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About The Omaha morning bee. (Omaha [Neb.]) 1922-1927 | View Entire Issue (Nov. 11, 1924)
Nebraska Primed for Better Days, Say Big Dailies Second Advertising Campaign to Be Carried on in Eastern Papers—Bright Out look Here. The revival In general business ren ditions, the improvement particularly hi the business outlook in Nebraska due to the increase in farm prices, has induced the Nebraska Daily Newspaper association to plan for a second campaign of advertising in daily newsiiapers in eastern cities. Nebraska is looking ahead. Ne braska is planning to share in the general revival of prosperity that is evident ail over llie country. This is the slogan of the Nebraska Dally Newspaper association. Fourteen newspapers are members of the association. The advertising campaign will be carried on in New York, Chicago and other large cities, exploiting the stale and pointing out the desirability of I he Nebraska mar ket. Full page advertisements will appear in the metropolitan newspa pers. Graphic drawings in the first of the series of advertisements illus trate the buying power of the state. They show that Nebraska's per capita wealth is $4.000, tiiat there is an automobile to every five persons, a telephone to the same number, that the state ah*res with one other state In percentage of illiteracy and leads in per capita beef prices and agric ql loral production. The manufacturers of the cast and cast central states are told that the total circulation otthc 14 dally news papers is 304,953, while the total number of families in Nebraska is 303.436. These families, who have $100,000,000 more to spend in 1924 than they had in 1923, can he reached at a cost of only 90 1-2 cents a line. The members of the association pledge their heartiest co-operation to advertisers on all questions, including local distribution and in gaining the maximum aid from Nebraska mer chants. A hook, "The Buying Power of Ne braska," containing detailed informa tion about the rich Nebraska market, will he given to those who wish to look it over, the advcrl'sement states. In large block type, the advertise ment is headed "Nebraska is Ready to Buy. $100,000,000 i ncrcase |n Crop Value.” The newspapers which sign the ap peal are the Beatrice Sun, Columbus Telegram, Fremont Tribune, Grand Island Independent, Hastings Trib une, Kearney Hub. Lincoln State Journal, Lincoln Star, Nebraska Gity Press, Norfolk News, North Platte Telegraph. The Omaha Bee, Omaha World-Herald and the Scotsbluff Star-Herald. The heydquyrte|-s of the Nebraska Daily Newspaper associa tion is at Columbus. Thiv reading matter of the ndver t semsnt in part follows: "The e'cctl *n is over. 1’neertrln tles are settled. The atmosphere every where is alive nhd tingling with .i get : rai feeling of good times and pro- ; .r,iy for 1929. I r xluction will sliced up. Consumption i.in tjp stimu lated, f t-: Hi* tunrkc!* will lip chosen, and eiilHv't *1. Competition will lie keen. In N v .] s there ere rich re wards for industrious merchandisers. Will von ;!■ properly rem-e ; nted and establish 'I ip this, opr’ of the great est marks .. in the country? “Nebraska is ready to buy. Iter crops in ve-been harve i d in ainind since. I’.'I' : Hf" lie ■■ evi expecta tions* N brn-ka’s p ok- book Is bulging ui.ii a $100,<i'U*.irl<i increase In crop values. Whatever you manufaf tilre or sell. Nebraska shoul 1 lie included in your market lag plan. “In 1921. Nebraska's crop values were *lTr..'63.00f>; in 1922. $236,331. 090: 111 U23. 52!;"*.823.000; and in 1924. approximately 4333,800,000. Have your sides in Nebraska followed tie* upward trend of buying power? If not, now is the time I** include Nc liraskn In your Intensive territory. You enn do this with :i very con nervntive outlay c*f advertising j:nd manpower. The effort will rev.irl you. ‘'Nehrnsk'n is a rich market for raw material* ss well ns for manu factured products and food staffs. There are. triany manufacturing In dustries.- Thousand* .of 'people are employed" ir>- NpbfidjikirS Idrge flour mills, sugar refineries, iron arid brass foundries,- ftictal works, railway con struction shops, clothing, cap ami glove faclo.rte*. as well as In manu facturing brushes, atrb ulturnl imple ments, electric fixtures, starch, is licls. jewelry, and hundreds of other commodities. "People so employed represent the prosperous urban imputation which must he Included in your well round ed sales plan. "Rural Nebraska, with Its great buying power, ils RlS.iro’o automobile.* and motor trucks, its 95.090 tele phones, enn shop ns quickly and conveniently ns the suburbanite* in l|>e larger cities. Any sale* plan Dmt Influence* Nebraska ritie* and towns reaches the farm resident, with practically equal for. e. Nebras ka's 49,999 miles of roads, and 7.242 quick distribution facilities to the thousand* of well rated wholesale nnd retail (establishments In the sta tc. "Nebraskan* ate accustomed to buying from the printed page. Mlghty-seven and one-tenth per rent of tlie population is native white • Practically all are reader*. Nebras ka shares highest honor* for literacy with only one other state. And that Nebraska prefers to trad the daily newspapers is shown In the compre hensive book offered here Columbus Business Conditions Improving Columbus, Nov. 19.—Local business conditions continue to show rapid Ini -sovement. Freight ear loading, real estate purchase* and building are In creasing. Kimball to Hold Baby Clinic. Bridgeport, Jut.> 19.—Members of the Women'a club of Kimball have ad vert lard a baby clinic to he held No vemher J1 nnd 12. and already more than a seme of liable* have hern en ,#r*d, f.neai physician* *nd trained nurses will have charge of the rllnle thalj will be . held under rule* bod doVKj liy the state department f-;-----■■ Illinois Tourists V Travel 30.000 Miles in Home on Wheels H __' ■ Columbus, Nov. 10 — Elect rie lights, H steam heat, running hot and cold Hi water, radio equipment for evening ^B concerts, sclent 1(1 v ventilation, n ■ nilnlatin e laundry room, folding hath. H showers, books and reading table are Bt included In the latent In the ever In- H: , leasing house car tourists' equipment H Ot curs that travel over the Lincoln H highway through Columbus. Jig The latest car of litis type lo arrive K here was driven by James K. Cates, 77, Conk county till.) retired farmer, ■ accompanied by his wife, Mrs. V rands l|| Cates, 74. . / - The car carries two small rooms. H The one In front I* white enameled, WS while the bark room looks like any l|| parlor. The house top can he jacked up ^B with jack screws and left locketV in the tourist camp while the rest of the j|| tar Is used to drive around the city. H Cates and Ills wife have been on the road three years, have traveled 7.0,00(1 H miles and tire now bound for Call- ^B fornla. • ' Armistice Day I to Be Observed I All Thayer (iounly Posl* to ft Join in Celebration at j* \ Alexandria. Heliron, Nov. 10. Thayer County Legion league annual celebration will be held at Alexandria Tueidgy, Alcx ahtlrla post, yndcr Commander R. E. 1)111, having cnaj'Ke, All posts in the county will join in itie celebration, each post i cing' exported to put on special exhibitions. Rehron will end three squads, special uniforms being prepared" for the extension. A (10 piece hand made up of musicians from nil county towns will furnish music. Ilehenrsnls have been held st Rel videro. Women of the Alexandria Legion post will serve dinner and supper In the Legion hall. A monster patriotic parade will form at 1:10, led by the fiO-plerp band. Legion posts. School children and civic organizations will take part in the parade. Chester and Alex andria high schools, the two unde feated teams of-the county, will play football, beginning at 2:10. Beginning at 4 stunts will he put on by the legion posts. After supper there will be a picture show, "Back Rome sod Broke,” and dancing will begin at 2. All service men are ipvlfed to ’at tend In uniform, whether or _not they are members of the legion. Colorne, S. !>., ,Nov. 10.—All Rose bud < ountny,?:-!,*' expected lo be;.rep resented at Rw fourth annual Armis tice day celefcnrtlon given by the Thayer-Waters post "fuesday. The program includes a turkey shoot at 10. address at 1 by Ray L. Wilson of Hioux Kails, football game hetween lionestcel and Colorne, comic people from the funny paces In living rep resentation, bear meat banquet from 7 to 8, a dance at 8 under the Crystal llall, and music by the Rosebud Melody Uoyri,, w ho received 7,00 tele grams from »11 over ihe country, (’anada and Mexico when during Rosebud day at Omaha they broad cast over WOAW. Colorne has the largest post of any town ot iiS s'ze In Ihe country. TURKEY PARADE PLANNED AT YORK1 York. Nov. 10.—York Commercial tin’* is planning two Mg Turkey day special3 for November 25 and 26 with a live turkey parade up. Lincoln nue »*n the 26th. This is planned a.f a part of the i o operatlng advertis ing plan being put on by York mer* r-hanle. Many merchants will give way turkeys on the day before | Thnnksglv ng, The high school band will bad the parade of turkeys, of | '.vblrh thrre will be at least 75 in lino, led nr driven by the owners. Memorial at Bfutrii'f to Be Pijveibd Tuesday ; B»r.trice, N^v. 10.-^sipecinl Armi>< t ce day fvrvlcfs at thfc First Itapilst (|imvh Sunday \v»ie#attended b> thfc American Legion and others. The ad tho.’s was given by County Attorney Moon. Tin so y a f Ur noon at 2:20 the new memorial monument In Hie park on South Sixth street will be presented in the American Legion of Gage I county. M s. .1. K. Lang of ihis city will give the address and Major Clarke of the American Legion po.it the response. The unveiling service will follow this part of the program. The Armistice day program will be ! delivered by L. H. Laughlin. state senator-elect from Gage and Pa wine counties. Stolen Poultry Identified at Beatrice Produce IIoiikc I..I lii.ealili Id Tli* Oni.ha l»»*. lleatrlce, Nov. 10.—Thltvea raided Hi* form of Charlta Hurke, south of herp. Sunday night, ntul stole lit) It iff OrpliiRlon chicken*, which were later identified at a local produce house by Ihc owner. Payment bn chink for the fowl* wa* .tupped and the a i re -1 of the thief la expected, ( lui|i|icl to Hate Bare Track. Hridgeport, ,\o v. It), t'happel la til have a race rourae for the tieuol county fair association In time for the next moating In 1325. The fa r board, aided by a contribution from men haul*, of f'happAl, h i* already started a fore* of m*n at work on making the track. PHAPPED HANDS 1 chilblains, frostbit*—just tub on soothing, cooling, healing VICKS _ Pee* IT A^ffte* Who Loved Not Too Well But 7 oo Often? "B. B." Conant Hotel re Building L TUESDAY—It Will Open With a Burst of Buying Enthusiasm—This New Venture in Apparel Selling Orkin Bros/ Main Floor Self-Serve Garment Store The Plan of Service A store crowded with the most sensa tional values in Coats and Dresses that America affords. You make your own selections—no salespeople to interfere— try them on—look and examine as long as you like. The values are the only sales force necessary. ■ I wr I HnHf] IKkI ih ’ •!-4-: I akJ . I It rU M111IIIIIUI IT 111111 WHIM A Self-Serve Garment Store—the newest, most daring venture in apparel selling. It has met with overwhelming success in the east. Orkin Brothers bring to Omaha women this new plan of garment buying. Buy Smart New Coats □ and resses _ on the w Self-Service I Plan ’ We secured the entire first floor of our present location for this new store—step in —look the values over—you will be spell-bound with the marvelous money savings. EVERY Day a Sale Day in the New SELF-SERVE APPAREL STORE -HELP YOURSELF AND SAVE Sensational Opening Day Specials! . f Buy Coats on Seif-Service Plan Every woman who i» interested in making her Coat dollars do their ut most should be here tomorrow. Fur-trimmed and self-trimmed Coats in smart new desirable cloths—all wanted'shades—sizes 14 to 50— Never before was it possible to offer such amazing values. \ The Power of Self-Service Savings in These Three Groups: Group No. 1 Group No. 2 Group No. 3 11 15 C«ats Worth $16.75 Coats Worth $25.00 Coats Worth_$35.00 Buy Dresses on Self-Service Plan % Hundreds of clever new Dresses fashioned from pretty silks and wools t —smart styles—every color—truly wonderful dresses at these unheard of low prices. Stunning Silk and Wool Dresses Daringly Sacrificed Group Group No. 2 No. 3 ^ Dresses Dresses Dresses Worth Worth Worth , $12.50 $17.50 $22.50 Come Tuesday! Come Early! Serve Yourself! PC-i-----4 ♦ Operates Entirely Independent From the Orkin Bros. Immense Second Floor The regular sales policy of garment selling will prevail as usual in our immense Garment Store occupying the entire second floor. Here you will find all me dium and higher priced garments. DRESSES, from $12.50 to $100.00. COATS, from $19.50 to $250.00. w.w. Here's How You Shop in the Self-Serve Store Every ticket bears the size * and selling price—All are hung on racks, easy to ex amine and try on—Look to your heart’s content— If you find the garment of your liking bring it to the wrapping counter. There are no salespeople to urge you to buy. Obliging floor men will cheerfully give a n y information you might desire. Orkin Bros/ Main Store Entire 2d Floor On our second floor a large staff of courteous, efficient salesladies await your visit here. You will find Americ a's finest wearables, all priced in a way that points clearly to this store's determination to undersell all competi tion at all times. '.V.V.V We Will Not Be Undersold \Ve are daily demonstrat ing to the women of Oma ha and vicinity the power of our policy not to be undersold. You buy it at Orkin Brothers for less money or we refund your money. r.v.Wi Your Money Back for the Asking at Anv Time «r We do not want a dollar of any person's money un less they have received 100 '< satisfaction. Just say "Money Back" on any purchase—it is yours for the asking. n V.V.V. Cash Buying and n Cash Selling Kvery sale is Cash. That is another reason why we so definitely undersell all competition. j j