"OJWUpl l "W iWI-imy ijvw ij? i "Wj
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The Commoner.
SEPTEMBER 10, lt0
' n
old religion Is good enough." The
trouble with this is that there is no
peace on earth, and but little good
to men today, and the religion of the
present prepares for and practices
war as. almost never before. The
proclamation at the birth of Jesus
was of a then existing fact, but of
one that occurred before not more
than three times during the many
centuries of Roman rule, and has
been the exception, not the rule
since, but under the new religion,
which wll be the product of the
Christian, as.thajt.was of the. Jewish
church, that proclamation will hold
good for many ages. Jesus said Ho
would come again, and John, the
revelatory informs us that He will
have a new name of God, as Jesus
had, coming as he will by reincarna
tion. But we are told He will come
in the clouds of heaven. The Bible
not confined to the art of selling
goods, but overflowing with truths of
the most practical kind touching
business conduct and tho realization
of more profitable ofllco standards.
. Tho maxims of this book are:
How to got out of tho rut; how to
encourage a higher standard of sales
manship on the paTt of your meu, or
in yourself.
Since its publication, there has
boon a continuous and Increasing de
mand for Mr, Moody' book. Five
editions have been necessary to meet
this. The reception of this book by
tho prdss was uniformly cordial. Now,
after .time for fair trial, it is most
gratifying to note it? reception, even
more cordial, by tho nion themselves
for whom the book was written, the
men who did not read the boolc from
have one of its own attorneys ap
pointed as head of tho department of
justice. No wonder Mr. Earlo feels
justified in inquiring: "Do you sup
pose thoro is any reason to expect a
prosecution of tho sugar trust by this
administration when Mr. Taft select
ed as his attornoy general Mr. Wick-
orsham, who is a mombor of tho
Now York law Arm that defended tho
trust in tho recent suit?"
It will bo noticed thnt ho does not
Impeach WickerBham's honesty, but
he knows enough of human nature
to rcalizo that tho attornoy general
would bo more than . human if ho
could approach a prosecution against
tho American Sugar Refining com
pany with an open mind.
. It is to bo hoped that tho exnosuro
will have one good effect at least.
tho reviewers' standpoint, but who lit may destroy the Taft superstition
rightly understood is its own inter-1
preter. It says the wicked are clouds
without water. The righteous must
then be clouds with water. From its
transparency and its being a univer
sal solvent, water symbolizes the
had to bo shown whether it was
good or not.
The following selections from
"Men Who Sell Things," provide a
key to its breeziness and point:
"The salesman who hopes to win
real success must chango his negative
again in a man, a God-man, as Jesus
was, and when he goes away to spirit
tho Holy Ghost, and goes into the
men and women who desire that
spirit, humanity will have in it a
new, benevolent spirit which will do
for it what the Holy Ghost did in
the beginning of the Christian age,
destroy selfishness, and restore the
commonwealth,. Paul, who warned
the world of the coming of the great
apostasy, also got a glimpse of the
glory that is coming in the grand
golden age that will soon appear as
the result of the planting of God's
seed in humanity nineteen hundred
years ago. He saysV "Eye hath not
Been, nor ear hea'rd'npr' Jiave entered
into the heart of inan the things'
that God has prepared rf or -them that
love Him." He was hot speaking of
the .affairs ojt .a 'future, .spiritual -world,
which exists 'only" In' thef imaginations!
of meii, but ofA the future conditions'
of men in, the natural world The
spiritual finds its habitat only in the
natural.
truth God's truth, and it must come qualities into pbsltive ones, and then
stick to some good reliable house
where his chances for growth are
assured.
"A salesman of experience realizes
that Ideas practical methods of sel
ling goods are of the greatest value,
and he also knows that it pays him
to search for them.
"A good salesman must know more
about his goods than the man ho is
selling to knows about them. Knowl
edge and enthusiasm in a salesman
begets enthusiasm in a customer.
"The best salesmen any house can
have are the salesmen it builds for
itself. The old saying. 'Salesmen
are born, and not made,' is the Veri
est kind of tommyrot in tnis day or
science and progress. ,
"The salesman goes out and digs
tip; business while the order-taker
just shambles around, waiting to be
fed, "like ther hippopotamus in the
menagerie.
"What the world of salesmanship
wants is educated enthusiasm. The
purest of king's English will se
cure an audience and hold attention
for the salesman anywhere, while
slang and short cuts of speech often
excite distrust and offend the ear of
11.. J. ..1.. Mj-iftnAtl "
IHU iruiy icuucu.
tho belief that a personally amia
bio Individual who loves his friends
whoso honesty is unquestioned, and
who wears a smilo that won't come
off, will necessarily make an able and
Vigorous president of tho United
States.
This superstition is ,at present, 1
admit, strongly intrenched in all
parts of tho country;, almost as
strongly Intrenched as tho opinion
that Theodore Roosevelt Is the great
est military chieftain, tho most pro
found statesman, and the best marks
man that ever lived in any ago. But
Roosevelt was not handicapped, nt
the outset as is Mr. Taft, whoW
cabinet, in the end, will prove his
undoing perhaps.
There is littlo doubt of the strict
ly logal status of his secretary of,
Btatc, but does any sano mafi of In
telligence bollovo that tho spirit of
tho organic law, as framed by.thb
fathers of govoj-nmont, was not eynd-.
dd by tho Knox appointment? '
And tho selection of MacVcagh. wai;
oven moro untactful if not positive-1
ly in violation of the constitution!
It is true he transferred his holdings
to a son at a time of life when $
man of affairs 'sots hltf house in or
der, thus qualifying himself far
cabinet position, and at tho earner
time ovadlng any possibility of lcay-4
ing his estate to pay a death tax;
commensurate with its actual value,
The postmaster general-received
his commission as a reward for po
litical work, pure and simple, and
is not worth oven a pausing; discus
sion. I submit that ah administration
thus handicapped at its beginning Is
doomed to failure, and 1 ask In con-,
elusion If Mr. Earle docs not act
wisely when ho rejects any 'sugges
tion that ho lnvoko its aidW an
effort to get justice from tho sugar
trust or any other trust? ' . ,
FRANK J. PRICE.
Berlin, N. J., Juno 10.
"MEN WHO SELIi THINGS"
It will be remembered that this
very excellent book on salesmanship
by Walter D. Moody, made its first
appearance December 7,' 1Q0.7.
The last and fifth edition, which
recently came from the publishers,
with an entirely new chapter on the
employer, was especially revised to
enable the publishers to take over
copyright privileges in England and
on the continent, where, there has
been a constant and growing demand
for the book since its publication
was first announced.
"Men Who Sell Things" has been
pronounced as the greatest business
book of the past decade.
A great firm, employing many
salesmen, after providing each with
a copy, had this comment to make:
"It will aid to make poor salesmen
better and better salesmen best. But
Its philosophy goes far beyond its
defined audience, and is applicable
to everything a man does in this
world. The author -might well have
entitled it "MenWho Do Things."
Mr. Moody, who. was himself in
turn, house salesman, traveling sales
man, European buyer, saletf manager
and employer, is well ' equipped to
handle this subject.
He dedicates his book to the
"commercial ambassador" and pre
sents the experience and theories of
a trained ooserver oi couiuieiwui
conditions, and embodies the results
of twenty years study of the prob
lems which confront the average
seller of goods.
Whether you are a manufacturer,
merchant, employer, 'or salesman, you
Will find Mr. Moody's book full of
gane and stimulating suggestions
MR. TAttE AND HANDICAPS
The New York Evening Post prints
this letter:
To the Editor of the Evening Post
Sir: The triumph of George H.
Earle in his effort to make he Amer
ican Sugar Refining company dis
gorge money acquired by a fraud
upon the stockholders of a rival cor
poration in Philadelphia, ought to
convince any reasonable mind that
if the predatory combinations of this
country arevto be held to account
under the law, private individuals
and concerns must take the initia
tive. , .. ,
Exposure of sugar trust methods,
resulting in a recent victory for the
government is a case in point.
Mr. "Earle is quoted by a Philadel
phia newspaper as saying that he
iniri all the testimony which he pro
duced at the trial just closed before,
first, Attorney General uonaparce,
and, later, before tho present admin
istration; that ho met with nothing
but rebuffs, and that, finally, when
he had persuaded Senator Culberson
of Texas to take the matter up, the
latter was "sat upon" by the ma
jority party of the chamber,
NTotnrnilv. the sugar trust, ever
since Grover Cleveland's second ad
ministration to go no further back
has dictated its own terms to con
gress, and. instead of losing any of
its prestige under the greatest
"trust buster" of them all, Mr.
Roosevelt, it was in a position when
Roosevelt's legatee took office, to
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