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Golden Rule Store
READ
They Will Save You
Money
Friday and Saturday
SPECIALS
Wc are going to make Friday and Saturday very busy days. Bargains galore will greet you in every spot of this
store. Not only dollar bargains but many other bargains. Visit this store Friday and Saturday; you will find what
you want and you will find it for less money. Buying for Cash Selling for Cash Quantity Buying Only a few
reasons why we do and can sell for less.
TABLE LINEN
CO Mercerized,
per yard
75c Damask
per yard
GUARANTEED SILK
PETTICOATS
39c
46c
$1.98
Every Petticoat guaranteed to
give satisfactory wear or an
other one free.
OILCLOTH
18c
Per Yard . ,
BOYS' UNION SUITS
Heavy Fleeced IQp
Lined 4jl
$1.25 All Wool,
for
98c
WOMEN'S
UNION SUITS
75c Fleeced
lined
$1.00 Fleeced
lined -
$1.25 Fleeced
lined
$2.00 All
Wool
$2.50 All
Wool -.
$3.00 Silk and
Wool
KID GLOVES
$1.50 Values
for
$2.00 Values
for
$2.50 Values
for
49c
75c
98c
$1.48
$1.98
$2.48
98c
$1.69
$1.98
OUTING FLANNEL
10c Outings, per
' yard
7k
Friday and Saturday
$1.00 SPE01A1S $1.00
' $1.00
$1.00
$1.00
$1.00
$1.00
$1.00
$1.50 Petticoats
for
$1.50 House Dresses
for
$1.50 Kimonas
for .
$1.25 Dress Shirts
for
$1.50 Shirt Waists
for
$1.25 1 large Size Cotton Blankets
for
Many other bargains for less than $1.00 that are
worth considerable more space will not permit us
to mention them all.
MEN'S UNION SUITS MEN'S PANTS
Heavy Fleeced, jJJ $1.50 pants (Jg
$1.00 Fleeced "7Q $2.00 Pants frl ylQ
Lined - I J for pl47
$1.50 Fleeced QO $2.50 Pants frl OC
Lined J0 for $l.JO
$2X10 Wool Union Jj $3.00 Pants
$2.50 Wool Union Q1 QO $4.00 Pants " CO QQ
Suit J1.30 for .. $.J0
$3.00 Wool Union (PO OO $4.50 Pants PQ AO
Suit $LM for OJ.40
$3.50 Wool Union (JO QQ
Suit $L.UO MEN'S HATS
MEN'S CAPS $1.50 Hats QO
50c Caps 09 for OC
for OOC $1.75 Hats CI OO
75c Caps ylQ for ..... $1J
for 4JC $2.00 Hats -10
$1.00 Caps 70 for pl.40
for, IOC $2.50 Hats fl1 QO
MEN'S WORK SHIRTS for .... tPl.JO
25c Tr11::: . $29
Men's Clothing Suits at $4.90, $7.90, $9.90, $14.90
Undoubtedly the greatest clothing values ever offered. It is only possible to offer the values through Cash Buy
ing, Cash Selling and Quantity Buying of the Associated Stores of the Golden Rule Syndicate.
Star Brand Shoes
Are Better
Golden Rule Store
Save Money
On Your Shoe Buying
2l
I'V--
MARKET WEEK
OPENSSTRONG
(Continued from page 1)
i
cert Tuesday evening at the opera
house, which was attended by a good
crowd. The music was well selected
and the boys showed the effects of
their good training.
Wednesday, October 27th:
Percy Cogswell will be long i-e-roenbered
as the peer In western Ne
braska auto racing, enthusiasts. To
be sure, the races were "slow races"
TILLY'S
PKT
(one, hut not
fonrotten
r "barrel races" but they produced
aa Immense amount of fun and en
tertainment for the crowd which fill
ed the downtown streets Wednesday
afternoon.
The first event was a novelty re
lay race. Four drivers were entered
with each car but each driver had to
ran a block. First prlee won by
team consisting of Ward Hall, Leon
ard PUklngton, Harry Myers and
Vern Jtegester In a Ford. Second
won by H. P. Coursey, W. K. Harper,
Ed Curry and Oscar Draman In a
Ford. Third wan by Chas. Tash,
Leo Nicolai. George Kills and O. W.
Basye in a Ford.
The second event was a slow race
on high gear for Ford cars. A la rue
number of cars entered but their
drivers ran too slow and many of the
ears died along the route. The own
er of a big car was accused of putting
insect powder along the route, but
this he Indignantly denied. Three
ears finished, first prize going to
Ward Hall, second to W. D. Fisher
and third to Dr. E. C. Drake.
The third event was a slow race on
high gear for big cars, Fords exclud
ed. This was won by Frank Wilson
in the big White roadster, which
crept along the street at snail's pace
and "never turned a hair."
The event which attracted the most
interest was the speed obstacle race.
Beer kegs were placed at irregular
intervals along Box Butte avenue.
The caia were required to drive i i
and around the kegs, following a
path laid out. The car was penaliz
ed five seconds for each keg touched.
There were fifteen entries and eleven
cars to make the course, which cov
ered two blocks. FlrBt money was
won by Link Lowry In a Ford In
1-5 seconds; second by Charles Tasn
In a Ford In 59 3-5 seconds; third b
Ia'o Nicolai in a Reo, in 1 minute nr.d
5 Heconds. Mike Nolan received tin
booby prize amid the plaudits of the
crowd, hitting alt but two of the ke;.'!
on tlie entire trip.
The ppeed and endurance race con
sisted of making a trip of four
blocks, stopping on the trip, remov
ing the tire, placing In a new Inner
pressure of sixty pounds. Charley
Tash won first prize tn 2 minutes 38
1-5 seconds; George Ellis second
prize in 3 minutes and 35 seconds;
M. L. Maxon won third prize in 5
minutes, he having to put In a second
tube, as the first blew out.
The program for the remaining
three days of the week includes many
interesting features. The big horse
show, chicken show and agricultural
exhibit Is held today, under the man
agership of Ira E. Tash. On Friday
Lee Moore will entertain with a bat
tle royal at 1 o'clock and the baby
show at the court house, starting at
2 o'clock. It is expected that not
less than one hundred babies will be
entered. Three cups, valued at f 100
will be biven as prizes. They can be ;
seen In the Commercial Club office ;
window. The T. P. A. boys will en
tertain "In the evening with a mock
trial at the court house.
On Saturday Lloyd Thomas and
Ben Sallows will close the week with
an animal and comedy parade on
Box Butte avenue Just before noon.
In the afternoon the boys and girls
races will be held on Box Butte ave
nue. At 4 o'clock a free matinee
will be given for children under
fourteen at the new Empress thea
tre, closing with a concert by the
band in the evening.
BROKE LOOSE AGAIN
Itetmiu'd from Intended Trip
Harvey J. Ellis returned home last
week from an extended trip through
the South, having been gone several
weeks. At St. Louis Mr. Ellis wit
nessed the annual pageant. "The
Veiled Prophet", which is similar to
Omaha's annual Ak-Sar-Ben festivi
ties. He also visited at Memphis.
Daitced by Diamond Disc Music
A large crowd attended the dance
given at the Darling store, The Edi
son Shop, Saturday evening. The mu
sic was furnished by the Edison Dia
mond Disc phonograph and all en
Joyed themselves thoroughly. Punch
and wafers were served.
W. II. I, nun, Pin no Man, Heads about
Market Week in The Herald,
ami Write His Opinion
On opening our morning mail this
morning we found, among the usual
mass of bills, requests for free ad
vertising, and other things with
which a publisher is ramiliar, a let
ter in the welcome handwriting of
W. If. Lunn, brother of "Tom" Lunn
of Alliance. "V. H." has been read
ing recent Issues of The Herald and
took occasion to break forth in praise
or criticism, as you wish to call it. as
follows:
Dear Lloyd:
Have Just been going thro the Her
ald, and browsing thro the ads, and
by Jinks there's something doing up
your way. And to read the "spark
ling" verses as per the Booster's
Crown, would consign f the average
long-haired poet to the hay. I also
read the program for the balance of
the month, and the men who are pre
paring for the rush; and if it would
n't turn a pessimist into a first-class
smiling "Boost," I'd travel thro the
rest of life on mush. Gentlemen of
Alliance, you seem to have the kink
of boosting things wide open with a
blast, and when upon that other
shore, you gather in a bunch, you'll
keep the white-robed angels bustling
fast. I notice that Ben Eallows is
moving with the "Times", and I men
tioned Lloyd a little bit ahead, while
dear old Charlie Tully wll matricul
ate a cow, and see that everyone is
dined and fed. And George, ain't he
a Darling, to undertake the Job, and
furnish every lady with a chair, and
if things get kind of strenuous he'll
call at once for nelp; and Moore will
Jump right in to do his share. For
the automobile races, you chose the
proper man, he doesn't care how
much his hands are soiled, so that
everything runs smoothly, machines
all spick and span, and every little
Cogswell greased and oiled. A baby
and a chicken show are next down on
your list, and prizes for potatoes and
for squash, a man of grave discrimin
ation, of judgment and of tact, was
chosen as the Judge in I. E. Tash.
But what I'm anxious more to know,
and before it gets too late, is where
the Fisher got his line, and where be
got his bait, to gather in a circus
and lead them slowly by the throngs
of Box Butte county, with a mere
glance of his eye. I have my doubts
about it, I believe they saw his pur
pie socks, for I note the calliope is
guarded by our old friend Sheriff
Cox. My chief regret lies In the fact
that I cannot break away, pack up
my trunks and kiddles, and come
right up to stay; but here's a toast
I'll send you May Alliance ever be
the Sun Burst of N. W. Nebraska, to
all eternity.
Yours sincerely,
W. H. LUNN.
RETURN FROM BEAR HUNT
Fred Mollriug and Son J. W. Kiijoyeri
Six Weeks' Hunting Trip
Through the West
Fred Mollring and son J. W. Moll
ring returned last Thursday from a
six weeks' hunting trip through Wy
oming, Idaho, and south of Yellow
stone Park. But during twelve days
of this time Fied was in the "hospit
al camp" 125 miles from the rail
road, and thereby hangs a story and
it's a "bear story". Mr. Mollring
says he wa hurt when a bear chased
him (and here It differs greatly from
most bear stories). The facts are
that he was hitting for a high place
to get a shot at a large bear accom
panied by two cubs. In his race for
a vantage point, Mr. Mollring slipped
on a rock and wrenched his knee and
ankle, resulting in his sojourn in the
tent for twelve days. The bear es
caped Injury.
But the Mollrlngs had plenty of
"wild" meat on their trip and a
good variety. When Fred goes after
big game he usually goes where It
abounds, and gets the limit, and this
trip was no exception. He says the
forest rangers are scattered out over
the game country and that the hunt
er must observe the bag limit. It
was their intention to go up into Id
aho for a week's hunt, but his injury
and the twelve days layoff cut their
time so short that they decided to re
turn home.
Mr. and Mrs. Asa Briggs, who lived
in Alliance twenty years ago and who
went to Wewela, S. D., three years
ago, stopped over to visit their
daughter, Mrs. Frank Boon, of Bon
ner, on their way borne from a visit
with a daughter in Cheyenne. They
alsq visited friends in Alliance, go
ing to their home Saturday.
A telegram to Mr. and Mrs. J. C.
McCorkle announces the birth of a
fine baby girl. Dorothy, to Mr. and
Mrs. Frank Dunning, at their home
Ttirt fuio liiiH'fi i o,. Ml
DRESS UP
Did You See the Living Models in Our
Show Windows
THE RIGHT KIND OF CLOTHES STIMULATE A MAN'S
SELF-ESTEEM, GIVE HIM A FEELING OF CONFIDENCE
IN HIMSELF, AND HELP HIM TO PLAY THE PART HE
HAS CHOSEN FOR HIMSELF IN LIFE. THAT IS WHY
WEARING
Smart Clothes
GIVES MEN SUCH A BIG HANDICAP OVER THOSE WHO
UNDERESTIMATE THE IMPORTANCE OF GOOD PER
SONAL APPEARANCE. t
SPECIALS:
15.00, $20.00, $22.50, $25.00
$27.50, $30.00
W. R. Harper Dept. Store
in Montana, where they went several
years ago. Mr. and Mrs. McCorkle
are parents of Mrs.Dunning.
Jack Miller has purchased Vinctor,
tttf well known racing stallion, from
George Mollring, who has owned him
for two years. Jack has several fine
mares on his ranch and will breed
them with the new stallion.
An interesting film was shown at
Dr.
the Imperial last night. It was
comedy feature. advrni-
luruiun sole shoes, now sold
by the Alliance Shoe Store. Tf
film will be shown at the New Em
press tonight and at the Imperial
again Saturday night.
If the Allies just hurry up a bi
they may get to Servla In time to at
tend the funeral.
i
