TIIK OMAHA Sl'XDAV lii;r.: XOVF.MHKK s, l:14.
13- A
NEW OYERLAND ANNOUNCED
Latest Six is to Sell for Less Than
Fifteen Hundred Dollars.
SUMMER'S PROMISE IS KEPT
llanitanmr Finish anil (nraplrtr
Kqnlpmcut of the Car In Sur
prise liven thr lfm
T't.r.i of the Trade.
Afiir rr.mluua cxpt-i Imrntip? covrtins
a period nf many months, the Wiltys
overland company Is making puhllo the
Fpcriri. BlIons'nf Its most rc-i-ont achieve
ment, a six-oyllmlor Overland.
Slnrn Inst sitnimrr's nnnonnoomnnt that
rn Overland "six" would be ready soma
time this fall to Boll for less thRn $1.5(.
conjecture 1ms been rif tr the prob
able mrrhnniral details. Rut the blft
slr.e, handsome finish and complete equip
ment of the car are surprising even to
members of the trade.
The exterior appearance, of the car Is
essentially plain and simple suggestlntt
character tmd stability In proportion to
the severity nf the l'ne. It hafl n roomy
stream-line body with lonff "sweepln.T
curves, leading In un unbroken lino from
the radlntor to tho full belled tonneau
back.
Slnsle Body DeslB.ii.
As the model Id offered only In the
single body des'gn, the company hag an
extraordinary opportunity for complete
standardization. This fact and the tre
mendous production rf the blcr Toledo
factory explain the reamarkablo low
price at which the tar Is l:sted.
Electrically liRhted nnd started, and
completely equipped in every respect, the
oar sells for $1,475. The list of equip
ments Is ufcuallv loni. Including a two
unit electric self-starter; electrlo front,
side, rear and dash lights; built-in wind
shield of the rain vision, ventilating
type; magnetic speedometer, electric
liorn, mohair one man top and boot, robe
rail, foot rest, tiro carriers on rear, de
mountable rims w'th one extra, full set
of tools; tire repair kit, jack and pump.
Tires are 3ox4Vj inches with non-skid on
the rear whels.
A on wheelbase of 125 Inches hRS
Blven the Overland engineers ample room
for developing a larne touring body,
which, with Its two extra seats, fur
nishes comfortable seating capacity for
seven adults. The deep upholstery Is of
the finest grade of long grain hand-buffed
lathcr, of a brlpht French finish, over
resilient springs Bnd soft curled hair.
Concealed door handles and hinges
leave the exterior of the car iierfectly
smooth. There are large leather pockets
on the Inside of each nf the doors, which
are unusually wide. The body is painted
on attractive royal blue accentuated by
hair-line stripes of Ivory white.
.
Cadillac Eight Has
Big Winter Advantage
A device on the new Cadillac Eight that
will bo particularly appreciated during
cold weather is the thermostat that con
trols the temperature of the water In
the cooling system. Tha object of the
device is to maintain as nearly as possi
ble a constant temperature of the water
while the engine Is running.. '.
In connection with the thermostat la a
valve that opens and closes as the liquid
In the thermostat .expands or contracts.'
When the water Is cold this valve ta
closed, and the result Is that th water
in the radiator is cut off vfrom that In
the jackets, surrounding th cylinders.
The main advantage .of the thermostat
In cold weather Is that the quantity of
water surrounding the cylinders being
comparatively . small, ' the motor is
warmed and reaches running efficiency
In a much shorter time than ordinarily.
Without the thermostut all the water in
the cooling system would have to be
. heated before the engine would run well,
whereas, with the. thermostat, only a
email quantity has to be warmed at the
outset, and the thermostat' valve admits
the water Into the radiator slowly, as
the temperature rises In the fluid sur
rounding (the cylinders and opens the
valve gradually.
In the Cadillac Eight a thermostat and
valve are provided for each block of cyl
inders. The devtco Is wholly automatic
in its action.
Hup Makes Steep Incline Easily
. ptrvcrr , mAM -A
George Reim demonstrates with his
Hupmobile how easy It Is to climb hills
when the car Is r ght. Reim does not
pick out smooth roads when ha la show
ing this car to would-be purchasers, but
has several tough spots which cannot
help but impress the prospect that the
car Is right.
New Hudson Light
Six Exhibited at
Guy Smith Garage
The new W15 HudBon Six-Forty limou
sine has arrived in Omaha and is now
on .exhibition in tho show room of the
Guy 1. Smith garage at Twenty-sixth
and Farnam. It Is a car of beauty and
luxury. Nothing that skill, taste or ex
perience can suggest has been over
looked. It is a car of beautiful lines
and fine finish. Tho upholstering of the
seats and inside of the body is of a
beautiful, soft shade of light blue. Sash
less windows are used throughout. Tin
auxiliary seats are collapsible, folding
entirely out of the way. An electric
phone communicates with the driver, and
the car is very roomy and will easily
accommodate five passengers on the in
side. It is a car that contains every
known convenience that can be utilized.
NEW APPERSON LINE SHOWS
TWO SIXES ANO A FOUR
Three new Apperson models are ready
for the' 1915 market. These consist of
two sixes and a four. Types and prices
as follows: A seven-passenger, six-cylinder
car at 11,585;, a five-passenger, six
cylinder at 11.486; and a five-passenger,
four-cylinder car at 11,850.
Paint Kxpert Promoted,
William Rauschenberger, ralnt and
varnish expert of the. Studebaker automo
bile plants tn Detroit, has been assigned
charge of similar operations in the' cor
poration's South Bend works as wcjl. '
October is Best
Business Month
for Hupmobiles
"Every man is apt to estimate business
conditions by the results in his own field,"
said President J. Walter Drake of the
Hupp Motor Car company.
"From the flying start that we have
made in the last two months on our 1915
output, I should judge that the outlook
for the year's automobile business among
the cars of popular demand and reputa
tion was more than encouraging."
"Despite the war and other conditions
that seem to have had a more or less
depressing effect on business confidence.
It will probably surprise you to know that
the mopth of October in volume of busi
ness throughout the United Rates sur
passed any month of tho previous sea
son. During this period we shipped and
sold for cash 1,33 cars. To be sure, In the
month of April last we shipped a larger
ttal of cars, but these included some i!n0
that went to foreign ports."
"Notwithstanding the fact that Hup
mobile business has more ban doubled
during the lastf month of September and
October over the same two months of any
previous year in the history of our or
ganization, we are still . behind in our
orders and weather conditions as well as
the enthusiastic deand for the now model
Indicate that a steady demand for these
cars will continue for sojno time to come
and It will be unusually late In the sea
son before we are caught up with our
standing orders." .. i: .j
Girls in Goodyear
Tire Office Have
a Regular Banquet ;;-;;;;; ;;;;
Oirls of tho office I'one of the tl'iod
year Tire and Itubbcr ihiiumiiw cmiilut
Inn the men of the sales force, who con
cluded a. rctnaikshli' Ihiee '.iys' slr
conferen-e with h banquet lust Krlda
night, 1lcnMvi held a banquet Mon
day evening. Over ' ero prexent. ami
the toastmtstrea was Miss Clarn Ultiv
ham. who has been wllh Uivdyoar flfl i
years and Is now at the head of the pui -chasing
department
The nien at thtr banquet had ha 1
stunts a cabaret made up of sets by
Ckiodyenr talent so th girls bad stunts,
toti. In every way the equal of those the
niMi hail exploited. There were nUi
toasts In grape Juice- to tho var'ous of
ficials ami to a record year fur 1!15.
On Monday Goodyear dlrectois met
and declared the regular annusl dividend
of U per cent on common stock. The
Mockholdcrs' anminl blowing comes a lit
tle later. The. Sales conference marked a
point whersr 1n Its ' existence Gnotlyear
had completed the nmiiufacti.ro of t.Mo.tl'
tires. Mtn- 'of thov present had never
mot before, l'aclfii" ' coast men became
acquainted with tbhse ot lU.stcn aiid New
Orleans and statements wero made by
officials showing that the company In
every way now occupies the strongest
position In all its history.
Tiic Mud I'libhei iomp'in. Vhn their
l resent tnitoiy, tho largest ' In America
Voted to the i xi luslvi' ninliuf-i lure of
I res. ,n us erei t rt. tho grentet cere :ls
xorelsrd to build It ns nesrly Meal as
the standpoint of safety,
health ,f the enuilovees.
In the flrt J lace, full.- Hr tent of
the null si nil' was devoted to windows,
mill nil hiilliliiiKs were eroded ru tbil
sixty fcot l the unii'i-m wtdtn. with
alndons en all sldo, allowing the great
est possible amount of l,Kht and ven
tilation. In addition, fonvd ventilation
Is also provided whore necessary.
In the streets of Kbanrbsl In his Rtude
hftker roadster Ills exeellencv, bi wss
Kia.lujited from Vale In lo.1. Is now dl
reetui -senei al of the phanghal Nanking
railway. .
Intimate Journalism.
t'nrsakea lllckasbnn . am! relurnc! 1th .1 line new stude-
.1'ist to show that he has not Inrxotton I baker. It Is a three-eiassi nger W1.1 model
his American tralnlM. his excellency inadstor. complete with el ec trie equlp
T"alal t hunc Mini Vue. hns forsaken be nient. All John reels now Is a wife ami
j rlcknsbaw and H now oeen dally driving ; sh ehouhln't he hard tn f Ind. Unterprlso
Knn 1'usli.
"WMY WAIT?
I
Of
course you will use your car ALL winter : Get
ready for cold weather NOW
Look over your car and equipment and call on us at once
Columbia Batteries
Clark's, Coal fi
Weed Chains
Tire Saving Jacks
Spark Plugs Foot Warmers
Carburetors Mazda Bulbs
Thermite Heavy Robes
Clero Hand Horns Fiash Lights
Our Line is Complete
FIRESTONE TIRE COMPANY
PROTECTS EMPLOYES
Your magneto should be taken care oi
Remy Service Station
The ramshackle, poorly ventilated and
dimly lighted factory is becoming more ,
and more a thing .if the past. Manu
facturers aro realizing, as never before,
that men can do their best only when
conditions are conductive to health and
surroundings agreeable. This Is espe
cially true of the automobile nnd tire
factories, clue, no douht, to the fact.thnt
the automobile Industry is strictly a mod-
em one. , ' ' !
Take for an example, the Klrestone
lestern Momobile
Supply Sompany
E.'A. PEGAU, Pre:
1920-1922 Farnap Street
L. CK KOHN, Secy, and Treat.
OMAHA Douglas 5041
I
I
New Ford Coiipelet Has Arrived
HOOD OF CADILLAC EIGHT
SHORT AS ORDINARY FOUR
Now that the Cadillac Eight is on dis
play at many points throughout the coun-
try," the general Idea regarding the op-.1
pearance of the ear has been revised.
When It was announced that the new
Cadillac would be an elght-cyllnde car1
many people guined the impression that
the cylinders would be sot in line, one
after unother, according to the usual
practice, with a multiple cylinder motor.
Thls( of course, would have necessitated
a hdod of abnormal length. j
As a matter of fact, tho Cadillac cylln-1
ders are arranged In "V" form four on
the right side and four on the left, at an
ansle of DO degrees to each other. The re
sult Is that the total length of the motor
is no greater than that of the average
four-cylinder enclne, and the hood of the
new Cadillac Klght Is no longer than that
of last year's Cadillac. Thus perfect pro
portions ure maintained between body and
hood.
' r :"; " -rL (5?) i '' ; ' '
Iritl"1! 1 t
.... , ; b K U ..
STREAM LINE IS TAKEN
FROM MARINE DESIGNS
"The term, 'stream line' as applied to
automobile bodies has been taken from
marine designs," declares C. J. Corkhill
of the Nebraska Ilaynes Auto Sales com
i sr- ,;uvU) '". 'ti -'s ter- tor' for the
Haynes, America's first car. "A boat
must have 'stream lines' to offer as little
resistance to the motion of the boat as
possible. In order to reduce the friction
between tho water and tho surface of the
boat hull such curves and lines must be
embodied in the boat as would be con
tinuous from the Vw to the stern. If
there is the ellshtest curve outward in the
reverse clrection from the general curva
ture, there is the tendency to set up lit
tle whirlpools and eddies."
AUTO MANUACTURERS
GET ALL NEEDED SUPPLIES
The rackard Motor Car company re
ports that It is able to buy all its acces
sary materials In America, and that tho
European war has not interfered In the
lightest degree with Its access to sup
plies. Ivan Macnulry. vice president and
general manager, attributes this favor
able condition to the effect of the pro
tective tariff, which, enabled American In
dustries allied with motor car manufac
ture to iiiuw from infancy to l.elthy
.maturity In the face of Kurofeati compe
tition. '
"When You Buy a Studebaker
From Wilson"
When you buy a Studebaker from Wilson the car be
comes your personal property BUT WE INSIST UPON
SHARING THE RESPONSIBILITY OF YOUR INVEST
MENT. At 2429 Faruam Street we maintain one of the most
complete service departments In the country (or the sole
purpose of making your Investment a sound one.' ; '
There, we will gladly Inspect your Studebaker at fre
quent Intervals make minor adjustments fill your gr?r.ic
cups Inflate your tires anj see that the car is In the
pink of condition EVERY DAY IN THE YEAR.
If you should fall to come in for one of the monthly
inspections, we will jog your memory with a 'phone call.
Not that we want to be dictatorial, understand.
But YOUR Ftudebaker is OUR reputation running around
on four wheels. Furthermore, it io STUDEBAKER reputa
tionquite the best thing that you could bank on.
So, we Insist upon sharing the responsibility.
E. R. WILSON AUTOMOBILE COMPANY
2120 Fantani Street. OMAHA, NEBRASKA.
iMil I I
sir- - v;'t",A
X
1
Flve-PHietiKer FOl'Il $083.
Electric Starting ami MkIiIIiir.
Full FloatiLg Hear Al Kutra Kixe Tires.
(IV rtAeTrsTOl4
mcmmh or
ejp
MN Ma,UI
DELIVERY
CARS
The Modern Business Builder
-9 Overland. Delivery Gars
economical business builders.
are
They increase your radius of
operations, and, in consequence,
increase your trade and profits.
are dependable and rapid.
They
One of these cars will do the
work of three or four teams with
drivers.
Overland Delivery Cars are ' strong and
durable. They are substantially built of the
very best materials. ' '
They arc very economical to operate, cost
ing but one cent a mile for gasoline and oil.
The tire9 are unusually large for a car of
this size. ...
This car is equipped with a high tension
magneto. Ordinarily, cars of this price have no
magneto. But a magneto is the roost dependable
ignition.
$850
A circulating pump keeps all moving parts
of the motor thoroughly flooded with oil; wear
is reduced to a minimum.
Being light, these cars get around with sur
prising ease and the expense of both long and
short haul work is cut to bed rock.
There is large loading space.
Our nearest dealer will give you complete
details. It will pay you to see him at once.
Deliveries can be made right away.
-
Prices include Electric Starter
and Electric Lighting System
With tifimn hid I4.JL.
.. -. s ww win wmmm wwmw
OVERLAND - OMAHA COMPANY. Distributors
$895
hi
3101-3 Taraatu Mtrast.
j. a. jfMTBOir, rra.
TtL Osofttl SS4J.
The Willys-Overland Company, Toledo, Ohio
, . ' Man uficturtrt Ihl Ovnlamd Pltuurt Crt IVilljt Utilltf Trmtlu.
'T wtwwfy.,iw V i i n. M itm lift i an II. . iM
l'itMiitimnM'n.ht,rf.Lr i n um iinimm i
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I I M iv WW '112 i . . -flA,W
