro; It means
contention; it oftontlmos moans tak
ing advantage of or resorting to any
moans thnt the consnlcnco of tho con
testants or th degreo of tho enforce
ment of tho laws will permit.
"Aggresslvo competition moans
duplication of plant and Investment.
Tho ultlmato object of such competi
tion Is tho possession of the Hold
wholly or partially; theroforo It
means either ultimate combination on
such basis and with such prices as
will cover past losses, or it means
loss of return on investment, and
eventual loss of capital, Ilowovor it
results, nil costs of BgproHslvn. un
controlled competition nro eventually
borne, directly or indirectly, by tho
public. Competition which Is not ag
gressive, presupposos cooperative ac
tion, understandings, agreements,
which result In general uniformity or
harmony of notion, which, In fact, Is
not competition but is combination,
unstable, but for tho timo effoctivo
When thoroughly understood it will
be found that "control" will glvo
more of tho benefits nnd public ad
vantages, which aro oxpooted to bo
obtained through such ownership, and
will obtain them without tho public
burden of either tho public office
holder or public debt or operating
"When through a wIbo nnd Judi
cious stnto control and regulation all
tho advantages without any of tho
disadvantages of stato ownership
are secured, stato ownership Is
"If Mr. Vail is right," says Harper's
Weokly, In a conclso summing-up,
"thon It seems protty plain that wo
are entered upon u now era in both
economics nnd politics. And It Is high
timo wo did If evolution 1b to sup
plant rovolutlon iib an efficient force
in tho development of civilization."
I nm a profound dlBbellover in phys
iognomy. Fuatures aro false wit
nesses. Stupidity frequently wears n
mask of Intelligence. I know busi
ness men who look HUo poets and
poets who look llko business men.
Men of genius invariably look like
Idiots, uud It you pick out the man
who looks most eminent in a party
you aro suro to find ho Is n nobody,
I nlwnys distrust men who look mng
nlflcont Nature Is a stingy creature.
Sho soldom gives a man the doublo
gift of being great and looking great.
Sho took cure to lame Byron nnd de
form Popo and dlnilguro Johnson. But
the crowning example of her Jealous
purslmony 1b Shakespeare. I havo al
ways boon disappointed with Shaken
poaro's face. It does not Mo up to
his poetry. If Is dull, hoay und com
monplace Adventures In London.
Vegetable Fancy Work.
Llttlo Airs. Brldu had almost every
thing to learn about housekeeping, but
she wus so enthunlastlo In her interest
that every ono was glad to help her.
"I hnvo somo partlculaily lino as
paragus," tho marketman told her one
day, and ho displayed a bunch for her
admiration. "Picked not three hours
ago," ho added,
Mrs. Bride looked at It with unaf
"Does It grow llko that?" sho asked.
"I always supposed the cook braldod
tho ends of it" Youth's Companion,
"Green's wife is a suffragetto, Isn't
"Ycb, nnd Oreon says he wouldn't
mind that so much If sho didn't always
act as though It la his fault she can't
"What do you think of Mrs. (Jam
nion's idea of keeping Lent condi
tions? "Judging from my cxporlonce of her.
11 ininK 11 is in never returning any
thing sho borrows,"
Make Their Homes on House Tops
S Iriiusr look at iwl
NEW YORK.--All of Now York's
animate myriad do not dwell on
tho fitirfnco. High over tho heads of
slghtworfl, nt tho summit of some of
tho tnllcst ofllco buildings in tho
world, llvo men, women and children,
who find life particularly good thero
In tho hot nights of summer.
A writer for tho Now York Trlbuno
wbb invited to visit such a homo tho
other day, and nfter using tho elovntor
to tho roof entered a comfortable look
ing living room, occupied by n happy
looking family. Far from earth an
It was, tho room looked pleasingly
carthllko nnd real.
Tho living room hnd ono entrance
through a passago from an ofllco, and
two exits, ono to tho roof and tho oth
er Into n largo parlor. Beyond that
was n big bodroom. Tho roof was, of
course, at noon In summer, a hot
desert surrounded by a hot parapeL
"Busted" Cupid Kicked Out In Cold
MUSKOGEE, OKLA. A sleepy and
"busted" Dan Cupid, kicked out
Into tho world becnuso of his poverty,
ono morning recently wearily "hoofed"
It along tho tics to Oktuhn, whenco ho
had como a fow short hours boforo.
Llttlo Jenny Hosmor, an Indian
maiden of sixteen years, who had
olopod from Oktaha with Wesley Mo
ran, nbout her own ngo, was not long
in deciding that a couple cannot llvo
on lovu filolio, ulid leu hours after
tho elopment had begun tho young
lover, tired and dejected, was return
ing to tho plow ho had hurriedly left
standing in tho Hold, having been
given hLs dismissal by his llttlo sweet
heart Jenny Hosmer, although only six
teen, Is heiress to n thousand acres of
land nonr Oktaha. Tho entlro town
nlto of Wlobort belongs to her, having
boon given It In a will by 11 relative.
When cho grows up Jenny will bo
rich, but riches could not compare
with her lovo for Wosley Mornn. To
DKS MOINES, IA. In tho remark
ablo suit JUBt tried hero for tho
custody of llttlo Jeanotte Edwards bo
tween hor rival grandmothers, in
which letliimiiy purporting to bo tho
wishes of tho chlld'11 fnthor and moth
er, both of whom aro dead, conveyed
by means of n spiritualistic medium
wan offered. Judgo Itansler awarded
hor to tho temporary caro of tho
chlld'a mother's parents, Mr. and Mrs.
W. II. Robinson, and assessed tho
costa of tho action against Mr. and
Mrs. L. II. Edwards, tho parents or
her dead father.
Mrs. L, II. Edwards of Cedar Falls,
sister of Socrctary of Agrlcuturo
"Tnmn Jim" Wilson, nnd Mr3. W. H.
Robinson, a physician of Denvor, woro
tho litigants for tho possession of
Joanetto, who is eight years old. Tho
opposing grandmothers aro spiritual
iBts, each marslmllng what sho be
lluved to bo a formidable line of ghost
ly ovldonco In support of her cause.
Sells Wife and
YOU CAN HAVE 'ER
FEFt A OOUAIf 4M&
Ifl DE KID3
PHILADELPHIA According to the
story told by Mrs. Mary Guglsa
of 1817 South Loo street, this city, to
Magistrate Hughes sho and her throe
children woro sold by hor husbnnd for
Jl lu ti man who, alio declares, has
threatened to tuko her by force.
In broken English sho asked that
hor husband bo found and mndo to
support hor and tho three children
whom he had left at homo to starve
Though tho alleged transaction took
place somo time ago and though tho
woman repulsod tho man who claimed
hor as his property, sho declared that
she was still In fear that hu might
como forwaul, now that hor husband
has disappeared, and force htmselt
into tier homo.
"It wbb throo years ago," sho said,
"that my husband sold mo. Ho wanted
money for more liquor. He gavo mo
and tho children for $1, uud I dldu't
know anything about It. Whon tho
Amplifying the Idea.
"Young Mosslekus has bought a
patch of ground In tho suburbs nnd
thinks ho Is going to got rich on It
Ho's u crank on what thsy call Inten
"Yes, and ho goes in for intensive
ocurtlng, too. He has just married a
girl ho uover saw uutll a week ago."
Season of Calmness.
Jane Jones said to me: "lu caso of
not knowln' what to do next, I'vo
found It handy to sot around a spell
and do nothln'. Arter that you'ro al
ways some calmer und kin hoop your
But the view from tin altitude of 3fa0
feet as splendid, and at night, when
tho moon camo out over tho thousands
of lights of river und bay, tho sight
Tho "sky pilot" who led tho way
said that tho heat was not overwhelm
ing to him up thoro or to his house
hold at any timo. "for," ho remarked
logically, "if thero is any breeze go
ing, don't wo got it?"
"Do you over hnvo any mosqultoca
"How about thunderstorms?"
"Being near tho clouds doesn't
nrnko it any worse."
Being a3kod if ho did not miss U10
grass and flowers ho sighed a llttlo,
recalling soino country bower, no
doubt, but quickly pointed out a bed
of flowers In a cupola that "tho boya"
called their "flower houno" or "hot
house." "So you havo boys? And how do
they enjoy this elevation?"
"At first they thought It was tho
greatest out, but you know how kids
aro. It all lost its novelty in time,
and now they think moro of tho sub
way than of tho sights from so great
a height as this."
wait sovcral years was out of tho
And so Moran loft his plow standing
In tho furrow, tho team still unhitched,
and In his shirt sleeves olopod with
Jenny Hosmer, who wore nothing but
a llttlo dress o' cheap calico.
Being without a penny, tho two
walked along tho railroad ties to Mus
kogee. When this city was reached
at four o'clock In tho morning Jenny
had already tired of a poverty-stricken
lovo, and she "sent Wcsloy back
Taking tho maiden nt her word,
back to Oktnhn Moran walked. Tho
girl's aunt and guardian, Mrs. John
Newberry, who camo to the city look
ing for tho girl, found her at tho homo
of J. It. Redding on Oak street.
When the 1111 11 1 rode up before the
house in tho polico patrol, Jenny
climbed In, smiling, but said not a
word. On tho long ride back to head
quarters she refusod to answer ques
tions, but later told a reporter that
sho had sent Wesley homo. In tho
enmo llttlo calico dress In which sho
eloped, Jenny was taken back to her
homo In Oktaha.
Tho two camo to Muskogeo, tho girl
said, bocauso sho liked to seo a big
city, and Wesley did, too. Jenny says
sho Is sixteen, but sho looks not moro
Spirits in Suit
Tho evidence, asldo from testimony
showing good character of tho liti
gants and their ability to provido for
tho girl, deals almost exclusively with
matters spiritual, so that Judgo Ban
slor was put in a position where ho
must net as umpire between two dis
Tho principal oral witnesses wero
the grandmothers, but a lot of docu
mentary evidenco was submitted, all
purporting to have emanated from tho
spirit world. Mrs. Edwards testified
that sho was ablo to get Into commu
nication with hor son. Bart, father of
of Jeanetto, more satisfactory when
sho had tho child with her and that
ho was far happier under such cir
cumstances than when hl3 child was
with hor maternal grandmother.
Mrs. Robinson gave precisely simi
lar testimony with respect to tho
spirit of her daughter, and gavo this
as tho principal cnuso of action. On
cross-examination sho admitted sho
was not fully informed on all tho Ins
nnd outs of spiritualism and was not
entirely clear as to whether sho actu
ally talked to hor daughter or wheth
er It was only hor "subconscious solf"
with whom sho conversed, but sho
was suro tho influenco of her daugh
ter was directing her In tho suit
Children for $1
man camo to me and said: 'I will ltve
hero, 1 own you, you boloug to mo, 1
paid for you,' I thought ho wns crazy.
I said, 'you won't llvo hero,' and I
tried to drive him out of tho house;
then ho showed mo my marriage cer
tificate and said ho had bought mo
for $1. I snatehod It from him, nnd
I havo It now whore he can't get if
but I am afraid."
iwuKinumo uugues sent two o.
his officers to tho woman's homo tc
verify hor story.
Tho youngators were huddled to
gether on tho kitchen floor boforo tho
stove, which apparently had not had
iro ui u ror uaya. The baby of nine
months was crying, and the other two
Joo, Ave, and George, a year or bo'
younger, wore gnawing at chips ot
wood which they had picked up in the
stroot to klndlo a flro. Thero wns not
a vestige of fowl lu tho houso and the
children wero bluo with cold nnd half
starved. In ono of tho upper rooms
tho officers found an emaciated boy,
Mrs. Uuglsa's brother, who recently
enmo from Poland, nud who is mirror
ing with tuberculosis.
Mngistiato Hughes provided enough
money to buy food for tho family tor
a fow days.
The Night Owls.
Oldbach Do you believe in heredi
tary Influences T
Youngpop Suro; now my baby Is
wakeful at night, nnd 1 fully believe
it Is Just because my wifo nlwnys In
sisted on sitting up and waiting for
me to como homo.
Mr. Jawback My dear, I was one
ot tho first to lenvo.
Mrs. Jawback Oh, you always say
Mr, Jawback I can provo It this
time. Look out In tho hall and see
tho beautiful umbrella I brought homo.
, Here Is an occupation open to
& your boy that Is certain to be !
profitable If he Is able to be- $
. come proficient In It. It de- J
manas a tnir amount or talent V
and unlimited energy and per- A
.. .. All. .. Ill A
O phase of modern business
life has shown moro prog
ress during the past two
decades than advertising.
Formerly there was llttlo
In the business to develop
or utlllzo talent of a high order or to
commnnd especial respect from tho
public. Tho modern successful adver
tising man is an influential factor In
business nnd even in public life nnd
recolves n salary commensurato with
his ability. The managers of the sales
departments of tho largest business
concerns aro but tho highest type of
advertising men and upon their direct
efforts rests tho prosperity of such in
stitutions. Governments, oven, hnvo
uso for tho ad. man and do not hesl
tato to give him ample remuneration
for the results he obtains by means of
stimulating popular Interest.
Thero is no occupation your boy
could choosq that offers brighter pros
pects it only he exerts himself and all
his tnlent and energy and Is deter
mined to get to tho top. It Is not es
sential that ho should possess excep
tional qualifications for the work. As
in most kinds of life work, hard work
and study will carry him to the de
sired end In this case, a loftier pin
nacle than may bo attained in most
Assuming, then, that your boy
wishes to mnko a stir In tho world
as a director of publicity, that ho' is 1G
or so years of ago and has had the
usual schooling, IiIb first stop will bo
to go to ono of tho large ndvortlsing
agencies nud ask opportunity to begin
at the bottom.
As in other beginnings, his first Job
will bo that of ofllco boy, and his pay
$5 or so a week. However, he will be
given work right at tho beginning that
is tho very foundation of all advertis
ing. He will be shown that advertis
ing measurement and cost nro based
on tho agate line, nnd will bo set to
figuring up the spaco taken In various
publications by different advertisers,
nil of which Is put Into tables for fu
ture reference. Thero nre 14 ngato
lines to an Inch. The length of the
lino is tho width of the column. The
cost Is estimated at the rate of so
much an ngato line.
Through tho business handled by
his firm ho will become familiar with
tho writing of advertisements, the
charges made by different publica
tions, the field covered by thorn, what
tholr circulation is, what special class
of advertisers patronizes given mnga
zincs or other publications, what pub
lications nre boRt ndnpted to facilitate
tho sale of various articles, what form
and slzo of advertisement to use, ex
ercising his artistic and publicity
sense by becoming familiar with the
display value of various kinds ot type,
As ho advances in knowledge of all
theso things, nnd thereby becomes of
gi enter value to his employer, your
boy's pay will steadily increase until,
nftor a couple of years, lie will prob
ably be getting fl'O or so a week, nnd
will be on n fair road to higher and
more rapid advancement.
Advertising agencies are firms that
place the advertising and publicity
work for companies or individuals
that do not nuilntuln their own adver
tising departments. Thus John Doo
& Co.. wholesale hardware merchants,
conclude thnt this year they will
spend $20,000 In ndvertiBlng; so they
arrango with an agency to distribute
this money for them, tho agency se
lecting tho publications or other
means and apportioning tho outlay
where it will do tho most good. For
this work the agency receives a com
mission of 10 to IT. per cent., not from
the hardware firm, but from tho pub
Therefore, tho principal soliciting
done by tho agency ib to got these ac
counts from advertisers. As the
agencies themselves aro solicited by
magazines and other publications,
your boy becomes familiar with both
sides of the game.
Your boy's advancement to tho po
sition of solicitor will depend entirely
upon hlmsoir. Naturally ho will have
to possess a protty good knowledge of
the business, ho ns to meet all argu
ments and objections from persons
who also aro woll informed, and he
must present an apponrnuro that will
beget confidence. Probably ho will
not be competent to do all this until
he has horn with nn agency for suv
oral years; hut all tins time ho will
ho improving himself In the ofllco and
becoming an authority on advertising
generally, llo will be earning Irani
$15 to $20 or even more n week by tho
time he Is in his early twenties, if he
has npplled himself assiduously to his
Then will come his determination to
lncrense tho business of tho firm by
his own efforts and he will go out
nftor an account. If ho succeeds ho
will recolvo ono-thlrd of the commis
sion the agency gets. Thus, If ho per
suades tho manufacturer of a faco
cream to let his Jlrm spend $10,000 in
advertising, the ngency will recolvo at
least $1,000 commission from tho pub
lications solocted, and your boy will
get $:I33 of this.
Ho Is now a full fledged solicitor
- severance, dui me outcome win v
bring him satisfactory financial
J reward and may even lead to J
J something far beyond that. It
p Ic a calling that offers practical- X
, ly unlimited possibilities, $
By C. W. JENNINGS. j
and it will not be long until his earn
ings aro largo. If ho shows that ho
can got large business ho will bo put
at that work exclusively and ulti
mately will bo mado a member of tho
firm or will establish ono of his own.
Tho possibilities of this business aro
shown somowhat by tho fact that tho
largest agencies handle ns high as
?3,000,000 lo $5,000,000 a year, of
which their commissions 'nre more
than ono-tenth. Deduct office ex
penses, fees to solicitors, etc., and you
can seo what the earnings may be.
Another opportunity is likely to
como to him even before ho is mado a
member of the firm ho may bo asked
to enter tho employment of a manu
facturing or Jobbing or other concern
as advertising manager or manager
of tho sales department The salary
in this position may bo very large.
There aro numerous Bales managers
who receive as much as $25,000 a
year; for upon their efforts rests tho
prosperity of the business, and tho
man who handles advertising and
other publicity business Is supposed
to know where tho expenditure of a
dollar will bring bnclc many more.
His experlenco as advertising agent
gives him an accurate knowledgo of
how to spend money to get the best
The writer Is acqualntod with three
young men ' who established them
selvos as a firm of publicity experts,
catering principally to tho exploitation
of lnrge business Interests. Thoy
raado arrangements with ns many as
5,000 newspapers throughout the coun
try so that, upon payment of stipulat
ed charges, they could secure simul
taneous publication in all of these pa
pers of whatever project they wero
booming. Before long they wero
handling tho exploitation of large
trncta of land in the south, and even
undertook successfully tho direction
of a vigorous campaign started by a
largo stato to attract settlers. This
led to their entering into a Hlmllnr
arrangement with ono of the great
South American republics. Now they
aro making literally loads or money.
Tho bend of this partnership Is In the
early forties and his chief partner
only about 35.
Sooner or later your boy should
havo a fow years' experience in the
advertising department of a newspa
per; for there he will bo given the
variety of work at top speed and in
every branch of the business thnt Is
almost essential in one who expects
to reach the top. He can get so inti
mate a knowledgo of people and their
wants In almost no other walk of llfo.
If he wishes to remain with tho nows
paper or magazine, his goal will be
that of advertising manager, or busi
ness manager, which, commercially
speaking, is tho most important post
on the publication.
(CopyriGht, 1910, by the Assoclutcd Lit
erary Press. )'
Plea of a Purist.
Thus writes a purist of Dorchester:
"For tho honor of Boston culture, will
you not call attontion to tho proper
pronunciation of the new vocabulary
concerning airships? Positively, It
sots olio's teeth on edge to hear about
'a-ro-o-planes' and 'a-re-o-nots,' to say
nothing of 'Bleerotts' and 'biplanes'
and 'avayshun. It is bad enough to
seo 'airplanes' in bold type, but 'a-re-o-plane'
is tough. Say a word, too,
about that terriblo new coinage 'onto.'
When the bravo 'arc-o-not' gets up
onto' his ear.' it is really pretty bad.
but not so dangerous as to get up
'onto his hanjer.' And while you uro
about It. do ask 'cm to take time to
say 'telephone' and not that dreadful
'phone.' Sho who 'phones' so often
woars a gigantic coiffure and some
what germy fillet, nnd exhibits a vast
amount of dentistry for tho money.
And a3k her, too, not to buy a 'rimlet'
of 'voyel' for her dross, nor to take
'Johanna HofC if she wishes to 're
Juce.' Or, if the subject is too largo
for your spuce, will you just ask the
Colonel, who finds opportunity to nd
Just atomic as well as cogmtc affairs?"
Britain's House of Lords was for
nearly half a century an Implacable
opponent of a census of tho popula
tion, fearing a growth of sentiment
politically antagonistic to the landed
aristocracy as tho result ot the dis
closure of tho rapid growth of tho
commercial cities and manufacturing
towns. The first census of England,
in 1807, revealed a total population
of 8,892,53G, not much more than
London has today.
Sorry He Spoke.
Mr. Snapp What a spectacle that
Mrs. De Coltay was, sitting there In
tho box without a thing on hor shoul
Mrs. SnuppNothlng on her shoul
ders? Why, John Snapp, your eyes
weren't off them five minutes while
wo wore in the theater.
No Reason for Pride.
"W won't print any such stuff as
thnt!" said tho editor, loftily, us he
hnnded back tho manuscript.
"Well, you needn't be so haughty
about It," rotortod tho Irregular Con
tributor. "You'ro not tho only ono
who won't print It." Tit-Hits.
Might Be Improved.
"That policeman whq comes to seo
you, Hrldgot Is he nn officer of good
".list fnlr. mum; he's a bit stoop
She Knew the Symptoms.
"What makes you think he had been
to a drinking party?"
"Ho enmo homo," bobbed the young
wife, "wealing u phonograph horn for
jfr Yon'll bo de-fjk K
kr lightod with the re- kB
Mr suits of Calumet Baking B
m Powder. No disappoints H
mm no flat, heavy, soggy biscuits, B
M cake, or pastry. Q
H Just tho lightest, daintiost, most B
ft uniformly raised and most deli- K
clous food you ever ate. K
L IUehNlM(hitrmrdWarM'a JW
JL Pur Food ExptUon, jbB
kw chiu9, ior. mjF
MADE HIS ESCAPE IN TIME
Metaphors of Millionaire Found No
Response In the Breast of
Tho millionaire accepted tiio farm
er's cordial invitation to rldo, and with
much scrambling gained a scat on top
of tho hay.
"My good man," said tho millionaire,
patronizingly, "this swaying, rolling,
sweet-scented divan is a couch upon
which I could win slumber and bo ir
resistible to tho arms of Morpheus
whenever I courted sweet sleep."
Tho farmer stiffened. "I'll hear no
more of your talk; I'm a respectable
married man, an I'll ask you where
you'ro goln' so I can avoid the place.'
Dreamily the millionaire smiled.
"I'm getting back to Mother Nature.,
who has been outraged and abused by
mo for years; I am a broken man.
and she will forgivo mo and bring mo
back to health."
Tho farmer stopped tho team and
pulled a threo-tlned pitchfork from
tho braco socket but his passenger
was gone. Success Magazine.
ON THE RAILROAD TRAIN.
First Passenger So you're a base
ball umpire, oh? I'm a banker, and.
I guess It's been 20 years since I was.
insldo of baseball grounds.
Second Passenger Well, I guess-.
It's l)pen about 20 years since I wac
insldo of a bank.
"I wonder," said tho Sweet Young
Thing, "why a man Is always so
frightened when ho proposes?"
"That," said tho Chronic Bachelor,
"is his guardian angel trying to hold;
him back." Stray Stories.
Getting the Worst of It.
"Bllgglns isn't very lucky In driving,
"No. Ho says lie can't even chango
his own mind without getting the
worst of tho deal."
Reducing the walta between the
acts will not lighten a heavy play.
To sec how the little
Sweet, crisp bits of pearly
while corn, rolled and
toasted to an appetizing
"The Memory Lingers"
TOSTUM CEREAL CO., Ltd.,
Uattle Cieck, Mich.
&i4m& ,iv ii
i w i.r. r dw-i
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