THE SUNDAY BEE: OMAHA. OCTOBER 15, 1922.
8-B
JLarge Increase
Shown in Stutz
Sales on Coast
perided Improvement in 1923
Auto B unifies Anticipated
by General Sales
Manager.
Now lu re In llii country have re
mill of the Increased activity tf the
Htutat Motor I'ur i'oniMiny of Amer
ica, Inc., tnudu themsvlvee mora, ap
parent than on tin I'm lflo coast. Ac
cording to t'lixi Wilson, general wife
iiuiiiuKfr, Hit) retail iiml wholesale or
(funliuition In that I'tum bfen In
rrcnui'J m that' the rituts now has
coinl't rt-prrsentation on the west
couat and relitll sulci in th territory
rxcei'd any previous mark In late
i'iir,
Within a, little more than tO dnys,
One former Kluts distributor on
In- I'ikIHc cmist have dropped othi i
inv of curs In order to take op the
9tufz fmnrhlse again.
'Wu fc! thut we nre making proic
ii'M unili-r our new proKiuin tit rte.
vciofiiiifiit," snld Mr. Wilson, in epeak
I.IK of the altuntion, "We ore jiiov
'uk heud hi a conntru:tlv May,
iiullilinK cur on a bwsls that sb-
Mutely precludes the overloadinr of
t sliiKle distributor or dealer conneo-
Ion,
"AuvuHt nroved to be on of til
Hr.xrxt month In our history; Sep.
ltflitcr wus very satisfactory, many
)ulit runnlnn fur ahad of August;
we hnve orders on hand to assure ua
of on Increase In October over the
two previous month.
"We anticipate a decided Improve
ment In the automobile business In
general In 1923 and are directing all
of our effort no that w will be pre
pared for the Increased activity when
It comm. With the satisfactory busi
ness that ws can anticipate between
now and January 1, BtuU would be
In a partition to proceed in a big way
after the shows."
- T tS
turope lias Kespect
for U. S. Automobiles
Europe no longer consider Ameri-ran-bullt
automobile a Inferior to
the product of her own foctorie
and the leading automotive men of
England and France have a deep re
aped for the anglneerlng ability of
the Tanke car builder. Such 1 the
changed condition overseas dlcovered
by Albert Champion, president of the
AC Bpark Plug company of Flint,
Mich., who recently ha returned from
five month atay abroad.
"The beat Informed automobile men
In Eur pe are ready to admit tb
fine quality of modern America
mobile and automobile equipment,"
ay 'AC "The fin errle of Amer
lean automotive equipment. during the
war undoubtedly helped to awaken
this appreciation. The victory of an
American car In the Gran Prix last
year, also had ita effec.
"Take the particular Keen of apark
plug. For yeaa, the Bphlns Manu
facturing company of England ha
believed their plug to be aa good a
they could make them. But when
they came to examine our American
AC they were quick to acknowledge
the superiority of our plug and a
a result the AC company haa taken
control of the Sphinx plant to make
AC plug for England and her col
onlo. These plug will be known a '
the ACSphlnx. The same wa true
In France with regard to the company
making Oleo plugs.
Majority of Admired Autos
Are Used Cars, Says Dealer ;
"The majority of automobiles every
one admire are used automobiles."
said J. a. Quick, retail salee manager
for the Wlllya-Overland company.
'Those cara that you have -seen on
the street and boutevards those that
you have ridden in with your friend
lots of these you would like to own
yourself, but did you for one Instant
conalder these cars a used cars?
"For the past three day we have
conducted a Bale of used automobile.
Perhaps some of the car we have
had on display are ones which you
admired only the duy before, but
when admiring some particular car
the thought never occurred to you
that that Identical car would be on
sale in a short time.
"We have had on sale many fine
ears, and, Judging from the way the
public! Ims responded to our sale,
many people have been convinced of
the value of our renewed bargains,"
Delivers 13 Hudson-Essex Cars on 13th
k
The Uliiktratlon show the exterior of ilie Hudson and Y.twx sale room with the IS dealer and the IS rar
they drove home. Inset, Guy L. Hmlth,
') "Thirteen 1 our mascot, never our?
jinx," any uuy u nmun, aistnnutnr
Driveaways of
Cars Increased
Many More Factory Deliveries
Made by Driveaways as Re
' suit of Freight Situation.
"On account of the serious freight
congestion on many railroads, a great
volume of motor car I being driven
across country from factory to deal
er," report O'Urlen Davls-Coad Auto
Co., Dodge brother dealer her.
"With the Inadequate upply of
freight car, the only mean of meet
ing the continued Influx of order for
Dodge Brother car ha been to In
crease the number of driveaways from
the factory In Detroit. Every day the
reception rotm at the factory office
is Jammed with men, and a few wo
men, too, waiting for their allotment
of car to be driven to far and near
point.
"Several hundred car are driven
away from tha factory every aay.
Sometimea a maiy a J00 caft In on
day reach purchaser by the drive-
away route. This la Dodge Brother
contribution to the relief of the ex
cessive strain on the freight car up-
ply. Cars are driven not only to
states adjoining Michigan, but to a
great number of point on the Atlan-
tla seaboard and a far west aa Kan
sas and Iowa.
' "Complete co-operation between fac
tory, dealer and purchaser k tha gen
eral rule. Each realltea the need for
some solution of the present rail situ
ation, and la willing to his part."
for Hudson and Essex cars. This
hobby dates ' buck to the old days
when I drove Hudson car In endur
anc run, and always drove car No,
It. On the 13th something always
happen. Something must happen.
"In oun sale organization we make
pedal effort to make deliveries on
the 13th of euch month and Tuesday
of this week we decided to make 13
dellverle on Friday. The Idea went
over In a' big way. By Friday eve
ning we delivered car Id these 13
dealers:
"J. I,. Chnpman, Krny, Nb.
"T. I. !nmmann, 4tolumhuM, Neb.
D M. WllUr, (llsnwood. )
root A l.umay, Mlumjrl Vulley, It.
Prow A J.ffler, CUrlnda, la.
Mhannan Auto company, Hldnrr. It.
K. K. Houtl). Nahraaka City, Neb.
Hlf sanholhrn, Norfolk, Nb.
B. tt. Schaffar, Waahliigton, Neb,
Ilrodoraon, Bros , Harlan, I".
Owna Aakcy Barvlce ' company, Ked
Oak. la.
Ctlbbi-rt A Retmtra, Dention, Ta.
Frad Babal, Grand laland, Nab.
Storage Battery Company
Builds Kansas City Branrli
The Electrict Storage Battery com
pany has built It first Exlde branch
factory In Kansa City In recognition
of the growth of It business In this
section. ThI new factory will be of
brick and atona and cover 30,000 feet
of floor apace. ThI factory 1 In
addition to the (15,000,000 factory at
Philadelphia, the $6, 000,000 factory,
Just eight miles from Philadelphia,
and the 17 branch assembly plant
located In all part of the U. S.
According to D. T. Swain, repre
aentatlve in Nebraska, the new fac
tory branch will not only assembl
Exlde batteries for motor cars, but
will assemble batteries for electric
car, radio, mine machinery, indus
trial trucks and other battery needs.
Around the World in a Buick
U Wk W-m7-v
y .- ((m ,
Mr. and Mra. R. J. Jeffrlea of Col
umbiana, O., are on their way around
the world In their four-cylinder, five
passenger Buick sedan. They are now
touring the Rhine valley In Europe.
They left Columbiana early In June,
motored to New York land Balled on
the 17th for Europe. Landing In
Lisbon, Portugal, they motored
through Portugal, Spain and France
and their Itinerary called for them to
visit the Panalon Play at Oberam
mergiiti In r-vnrla.
They plan ' ' pend several weeks
on the Battle fields of France and re
turn to Purls. In December they will
go to England, Scotland, and Ireland.
Early in 1923 they will visit Bel
gium, Netherlands, Denmark, Ger
many, Sweden, Norway, Czecho Slo
vakia, Austria, Italy, Greece, Turkey,
Palestine, Egypt, Arabia and thence
to England.
In 1924 the party will go through
Indo-Chlna, the Philippines, China,
Korea, Japan and Hawaii, from where
they expect to sail June 16 for the
United Statee and tour across coun
try to their home In Ohio.
WILLYS-OVERLAND
BIG RENEW ED CAR
SALE STILL ON
MANY EXCELLENT
BARGAINS LEFT
MUST BE SEEN TO
BE APPRECIATED
WILLYS-OVERLAND, Inc.
2562 FARNAM
U'iV.V HYHMSCS
QMS Wi.U
New Dort Sport Model
on Display in Omaha
The Jones Opper company la dis
playing In It salesroom the new Dort
sport model. It Is a (mart appearing
car and probably more completely
equipped than any sport model at tha
price. Itn color la a deep red, uphol
stered with gray Spanish leather. The
car Is equipped with disc wheels, wind
shield wings, spotlight, front bumper
and rear signal. It also haa a nickel
radiator shell and headlight. It also
has a winged radiator cap with Uoyce
niotometor. The top Is a khaki color
of high grade material. The running
boards are furnished wlth'toe plates,
J. M. Opper, manager of the Jones
Opper company, aaya that he believe
the new sport model to be the most
completely equipped car of this kind
at the price.
The Jones-Opper company recently
haa taken over distribution of Dort
cara for territory covering Nebraska
and western Iowa, and now ha on
display all of the new Dort model.
Amalgam for filling teeth consist
of silver, tin and mercury.
Good Driving Is
"Nice Steerins''
u
Booklet Gives Latest Road
Rules and Hintt to
at .
MotnriHt.
I" -
"Nice Steering," an Instructive
and Interesting booklet by R. C,
Mackenzie of T.mken Roller Bearing
company, give the latest road rules
and many valuable hint to auto
mobile driver.
Mr, MacKenzl believe that good
driving I mostly "Nice Blearing"
and gives the following facta by which
all will know a "Nlo Steerer."
HI keeping to the right of the
road, particularly on curves and over
the crest of hUls. Hi extensive and
Intelligent use of arm signals. Ill
comfortable expressions
HI avoldunce of all obstacle, bow
ever small, without endangering the
occupant of hi car or any other car.
Ilia ease of handling. HI strict
oliedlence of every traffic regulation.
Ills deft driving.
III rourteousnes In hugging the
right of the road when you blow ytur
request to be let by. V-
Hi protection of hi motor! hi use
of second and first speed. ,
Hi alternate use of foot and hand
brakes on long grades or in emer
gencies. '
HI never coasting (he always re
tains absolute control.)
Ill thorougtfulne of pedestrian.
HI respect for railway croaalng; he
atop, look and shifts gears before
he la actually on the tracks.
Ill skillful steering.
His properly adjusted ateerlng ap
paratus. V
His "NIcs Steering."
Nash Firm Announces
New Sport Model Car
The new Nash sport model, just In
troduced, I pronounced a distinct
achievement In finished excellence,
performance and equipment.
Shipment began October l The
price la 31,845 f. o. b. Kenosha.
The auaplely maroon body I swung
low, set off by bumper front and
rear, six disc wheels, two spares with
extra' cord tires and tire cover
mounted at the front on either aide.
In the rear I a trunk with water
proof cover, trunk rack, windshield
wings, nickel plated windshield posts,
spot light, nickel plated barrel head
lamps, nickel plated cowl lamp, nickel
plated combination atop and tall
lamp, radiator shell, cowl ventilator,
moiometer. locking type monogram
radiator ruji, ailk mohair top and
windshield' wiper.
The runnliifc txmiils are equipped
with special covering and aluminum
step plates with metal filled rubber
pails. The guard bar at tha baik of
tha botly are nickeled. The Up
holtitery Is Hnanlsh lathr.
Bacteria are the smallest of all liv
ing things. In some rnra they do
not measure over 1 tO.OoO inch In dl-umeter.
1'sris Cafes Get Radio
Music From Eiffel Tower
Paris, Oct. 14 Radio has pene
trated even the l'arta cafe. Concert e
ent front the Elffol tower msy be
heard ttowadaye at many of the larger
cafes at "aperitif t4ne." -
07 P
foi&cfkani
With all their traditional beauty and
sturdiness, no Oldsmobile closed cars
have ever achieved the success of the
nev? Brougham. Hundreds of people
who 'inspected this luxurious new
motor car during the past week found
that it sets a new standard in closed
car values. Drop in and inspect the
new. Brougham see for yourself Olds
iflbbile's answer to the demand for
a new closed car at a new low price.
OLDS MOTOR WORKS. LANSING, MICHIGAN
Divition ef Gtntral Motor Corporation
NEBRASKA ffldsmoM. COMPANY
saaa tbas. A. Tucker, Prea. L. 3. Damn, Vies Pi
SIOUX CITY OMAHA DES MOINES
, Let us explain our time payment plan,
OLDSMOBILE
Price 1 ,
$1375
. o. b. Lansing
Tear
How Es sex Vie w s the
Closed Car Question
Until Essex brought out the Coach, a closed car on a first rate chassis
could not be had at a moderate price.
Buyers took it by the thousands. Nothing like it was ever experienced
in closed car sales. And in consequence other makers added closed
cars to their lines. '
But their bid for a share of the trade is not based upon the principle
which gives the Essex its distinction.
Mark how different it is '
.a ...
Elaborate fittings intended to lend en air
of luxury are not featured in the Essex. It
is sold strictly on its merits as a complete
and superb motor car mechanically. It
established itself as one of the leading four
cylinder motorcars of the world in perform
ance, endurance, reliability and economy.
One stock car under official observation
travelled 3,037 miles in fifty hours. Four
stock cara each lowered all previous time
records between Saa Francisco and
New York.
Essex cars that have travelled 50,000 miles
we still giving satisfactory service. Owners
will tell you one after another their next
car will be an Essex.
You will hear from them the most astound
ing reports of reliability, low operating cost
and freedom from even the slightest service
attention.
It is upon such a chassis that the Coach is
mounted. The same idea of utility guided
its creation. It has staunchness and char
acter. It gives the utility of the costliest
cars. It stays tight and secure.
Window and door remain tight fining.
Ther ar no inside rumbling noises.
Seat are comfortably arranged. Luggage
and tool an carried in locker at rear.
Observe how proudly owners speak of tha
Essex Coach.
Yet such a delightful closed body does not
place the Essex Coach price beyond the
reach of those who can afford a good open
car.
GUY L. SMITH
"SERVICE FIRST"
Paraarn Street OMAHA, U. S. A. DOuU"lS70
Touring Car . (t(5
Cabriolet . U$
Ft4f M aki r
ESSEX COACH 5124S
T
