THE OMAHA SUNDAY 1JKK: J ANUAttY 16, 1916.
D A
1TAT.DTO DTJ I TTTTT70
Kew Series 17 Four Prioei at $843
Six Sells for $1,050 More Than
3,000 in Hands of Dealers.
KO RADICAL CHANGES MADE
Announcement just mad of the new
ssria IT (Hudtbaker six-cylinder and
foue-yltnler mortals come In the nature
of a double triumph for the Htudebaker
corporation. For not only haa this giant
frraalsetion maintained Btudebaker qual
ity In It latest product, while effecting
Uvea added refinements and in several
instance reducing rrlcss. it la further
startling Uia publio by announcing that
shipments of the new cara have been go
ing forward for the lAat two weeks, so
that wore than t.OOO dealers already are
able to ahow the aeries 17 models.
The baalo dcsljn of the aeries 17 cars
show no radical chanres. The mechan
ical principles that have proved success
ful art retained Intact.
Mare Roomlarit.
Tb new refinements have been in the
direction of saourlng greater roominess
and comfort, along with still further con
veniences, in spite of those added fea
tures, however, the new series 17 four
cylinder seven-passenger touring car now
sells for io. The three-passenger road
ster Is priced at I83S. The six-cylinder
even-passenger touring car is priced at
tl.flfiO and the three-passenger roadster at
CO.
A notable addition to the Btudebaker
line Is the six-cylinder seven-pasengcr
sedan model, the price of which Is 1.75.
Otlfer new series W six-cylinder models
are the three-passenger landau roadster,
at $1,360. four-passenger coupe . at 11.600
and Seven-passenger limousine at $a.S00.
The .four-cylinder models include the
three-passenger landau roadster In addi
tion to the touring car and roadster
types.
One of the most striking refinements
in the aeries 17 csts is the divided front
scat effect. The front scats are of the
individual type of construction and are
adjustable fore and aft.
, Coincident with the appearance of the
new series 17 models It is announced that
the Btudebaker output for WIS will total
160,000 cars. The factory force Is now
working on a schedule that Insures that
number of machines during the coming
yesr. ; t' '
The Dort Auto for
This Territory
"Those who appreciate value, sturdl
ness and class In motor cara," says W.
E. Foshier, "will be greatly Interested
In the Dort as It haa Buusy featurea that
one would hardly expect In a ear selling
at the Dort price, 1(90, complete with
electrlo starting, eleotrlo lighting, de
mountable rims and full accessory equip
ment " '. t ' .'
"Tha . nam ' Dort In the automobile
field la by no means a new one, as' the
organisation which builds th Dott haa
built vehicles and automobile for the
lsct twenty-nine years. The Dort Motor
Car company la th outgrowth . of . tha
Dursnt-Dort Carriage company, k build
ers of th famous Blue Ribbon Una of
bwggte and farm vehicles.
"In gelling the Dort car th officials
of the company have adopted a policy
that la unique la its fairness to both
dealer and owner. This policy la to de
velop one section of territory at a time
and only to enter new territory when
increased factory " production make it
possible to supply additional dealer.
"The Dort Model Five touring car sells
for only $660, but In looking over the car
Itself one Is impressed with the many
little refinement and "big car" touchea
i hat lift the Dort Into a, claaa of 1U
vrn.
Tor Instance, you wlB find that th
Dort powerful, high speed, long atroke
motor, while cast enbloe, haa Indepen
..iMn with large water Jackets
that completely surround ach cylinder
and each valve cage, making provision
tor efficient cooling under the moat se
. ... nniiitiona of hard and fast driving.
"Again you will find that th Dort uses
the dual exhaust, a feature that ha
heretofore been confined to the, highest
priced cars. This feature entirely elimi
nates back pressure and adda to the
power of the motors
Success of Saxon
uar is tut) iaiK. ui
The New York Show
High above th tumult and talk
aroused by the greatest motor show
yet staged In New Tork, rose the com
ment on the Saxon Motor Car com
pany remarkable step from obscurity
to a stellar position among the auto
mobile companies of the world in two
years time. One thousand orders during
the last week of 1913 and 1.000 more
during the show was the spark which
set off the final fireworks. Three
hundred enthusiastic Saxon dealera from
all parts of the country gathered to
gether In a great Jubilee banquet to
.lebrata the wonderful winter sale
record, and the fact that though only
two short years ago the Saxon exhibits
waa on the fourth floor, it occupied
a prominent position on the main floor
at this year'e show and was the cen
ter of discussion.
Insstnucu ss space at the show Is
awarded on the basis of sales volume,
the placing of the Saxon on the main
floor constitutes offlclsl recognition of
the amsxlng growth of th company.
One of the big features of the Jubilee
banquet was a telegram sent to resi
dent Wilson reading. "Saxon dealers
of th United State assembled at an
nual automobile show send you this
meaeeg of faith and confidence In your
Americanism In the critical hour of na
tion'a history."
LOOK FOR AUTOMOBILE
SHORTAGE DURING YEAR
George F. TUem, W. U KUly. W. U
Huffman, F. J. MeShane. J. T. Stewart.
3d. and W. EL Foshier returned laat week
from th New York auto how, and thetr
opinion seem to be generally the same,
that tha show waa a success and that
dealer war Impressed with th necea
slry of placing order early.
Th demand upon th factor! during
th 191 season will bs manifold, assert
he Omaha men, and there m a great pos
sibility of a greater oar shortage this
veason than there was last.
A Ter Rale" or "Pi runt 1 Ad placed
The ' K will accomplish lis pur-
Nebraskans Blocked by Ocean
r
C. U. EAKIN.
A group, of pictures of western
scenery have recently been received by
the Llnlnger Implement company from
C. H. Eakln,' one of Its dealers.
Mr. Eakln left Nebraska during the
later part of November, enroute to Cali
fornia In an Oakland "31" This car
had been driven as a demonstrating caf
for S,no miles before starting west upon
this last trip of S,0H miles. The per
formance of the car was gratifying and
Mr. .Eakln clnlms to have had no me
chanical trouble during the trip. He got
through without a puncture and had
seventy-five pounds of Omaha air in his
In a chanllenge Issued to other tire
manufacturers, the B. F. Goodrich com
pany of Akron, O.. through ,lts local
manajrer, ,W. B. Rutherford, doclared At
eelf willing to throw open Its books and
records to an independent audit company
if other companies wilt do the same, that
the Goodrich company may prove It man
ufacture more automobile and truck
tire combined than any other concern
in America. The challenge states that th
Goodrich company manufactured in th
last year more than 3,960,000 tires.
Supplementary to the challenge la a
staterriont Issued by the B. F. Goodrich
company in which It denies certain re
ports that it bad abandoned th manu
facturing of white rubber tires beoaus
of prohibitive war.prioe for white pig
ment or for other reasons, and Is building
the so-called black tread "barefoot" tire
as a substitute. To support the denial the
company deolarea it haa tone of white
Ingredient necessary to build white rub
ber Urea on hand at market prices, and
that It know , where plenty more la
available.
K. H. Rtplogle, local manager of th
Akron Marathon Tire company, spent
laat week at Kansas City, with Daniel
Zellof t advertising manager of tha Mara
thon Tire and Rubber company. The ob
ject of this visit was to attend th hard-
Ware and -Implement dealer convention.
Mr. Zelloft gave a detailed talk on ad
vertlslng to the Towley Motor and Hard
ware company.
Walter H. Jenks, vice president Mil
treasurer of the Marathon Tire and Bub
ber company, will be In Omaha next
week to complete th plan for the ex
tension of the Akron Marathon business
In thla territory. 1 . .
Lansing Folks Get
Rich in Building
' Reb Automobiles
Here's an Aladdin' Lamp story thory
that comes out of Lansing, where Reo
oar are made.
Every man whotravel Michigan know I
th Downey house, one of th most
famous hostelrlea In th entire state
Any one who ha aver stayed at tha
Downey house known genial "Billy"
Grove. "Billy" 1 now manager of the I
Downey house Charles P. Downey baa
long since com to leave everything to
"BUly." But in UOt when the Reo Motor
Car company was first incorporated,
"Billy" held the position of clerk.
"Billy" waa on of the many Lanalng
people who had Implicit faith in the men
who were then starting in the new enter
prise, and he Invested the, to him. Urge
sum of U.0O0, in Reo stock.
The otier day when the Reo stock
holder met and decided to increase the
capitalisation of th company .to $10,-
000,000 at th same time voting a 100 per
cent stock dividend, "BUly" sat down
and figured up how much his fl.ouO in
vestment bad developed into In the eleven
years sine the Inception of Reo. He
found that it now amounted to tllKo.
In order to understand this tremendous
Increase on must remember that th
Reo Motor Car company was originally
Incorporated for only $500,000, then in
creased to tl .000.000, Ister to $4,000,000 and
now to 110,000,000; and that beside the stock
dividends declared at those various times,
there has been something like 1.400 per
cent in cash dividends disbursed among
the Reo shareholders.
"Billy" Grove' original $1,000 worth of
stock has developed into ?,400 shares.
This, at the present market value, 33,
plua the cash dividend be has received
gives him a net earning on his original
thousand oV more than $11S,000.
' "And 'best of all,' " aaya Donald E.
Bates, secretary and treasurer of the
Reo Motor Car company, "la the fact
that 'Billy Grove' story is precisely the
story of a great many other Lansing
people who had confidence In the men
who organized the Reo company, and
whose confidence has bean Justified aid
so handsomely rewarded."
0VERI ND CMpaNY IS
TO USE ZONE MANAGEMENT
Because of the phenomenal growth and
the Immense production of automobile
at Toledo. O., the Willys-Overland com
pany has recently adopted tha sons
method of sales throughout the United
States, establishing thirteen sonea from
which all factory matters will be
handled.
The real object of son tnna'erent la
to bring the factory and Its general sales
policies Into closer touch with the dis
tributors and dealer In th territory.
C. H. Tyler, th new son manager of
th Omaha sone, which embrace a por
tion of Iowa and all of Nebraska, stated
positively that the establishment of a
sone office In Omaha would have no ef
fect whatsoever an the distributor la
that Urritory, except In so far a a
closer aasocation with them will make it
possible for the factory to more fully co
operate with the distributors.
U further slates that the sone ufttce
should not be confused with the'estaty
lishment of branches, because the sone
office if rot In sny aenaa of Ihe wjrd
sales blanch.
Gossip
Along the
'Automobile Row
3
r-v. :-oskaa
tires when he reached California.
Eakln averaged sixteen and two-thlrdx
miles per gallon of gssollne and he had
no repair bills.
In the mountains and on the Mohave
desert Eskln met numerous cara of dif
ferent makes, many of which were hav
ing trouble, and he is now a believer In
the "St" to the extent that he wHI bat It
It against anything In its its and price.
The above picture shows where Eakin
was only blocked by the ocean, as the
mountains were no hindrance.
X 'Tor Pale" or "For Rent' Ad placed
m The Bee will accomplish Its purpose.
aaamyissiyiiaisitisy-i'itaaillj: l(ligaM,i aysiilisaaiai nnssiwn ip i ' Ili'ntiglTrjm;1
Am
EI
gyi!IMIp
Duffy's in
In the sunset of life, when memories
take the place of the quickening heart
throbs of youth, the gradually cooling
fires of life need gentle fanning to keep
their embers in the ruddy, glow of
healthful, vigorous old age.
Many a dear old person you may
know, many a great grandmother or
great grandfather, who is the delight
of several generations because of an
active sympathetic mind, owes his or
her mental youth to the wise use of
that long and widely tested, safe tonic
stimulant for the old,
Duffy's Pure Malt
Taken in tablespoon doses in au equal amount of water or milk In fore hieals and on
going to bed,' it acts as a mild stimulating tonic, iuoreasinj? the appetifv and digestion and
enriching tho blood.
Recognized as a family, medicine everywhere, many phyoicians testify that for this
purpose Duffy's Pure Malt Whiskey meets all requirement, and that its jwsitive purity
makes it one of the most valued strength producers obtainable for the sick, weak and
1
wnm
NOTE
KM ) "'1 mi
Name Plate on
Gasoline Tank
Tlir Mil, licll-l.e Is Mouir i im;iiiy ol
Rselne. Wis.. Is putting out Its "Six of
'la" with the Mitchell name plate, clone in
n'ckeled metal, attaihid to the gssollne
tank tin the resr of the oar. M mav be
seen st s considerable diets nre.
"To my kno ledge, ours Is the only com
puny In the Industry stipplylnu nan:e
plate for the gusoliiiu tank." said (Tell
ers! Jsles Malinger O. C Frlrnt "We
continue tlie prai'tiie of lining the iwm
plate on the radiator, for the MIL-n-ll
company Is provKl of Its good nnmc and
Fret inspection of any
! SSSSSSLSsaiKi laayi i UW' ISJ W'VW'WtjT'"", 'JUT'f fM j!J"e
Ammmsmm t
. More or less Important .
Th ffitch!! Motor Co. and
th . Stowart-Toozer Motor .Co.,
hav boom , conuoolildatedl , imdeir
th mianim of J. T. Stewart Motor
Co.
Th Pirc-Arrow amid Mit
chell Caro will h hamdfed. Pirc
Arrowo, $4,300 to ; 87800 Mit
llo. $12'B0t $1800.
The Address is 20482052 Farnam St
The Telephone number is Douglas 138
That's all For th PrsMt
i i
the Sunset of Life
,-1 1 . i i 1 1
aged. Because of ite wholesomeness and palatability it is easily di
gested by the 6tomach and absorbed by the body it produces the
necessary heat and gives renewed strength to tho fast tiring muscles.
If there are any aged members of your family or any loved old
friends whoso failing strength you would save, you can safely pre
sent them with a bottle of Duffy's.
Get a bottle today. Give it a fair test. Learn why so many thou
sands of people have praised Duffy's Malt so highly. Don't ac
cept anyone's word for it find put for yourself.
"Get Duffy's and Keep Weir
6oId in SEALED BOTTLES ONLY. Bwara of imitations.
Cfcet Duffy froas your loeal drurrisi, f-rooer or flsaiar
1.00 pes kettle. If ke caaao supply joo, write us.
sad for useful hooseaola booklet free.
Tha Ouffy Milt Vhlskey Co.. Rochester. N. Y.
old ntv1 established business reputation.
Mitchell mr owners tbtouRhout the
country suggested the script work
Mlti hell.' done In nickel, the whole, thing
being about ten Inches long, and e gave
the Idea prompt attention."
lWides." sdded Mr. Friend "the fcsso
Hne tsnk, when on the resr of the rar,
1.4 the logical place foe a d;. Imc'iistilng
mark for Ihe automobile ih oily tunc
you really went tu know 'whst car Is
that? Is when yon sre coming up from
Dchlnd snd are striving In ,a the mi
chine In front of ou "
Hnoklr for Senalnra.
Among the additions to the WanMiiu
Inn IIM of rooM" Is nn Inflclder named i
Frank rrk., who hulls from Attunts. I
A Thorough Inspection
It's lust at necessary for a atorace bat
tery at for human being. Good health
means efficiency In either case. Our fre
inspection is an inexpensive safeguard.
Nebraska Storage Battery Co.
8303 raraam at. TsL Doug. iioa.
battery at mny time
'rflHlIWr"l! lnW!l,fl:lllIll''!Wlltil:',l;!WI1',. ""ll'llilll'' r'l
Wi&f - it- '7h -its I n
Whiskey
, Big Price Savings and Absolute"" j
Quality Satisfaction in January Sales
MAYO
16 If DODGE B
,ilvie Our CUNtoitirr to liny
HHr Will Advance
Monday. IS-ib. sarku Tost Hiph
i.indn l)lanond U. Flour, nind
from thn best aolwted No. 1
wheat, nothing finer for bread,
lps or takes: equal to flour aold
lor $2.00 nack Mnliv only,
lor 4M-ll. sack SI. -IS
1? lbs. Ilrst Pure t'uuo Granulated
8us?ar for . . al.oo
ll bars Urat- Kni-All. Ilaiuond C.
or I.nunUry Quoen White liun
Ury Soaji for i:rr
10 lbs. riest While or Yellow
I'oriuncal for Sir
lbs. nolled White Rreakfasl
Oatmeal for U.V
6 cons Oil Sardines !
4 pkg. Host Pomentic Macaroni,
for 2.-c
4 llr. Fancy Japan Kke, Pearl
Tapioca or Lima Heans S.V
Si-ot. Jars Pure Fruit Preserves
for 2.1c
Advo Jell for l)eort, pk. . ,7'sc
4 lH-ot. cans Condensed Milk, 2e
2H-o. jam Pure Strained Honey
for iUic
7 lbs. IJent Hulk Laundry Starch
for SMo
4 cans Wax, Suing, tireen or
Lima Deans 2 He
4 larRO cans Hominy, Suuer Kraut
or Baked Beans 28c
l ib. cans Assorted Soups... HUo
The best Pod a or Oyster Crackers,
per lb., nt 7c
Fancy Crisp dinger Snaps, per
lb., at Tlie
MaeLaren's Peanut Mutter, per
lb., nt .' 12 He
Th" DePt Tea SlftinM. lb. . . IUc
Golden Santos Coffee, lb. . . . .20c
-TRY HAYDEN'S FIRST-
REMOVAL ANNOUNCERS
The Omaha.
Taxi Cab Co.
DOUGLAS 90
We have now moved into our new building, 2572
Harney Street, which was built to our specifications
which our experience in the Taxicab business, for the
past eight years has taught us we needed to give
prompt service.
STATIONS:;;
BURLINGTON
DEPOT
(Down Stairs Entrance)
Brandeis Store
Brandeis Theater
Burgess-Nash Store
Fontenelle Hotel
Henshaw Hotel
Loyal Hotel
0
IBi"SIC
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hw,a,4-v -F imK
: VS. it
a - - . -.
a -wz
- - V " r-
S-" - . I Is -
. . .....
.. ., , -I a a v J a- I s
mmmmmm
wmmMm
DOU01AS STREETS
Flour Now The Market la up and
A pi tin In a Few Itay.
MTTF.K, CHF.KMK, IlLTTKIUNE
AM) KiW.
The Bet Creamery Buttor, carton.
or bulk, lb. . 81c
The Bent No. 1 Country Creamery
Bolter . per In 2ic
The Bet Dairy Tabla Butter, per
lb., at 27c
Fency Full Cream, N. Y. Tilte or
Yonni? America Cheese, lb..22e
Full Cream Wiscomti Cheese
per lb., at SOc
Tho Best Strictly Fresh Eggs, per
dor-n, at 84c
The Best No. 1 Storage Eggs, per
rtnz.. at . . . . , 33
D lbs. ood Butterlne 25c
lam Table Butterlne, lb..l7Wc
The Bet. equal to Creamery, per
lb., at 2
r.OX AI'PLK SPECIAL MONDAY
One carload or extra fancy Bolaa
Vnlley Roman Beauty Apples,
that sell regularly lor $2.25 box,
Monday, per box $1.63
Tllr: VLGF.TABLK MARKET
FOR THE FEOI'LK.
W isconsin Cahba, lb 1c
16 lbs. best Cooking Potatoes, R3e
3 large bunches Fresh Shallots,
Kadishea, Beets, Carrots or
Turnips for 10c
Fancy Denver Cauliflower, per
lb., at 7Hc
Radishes. Beets. Carrots, Turnips,
Parsnloa. nor lb v...2c
3 largA Soup Bunches 10e
Large Cucumbers, ea.. 10c, 12c
Fancy Head Lettuce, head...7Mc
V"renh Pplnach. peck 28c
SPECIAL 1IIG1ILANT NAATX
ORANGE RALE MONDAY.
100 size, that retail at EOc doz.,
Monduy only, dozen tfOc
UNION DEPOT
(Down Stairs Entrance)
Orpheum ,
Omaha Club ...
Rome Hotel
Webster Depot
29th and Leavenworth
36th and Farnam . ,
49th and Dodge .