I 1.'.. FRIDAY DECEMBER 11, i9J THE DAILY NEBRASKAN yOU'LL find at Simons-:-prompt, efficient and cour teous service offered by uni versity men and women who know and appreciate the pref erences of college people. Yea Collegienes, is it easy to shop here? oh don't ask such a foolish ques tion you know it is. FORMERLY ARMSTRONGS I : ' : : ' ' A SMOKING JACKET Will light up his face like a lamp for he will think of long evenings of study when its cheerful warmth will keep him comfortable. $7.50 up SMART NECKWEAR In the neat all over patterns and cluster stripes that" well dressed uni versity men are demanding. $1.50 up SHIRTS What could be nicer than a gift of a swanky collar-to-match shirt yea yea TWO is the answer priced $2.50 up LIGHTERS By Dunhill - Ranson Golden Wheel Clarke and others. Silver and gold cases -and smartly leather covered. $1 up SI . TRAVEL KITS Beautiful cases of pigskin so completely fitted that he'll want to start traveling immediately. $5 up COSTUME JEWELRY Makes little gift of fashion that will surely plas our Christmas col Hu n Jnclydei necklets bracelets-wraT rings and V l .Vn deMsM tht art extremely popular with ' iJJL , Mb lit? v wAV (ft viM$tk0t V. V ' fr') t I .... V , J Vy ttj, ! .J I iiipiliiiS, Sssh! This is very very confidential - - - - - IN FACT we really wanted to put this in the "personals" column but Mr. Rag, or whatever his name is, just refused point blank and put his foot down and everything so you see our position yes, we even remarked something like, "How embarrassing," but even then he just glowered and we beat a hasty exit as tho we weren't paying $1 1.50 an inch to try and tell you what we're going to--that is after we get thru chewing the rag. , - .. '" ' SO Despite the fact that the Rag's Business Manager wants to see you go nuts- insane crazy, we want' you to know that it IS NO LONGER NECESSARY TO SOAK YOUR LEFT EAR IN WARM MILK IN ORDER TO KNOW WHAT TO GIVE WHO FOR XMAS NO SIR. all you gotta do is to come in to SIMON'S where you 11 find literally hundreds of appropriate gifts Here's a coupla good ideas to think about For "m," Your Roomie, Dad, Brother Dill or Uncle Vefa For "Her," Your Roomie, Mother, Sister Kate, Aunt Lucy LOUNGE ROBE SLIPPERS SHIRTS NECKWEAR WALLETS MQ TITERS TIIA.VEL IJTS . GLADSTONE RAGS HANDKERCHIEFS TAJAMAS M'COLLUM IJOSIERY LINGER! H HAND BAGS COSTUME JEWELRY -LIGHTER SETS COMPACTS GLOVES HANDKERCHIEFS SCARPS BOUDOIR NOVELTIES FANCY PAJAMAS As cheerful and as gay as a day in June of silk madras percale-in smart color, fast, modernistic patterns and stripes. $3.50 up COMFY SLIPPERS To rest tired and weary feet after a tough day at the office, at a Kabaret Kosmet or on the drill field. $5 up LOUNGING ROBES The most luxurious and taste ful of all gifts Beautiful Robes of flannel brocaded silk and satin trimmed in silk. $15 up CIGARETTE CASES In the newer leathers Pigskih, Calf. Ostrich, Reptile, in the shapes that are handiest. $2 up m Ui-I . BILL FOLDS A gift that s always acceptable and appreciated the newer shapes and leathers. ' $1 up GIFT HOSIERY A gift that is sure to thrill her and who wouldn't b when receiving a box of McCallum SHEER CHIFFONS Every new shatle for every occasion attractively boxed. $2 $2.95 $3.75 FIRST nOQR. APPROPRIATE GIFTS 'FOR THEIR M A J E ? t I e 5 - he U N'l V E R S I T Y MAN AND'MAID t-y..n mn 1.1,1 turn niu.l..il, .' jtiMMtMAKM-. '-trppT.":: " "" -- ' --.' -r-toaijn-. -::. ...a.- vv..w.. :