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About The Omaha morning bee. (Omaha [Neb.]) 1922-1927 | View Entire Issue (June 17, 1923)
Instruction of Drivers Problem in Truck Service Special Corps of Trained Road Engineers Organized by Harvester Co. for , Buyers’ Benefit. "In contemplating a change from horses to truck*," says O. }&. Durkee, branch manager of the International Harvester company at Omaha, “one of the first problems that looms up big In the minds of men In charge Of the transportation In department ■tores, large bakeries, butcher shops, chain stores and so on is that of truck maintenance.” "This problem takes on particular significance because appropriations do not allow for trained mechanics aa drivers. This means that, in ad dition to the strain of long stretches of necessary hard daily driving, will be added that due to abuses by men at the wheel. Because of the neces sity of cranking, for instance, indift ferent drivers are known to let their engines run for an entire operating day of 10 or 12 hours—a fearful strain on the engine when continued day after day. Continual overloading and overspeeding, carelessly slam hanging over ruts and bumps—these and numerous other malpractices natural ly bring about unnecessary break downs. Quick Repairs Important. “When a breakdown occurs, how ever, it is exceedingly important that repairs be made as quickly as possi ble; for the loss of a single truck for even a few hours means a severe disruption In the owner’s delivery sys tem. Will the prospective truck owner be able to obtain service from the manufacturer or the man who sells him the truck in sufficient degree to nullify the disadvantage of poor oper ation? Will this service Include a certain amount of instruction to off set the disadvantage of indifferent and untrained drivers so prevalent? Frequently, the manner in which the man in charge of transportation is convinced that he will get the proper kind of aftersale service to offset the disavantage named above, will largely influence him in his decision as to whether he will change to trucks or stick to horses. Special Service Corps. “The International Harvester com pany is one maker of trucks that rfcognizes the evils brought about by careless truck drivers and has or ganized a special service crops to counteract them. From its 93 branch houses, located in strategic business centers throughout the country, go out thoroughly trained engineers whose sole duty is to inspect Interna tional trucks at regular intervals and check up on all sorts of bad practices. This ■ervice holds good for the life of the truck. “When one of these engineers In spects a truck, moreover, he insists, on the driver being present. He goes over the truck mechanism in detail with the driver. He asks questions. He Instructs. He drives home the seed of careful driving. He warns igainst overloading. In fact, he does iverything in his power to make the man a better driver. “Education of the driver is then an Important feature of the Interna tional inspection service. By it both truck owner and public are benefited.” Firestone Live Wire Salesmen The men In the above picture rep resent "Firestone's" Omaha branch selling organization. The Firestone Tire & Rubber com pany operates depots under the super vision of Omaha branch, at Sioux City, Sioux Falls, Lincoln and Grand Island, and these men work through these various points of distribution. They make up one of the fastest selling organizations In *he middle west, and are noted for their high grade merchandising Ideas J. L. Basnin, local manaser, states that these men were called to confer ence for an exchange In selling and merchandising ideas, and particularly to review the new features of Fire stone construction; especially, tho the month and exceeding by 299 cars cently carried through to victory the first four cars to finish In the Me morial day race at Indianapolis. Mr. Bain further states, that out of 10 cars In the money In this gruel ing contest, Firestone gum dipped cords were full equipment on eight. W. H. Conrad to Sell Stutz Here Omahan’s Territory Includes Nebraska and Western Iowa. W. H. Conrad of Omaha hag re ceived the agency for the distribu tion of Stutz automobiles In this ter ritory which includes Nebraska and western Iowa. Conrad came to Omaha in 1913 as manager of the American Radiator company of Milwaukee. He later went to Des Moines as factory branch manager for the Studebaker corporation and remained In that po sition until about two years ago. when he came to Omaha to manage Omaha Motor Inn No. 1 and No. 2, which he had purchased. In speaking of the new si* which he drove through from Chicago, he said: •The ease with which the car made the trip was proof to me that. It is built to stand any test that a drive might want to put it.’ We covered the 530 miles in record time, averaging better than 35 miles per hour actual running time. "The performance, economy ana sturdiness of the Stutz Influenced me in favor of that car," said Mr. Con rad. "After satisfying myself with these qualities, -the thing which fi nally made me sign for Stutz was the character and personality of Charles M. Schwab, owner of the Stutz Motor Car company of Amer lea and chairman of the board of airectorg of the Bethlehem Steel Cor poration. "Such a successful man as Schwab gave me the assurance that the Stutz factory and organization is perma nent and aggressive. The Stutz fac tory is sound financially. The new Stutz firm will be known as th® Sltuz Nebraska corporation, with temporary quarters at 3323 l»eavenworth street. 92,335 Long Tons of Rubb t on Hand in United St Jes Of the 195,097,797 pounds of A ude rubber consumed In the United States during the first quarter of 1923, 83 per cent went into the manufacture of automobile tires. The total gales of I 9 Propaganda or Facts The world today is flooded with propaganda." There is a scarcity of facts. Pick up a magazine or news paper and glance through it. Aside from local news—how much dependable informa tion do you find?. That is why Henry Ford established The Ford International Weekly THE DEARBORN INDEPENDENT a non-partisan, non-sectarian weekly magazine, devoted to printing facts—a chronicler of the neglected truth. * Leave your subscription with us. Mail $1.50 and receive this thought provoking publi cation for a year. A sk any Omaha or Council Bluff» Ford and Lincoln Dealer. ASKFORASAMPLECOPY rubber product* during this quarter amounted to $235,660,349, of which 67 per cent went to tire manufacturers. The Inventory of crude rubber In the United States at the end of that period, as quoted by Miller tire offi cials, showed 82,335 long tons on hand and 45,093 afloat. The volume of tires aasl tubes made during the first quarter was $156,908,000. Radiator Mark 26 Centuries Old Casting about for a new and ortg inal radiator mark, Stephens design ers went back to the beginning of historic Europe to find the striking and characteristic emblem which will Identify their new and enlarged line for 1923 to the man in the street. Hackneyed initials, borrowed fam ily crests and conventional devices were barred by the conditions of their search. The new mark had to signify Stephens—exclusively. It had to be distinctive, easily recog nized. striking in \form and color. They found what they wanted in the primitive Greek Sigma, or letter "S'* of the first European alphabet used in the historic and artistic days of ancient Greece. The Greek* had It from the men of Tyre and Sidon. those hardy craftsmen, builders and navigators who founded Carthage and helped Solomon erect his great temple In Jerusalem. In this Phoenician shape, it has come down to us on the fa mous Moabite stone, which dates from the ninth century. B. C. By the Greeks, it was in use three centuries before Phidias built the Parthenon. That was six centuries before Caesar led his conquering le gions Into Gaul, and twenty two cen turies before Columbus set sail. Adopting the Greek alphabet in their turn, the practical minded Ro mans sacrificed some of the beauty of the sigma to rapidity by rutting off the final stroke, thus establish ing the form which the capital S holds to this day. The initial is in translucent Vermil lion enamel. The background is enamel in deep Burgundy red. The band of ivory enamel on which the name "Stephens" appears adds fur ther to Its high visibility. A little gasoline in the water when scrubbing floors will quickly eradi < ate grease spots. —* | e Cadillac Export Trade Is Growing Four■ Passenger Right-Hand Drive Victoria Sent to New Zealand. A four-passenger Victoria, which would scarcely be at home on the streets of an American city, has Just been shipped by the Cadillac Motor Car company to Its distributor In Wellington, New Zealand. It has a right hand drive and the body la fin. iHhed In turquoise blue. The car was one of a shipment of Cadillacs going from Detroit to New York by rail and from there to Aus tralia, New Zealand and the Island of Java. The Cadillac company reports a rapid Increase In export business dur ing the past six months. Indications of the return of Hungary to the American car market Is indicated In a recent order from Budapest, and H. C. Richards, Cadillac distributor at Adelaide, Australia, predicts a rapid Increase of Cadillao owners among the Australians. A coastal bus service with Cadillac cars as transportation units Is con ducted In Australia, and the same make of cars la used In mall service there, also In Java and New Zealand. Auto Race Boom for Multi-Cylinder Car With the winning of the Indian apolis 600 mile race by an eight cylinder car for the third consecutive time, automobile engineers more and more will turn to the multi-cylinder car with small piston displacement for their future engine design, ac cording to R. K. Jack, chief engineer of the Olds Motor Works. I.nasing, Mich., who predicted, several days be fore the race, that this type of car would win. Mr. Jack, himself the designer of the Oldsmobile eight, contend* that smaller piston displacement In the multi-cylinder engine will, more than ever, become the vogue where speed Is demanded by automobile owners. Be* Want Ads PProduce results Packard Single 8 Makes Debut in Motor Car Realm Belief Held June Will Set New Mark in Production— Ford Plant Now 20 Years Old. By rnlictwl Service. Detroit, Juno 86.—With excellent weather stimulating motor car sales, all manufacturers are confident that June will eet a new high productlen mark for the month, although It will not nearly equal the remarkable May lecord of 404,992 cars and truck*. Manufacturing facilities are being rapidly transformed to hand1* the In creasing volume of closed 'nr sales. Motor car makers see In the unpre cedented demand for the all season type at this time of the year an In d'catlon that approximately three tales In four next winter will be clos ed cars. Preparations are being made accordingly. Tho fist of a string of startling announcements that will be forthcom Ing In the next few months covering new models Is made public In the formal Introduction of the Packard single 8 which supercedes the twin 6 In the Packard line. Second “Straight 8." Motor row has been acquainted with the Packard “straight 8“ plan for several months but no definite Infor mation was available until today. The new Packard Is the second “straight 8“ now being built In Amer ica, Duesenberg In Indianapolis, hav ing produced the type for several years. In lines It closely resembles the Packard single 6 but with much longer wheel base. Two lengths will be available on the single 8. 136 and 143. Prices range from 13.650 to $4,950. Extreme simplicity and ac cessibility of moving parts are among the advantages claimed for the new car. It will he the first car In Amer ica to be sold with bumpers ss stand ard equipment. It Is equipped with four-wheel brakes which will also be standard equipment on several other makes next year. The single 8 has a nine-bearing crankshaft. Ford output for the week ended Tuesday night, again shattered all records, topping the 40,000 mark. Ex act figures for the week sre 40,346, which Is 783 more than the laet high week. All dally production records went by the boards Tuesday, when 6,788 ears and trucks were turned out. Plant Haa Birthday. Particular significance attache* to the record set thla week a* It mark* the 20th birthday of the company. The Ford Motor company waa 20 year* old June 1*. Rlekenhacker continue* to prosper, as 1* evidenced In the announcement of another 2 per cent cash dividend, payable July IS. to all holder* of fully paid up stock of record as of June 30. This 1* the second 2 per cent cash dividend declared by this company In th» current year and is to he paid from the earning* during the past three month*. Bulck ha* set new production record* In each of the last five months, surpassing all previous marks with a total output of 1J.500 cars In May. At the present rate of going iJune will be even bigger. Lincoln . QUICK ACTION BRAKES EXTRA LAR66 AND EXTRA SAFE In the construction of Dodge Brother* Motor Car, every consideration-has been given to the owner’s safety. This is particularly evident in the brakes, which, with their 14-inchdrums and VU inch lining, are appreciably larger than the average. The extra surface thus provided develops greater friction when the brake bands contract over the drums—and it is this friction which stops the car. Connecting levers are designed to transmit the maximum of power with the minimum of effort. The slightest pressure on the brake pedal has an immediate effect. This pressure is distributed evenly between the two rear wheels by a highly efficient equalizer, which prevents skidding ' because it retards both wheel* simultaneously. And the brake bands grip evenly al J ■round the drums. This protects the lining against irregular wear and enables the driver to atop qaidriy, 4 Th« prlc© ©f tH© Touring Car I© $M0 f. ©. k. ^ Detroit—f0ftS delivered O’BRIEN-DAVIS AUTO CO. 28th and Harnay Phona HA 0123 COUNCIL BLUFFS SALESROC S3-35 Fourth St. / r output for the week ended Tuesday night wa* 174 care. Auction Wedneiday. Auction sale of the Will* Sainte Clair company, twice deferred, will be held Wednesday at Maryavllle. The plant and property will be aold aa a going concern. The factory la now being operated at the rate of more than 250 car* a month under the direction of the receiver. W. C. Durant ha* added to hi* line of car* with the ‘'Eagle," which will be available In four* and *lxe«. The Eagle four will sell for about {525. it 1* undergtood. The new car will be made in Flint and will be ahown Auguet 1. Rumore that Cadillac will bring out an “eight-in-line" are emphatically denied at the factory. Franklin Company Breaks Many Records Shipment* from the Franklin Au tomobile pompany for May aggregated 1416, getting up a new high mark for | cording to R. K. Jack, chief engineer the beat previous record mad* In 1 May. 1920. “They now have lees than on* day’s production of car* o* hand.’’ says R. W. Hayward of th* Franklin Hayward. Ine. “In th* fac* of the heaviest shipments in history. Franklin unfilled retail orders ar* equal to one month’s production, a condition never before experienced at this season of the year.’’ A collapsible boat, which when not in use, will fit in an ordinary trunk, has been designed in England. It is but a matter of minutes to make th* boat ready for the water. --—- - " 1 i Giving Our Own Folks The Best The Wide World Offers A S automobile distributors, we are the point of contact between you and the great automo bile industry. The constant aim of this organization is to be able always to give to you all the essentials of real automotive transportation — which means not only cars, but a full measure of knowledge, skill and responsibility back of them. GUY L. SMITH DISTRIBUTORS High Grade Motor Cars OMAHA, U. S. A. , For quick, dependable service at a low cost, this 1-ton Speed Truck, shown above, is a very popular unit. It may be fitted with any style of body to sait yoar requirements INTERNATIONAL MOTOR TRUCKS When an International Motor Truck goes to work for you, you put into your pocket a document called the Free Inspection Sendee Policy. What it stands for means much money to you! This policy protects all International owners with free inspection sendee at regular intervals, rendered by factory-trained road engineers whose purpose is to prevent trouble before it starts. You can get such alert, close-coupled sendee only from our organization. This free inspection lasts all the years your trucks will be in service. It enables you to keep your tmek always in top-notch shape, and its best result is that it adds years to the truck’s life. Internationals are such good trucks that they will prove your best investment—as tons of thousands of fleet and single truck owners have found out. Resides the model illustrated, the International line includes a complete line of heavy duty trucks for heavy loads or heavy roads—built right, kept right and priced to deliver haulage at a loiv cost. Call us or phone for demonstration of any model from 1 to 5 tons. International Harvester Company SALES ROOMS 714-716 South 10th St. Phon* AT. 0705 OF AMERICA (1ncorpnratrd> OMAHA, NEB. SERVICE STATION 815 South 25th St. Phono AT. 0660